RTR Sports Marketing<\/strong><\/a>kter\u00e1 byla op\u011bt pov\u011b\u0159ena v\u00fdukou a v\u011bdeck\u00fdm veden\u00edm. \u0160estit\u00fddenn\u00ed kurz na v\u00edce ne\u017e 70 hodin p\u0159edn\u00e1\u0161ek, se cvi\u010den\u00edmi, teoretick\u00fdmi a praktick\u00fdmi profily a p\u0159edev\u0161\u00edm s mnoha hosty na nejvy\u0161\u0161\u00ed \u00farovni.<\/p>\nC\u00edlem je zv\u00fd\u0161it znalosti a odbornou p\u0159\u00edpravu ve sv\u011bt\u011b sportovn\u00edho marketingu, kter\u00fd je st\u00e1le v\u00edce konkuren\u010dn\u00ed a v centru pozornosti ve\u0159ejnosti, a to prost\u0159ednictv\u00edm vzd\u011bl\u00e1v\u00e1n\u00ed nov\u00fdch generac\u00ed odborn\u00edk\u016f v oblasti sportu, marketingu a komunikace. Zam\u011b\u0159uje se samoz\u0159ejm\u011b na marketing ve sv\u011bt\u011b motoristick\u00e9ho sportu: od Formule 1<\/strong> po MotoGP<\/strong>, od Formule E<\/strong> po WEC<\/strong> a mnoho dal\u0161\u00edch kategori\u00ed z\u00e1vod\u016f na dvou i \u010dty\u0159ech kolech.<\/p>\nFormul\u00e1\u0159e a host\u00e9<\/h4>\n
Master in Motorsport Marketing je rozd\u011blen do 6 oblast\u00ed, z nich\u017e ka\u017ed\u00e1 je rozd\u011blena na jeden p\u0159edn\u00e1\u0161kov\u00fd v\u00edkend.<\/p>\n
Prvn\u00ed modul<\/strong> je v\u011bnov\u00e1n p\u0159ehledu sv\u011bta motoristick\u00e9ho sportu<\/strong>: hr\u00e1\u010d\u016fm, zvl\u00e1\u0161tnostem a v\u00fdznamu \u0161pi\u010dkov\u00fdch dvoukolov\u00fdch a \u010dty\u0159kolov\u00fdch seri\u00e1l\u016f a vztahu k ostatn\u00edm oblastem sportu. Druh\u00e1 akce<\/strong> se zam\u011b\u0159uje na techniky, n\u00e1stroje a teorii sportovn\u00edho marketingu aplikovan\u00e9 na motoristick\u00fd sport<\/strong>. T\u0159et\u00ed p\u0159edn\u00e1\u0161kov\u00fd v\u00edkend se zam\u011b\u0159\u00ed na hlavn\u00ed oblast podnik\u00e1n\u00ed spole\u010dnosti RTR sports, tj. sponzoring ve sv\u011bt\u011b motorsportu, zat\u00edmco \u010dtvrt\u00fd modul se pono\u0159\u00ed do rozs\u00e1hl\u00e9ho sv\u011bta samotn\u00e9 aktivace sponzoringu<\/strong>. Na z\u00e1v\u011br cyklu podrobn\u00fd pohled na m\u00e9dia, PR a komunika\u010dn\u00ed techniky. <\/strong>A nakonec z\u00e1v\u011bre\u010dn\u00fd p\u0159ehled o d\u016fle\u017eitosti kombinace teoretick\u00fdch n\u00e1stroj\u016f, praktick\u00fdch zdroj\u016f a mnoha zku\u0161enost\u00ed v obvodech, tov\u00e1rn\u00e1ch a kancel\u00e1\u0159\u00edch. Mistrovstv\u00ed bude zakon\u010deno praktick\u00fdm projektem prezentovan\u00fdm v re\u00e1ln\u00e9m kontextu. <\/span>\u00da\u010dastn\u00edci lo\u0148sk\u00e9ho ro\u010dn\u00edku p\u0159edstavili sv\u00e9 projekty na<\/span> <\/span>Sv\u011btov\u00fd okruh Misano Marco Simoncelli<\/span>.<\/span><\/p>\nNa kurzu vystoup\u00ed mnoho host\u016f, jejich\u017e v\u00fdpov\u011bdi poskytnou \u00fa\u010dastn\u00edk\u016fm kurzu pohled z prvn\u00ed ruky na tento sv\u011bt, kter\u00fd je tak fascinuj\u00edc\u00ed, ale tak\u00e9 tak pln\u00fd specifik: mana\u017ee\u0159i, vedouc\u00ed firemn\u00edch pohostinstv\u00ed, majitel\u00e9 t\u00fdm\u016f a mnoho dal\u0161\u00edch host\u016f, kte\u0159\u00ed budou skute\u010dn\u011b prvot\u0159\u00eddn\u00edmi hosty.<\/p>\n
Ve\u0161ker\u00e9 informace v\u010detn\u011b term\u00edn\u016f, bro\u017eur a cen najdete na tomto odkazu. <\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"24 Hours Business School a RTR Sports Marketing op\u011bt spole\u010dn\u011b po\u0159\u00e1daj\u00ed t\u0159et\u00ed ro\u010dn\u00edk magistersk\u00e9ho kurzu marketingu a sponzoringu v motoristick\u00e9m sportu. Specializa\u010dn\u00ed vzd\u011bl\u00e1vac\u00ed projekt pro ty, kte\u0159\u00ed cht\u011bj\u00ed vstoupit do sv\u011bta profesion\u00e1ln\u00edho motoristick\u00e9ho sportu s kompetencemi, specializac\u00ed a praktick\u00fdmi znalostmi tohoto odv\u011btv\u00ed. T\u0159et\u00ed ro\u010dn\u00edk magistersk\u00e9ho studia marketingu a sponzoringu v motoristick\u00e9m sportu za\u010d\u00edn\u00e1 22. listopadu […]<\/p>\n","protected":false},"author":17,"featured_media":268446,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20230,20238],"tags":[],"class_list":["post-242701","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sportovni-marketing","category-sportovni-marketing-cs"],"acf":[],"contentshake_article_id":"","yoast_head":"\n
Magistersk\u00e9 studium marketingu a sponzoringu v motoristick\u00e9m sportu<\/title>\n<meta name=\"description\" content=\"24 Hours Business School a RTR Sports Marketing zahajuj\u00ed prvn\u00ed magistersk\u00e9 studium marketingu a sponzoringu v motoristick\u00e9m sportu v na\u0161\u00ed zemi.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rtrsports.com\/cs\/blog\/master-in-motorsport-marketing-a-sponzorstvi-24hodinova-podnikatelska-skola-a-rtr-sport-spolecne-pro-sport-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Master in Motorsport Marketing and Sponsorship - 24ORE Business School a RTR Sports spole\u010dn\u011b pro sportovn\u00ed marketing\" \/>\n<meta property=\"og:description\" content=\"24 Hours Business School a RTR Sports Marketing zahajuj\u00ed 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