Bomboogie races in MotoGP with the Pramac D’Antin Team
The successful partnership between Bomboogie and RTR Sports Marketing continues, after leading the top name in street and casual wear to sign a deal as Official Supplier to the MotoGP Pramac D’Antin team.
In 2007 the well-known clothing brand will kit out Ducati’s satellite team, for which the Brazilian Alex Barros and the German Alex Hoffman ride. As well as on the team’s racewear, the Bomb Boogie logo will be present on the Panel box, on the sponsors’ panel inside the hospitality areas, on the team’s transport vehicles and on press releases and the racing team’s website too. The sponsor will also have the right to use the sporting image of the team for promotional purposes and will be able to use the passes for the reserved area in the Paddock.
The deal fully satisfies the needs of both partners, who are getting ready to live a new challenge in the world of MotoGP. Bomboogie, with its combative attitude, fits in perfectly with the dynamic, adrenalin-fuelled world of motor racing, whose values and philosophy it has always shared. In this regard, as Cristiano Musso, managing director of Space 2000 put it: “We are pleased about the emergence of this partnership with the Pramac D’Antin team, with whom we share the same passion for challenges.”
The Bomboogie brand, produced and distributed by Space 2000, is a market leader in jackets thanks to the high quality of its products and to its unique, strong, decisive style, tailor-made for the man who can’t give up competition.
RTR has shown itself once again to be a key player in the field of sports sponsorship. Riccardo Tafà, RTR’s managing director, said of the deal just struck: “I’m convinced that Bomb Boogie and Pramac D’Antin make a good match, each with ambitious objectives. They’ll keep us entertained.”