{"id":242607,"date":"2024-01-29T15:24:39","date_gmt":"2024-01-29T14:24:39","guid":{"rendered":"https:\/\/rtrsports.com\/sponzori-mistrovstvi-sveta-ve-fotbale-2023\/"},"modified":"2025-06-18T18:27:29","modified_gmt":"2025-06-18T16:27:29","slug":"sponzori-mistrovstvi-sveta-ve-fotbale-2023","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/cs\/blog\/sponzori-mistrovstvi-sveta-ve-formuli-2023\/","title":{"rendered":"Sponzo\u0159i mistrovstv\u00ed sv\u011bta formule E v roce 2023"},"content":{"rendered":"

Formule E<\/strong><\/a>, spolu s MotoE a<\/strong><\/a> Extreme-E, p\u0159edstavuje p\u0159edvoj potenci\u00e1ln\u00ed revoluce v motoristick\u00e9m sportu, vyu\u017e\u00edvaj\u00edc\u00ed alternativn\u00ed technologie. Kl\u00ed\u010dovou v\u00fdhodou t\u011bchto s\u00e9ri\u00ed je jejich bezemisn\u00ed charakter,<\/strong> kter\u00fd umo\u017e\u0148uje vozidl\u016fm zkoumat nov\u00e9 mo\u017enosti z\u00e1vod\u011bn\u00ed. Zat\u00edmco MotoE sout\u011b\u017e\u00ed na stejn\u00fdch okruz\u00edch jako tradi\u010dn\u00ed prot\u011bj\u0161ky se spalovac\u00edmi motory, \u010dty\u0159kolky maj\u00ed mo\u017enost z\u00e1vodit v jedine\u010dn\u00fdch podm\u00ednk\u00e1ch<\/strong>. Extreme-E se vyd\u00e1v\u00e1 do dosud nev\u00eddan\u00fdch naturalistick\u00fdch lokalit, zat\u00edmco Formule E z\u00e1vod\u00ed v centrech m\u011bst,<\/strong> \u010d\u00edm\u017e p\u0159ibli\u017euje vzru\u0161en\u00ed zv\u011bdav\u00fdm div\u00e1k\u016fm a fanou\u0161k\u016fm. Tento jedine\u010dn\u00fd pohon a zam\u011b\u0159en\u00ed na udr\u017eitelnost p\u0159itahuj\u00ed specifick\u00fd typ investor\u016f a p\u0159edstavuj\u00ed alternativu k tradi\u010dn\u00edm trofej\u00edm.<\/p>\n

Pozitivn\u00ed trend ve sledovanosti a p\u0159\u00edjmech je z\u0159ejm\u00fd – b\u011bhem sez\u00f3ny si seri\u00e1l naladilo v\u00edce ne\u017e 300 milion\u016f div\u00e1k\u016f. Pr\u016fm\u011brn\u00fd meziro\u010dn\u00ed n\u00e1r\u016fst se pohybuje mezi 25 a 32 procenty.<\/p>\n

Nyn\u00ed se pono\u0159\u00edme do seznamu sponzor\u016f Formule E<\/strong> a prozkoum\u00e1me r\u016fzn\u00e9 sponzorsk\u00e9 smlouvy platn\u00e9 pro aktu\u00e1ln\u00ed sez\u00f3nu, a to jak na \u00farovni organizace, tak na \u00farovni jednotliv\u00fdch t\u00fdm\u016f.<\/p>\n

\"Sponzorstv\u00ed<\/p>\n

Hlavn\u00ed partne\u0159i Formule E:<\/h2>\n
    \n
  1. Spole\u010dnost ABB<\/strong> (Asea Brown Boveri) je ofici\u00e1ln\u00edm partnerem \u0161ampion\u00e1tu a je v\u00fdrazn\u011b uvedena v logu a n\u00e1zvu Formule E. Nap\u016fl \u0161v\u00fdcarsk\u00e1, nap\u016fl \u0161v\u00e9dsk\u00e1 spole\u010dnost ABB p\u016fsob\u00ed v oblasti energetiky, robotiky a automatizace a vyu\u017e\u00edv\u00e1 seri\u00e1l jako platformu pro prezentaci sv\u00fdch \u0161pi\u010dkov\u00fdch technologi\u00ed. Toto partnerstv\u00ed za\u010dalo v roce 2018 a nyn\u00ed prob\u00edh\u00e1 ji\u017e \u0161est\u00fdm rokem.<\/li>\n
  2. Spole\u010dnost Julius Baer<\/strong>, kter\u00e1 je zakl\u00e1daj\u00edc\u00edm partnerem s\u00e9rie od jej\u00edho zalo\u017een\u00ed v roce 2014, z\u016fst\u00e1v\u00e1 glob\u00e1ln\u00edm partnerem a\u017e do roku 2026. Jako p\u0159edn\u00ed \u0161v\u00fdcarsk\u00e1 banka v oblasti spr\u00e1vy soukrom\u00e9ho majetku se Julius Baer zab\u00fdv\u00e1 p\u0159edev\u0161\u00edm spr\u00e1vou soukrom\u00e9ho kapit\u00e1lu a investic.<\/li>\n
  3. Hankook<\/strong>, p\u0159edn\u00ed v\u00fdrobce pneumatik, se v roce 2022 p\u0159ipojil k Formuli E jako ofici\u00e1ln\u00ed dodavatel a partner. \u0160ampion\u00e1t slou\u017e\u00ed jako testovac\u00ed pole pro novou dynamiku v\u00fdroby, p\u0159i\u010dem\u017e z\u00e1vodn\u00ed pneumatiky jsou ur\u010deny pro such\u00e9 i mokr\u00e9 podm\u00ednky a jsou vyrobeny z 30 % z obnoviteln\u00fdch materi\u00e1l\u016f, co\u017e vede k v\u00fdrazn\u00fdm \u00faspor\u00e1m materi\u00e1lu a emis\u00ed.<\/li>\n
  4. Sabic<\/strong>, sa\u00fadskoarabsk\u00e1 spole\u010dnost s v\u011bt\u0161inov\u00fdm pod\u00edlem spole\u010dnosti Aramco, p\u016fsob\u00ed v ropn\u00e9m pr\u016fmyslu a zam\u011b\u0159uje se na chemick\u00e9 l\u00e1tky a pr\u016fmyslov\u00e9 polymery. Jej\u00ed zapojen\u00ed do Formule E se soust\u0159ed\u00ed na podporu programu nazvan\u00e9ho Bluehero, jeho\u017e c\u00edlem je v\u00fdvoj inovativn\u00edch materi\u00e1l\u016f pro automobilov\u00fd pr\u016fmysl, kter\u00e9 usnadn\u00ed p\u0159echod na udr\u017eitelnou mobilitu.<\/li>\n<\/ol>\n

    \"Sponzorstv\u00ed<\/h2>\n

    Techni\u010dt\u00ed partne\u0159i Formule E:<\/h2>\n
      \n
    1. Poji\u0161\u0165ovac\u00ed skupina Allianz<\/strong> je partnerem Formule E od jej\u00ed prvn\u00ed sez\u00f3ny. V r\u00e1mci paddocku host\u00ed Allianz E-Village, prostor ur\u010den\u00fd k zapojen\u00ed ve\u0159ejnosti do t\u00e9mat, jako jsou inovace, udr\u017eitelnost a experimentov\u00e1n\u00ed.<\/li>\n
    2. Anglo-chilsk\u00e1 t\u011b\u017eebn\u00ed spole\u010dnost Antofagasta Minerals<\/strong> se stala sponzorem prvn\u00ed E-Prix v chilsk\u00e9m Santiagu v roce 2018 a od t\u00e9 doby je ofici\u00e1ln\u00edm partnerem cel\u00e9ho seri\u00e1lu. Jako p\u0159edn\u00ed sv\u011btov\u00fd dodavatel m\u011bdi pova\u017euje trh s elektromobily za d\u016fle\u017eitou cestu rozvoje a p\u0159ev\u00e1d\u00ed sv\u00e1 t\u011b\u017eebn\u00ed za\u0159\u00edzen\u00ed na provoz na obnoviteln\u00e9 zdroje energie, p\u0159i\u010dem\u017e do roku 2025 pl\u00e1nuje vyu\u017e\u00edvat 90 % recyklovan\u00e9 nebo odsolen\u00e9 vody.<\/li>\n
    3. N\u011bmeck\u00e1 nadn\u00e1rodn\u00ed spole\u010dnost Bosch<\/strong> je nejv\u011bt\u0161\u00edm sv\u011btov\u00fdm v\u00fdrobcem automobilov\u00fdch sou\u010d\u00e1stek, a je tak ned\u00edlnou sou\u010d\u00e1st\u00ed p\u0159echodu od tepeln\u00e9ho k elektrick\u00e9mu pohonu. \u0160ampion\u00e1t Formule E p\u0159edstavuje pro spole\u010dnost Bosch vhodnou platformu pro propagaci slu\u017eeb zam\u011b\u0159en\u00fdch na mikromobilitu a m\u011bsta budoucnosti.<\/li>\n
    4. Hugo Boss<\/strong>, n\u011bmeck\u00e1 luxusn\u00ed m\u00f3dn\u00ed zna\u010dka, se v roce 2017 stala prvn\u00edm partnerem Formule E v oblasti oble\u010den\u00ed. Zna\u010dka dod\u00e1v\u00e1 exkluzivn\u00ed oble\u010den\u00ed na akce organizace a vyu\u017e\u00edv\u00e1 z\u00e1vody v celosv\u011btov\u011b v\u00fdznamn\u00fdch m\u011bstech k propagaci sv\u00fdch produkt\u016f a iniciativ.<\/li>\n
    5. Britsk\u00e1 spole\u010dnost Copper.co<\/strong> nab\u00edz\u00ed institucion\u00e1ln\u00ed \u0159e\u0161en\u00ed pro \u00faschovu a obchodov\u00e1n\u00ed s digit\u00e1ln\u00edmi aktivy a slou\u017e\u00ed jako ofici\u00e1ln\u00ed partner s\u00e9rie v\u0161ech digit\u00e1ln\u00edch slu\u017eeb pro investory.<\/li>\n
    6. Ofici\u00e1ln\u00ed logistickou slu\u017ebou \u0161ampion\u00e1tu je n\u011bmeck\u00e1 logistick\u00e1 spole\u010dnost DHL<\/strong>. Spole\u010dnost DHL, kter\u00e1 manipuluje s v\u00edce ne\u017e 415 tunami materi\u00e1lu, v\u010detn\u011b vybaven\u00ed t\u00fdm\u016f, automobil\u016f, bateri\u00ed a pneumatik, pln\u00ed sv\u016fj \u00fakol udr\u017eiteln\u00fdm zp\u016fsobem a vyu\u017e\u00edv\u00e1 multimod\u00e1ln\u00ed platformu integruj\u00edc\u00ed leteckou, \u017eelezni\u010dn\u00ed a silni\u010dn\u00ed dopravu, p\u0159i\u010dem\u017e fosiln\u00ed paliva nahrazuje biopalivy, kde je to mo\u017en\u00e9.<\/li>\n
    7. Heineken<\/strong>, jeden z nejv\u011bt\u0161\u00edch sv\u011btov\u00fdch v\u00fdrobc\u016f piva, m\u00e1 v portfoliu v\u00edce ne\u017e 300 pr\u00e9miov\u00fdch zna\u010dek. M\u011bstsk\u00e9 prost\u0159ed\u00ed Formule E se dokonale shoduje s c\u00edlem spole\u010dnosti Heineken poskytovat po\u017eitek ze z\u00e1vod\u016f, ani\u017e by se p\u0159\u00edli\u0161 vzd\u00e1lila od domova, a vyu\u017e\u00edv\u00e1 paddock jako ide\u00e1ln\u00ed m\u00edsto pro propagaci sv\u00e9 kampan\u011b \u201eBrewing a Better World\u201c, propaguj\u00edc\u00ed zodpov\u011bdnou spot\u0159ebu.<\/li>\n
    8. Mo\u00ebt & Chandon<\/strong> je ji\u017e p\u011bt sez\u00f3n ofici\u00e1ln\u00edm \u0161ampa\u0148sk\u00fdm Formule E, p\u0159i\u010dem\u017e se zav\u00e1zal sn\u00ed\u017eit uhl\u00edkovou stopu p\u0159i v\u00fdrob\u011b a chr\u00e1nit biologickou rozmanitost v souladu s c\u00edli udr\u017eiteln\u00e9ho rozvoje OSN.<\/li>\n
    9. Sa\u00fadsk\u00e1 spole\u010dnost Saudia<\/strong>, vlajkov\u00fd dopravce, je ji\u017e \u010dty\u0159i roky ofici\u00e1ln\u00edm partnerem seri\u00e1lu, kter\u00fd nab\u00edz\u00ed spojen\u00ed do v\u0161ech m\u00edst kon\u00e1n\u00ed Grand Prix a zp\u011bt a v r\u00e1mci kampan\u011b \u201eTake your seat\u201c poskytuje div\u00e1k\u016fm speci\u00e1ln\u00ed z\u00e1\u017eitky.<\/li>\n
    10. \u0160v\u00fdcarsk\u00e1 zna\u010dka Tag Heuer<\/strong>je partnerem \u0161ampion\u00e1tu od jeho zalo\u017een\u00ed v roce 2014 a slou\u017e\u00ed jako ofici\u00e1ln\u00ed \u010dasom\u00edra seri\u00e1lu. Spole\u010dnost kompenzuje sv\u00e9 emise prost\u0159ednictv\u00edm specializovan\u00fdch projekt\u016f ve \u0160v\u00fdcarsku a je tak\u00e9 titul\u00e1rn\u00edm sponzorem t\u00fdmu Porsche.<\/li>\n<\/ol>\n

      Formule E<\/strong><\/a> st\u00e1le p\u0159ij\u00edm\u00e1 nov\u00e9 spole\u010dnosti, kter\u00e9 maj\u00ed z\u00e1jem p\u0159ipojit se k tomuto inovativn\u00edmu a udr\u017eiteln\u00e9mu motoristick\u00e9mu hnut\u00ed. V p\u0159\u00edpad\u011b z\u00e1jmu o zapojen\u00ed do tohoto sv\u011bta, m\u016f\u017eete kontaktovat spole\u010dnost RTR Sports na adrese https:\/\/rtrsports.com\/en\/sponsorship-contact-form\/.<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

      Formule E, spolu s MotoE a Extreme-E, p\u0159edstavuje p\u0159edvoj potenci\u00e1ln\u00ed revoluce v motoristick\u00e9m sportu, vyu\u017e\u00edvaj\u00edc\u00ed alternativn\u00ed technologie. Kl\u00ed\u010dovou v\u00fdhodou t\u011bchto s\u00e9ri\u00ed je jejich bezemisn\u00ed charakter, kter\u00fd umo\u017e\u0148uje vozidl\u016fm zkoumat nov\u00e9 mo\u017enosti z\u00e1vod\u011bn\u00ed. Zat\u00edmco MotoE sout\u011b\u017e\u00ed na stejn\u00fdch okruz\u00edch jako tradi\u010dn\u00ed prot\u011bj\u0161ky se spalovac\u00edmi motory, \u010dty\u0159kolky maj\u00ed mo\u017enost z\u00e1vodit v jedine\u010dn\u00fdch podm\u00ednk\u00e1ch. Extreme-E se vyd\u00e1v\u00e1 do […]<\/p>\n","protected":false},"author":17,"featured_media":195093,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20234,20230,20229],"tags":[],"class_list":["post-242607","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-formule-e-cs","category-sportovni-marketing","category-sportovni-sponzoring"],"acf":[],"contentshake_article_id":"","yoast_head":"\nSponzo\u0159i mistrovstv\u00ed sv\u011bta formule E v roce 2023<\/title>\n<meta name=\"description\" content=\"Formule E p\u0159edstavuje spolu s MotoE a Extreme-E p\u0159edvoj potenci\u00e1ln\u00ed revoluce v motoristick\u00e9m sportu.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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