{"id":242658,"date":"2024-01-29T15:29:49","date_gmt":"2024-01-29T14:29:49","guid":{"rendered":"https:\/\/rtrsports.com\/vse-co-potrebujeme-vedet-o-smlouve-o-sponzorstvi-formulare-1-spolecnosti-daramco\/"},"modified":"2025-06-25T12:56:23","modified_gmt":"2025-06-25T10:56:23","slug":"vse-co-potrebujeme-vedet-o-smlouve-o-sponzorstvi-formulare-1-spolecnosti-daramco","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/cs\/blog\/everything-there-is-to-know-the-aramco-formula-1-sponsorship-deal\/","title":{"rendered":"V\u0161e, co je t\u0159eba v\u011bd\u011bt o sponzorsk\u00e9 smlouv\u011b se spole\u010dnost\u00ed Aramco ve formuli 1"},"content":{"rendered":"

Sa\u00fadskoarabsk\u00e1 ropn\u00e1 spole\u010dnost<\/strong>, zn\u00e1m\u00e1 tak\u00e9 jako Aramco<\/strong>, je hlavn\u00edm sponzorem Formule 1<\/strong>. Aramco je jednou z nejv\u011bt\u0161\u00edch spole\u010dnost\u00ed na sv\u011bt\u011b podle v\u00fd\u0161e tr\u017eeb a je celosv\u011btov\u011b nejziskov\u011bj\u0161\u00ed spole\u010dnost\u00ed. Zab\u00fdv\u00e1 se p\u0159edev\u0161\u00edm pr\u016fzkumem, t\u011b\u017ebou, rafinac\u00ed, distribuc\u00ed a prodejem ropy a jej\u00edch deriv\u00e1t\u016f.<\/p>\n

Saudi Aramco: Glob\u00e1ln\u00ed partner F1<\/h2>\n

Zapojen\u00ed spole\u010dnosti Aramco<\/strong> do Formule 1 za\u010dalo v roce 2020,<\/strong> kdy podepsala smlouvu o dlouhodob\u00e9m glob\u00e1ln\u00edm partnerstv\u00ed s touto z\u00e1vodn\u00ed s\u00e9ri\u00ed. \u00dadajn\u011b se jedn\u00e1 o desetiletou smlouvu v hodnot\u011b 45 milion\u016f dolar\u016f ro\u010dn\u011b<\/strong>. Jako sponzor chce spole\u010dnost Aramco zv\u00fd\u0161it viditelnost a uzn\u00e1n\u00ed sv\u00e9 zna\u010dky na mezin\u00e1rodn\u00ed sc\u00e9n\u011b. Dohoda zahrnuje um\u00edst\u011bn\u00ed zna\u010dky Aramco<\/strong> na okruz\u00edch F1<\/strong> v n\u011bkolika z\u00e1vodech, na digit\u00e1ln\u00edch platform\u00e1ch<\/strong> a ve vys\u00edl\u00e1n\u00ed z\u00e1vod\u016f<\/strong>. Krom\u011b toho bylo partnerstv\u00ed zam\u011b\u0159eno na podporu udr\u017eitelnosti a podporu technologick\u00e9ho pokroku v odv\u011btv\u00ed motoristick\u00e9ho sportu.<\/p>\n

Toto strategick\u00e9 partnerstv\u00ed <\/strong>s Formul\u00ed 1 p\u0159edstavuje v\u00fdznamn\u00fd miln\u00edk v \u00fasil\u00ed spole\u010dnosti o zviditeln\u011bn\u00ed<\/strong> a uzn\u00e1n\u00ed sv\u00e9 glob\u00e1ln\u00ed zna\u010dky<\/strong>. Kl\u00ed\u010dov\u00fdm aspektem t\u00e9to spolupr\u00e1ce je z\u00e1vazek rozv\u00edjet udr\u017eiteln\u00e1 paliva a technologie \u00fasporn\u00fdch motor\u016f. Aramco<\/strong> jako p\u0159edn\u00ed ropn\u00e1 a plyn\u00e1rensk\u00e1 spole\u010dnost pracuje na v\u00fdvoji pokro\u010dil\u00fdch maziv<\/strong> a vysoce v\u00fdkonn\u00fdch udr\u017eiteln\u00fdch paliv pro dopravn\u00ed technologie<\/strong>.
\nPartnerstv\u00ed je v souladu s pl\u00e1ny Formule 1 st\u00e1t se do roku 2030 uhl\u00edkov\u011b neutr\u00e1ln\u00ed a s jej\u00edm zam\u011b\u0159en\u00edm na iniciativy v oblasti udr\u017eitelnosti.<\/p>\n

\"2022_french_grand_prix_52278951366\"Velk\u00e1 cena Sa\u00fadsk\u00e9 Ar\u00e1bie<\/h2>\n

Zapojen\u00ed spole\u010dnosti Aramco do Formule 1 se tak\u00e9 shoduje se zaveden\u00edm Velk\u00e9 ceny Sa\u00fadsk\u00e9 Ar\u00e1bie<\/strong>, kter\u00e1 byla do kalend\u00e1\u0159e za\u0159azena v roce 2021.
\nJedn\u00e1 se o no\u010dn\u00ed z\u00e1vod, kter\u00fd se kon\u00e1 na pouli\u010dn\u00edm okruhu v D\u017eidd\u011b<\/strong> a p\u0159edstavuje v\u00fdznamn\u00fd miln\u00edk v \u00fasil\u00ed zem\u011b o diverzifikaci jej\u00ed ekonomiky.
\nZ\u00e1vod m\u00e1 stimulovat investice do infrastruktury, cestovn\u00edho ruchu a vytv\u00e1\u0159en\u00ed pracovn\u00edch m\u00edst. Zapoj\u00ed m\u00edstn\u00ed komunity a vytvo\u0159\u00ed hospod\u00e1\u0159sk\u00fd r\u016fst v Sa\u00fadsk\u00e9 Ar\u00e1bii a z\u00e1rove\u0148 roz\u0161\u00ed\u0159\u00ed jej\u00ed nab\u00eddku z\u00e1bavy a sportu v r\u00e1mci iniciativy Vize 2030<\/strong> a jej\u00edch c\u00edl\u016f ekonomick\u00e9 diverzifikace a rozvoje.<\/p>\n

Aramco a Aston Martin F1<\/h2>\n

Dal\u0161\u00edm p\u0159\u00edjemcem sponzorsk\u00fdch investic spole\u010dnosti Aramco je t\u00fdm Aston Martin F1, kter\u00fd je nyn\u00ed zn\u00e1m\u00fd jako Aston Martin Aramco Cognizant Formula 1 Team<\/strong>. Na z\u00e1klad\u011b dlouhodob\u00e9 sponzorsk\u00e9 smlouvy, podepsan\u00e9 v roce 2022, se spole\u010dnost Aramco st\u00e1v\u00e1 spolutituluj\u00edc\u00edm partnerem a sponzorem t\u00fdmu a z\u00edsk\u00e1v\u00e1 exkluzivn\u00ed pr\u00e1va na zna\u010dku a sponzoring. Sou\u010d\u00e1st\u00ed partnerstv\u00ed je tak\u00e9 licen\u010dn\u00ed smlouva<\/strong>, kter\u00e1 umo\u017e\u0148uje pou\u017e\u00edvat ve vozech t\u00fdmu F1 nekovov\u00e9 materi\u00e1ly vyvinut\u00e9 spole\u010dnost\u00ed Aramco<\/strong>.
\nOdborn\u00fd tisk uv\u00e1d\u00ed, \u017ee smlouvy obsahuj\u00ed opci na vlastnictv\u00ed 10% pod\u00edlu spole\u010dnosti Aramco v t\u00fdmu F1.<\/p>\n

\"fia_f1_austria_2022_nr._18_stroll\"Strategick\u00fd p\u0159\u00edstup<\/h2>\n

Prim\u00e1rn\u00ed nab\u00eddku akci\u00ed (IPO) spole\u010dnosti Aramco a jej\u00ed partnerstv\u00ed s Formul\u00ed 1 umo\u017enil Sa\u00fadskoarabsk\u00fd ve\u0159ejn\u00fd investi\u010dn\u00ed fond, kter\u00fd v t\u00e9to ropn\u00e9 a plyn\u00e1rensk\u00e9 spole\u010dnosti dr\u017e\u00ed v\u00fdznamn\u00fd pod\u00edl. Toto dlouhodob\u00e9 partnerstv\u00ed nejen p\u0159isp\u00edv\u00e1 k r\u016fstu Formule 1 jako celosv\u011btov\u00e9ho sportu, ale tak\u00e9 pom\u00e1h\u00e1 spole\u010dnosti Aramco diverzifikovat sv\u00e9 podnik\u00e1n\u00ed a pos\u00edlit jej\u00ed mezin\u00e1rodn\u00ed p\u0159\u00edtomnost.<\/p>\n

Na z\u00e1v\u011br a mo\u017en\u00e9 budouc\u00ed sc\u00e9n\u00e1\u0159e<\/h2>\n

Sponzorstv\u00ed spole\u010dnosti Aramco ve Formuli 1 a t\u00fdmu Aston Martin je strategick\u00fdm krokem, kter\u00fd m\u00e1 pos\u00edlit p\u0159\u00edtomnost jej\u00ed glob\u00e1ln\u00ed zna\u010dky a uk\u00e1zat jej\u00ed z\u00e1vazek k udr\u017eiteln\u00fdm paliv\u016fm a pokro\u010dil\u00fdm technologi\u00edm; p\u0159esahuje r\u00e1mec tradi\u010dn\u00edch sponzorsk\u00fdch a brandingov\u00fdch p\u0159\u00edle\u017eitost\u00ed. Otev\u00edr\u00e1 dve\u0159e dal\u0161\u00ed spolupr\u00e1ci v oblastech, jako je v\u00fdzkum a v\u00fdvoj, udr\u017eitelnost a zapojen\u00ed komunity.<\/p>\n

Jednou z mo\u017en\u00fdch oblast\u00ed spolupr\u00e1ce by mohl b\u00fdtv\u00fdvoj nov\u00fdch materi\u00e1l\u016f<\/strong> a technologi\u00ed pro pou\u017eit\u00ed ve vozech Formule 1. Odborn\u00e9 znalosti spole\u010dnosti Aramco v oblasti v\u011bdy o materi\u00e1lech<\/strong> a pokro\u010dil\u00fdch maziv<\/strong> lze vyu\u017e\u00edt ke zv\u00fd\u0161en\u00ed v\u00fdkonu a \u00fa\u010dinnosti voz\u016f a z\u00e1rove\u0148 ke sn\u00ed\u017een\u00ed jejich dopadu na \u017eivotn\u00ed prost\u0159ed\u00ed. Tato spolupr\u00e1ce by mohla v\u00e9st k pr\u016flomov\u00fdm objev\u016fm nejen v motoristick\u00e9m sportu, ale i v \u0161ir\u0161\u00edm automobilov\u00e9m a energetick\u00e9m pr\u016fmyslu.<\/p>\n

Dal\u0161\u00ed potenci\u00e1ln\u00ed oblast\u00ed spolupr\u00e1ce je oblast vzd\u011bl\u00e1v\u00e1n\u00ed a rozvoje pracovn\u00edch sil<\/strong>. Aramco a Formule 1 by mohly spolupracovat na vytv\u00e1\u0159en\u00ed vzd\u011bl\u00e1vac\u00edch program\u016f<\/strong> a iniciativ, kter\u00e9 podporuj\u00ed v\u011bdu, technologie, in\u017een\u00fdrstv\u00ed a matematiku(STEM)<\/strong>. Podporou nov\u00e9 generace in\u017een\u00fdr\u016f, technik\u016f a v\u00fdzkumn\u00edk\u016f m\u016f\u017ee partnerstv\u00ed p\u0159isp\u011bt k rozvoji kvalifikovan\u00fdch pracovn\u00edch sil v energetice i v motoristick\u00e9m sportu.<\/p>\n

Partnerstv\u00ed se<\/strong> nav\u00edc m\u016f\u017ee potenci\u00e1ln\u011b roz\u0161\u00ed\u0159it do dal\u0161\u00edch region\u016f,<\/strong> propagovat motoristick\u00fd sport a vytv\u00e1\u0159et nov\u00e9 p\u0159\u00edle\u017eitosti pro m\u00edstn\u00ed talenty. Podporou rozvoje m\u00edstn\u00edch z\u00e1vodn\u00edch t\u00fdm\u016f, program\u016f pro vyhled\u00e1v\u00e1n\u00ed talent\u016f a vzd\u011bl\u00e1vac\u00edch p\u0159\u00edle\u017eitost\u00ed mohou spole\u010dnosti Aramco a Formule 1 podpo\u0159it prosperuj\u00edc\u00ed ekosyst\u00e9m motoristick\u00e9ho sportu<\/strong> na St\u0159edn\u00edm v\u00fdchod\u011b<\/strong> i mimo n\u011bj.<\/p>\n

Partnerstv\u00ed mezi spole\u010dnostmi Aramco, Formule 1 a Aston Martin F1 se neomezuje na tradi\u010dn\u00ed sponzorsk\u00e9 a zna\u010dkov\u00e9 aktivity. Otev\u00edr\u00e1 mo\u017enosti spolupr\u00e1ce v oblasti v\u00fdzkumu a v\u00fdvoje, udr\u017eitelnosti, vzd\u011bl\u00e1v\u00e1n\u00ed a m\u00edstn\u00edho hospod\u00e1\u0159sk\u00e9ho r\u016fstu. Prozkoum\u00e1n\u00edm t\u011bchto mo\u017enost\u00ed m\u016f\u017ee partnerstv\u00ed p\u0159isp\u011bt k rozvoji sportu i energetick\u00e9ho odv\u011btv\u00ed a z\u00e1rove\u0148 podpo\u0159it udr\u017eitelnost a vytvo\u0159it trval\u00fd p\u0159\u00ednos pro komunity, kter\u00fdm slou\u017e\u00ed.<\/p>\n

\n
Pictures from the Top\r\n\r\nDescription <\/strong>Ferrari at the 2022 French Grand Prix\r\nAuthor <\/strong>nabtifal<\/a>\r\nThis file is licensed under the Creative Commons<\/a> Attribution 2.0 Generic<\/a> license.\r\n\r\nDescription<\/strong> Nr. 18 Stroll\r\nAuthor<\/strong>Lukas Raich<\/a>\r\nThis file is licensed under the Creative Commons<\/a> Attribution-Share Alike 4.0 International<\/a> license.<\/pre>\n","protected":false},"excerpt":{"rendered":"
Sa\u00fadskoarabsk\u00e1 ropn\u00e1 spole\u010dnost, zn\u00e1m\u00e1 tak\u00e9 jako Aramco, je hlavn\u00edm sponzorem Formule 1. Aramco je jednou z nejv\u011bt\u0161\u00edch spole\u010dnost\u00ed na sv\u011bt\u011b podle v\u00fd\u0161e tr\u017eeb a je celosv\u011btov\u011b nejziskov\u011bj\u0161\u00ed spole\u010dnost\u00ed. Zab\u00fdv\u00e1 se p\u0159edev\u0161\u00edm pr\u016fzkumem, t\u011b\u017ebou, rafinac\u00ed, distribuc\u00ed a prodejem ropy a jej\u00edch deriv\u00e1t\u016f. Saudi Aramco: Glob\u00e1ln\u00ed partner F1 Zapojen\u00ed spole\u010dnosti Aramco do Formule 1 za\u010dalo v roce […]<\/p>\n","protected":false},"author":14,"featured_media":194440,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20233,20230],"tags":[],"class_list":["post-242658","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-formule1","category-sportovni-marketing"],"acf":[],"contentshake_article_id":"","yoast_head":"\nV\u0161e, co je t\u0159eba v\u011bd\u011bt o sponzorstv\u00ed spole\u010dnosti Aramco F1<\/title>\n<meta name=\"description\" content=\"Sa\u00fadskoarabsk\u00e1 ropn\u00e1 spole\u010dnost, zn\u00e1m\u00e1 tak\u00e9 jako Aramco, je hlavn\u00edm sponzorem Formule 1 a jednou z nejv\u011bt\u0161\u00edch spole\u010dnost\u00ed na sv\u011bt\u011b.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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