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Category Archive for: ‘Football’
A Decade Of Football Shirts Sponsorship Deals
AUGUST 2002 Manchester United signs 13-year, £303 million Nike kit deal The Red Devils’ 13-year kit deal was still the most lucrative among EPL teams until last summer, and thanks to progressive increases in the annual value it currently pays more than $38 million per year. …
Euro 2012: ¡Viva España! You Can’t Defeat An Idea
Funny how a dream may turn into a nightmare. In the sweltering Italian night there are no merry-go-round’s and carousels and , sadly, the carriage does become a pumpkin at midnight. This time, more than ever, the second is just the first to lose. The …
Euro 2012: Italy-England. The British Point of View
While waiting for Sunday, I wanted to be politically correct. My colleagues will forgive me. Roy Hodgson has fashioned a side that is proving hard to beat with England battling to a well-earned draw against France in their Group C opener before seeing off Sweden and co-hosts Ukraine to top the standings. Hart, …
RTR is a leader in sports marketing and sports sponsorship. For over fifteen years we have been helping companies to achieve their objectives by using sport and its stars as a winning communication tool.