RTR Sports Marketing and Mirco Lazzari: the art of photographing the World of MotoGP
RTR Sports Marketing, leading agency in sports sponsorships and sports marketing, is pleased to announce the beginning of a great collaboration with Mirco Lazzari, one of the photographers most popular in the MotoGP world. From March 19th, 2013 on the agency website www.rtrsports.com you will …
Bomboogie and Motor Show: the partnership is renewed thanks to RTR
For the tenth consecutive year, the well-known Bomboogie urban wear clothing brand renews its collaboration with the Motor Show, the most important automobile exhibition of our Country. Yet again, the partnership is being handled by RTR Sports Marketing, a leading agency in the sports marketing …
Grimaldi Industry and Dovi4: RTR Sports Makes The Licensing Possible
Grimaldi Industry, an important made in Italy griffe, has become an official licensee for the Italian territory of Dovi4, the brand belonging to MotoGP rider Andrea Dovizioso. The signing of this agreement was made possible thanks to the consultancy of RTR Sports, a leading sports marketing agency. Grimaldi Industry (www.grimaldindustry.com) and its brands …
Ceramics for Formula 1: RTR Sports has signed the 2012 deal between Del Conca and Scuderia Toro Rosso
Thanks to the work and the support of RTR Sports Marketing, DEL CONCA, leading company in the production of ceramic surfaces, has become a “official supplier” of Scuderia Toro Rosso for the whole Formula 1 2012 season. The agreement, which binds two excellent brands in …
Pizzoli is a Official Sponsor of Yamaha Factory Racing for the MotoGP 2012 season: agreement signed thanks to RTR Sports.
Pizzoli, a leading company in the Italian food industry, will have the title of Official Sponsor of Yamaha Factory Racing for the MotoGP 2012 season. The work and the support of RTR Sports Marketing are the basis of this agreement. The signature came a few days …
Moreschi is a Official Supplier of Scuderia Toro Rosso thanks to RTR Sports
Moreschi, closures of industrial excellence manufacturer, has become Official Supplier of Scuderia Toro Rosso for the 2012 championship of Formula1. The signature of the deal, which extends further the list of Italian partners of the racing team based in Faenza, has been made possible by …
SigmaTau is the Official Sponsor of the Salomon Carnifast Team for 2012: the deal has the RTR signature
BOLOGNA, 13th February 2012 – Carnifast, the food supplement created by the Sigma Tau research, has become Official Sponsor of the Salomon Carnifast Team of Trail Running. The foundations of this deal there lay on the work and the support of RTR Sports, leading agency in sports …
News: Bomboogie and Warner Bros. Pictures: the Motor Show deal thanks to RTR
Once again RTR Sports Marketing is one of the main characters at the Motor Show, the Bologna Fair from 3 to 11 September 2011. The work of the agency led by Riccardo Tafà was essential to confirm two important companies within the major motoring event: BomBoogie, renowned urban clothing brand and Warner Bros. Pictures, the famous movie studio involved in launching ”Sherlock Holmes: Game of Shadows”. BomBoogie (www.bomboogie.it) is a longstanding partner of the Motor Show. Nine years …
Eastpak and Yamaha Factory Racing get together for 2011 with the support of RTR
EASTPAK, a brand leader in the production of backpacks, bags, luggage and urban-lifestyle clothing, owned by VF Corporation, has been appointed official supplier to this year’s edition of Yamaha Factory Racing for the entire MotoGP 2011 season. The agreement was signed at the start of …
RTR makes Usag-Facom and Scuderia Toro Rosso 2011 deal possible
Usag has signed for the fourth year in a row a deal with Scuderia Toro Rosso Usag, Italian leader in the production of professional hand tools, has signed, for the fourth year in a row, a deal with Scuderia Toro Rosso as Official and Exclusive …
FAAC and Yamaha Factory Racing together for the 2011MotoGP thanks to RTR
The support of RTR Sports Marketing, leading agency in sports marketing, has made possible the deal between FAAC and the Yamaha Factory Racing Team. It is the gathering of two big companies: FAAC, leader in the automation technology and Yamaha Factory Racing, three times MotoGp …
Acer is now Official Partner of the Ducati Racing Team
Acer has announced the deal with the glorious Bologna-based racing team Like in every team who want to be protagonist of sport competitions, also in Ducati, team work, constant commitment, flexibility and tenacy are needed. And these are the same values we find that Acer, …
Flowey and Ducati together for motorcycle care and protection
Flowey, a leading Luxembourg Company on a European level in the production of car and motor vehicle care products, and, Ducati, the historical Italian motorcycle manufacturer, have signed a licensing agreement. Established 20 years ago in Luxembourg by Filippo Florio and Simon Weynachter, Flowey has …
Bomboogie and Motor Show: a successful partnership
Never change a winning team! This is not only a famous statement, but also one of the basics of sports. This is why BOMBOOGIE confirms its deal with Motor Show for the 8th year in a row. The Turin-based brand has once again been awarded …
Bomboogie to supply offcial clothing for My Special Car Show
My Special Car Show, the Italian show dedicated to special and sports cars and the main event in Italy for tuning and car audio, is back for its eighth year at Rimini Fiera from the 26th to the 28th of March. BOMBOOGIE, the well-known Turin-based …
Bomboogie and the Motor Show: a seven year long partnership
The partnership between BOMBOOGIE and the Motor Show is by now a focal point. In fact, thanks to RTR, the renowned Turinese brand in street and casual wear will dress staff at the International Motor Show for its 34th edition. So for the seventh consecutive …
RTR Sports Marketing awarded UNI EN ISO 9001/2008 Quality Certification
The rules that help winners win “A winner is someone who, by following the rules, finds the path to victory.” (Anon.) RTR Sports Marketing has obtained quality management system certification in accordance with UNI EN ISO 9001: 2008 standards. RTR’s quality system has been applied …
Compass on tour…Bring you the Italian National Football Team
Compass, a finance company of the Mediobanca banking group specialising in consumer credit, has entrusted RTR with the staging of a travelling promotional tour that got underway on the 8th of May and will be calling in at Italy’s major shopping centres until the 12th …
Aethra becomes Premium Partner of Fiat Yamaha Team
Aethra Spa, a global leader in videocommunication systems, has become a Premium Partner of Yamaha Motor Racing, the company which manages Yamaha’s official MotoGP team. The agreement was reached thanks to the support of sports marketing specialist RTR, an agency specialising in sports marketing. Innovation, …
Usag and Toro Rosso takes to the track again in 2009
USAG, a giant in the professional tool sector and Scuderia Toro Rosso, competing in the Formula One World Championship, have renewed their partnership for other two years. RTR Sports Marketing, a leading agency in the sports sponsorship sector, has contributed to the renewal of the …
GP Race 4 Fastweb Tour concludes successfully
The GP Race 4 FASTWEB Tour, the event conceived and produced once again by RTR Sports Marketing which saw the presence of FASTWEB in Italy’s major shopping centres, has just concluded successfully. The tour, which began in December 2008, took place over 6 weekends: 24 …
RTR’s sports marketing up by 35% in 2008
Defying the feared drop in sponsorship, sports marketing consultancy continues to bring success to the agency, which goes beyond the crisis by forecasting double-digit growth for 2009, with licensing as the area with the greatest potential for development. RTR, the Bologna-based agency specialising in the …
Bomboogie dressed up 2008 Motor Show with RTR
For the sixth year running BOMBOOGIE has renewed its partnership with the Motorshow. Once again in 2008 the well-known brand from Turin will be donned by staff at the Salone internazionale dell’ Automobile (International Automobile Showroom) as Official ShowWear. The deal once again carries the …
Media partnership between Class Editori and Jir renewed for 2008
Class Editori and Team JiR, Gianluca Montiron’s team taking part in the MotoGP championship, have renewed their media partnership for the fifth consecutive year. The agreement, valid for the 2008 season, has been signed with the consulting services of RTR Sports Marketing, a leading agency …
Villaggi Bravo
April 17th was the kick-off day for Bravo on Tour, the travelling road show sponsored by Alpitour and developed by RTR to promote Villaggi Bravo, the Group’s tour operator specialised in the tourist village sector, with vacation solutions throughout the world. The road show features …
Yamaha takes everyone on a ride in Italy Shopping Centre
The Yamaha MotoPark tour got underway on March 7th from Pontecagnano. By June it will have taken in 9 cities and as many shopping centres in Italy, inviting the public to discover the world of Yamaha from a close-up perspective. The events, produced and managed …
Law firm Studio De Vito e Associati forms new partnership with Scuderia Triumph-Sc
For the first time a law and tax advisory firm forges a partnership in the motor racing world thanks to the historic Triumph name and the consulting services of RTR Sports Marketing. Studio De Vito & Associati, the well-known law and tax advisory firm with …
The GP Race Fastweb Tour back in the malls with RTR
Starting on Valentine’s Day, FASTWEB and Yamaha are back in the arcades of shopping centres throughout Italy with a promotional event conceived and produced once again this year by RTR Sports Marketing. 80 stages, with 4 stands operating concurrently, for a total of 240 days …
Piquadro takes to the track with the Fiat Yamaha Team
Piquadro, the well-known brand of travel and business accessories, has made its entrance into the world of motor racing official. The company, based in Emilia Romagna, has signed a deal with the Fiat Yamaha Team to supply Piquadro brand bags, thus becoming Premium Supplier to …
RTR joins the European Sponsorship Association
RTR Sports Marketing, an agency with more than ten years of experience in sports marketing and organising promotional events, has joined ESA, an international association bringing together the most authoritative organisations in the area of sponsorship. ESA was formed from the merger between ESCA (European …
MIVV and Repsol Honda Team confirm partnership in 2008
Mivv, a company specialising in the development and manufacture of exhaust systems and special silencers for motor vehicles, will link its name to the Repsol Honda Team once again in 2008, confirming its role as official team partner for the third year in a row. …
Braun Pulsonic in promotion at Mediaworld with RTR
To mark the launch of the Braun Pulsonic, the first shaver in the world to feature sonic pulse technology, a promotional tour taking in 20 Mediaworld stores throughout Italy has started. The promotion is being staging by RTR, an agency specialising in promotional initiatives chosen …
Braun Cruzer³ returns to the Motor Show with RTR
Braun CruZer³ All-in-One, the well-known electric shaver from Braun, returns to the 2007 Motorshow with a promotion that invites visitors to discover their individual shaving style. For the second year running, RTR Sports Marketing was given the task of devising and putting on the promotion. …
The Motor Show wears Bomboogie once again in 2007 with RTR
The partnership between Bomboogie and the Bologna Motorshow celebrates its 5th birthday: once again in 2007 the now-famous brand of street and casual wear will kit out staff at the Salone Internazionale dell’Automobile (International Automobile Showroom) as Official ShowWear. The deal carries the signature of …
MIVV and Repsol Honda Team confirm partnership in 2008
Mivv, a company specialising in the development and manufacture of exhaust systems and special silencers for motor vehicles, will link its name to the Repsol Honda Team once again in 2008, confirming its role as official team partner for the third year in a row. …
Villani tastings in the delicatessen of Italy with RTR
October 19th marked the beginning of the initiative that took Villani, a well-known company producing cured meats, to 97 delicatessens and foodstores in Italy through tastings of some of its flagship products. The tour was devised by RTR, an agency specialising in the production of …
Province of Bologna and RTR for road safety
The Province of Bologna’s Road and Transport Department has entered the field in the matter of road safety with a hard-hitting promotional campaign devised to highlight the high rate of traffic accidents on the province’s roads. At the Province of Bologna’s request, RTR offered an …
RTR sponsors Alan Racing Team in 2007 International Formula Master Championship
Taking to the track itself, RTR, the sports marketing agency, promotes the advantages of racing sponsorship Alan Racing Team and RTR, the Sports Marketing agency, have signed a sponsorship deal which will add the RTR logo, already on Gatto’s helmet since the start of the …
Dupont and Ducati Corse create a strategic alliance
DuPont, the most dynamic science-based company in the world and European leader in the production of automotive refinish paints, has signed a technical partnership agreement with the Ducati Team MotoGP for the supply of Standox® branded paints. Standox® is also the official supplier of paint …
Andrea Dovizioso Chose Rotterdam Industry once again in 2007
Andrea Dovizioso, vice motorcycling world champion in the 250cc class, has chosen to continue his adventure as endorser for Rotterdam Industry, the innovative urban and street style clothing brand aimed at a young, energetic target who are always on the move. The partnership agreement, valid …
Acer saddles up with the Yamaha Factory Racing Team
Acer, the fourth largest vendor in the global IT market (source: Gartner data, 4Q 2006), today announces the signing of a Partnership agreement with Yamaha Motor Co., Ltd., becoming Official Sponsor of Yamaha Factory Racing Team. Acer constantly devotes both time and energy to the …
Bomboogie races in MotoGP with the Pramac D’Antin Team
The successful partnership between Bomboogie and RTR Sports Marketing continues, after leading the top name in street and casual wear to sign a deal as Official Supplier to the MotoGP Pramac D’Antin team. In 2007 the well-known clothing brand will kit out Ducati’s satellite team, …
MIVV and the Repsol Honda Team back together again with RTR
Mivv, a company specialising in the development and manufacture of special exhaust systems and silencers for motor vehicles, has confirmed its place once again as official partner in 2007 of the Repsol Honda team, last year’s MotoGP world championship winners. To renew the agreement Mivv …
GP Race Fastweb Tour gets underway at full speed
Fastweb, one of the major Italian broadband telecommunications operators, is the promoter of the Gp Race Fastweb Tour, an involving tour that will be hitting 48 shopping centres from the north to the south of Italy, for a total of 144 days of promotional activity. …
Negronetto Tour 2007: underway in its third flavoursome year with RTR
The Negronetto Tour, the fun travelling promotion organised and run by RTR Sports Marketing, a leading agency in below-the-line promotions, is underway for the third consecutive year. As in previous years, the Negroni stand will be present in 21 shopping centres in North Italy, in …
OM and Ducati Corse: an understanding that works
Agreement between OM and Ducati Corse renewed for 2007 through RTR OM, a leading manufacturer of forklift trucks and internal goods handling and transport systems, is once again official sponsor of the Ducati Corse team in 2007. The deal, clinched thanks to the consulting services …
RTR seals partnership between Loris Capirossi and clothing company Merc
Motorcycling champion Loris Capirossi, official Ducati MotoGp Team rider since 2003, has decided to wear MERC, the historic English brand of street style clothing established in 1967. The deal, for the whole of 2007 with a renewal option for 2008, is by the hand of …
Usag / Toro Rosso: a long- term agreement made possible by RTR
On the 20th of January 2007, the deal linking USAG, a giant in the professional tool sector, with Scuderia Toro Rosso, competing in the Formula One World Championship, was officially struck. The long-term partnership bears the signature of RTR Sports Marketing, a leading agency in …
RTR: media partnership between Class Editori and Konica Minolta Honda Team renewed for 2007
Class Editori and Team JiR Konica Minolta Honda, Gianluca Montiron’s team taking part in the MotoGP championship, have renewed their media partnership for the fourth consecutive year. The agreement, valid for the 2007 season, has been signed with the consulting services of RTR Sports Marketing, …
The style of Braun Cruzer³ at the Motor Show with RTR
Braun CruZer3 all in one, the latest electric razor from Braun, will be at the Motor Show 2006 with an exciting promotion dedicated to anyone for whom shaving is a matter of style. The activity was conceived by RTR Sports Marketing, a leading agency in …
Bomboogie kits out the Motor Show 2006 with RTR (once again)
Bomboogie, the well-known brand of street and casual wear, and already Motor Show partner for three years, has confirmed its association with the Salone internazionale dell’Automobile (International Automobile Exhibition) in Bologna as Official ShowWear. The deal, which includes some interesting innovations, bears the signature of …
Black Bean presents the new ‘Superbike 2007′
Black Bean is proud to announce the acquisition of the Official Licence that will allow the company to exclusively realize the “SBK’07 – Superbike World Championship” videogame based on the SBK World Championship promoted and organized by FGSport. Virgilio Bixio, President of the Leader Group, …
Braun Minipimer Tour 2006: under way for the fourth year
The promotional event confirms the partnership between Braun and RTR. Bologna, 16th October 2006 From the 20th of October 2006 the Braun Minipimer Tour will be back in the arcades of the shopping centres. Its target is to promote Braun’s brand new Minipimer Culinary model. …
The Perfect Shave Tour Draws To A Succesful Close
The promotional tour devised and produced by RTR to present Gillette‘s new M3 Power Nitro range of products in the biggest shopping centres in Italy, came to a close in September 2006. The Perfect Shave Tour met with great success thanks to the original initiatives …
MIVV runs with HRC
The partnership between Mivv, a company specialized in the development and manufacturing of exhaust system for motor vehicles, and Honda Racing Corporation has been concluded through the consultancy of RTR Sports Marketing, a leading agency in the sports sponsorship sector. As an official partner, Mivv’s …
Class Editori takes to the track with RTR
Class Editori has confirmed its presence in the world of two wheels through its partnerships with the Konica Minolta Honda MotoGP Team, competing in the MotoGP World Championship, and with FG Sport, organiser of the World Superbike Championship. For the fourth consecutive year Class Editori …
Andrea Dovizioso new endorser of Rotterdam Industry
The Young champion chosen on the advice of RTR Sports Marketing and CSS Stellar Management RTR, a leading sports marketing company is the promoter of the partnership between Andrea Dovizioso, world champion in the 125 class and star of the 250 cc class in the …
Marcello Lippi chooses Try
New glasses for the coach of the Italian National Football Team Marcello Lippi, the coach of the Italian national football team, has chosen the quality and essential lines of Try, a brand owned by Allison SpA. The deal was sealed thanks to the consultancy of …
Negronetto Tour 2006: a taste success devised by RTR
It’s underway again: Negronetto Tour 2006, the enticing travelling promotion that will have consumers’ mouths watering in the shopping centre arcades. The Tour started on February 23rd and will finish on April 22nd, stopping off, from Thursday to Saturday, on the 24 stages that are …
The partnership between Ducati Corse & OM carrelli elevatori, still together in 2006, goes from strenght to strenght
OM has renewed its sponsorship of Ducati Corse for the year 2006. The agreement has been signed with the consulting services of RTR. OM Carrelli Elevatori S.p.A, a leading company in forklift production, thus consolidates its presence among the official sponsors of the Ducati Corse …
Lonsdale London title sponsor of Motor Show: partnership with continues
Lonsdale London is playing a leading role in the 2005 Motor Show, which will be held in Bologna from the 3rd to the 11th of December. The company’s partnership with RTR Sports Marketing is proceeding smoothly. For the second consecutive year the famous street & …
Braun Minipimer in anticipation of Christmas in Shopping Centres
The Braun Minipimer Tour 2005, which got underway last May, will be extended for another nine stops to liven up the biggest shopping centres in Italy. The great success of the promotion is the reason why the second round of stops will start. The second …
Bomboogie dressed up Motor Show 2005: sponsorship iniziative devised by RTR renewed for third year running
For the third year running Bomboogie, the well-known, youthful and trendy clothing brand, confirms its status as Official Motorshow Wear. The Motorshow will be held in Bologna from the 3rd to the 11th of December 2005. RTR, a leading company in sports marketing, has been …
Oliver Kahn’s guest appearance on Vidivici stand at Silmo 2005
Silmo 2005, the International Optics & Eyewear Exhibition to be held in Paris from 21st to 24th October 2005, eagerly awaits the arrival on Sunday October 23rd of Oliver Kahn, a stand-out name at the international level and especially in Germany. His appearance at the …
Ducati Corse and AMD still Together
The success of the partnership brought about by RTR continues The partnership between Ducati Corse and AMD continues. The deal bears the seal of RTR, a leading company in sports marketing. AMD, an American multinational company that designs and produces microprocessors and flash memory devices …
RTR new web site is finally on line
The new version of RTR’s website, www.rtrsports.com, is finally on line. It shows how RTR is growing within the worlds of sport and communication. The leading sports marketing company based in Bologna has consolidated its leadership as an expert, strategic partner for all companies oriented …
Lonsdale with RTR at the Shoot Out BeachTennis Event in Riccione
Lonsdale London takes part as the main sponsor of the Shoot Out Beach Tennis Event held in Riccione on June the 18th. A sponsorship initiative produced by RTR. Leeside srl’s Lonsdale brand took part as the main sponsor of one of the most glamourous summer …
Class Editori takes back to the track for the third year running thanks to RTR
For the third year in a row Class Editori confirms its presence in the exciting world of racing on two wheels through two different partnerships promoted and managed by RTR, a leading Italian company in sports marketing. The group, which publishes title that include MF/Milano …
Bomboogie at the Motor Show once again: races and official wear for an explosive mix!
RTR behind partnership Bomboogie, an Italian brand producing clothing and overwear, will be present for the second year running at the Bologna Motorshow from the 4th to the 12th of December 2004, kitting out all the Motorshow staff at the event. Bomboogie will not only …
Lonsdale at the 2004 Motor Show: the Lonsdale Arena gears up for the event
Lonsdale, the well-known casual wear brand will dress up the famous race area of the 2004 Motor Show. The Lonsdale Arena will become the centre for the most exciting motor races that will take place from the 4th to the 12th of December 2004. For …
“Duracell Bunny Tour” a hit once again: Shopping Centre fun and games for children
12 events devised by RTR After the success of the 2003 edition, the second edition of the Duracell Bunny Tour, a travelling show taking place in different shopping centres devised and produced by RTR, is underway. The tour, which will unfold in twelve stages, started …
Braun Minipimer Tour underway once again: In the Shopping Centre to entice everyone with fanciful recipes
Confirming the success of the 2003 edition, the Minipimer Tour, a travelling promotion devised and organised by RTR, is beginning for the second year in a row at shopping centres across Italy. The Tour, which will unwind in 20 stages, starts in Milan on April …
Powerade & Ducati Racing still together in MotoGp, Superbike and Supersport Championships with RTR
Powerade, the Coca Cola sports drink, and Ducati Corse are still together thanks to RTR, leader company in sports marketing. For the second year running Powerade takes to the track with Ducati Corse in both the MotoGP and Superbike World Championships. Satisfacion for the 2003 …
Meltin’ Pot and Max Biaggi Team up again in 2004
Deal promoted by RTR Sports Marketing The partnership between Meltin’ Pot, the trendiest Italian jeanswear brand of the moment and Max Biaggi, four-time world motorcycling champion, has been renewed. Meltin’ Pot continues to believe in and pursue his endorsement in 2004, a year in which …
Ducati Corse and AMD Team up!
Deal promoted by RTR RTR, a leading company in sports marketing, is behind the deal signed by Ducati Corse and AMD. After Formula 1, AMD confirms its specific interest in the world of motor-racing, extending its presence to the MotoGP World Championship. The partnership was …
The 2003 Duracell Bunny Tour: fun and social awareness
A series of 18 events devised by RTR On the occasion of the Duracell Bunny‘s 30th birthday, RTR has devised a tour of shopping centre arcades. The tour will set off on November 14th and will conclude on December 23rd, taking in 6 of the …
RTR and Crunch together on the snow… downhill winners!
Modena, Italy from 30th October to 2nd November The partnership between RTR Sports Marketing and Crunch, the cereal of the Nestlè Group aimed at teenagers, continues on the snow of the Apennines of the Emilia region. On the occasion of Skipass, the alpine sports and …
Partnership sealed between Powerade and Ducati Corse
RTR behind the agreement Powerade, the coolest Coca Cola sports drink, has signed a partnership with Ducati Corse. Energy, power and concentration are essential factors for the Ducati riders who have to face new challenges daily to obtain results. Powerade will be their fuel: integrated …
Publishing partnership sealed between Class Editori and Octagon Motorsports Italia
RTR behind deal RTR, the sports marketing company, is promoting an interesting agreement between the Class Editori Group and Octagon Motorsports Italia, one of the main operators on the world motorsports scene and organiser of the Superbike World Championship. The agreement will give the Class …
RTR signs a deal between Arnette and the two Italian Beachers Gattelli / Perrotta
Arnette, a brand known for its extreme design and for its comfortable and wrapping sunglasses, is preferred by a vast number of athletes for their lightness and perfect fit. Arnette decided to support the famous and competitive beach volley female couple Gattelli-Perrotta. Arnette will be …
Esca Prize 2000 in the sporting sector goes to the RTR project for the funding of the World Ducati Weekend on behalf of the Region of Emilia Romagna
RTR, leading society in sports marketing, has been awarded with the prestigious ESCA Italian Sponsorship Awards prize 2000 in the sports sector thanks to the partnership developed between the region of Emilia Romagna and Ducati Motor which enabled the organization of the World Ducati Weekend …








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