{"id":242598,"date":"2024-01-29T15:18:35","date_gmt":"2024-01-29T14:18:35","guid":{"rendered":"https:\/\/rtrsports.com\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/"},"modified":"2025-07-04T13:36:09","modified_gmt":"2025-07-04T11:36:09","slug":"revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/","title":{"rendered":"P\u0159\u00edprava na Rallye Dakar 2024: Nov\u00e9 trasy, v\u00fdzvy a inovace"},"content":{"rendered":"<p class=\"ai-optimize-6\">Prach se brzy usad\u00ed a motory jsou p\u0159ipraveny znovu za\u0159vat, proto\u017ee <strong>Rallye Dakar se vrac\u00ed do Sa\u00fadsk\u00e9 Ar\u00e1bie<\/strong>. Ve sv\u011bt\u011b motoristick\u00e9ho sportu nen\u00ed t\u0159eba tuto velkolepou ud\u00e1lost p\u0159edstavovat. Je to fascinuj\u00edc\u00ed sm\u011bs <strong>vytrvalosti, dovednost\u00ed<\/strong> a <strong>naprost\u00e9ho odhodl\u00e1n\u00ed<\/strong>, kter\u00e1 z\u00e1vodn\u00edky \u017eene na hranici jejich mo\u017enost\u00ed. A pro rok 2024 je tu zvrat v p\u0159\u00edb\u011bhu &#8211; \u010dek\u00e1 na v\u00e1s 60 nov\u00fdch etap, kter\u00e9 slibuj\u00ed nap\u00ednavou j\u00edzdu jako nikdy p\u0159edt\u00edm.<\/p>\n<h2 class=\"ai-optimize-7\">P\u0159edstaven\u00ed Rallye Dakar 2024<\/h2>\n<p class=\"ai-optimize-8\"><strong>Rallye Dakar<\/strong> odstartuje 5. ledna a potrv\u00e1 do 19. ledna 2024. Pokud pat\u0159\u00edte k nad\u0161enc\u016fm do motoristick\u00e9ho sportu, m\u00e1te tato data pravd\u011bpodobn\u011b ji\u017e vyzna\u010dena ve sv\u00e9m kalend\u00e1\u0159i. Co v\u0161ak leto\u0161n\u00ed ro\u010dn\u00edk skute\u010dn\u011b odli\u0161uje, je <strong>5 000 kilometr\u016f dlouh\u00e1 trasa<\/strong>, kter\u00e1 byla pe\u010dliv\u011b navr\u017eena tak, aby byla v\u00fdzvou i pro ty nejzku\u0161en\u011bj\u0161\u00ed z\u00e1vodn\u00edky.<\/p>\n<h3 class=\"ai-optimize-9\">48 hodin nep\u0159etr\u017eit\u00e9 akce<\/h3>\n<p class=\"ai-optimize-10\">Jednou z <strong>nejzaj\u00edmav\u011bj\u0161\u00edch novinek Rallye Dakar 2024 je \u201e48hodinov\u00e1 chrono etapa\u201c.<\/strong> P\u0159edstavte si, \u017ee b\u011bhem dvou dn\u016f ujedete 600 kilometr\u016f bez p\u0159est\u00e1vky. Je to zkou\u0161ka vytrvalosti jako \u017e\u00e1dn\u00e1 jin\u00e1. Z\u00e1vodn\u00edci budou muset zmobilizovat sv\u00e9 vnit\u0159n\u00ed rezervy vytrvalosti a psychick\u00e9 odolnosti, aby tuto v\u00fdzvu zdolali.<\/p>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-143274\" src=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/08\/dakar-rally-2-600x400.jpg\" alt=\"dakarsk\u00e1 rallye-2\" width=\"600\" height=\"400\" \/><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-143283\" src=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/dakar-rally.jpg\" alt=\"dakarsk\u00e1 rallye\" width=\"600\" height=\"398\" \/><\/h2>\n<h2 class=\"ai-optimize-11\">Rozd\u011blen\u00ed konkurent\u016f<\/h2>\n<p class=\"ai-optimize-12\">Aby se <strong>z\u00e1vodn\u00edci<\/strong> c\u00edtili je\u0161t\u011b strategi\u010dt\u011bji a nap\u00ednav\u011bji, <strong>budou rozd\u011bleni do osmi bivak\u016f<\/strong>. Toto rozd\u011blen\u00ed dod\u00e1v\u00e1 rallye pocit nep\u0159edv\u00eddatelnosti a \u010din\u00ed z n\u00ed skute\u010dn\u00fd souboj d\u016fvtipu a dovednost\u00ed. To ale nen\u00ed v\u0161echno; na <strong>trati pro osobn\u00ed automobily a n\u00e1kladn\u00ed automobily je oproti motork\u00e1m a \u010dty\u0159kolk\u00e1m<\/strong> v\u00fdrazn\u00e1 <strong>zm\u011bna<\/strong>.<\/p>\n<h3 class=\"ai-optimize-13\">Odd\u011blen\u00e9 trasy pro r\u016fzn\u00e9 t\u0159\u00eddy<\/h3>\n<p class=\"ai-optimize-14\">Ve snaze vytvo\u0159it vyrovnan\u011bj\u0161\u00ed sout\u011b\u017e <strong>budou osobn\u00ed a n\u00e1kladn\u00ed automobily jezdit po jin\u00e9 trase ne\u017e motocykly a \u010dty\u0159kolky<\/strong>. C\u00edlem tohoto odd\u011blen\u00ed je vyrovnat podm\u00ednky a zajistit, aby \u017e\u00e1dn\u00e1 t\u0159\u00edda nem\u011bla nespravedlivou v\u00fdhodu kv\u016fli preferenc\u00edm ter\u00e9nu.<\/p>\n<h2 class=\"ai-optimize-15\">Program Dakar Future<\/h2>\n<p class=\"ai-optimize-16\">Rallye Dakar v\u017edy znamenala posouv\u00e1n\u00ed hranic, a to nejen z hlediska v\u00fdkonnosti, ale tak\u00e9 zav\u00e1d\u011bn\u00ed nov\u00fdch technologi\u00ed a podpory udr\u017eitelnosti. <strong>Program Dakar Future<\/strong> je d\u016fkazem tohoto z\u00e1vazku.<\/p>\n<h3 class=\"ai-optimize-17\">Pohled do budoucnosti<\/h3>\n<p class=\"ai-optimize-18\">V roce 2024 <strong>budou v r\u00e1mci programu Dakar Future p\u0159edstavena vozidla poh\u00e1n\u011bn\u00e1 vod\u00edkov\u00fdmi motory, elektrick\u00fdmi pohonn\u00fdmi jednotkami nebo hybridy<\/strong>. Tento krok je v souladu s celosv\u011btov\u00fdm posunem k \u010dist\u0161\u00ed a udr\u017eiteln\u011bj\u0161\u00ed doprav\u011b. Nejde v\u0161ak jen o ekologi\u010dnost, ale tak\u00e9 o technickou spolehlivost, spot\u0159ebu energie a sn\u00ed\u017een\u00ed uhl\u00edkov\u00e9 stopy.<\/p>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-143274\" src=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/08\/dakar-rally-2-600x400.jpg\" alt=\"dakarsk\u00e1 rallye-2\" width=\"600\" height=\"400\" \/><\/h2>\n<h2 class=\"ai-optimize-19\">Vpl\u00e9t\u00e1n\u00ed budoucnosti do pou\u0161tn\u00edch p\u00edsk\u016f<\/h2>\n<p class=\"ai-optimize-20\">Jako nad\u0161enci do motoristick\u00e9ho sportu si Rallye Dakar \u010dasto p\u0159edstavujeme jako zkou\u0161ku odolnosti lid\u00ed a stroj\u016f v t\u011bch nejdrsn\u011bj\u0161\u00edch podm\u00ednk\u00e1ch. Rozs\u00e1hl\u00e9, nel\u00edtostn\u00e9 pou\u0161tn\u00ed \u00faseky a skalnat\u00e9 ter\u00e9ny, kter\u00e9 se zdaj\u00ed b\u00fdt nekone\u010dn\u00e9 &#8211; to jsou etapy, kde se rod\u00ed legendy.<\/p>\n<p class=\"ai-optimize-21\">P\u0159i p\u0159\u00edprav\u011b na ro\u010dn\u00edk 2024 je v\u0161ak <strong>jasn\u00e9, \u017ee Rallye Dakar je v\u00edc ne\u017e jen z\u00e1vod<\/strong>. Je to pl\u00e1tno, kde se st\u0159et\u00e1vaj\u00ed inovace a tradice. Je to zku\u0161ebn\u00ed polygon, kde se \u0159evu motor\u016f vyrovn\u00e1 pouze \u0159ev pokroku.<\/p>\n<p class=\"ai-optimize-22\">Jak se pohybujeme v tomto neust\u00e1le se m\u011bn\u00edc\u00edm prost\u0159ed\u00ed motoristick\u00e9ho sportu, jedna v\u011bc z\u016fst\u00e1v\u00e1 nem\u011bnn\u00e1: <strong>Rallye Dakar<\/strong> bude i nad\u00e1le posouvat hranice, a to jak z hlediska v\u00fdkonu, tak z hlediska udr\u017eitelnosti. P\u0159ipravte se tedy na pod\u00edvanou, kter\u00e1 nem\u00e1 obdoby, kde se minulost setk\u00e1v\u00e1 s budoucnost\u00ed v oblaku prachu a symfonii motor\u016f.<\/p>\n<h2 class=\"ai-optimize-23\">Souhrn<\/h2>\n<p class=\"ai-optimize-24\"><strong><a href=\"https:\/\/www.dakar.com\/en\/\">Rallye Dakar<\/a> 2024<\/strong> slibuje, \u017ee se stane velkolepou ud\u00e1lost\u00ed v motoristick\u00e9m sportu. D\u00edky trase dlouh\u00e9 5 000 kilometr\u016f, n\u00e1ro\u010dn\u00e9 \u201e48hodinov\u00e9 chronometr\u00e1\u017ei\u201c a zaveden\u00ed vozidel na alternativn\u00ed pohon v <strong>r\u00e1mci programu Dakar Future<\/strong> je to rallye, kter\u00e1 spojuje tradici s inovacemi. P\u0159ipravte se na souboj nejlep\u0161\u00edch sv\u011btov\u00fdch z\u00e1vodn\u00edk\u016f s p\u0159\u00edrodn\u00edmi \u017eivly i mezi sebou navz\u00e1jem v srdci sa\u00fadskoarabsk\u00e9 pou\u0161t\u011b.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Prach se brzy usad\u00ed a motory jsou p\u0159ipraveny znovu za\u0159vat, proto\u017ee Rallye Dakar se vrac\u00ed do Sa\u00fadsk\u00e9 Ar\u00e1bie. Ve sv\u011bt\u011b motoristick\u00e9ho sportu nen\u00ed t\u0159eba tuto velkolepou ud\u00e1lost p\u0159edstavovat. Je to fascinuj\u00edc\u00ed sm\u011bs vytrvalosti, dovednost\u00ed a naprost\u00e9ho odhodl\u00e1n\u00ed, kter\u00e1 z\u00e1vodn\u00edky \u017eene na hranici jejich mo\u017enost\u00ed. A pro rok 2024 je tu zvrat v p\u0159\u00edb\u011bhu &#8211; \u010dek\u00e1 [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":195684,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20230,20229],"tags":[],"class_list":["post-242598","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sportovni-marketing","category-sportovni-sponzoring"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Rallye Dakar : nov\u00e9 trasy, v\u00fdzvy a inovace<\/title>\n<meta name=\"description\" content=\"Prach se brzy usad\u00ed a motory jsou p\u0159ipraveny znovu za\u0159vat, proto\u017ee Rallye Dakar se vrac\u00ed do Sa\u00fadsk\u00e9 Ar\u00e1bie.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"P\u0159\u00edprava na Rallye Dakar 2024: Nov\u00e9 trasy, v\u00fdzvy a inovace\" \/>\n<meta property=\"og:description\" content=\"Prach se brzy usad\u00ed a motory jsou p\u0159ipraveny znovu za\u0159vat, proto\u017ee Rallye Dakar se vrac\u00ed do Sa\u00fadsk\u00e9 Ar\u00e1bie.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/\" \/>\n<meta property=\"og:site_name\" content=\"RTR Sports\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RTRSportsMarketing\/\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/dakar-rally.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1496\" \/>\n\t<meta property=\"og:image:height\" content=\"992\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Riccardo Taf\u00e0\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:site\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"Riccardo Taf\u00e0\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\\\/\"},\"author\":{\"name\":\"Riccardo Taf\u00e0\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#\\\/schema\\\/person\\\/7ca2648b3d857cbfff8c499aaed0420e\"},\"headline\":\"P\u0159\u00edprava na Rallye Dakar 2024: Nov\u00e9 trasy, v\u00fdzvy a inovace\",\"datePublished\":\"2024-01-29T14:18:35+00:00\",\"dateModified\":\"2025-07-04T11:36:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\\\/\"},\"wordCount\":721,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/dakar-rally.jpg\",\"articleSection\":[\"Sportovn\u00ed marketing\",\"Sportovn\u00ed sponzoring\"],\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\\\/\",\"name\":\"Rallye Dakar : nov\u00e9 trasy, v\u00fdzvy a inovace\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/dakar-rally.jpg\",\"datePublished\":\"2024-01-29T14:18:35+00:00\",\"dateModified\":\"2025-07-04T11:36:09+00:00\",\"description\":\"Prach se brzy usad\u00ed a motory jsou p\u0159ipraveny znovu za\u0159vat, proto\u017ee Rallye Dakar se vrac\u00ed do Sa\u00fadsk\u00e9 Ar\u00e1bie.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\\\/#breadcrumb\"},\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\\\/#primaryimage\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/dakar-rally.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/dakar-rally.jpg\",\"width\":1496,\"height\":992,\"caption\":\"Rallye Dakar 2024\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"P\u0159\u00edprava na Rallye Dakar 2024: Nov\u00e9 trasy, v\u00fdzvy a inovace\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#website\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/\",\"name\":\"RTR Sports Marketing\",\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#organization\"},\"alternateName\":\"RTR Sports\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"cs\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#organization\",\"name\":\"RTR Sports Marketing\",\"alternateName\":\"RTR sports\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"width\":946,\"height\":260,\"caption\":\"RTR Sports Marketing\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RTRSportsMarketing\\\/\",\"https:\\\/\\\/x.com\\\/rtrsports\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rtr-sports-marketing\\\/\"],\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"email\":\"info@rtrsports.com\",\"legalName\":\"RTR Sports Marketing LTD\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#\\\/schema\\\/person\\\/7ca2648b3d857cbfff8c499aaed0420e\",\"name\":\"Riccardo Taf\u00e0\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"caption\":\"Riccardo Taf\u00e0\"},\"description\":\"Managing Director for RTR Sports, Riccardo graduated in law at the University of Bologna. He began his career in London in PR, then started working in two and four-wheelers. A brief move to Monaco followed before returning to Italy. There he founded RTR, first a consulting firm and then a sports marketing company which, eventually, he moved back to London.\",\"sameAs\":[\"https:\\\/\\\/stg-rtrsportscom-rtrstaging.kinsta.cloud\"],\"url\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/author\\\/riccardo\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Rallye Dakar : nov\u00e9 trasy, v\u00fdzvy a inovace","description":"Prach se brzy usad\u00ed a motory jsou p\u0159ipraveny znovu za\u0159vat, proto\u017ee Rallye Dakar se vrac\u00ed do Sa\u00fadsk\u00e9 Ar\u00e1bie.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/","og_locale":"cs_CZ","og_type":"article","og_title":"P\u0159\u00edprava na Rallye Dakar 2024: Nov\u00e9 trasy, v\u00fdzvy a inovace","og_description":"Prach se brzy usad\u00ed a motory jsou p\u0159ipraveny znovu za\u0159vat, proto\u017ee Rallye Dakar se vrac\u00ed do Sa\u00fadsk\u00e9 Ar\u00e1bie.","og_url":"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/","og_site_name":"RTR Sports","article_publisher":"https:\/\/www.facebook.com\/RTRSportsMarketing\/","og_image":[{"width":1496,"height":992,"url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/dakar-rally.jpg","type":"image\/jpeg"}],"author":"Riccardo Taf\u00e0","twitter_card":"summary_large_image","twitter_creator":"@rtrsports","twitter_site":"@rtrsports","twitter_misc":{"Napsal(a)":"Riccardo Taf\u00e0","Odhadovan\u00e1 doba \u010dten\u00ed":"4 minuty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/#article","isPartOf":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/"},"author":{"name":"Riccardo Taf\u00e0","@id":"https:\/\/rtrsports.com\/cs\/#\/schema\/person\/7ca2648b3d857cbfff8c499aaed0420e"},"headline":"P\u0159\u00edprava na Rallye Dakar 2024: Nov\u00e9 trasy, v\u00fdzvy a inovace","datePublished":"2024-01-29T14:18:35+00:00","dateModified":"2025-07-04T11:36:09+00:00","mainEntityOfPage":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/"},"wordCount":721,"commentCount":0,"publisher":{"@id":"https:\/\/rtrsports.com\/cs\/#organization"},"image":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/dakar-rally.jpg","articleSection":["Sportovn\u00ed marketing","Sportovn\u00ed sponzoring"],"inLanguage":"cs","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/","url":"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/","name":"Rallye Dakar : nov\u00e9 trasy, v\u00fdzvy a inovace","isPartOf":{"@id":"https:\/\/rtrsports.com\/cs\/#website"},"primaryImageOfPage":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/#primaryimage"},"image":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/dakar-rally.jpg","datePublished":"2024-01-29T14:18:35+00:00","dateModified":"2025-07-04T11:36:09+00:00","description":"Prach se brzy usad\u00ed a motory jsou p\u0159ipraveny znovu za\u0159vat, proto\u017ee Rallye Dakar se vrac\u00ed do Sa\u00fadsk\u00e9 Ar\u00e1bie.","breadcrumb":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/#breadcrumb"},"inLanguage":"cs","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/"]}]},{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/#primaryimage","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/dakar-rally.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/dakar-rally.jpg","width":1496,"height":992,"caption":"Rallye Dakar 2024"},{"@type":"BreadcrumbList","@id":"https:\/\/rtrsports.com\/cs\/blog\/revving-up-na-dakarskou-rallye-2024-nove-cesty-vyzvy-a-inovace\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/rtrsports.com\/cs\/"},{"@type":"ListItem","position":2,"name":"P\u0159\u00edprava na Rallye Dakar 2024: Nov\u00e9 trasy, v\u00fdzvy a inovace"}]},{"@type":"WebSite","@id":"https:\/\/rtrsports.com\/cs\/#website","url":"https:\/\/rtrsports.com\/cs\/","name":"RTR Sports Marketing","description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","publisher":{"@id":"https:\/\/rtrsports.com\/cs\/#organization"},"alternateName":"RTR Sports","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rtrsports.com\/cs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"cs"},{"@type":"Organization","@id":"https:\/\/rtrsports.com\/cs\/#organization","name":"RTR Sports Marketing","alternateName":"RTR sports","url":"https:\/\/rtrsports.com\/cs\/","logo":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/rtrsports.com\/cs\/#\/schema\/logo\/image\/","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","width":946,"height":260,"caption":"RTR Sports Marketing"},"image":{"@id":"https:\/\/rtrsports.com\/cs\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RTRSportsMarketing\/","https:\/\/x.com\/rtrsports","https:\/\/www.linkedin.com\/company\/rtr-sports-marketing\/"],"description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","email":"info@rtrsports.com","legalName":"RTR Sports Marketing LTD","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"}},{"@type":"Person","@id":"https:\/\/rtrsports.com\/cs\/#\/schema\/person\/7ca2648b3d857cbfff8c499aaed0420e","name":"Riccardo Taf\u00e0","image":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","caption":"Riccardo Taf\u00e0"},"description":"Managing Director for RTR Sports, Riccardo graduated in law at the University of Bologna. He began his career in London in PR, then started working in two and four-wheelers. A brief move to Monaco followed before returning to Italy. There he founded RTR, first a consulting firm and then a sports marketing company which, eventually, he moved back to London.","sameAs":["https:\/\/stg-rtrsportscom-rtrstaging.kinsta.cloud"],"url":"https:\/\/rtrsports.com\/cs\/author\/riccardo\/"}]}},"_links":{"self":[{"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/posts\/242598","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/comments?post=242598"}],"version-history":[{"count":3,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/posts\/242598\/revisions"}],"predecessor-version":[{"id":294572,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/posts\/242598\/revisions\/294572"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/media\/195684"}],"wp:attachment":[{"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/media?parent=242598"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/categories?post=242598"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/tags?post=242598"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}