{"id":277848,"date":"2025-03-12T09:52:31","date_gmt":"2025-03-12T08:52:31","guid":{"rendered":"https:\/\/rtrsports.com\/sponzorska-agentura-moto2\/"},"modified":"2025-04-20T12:11:27","modified_gmt":"2025-04-20T10:11:27","slug":"sponzorska-agentura-moto2","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/","title":{"rendered":"Sponzorsk\u00e1 agentura Moto2"},"content":{"rendered":"<p>V oblasti <a href=\"http:\/\/rtrsports.com\/cs\/\"><strong>sponzoringu v motorsportu<\/strong><\/a>, Moto2 p\u0159edstavuje z\u00e1kladn\u00ed stavebn\u00ed k\u00e1men z technick\u00e9ho hlediska, z hlediska komunikace a jako p\u0159echodov\u00e1 platforma k MotoGP. V tomto \u010dl\u00e1nku se podrobn\u011b pod\u00edv\u00e1me na technick\u00e9 charakteristiky Moto2 a jej\u00ed roli jako &#8222;p\u0159echodov\u00e9 t\u0159\u00eddy&#8220; pro za\u010d\u00ednaj\u00edc\u00ed jezdce a tak\u00e9 probereme, pro\u010d je v\u017edy nejlep\u0161\u00ed, kdy\u017e ji podporuje agentura specializovan\u00e1 na motorsport.<\/p>\n<p><strong>Moto2 je druhou t\u0159\u00eddou mistrovstv\u00ed sv\u011bta MotoGP<\/strong>. Sout\u011b\u017e\u00ed v n\u00ed jedni z nejlep\u0161\u00edch jezdc\u016f sv\u011bta, \u0161pi\u010dkov\u00ed profesion\u00e1lov\u00e9 i mlad\u00ed jezdci, kte\u0159\u00ed \u010dekaj\u00ed na p\u0159estup do prvn\u00ed t\u0159\u00eddy. Kalend\u00e1\u0159 22 z\u00e1vod\u016f zaru\u010duje mezin\u00e1rodn\u00ed viditelnost a putovn\u00ed propaga\u010dn\u00ed platformu pro spole\u010dnosti, kter\u00e9 cht\u011bj\u00ed vyu\u017e\u00edt motorsport ke komunikaci.<\/p>\n<h2><strong>Technick\u00e9 aspekty Moto2<\/strong><\/h2>\n<p>Sou\u010dasn\u00e9 p\u0159edpisy Moto2 maj\u00ed za c\u00edl sn\u00ed\u017eit technologick\u00e9 rozd\u00edly mezi t\u00fdmy a kl\u00e1st d\u016fraz na dovednosti jezdc\u016f a strategii t\u00fdm\u016f p\u0159i \u0159\u00edzen\u00ed zdroj\u016f. Zde jsou uvedeny n\u011bkter\u00e9 nejd\u016fle\u017eit\u011bj\u0161\u00ed technick\u00e9 aspekty:<\/p>\n<ul>\n<li><strong>Standardizovan\u00fd motor. <\/strong>Od roku 2019 budou v\u0161echny t\u00fdmy Moto2 pou\u017e\u00edvat stejn\u00fd t\u0159\u00edv\u00e1lcov\u00fd motor <strong>Triumph<\/strong> o objemu 765 cm3, kter\u00fd zaru\u010duje v\u00fdkon kolem 140 kon\u00ed a umo\u017e\u0148uje posoudit talent jezdce a ladi\u010dsk\u00e9 schopnosti t\u00fdmu. Tento standard pomohl vytvo\u0159it vyrovnan\u011bj\u0161\u00ed sout\u011b\u017e a zam\u011b\u0159it se na individu\u00e1ln\u00ed schopnosti.<\/li>\n<li><strong>Hmotnost a pneumatiky. <\/strong>Podle ofici\u00e1ln\u00edch pravidel mus\u00ed b\u00fdt minim\u00e1ln\u00ed kombinovan\u00e1 hmotnost motocyklu a jezdce 217 kg a jezdci mus\u00ed v\u00edkend absolvovat s ur\u010dit\u00fdm po\u010dtem p\u0159edn\u00edch (9) a zadn\u00edch (10) pneumatik.<\/li>\n<li><strong>Podvozek a nastaven\u00ed. <\/strong>Sn\u00ed\u017een\u00ed po\u010dtu technick\u00fdch prom\u011bnn\u00fdch p\u0159esunulo pozornost na <strong>nastaven\u00ed podvozku<\/strong>, vylad\u011bn\u00ed odpru\u017een\u00ed a \u0159\u00edzen\u00ed opot\u0159eben\u00ed pneumatik. T\u00fdmy jsou nyn\u00ed vyzv\u00e1ny k vylad\u011bn\u00ed t\u011bchto aspekt\u016f s c\u00edlem dos\u00e1hnout v\u00fdkonnostn\u00edch rezerv v z\u00e1vod\u011b, co\u017e zvy\u0161uje technickou p\u0159\u00edpravu a in\u017een\u00fdrsk\u00e9 znalosti. Standardizace v tomto smyslu pov\u00fd\u0161ila roli provozn\u00edch a taktick\u00fdch dovednost\u00ed, \u010d\u00edm\u017e se Moto2 stala zku\u0161ebn\u00edm polygonem pro inovace v oblasti \u0159\u00edzen\u00ed. V\u00fdrobci podvozk\u016f p\u0159\u00edtomn\u00ed v kategorii jsou KTM a Forward za sv\u00e9 t\u00fdmy a Kalex a Boscoscuro za ostatn\u00ed \u00fa\u010dastn\u00edky.<\/li>\n<\/ul>\n<p><strong>Moto2 jako p\u0159echodov\u00e1 t\u0159\u00edda <\/strong>Moto2 p\u0159edstavuje z\u00e1sadn\u00ed p\u0159echod pro jezdce, kte\u0159\u00ed cht\u011bj\u00ed z\u00e1vodit v MotoGP.<strong> D\u00edky sv\u00e9 technick\u00e9 homogenit\u011b jsou z\u00e1vody Moto2 ide\u00e1ln\u00ed sc\u00e9nou pro vyniknut\u00ed ryz\u00edch talent\u016f<\/strong>. Jezdci se soust\u0159ed\u00ed na veden\u00ed trati, optimalizaci trajektorie a schopnost reagovat na situace v z\u00e1vod\u011b, co\u017e jsou prvky, kter\u00e9 jsou rozhoduj\u00edc\u00ed pro jejich kari\u00e9rn\u00ed postup. Tato t\u0159\u00edda umo\u017e\u0148uje t\u00fdm\u016fm a skaut\u016fm identifikovat nejslibn\u011bj\u0161\u00ed jezdce, kte\u0159\u00ed prok\u00e1zali schopnost p\u0159izp\u016fsobit se a preciznost v extr\u00e9mn\u00edch z\u00e1vodn\u00edch podm\u00ednk\u00e1ch. <strong>Pedro Acosta<\/strong> a <strong>Ai Ogura<\/strong> jsou v posledn\u00edch letech d\u016fkazem toho, \u017ee ti, kte\u0159\u00ed vynikaj\u00ed v Moto2, maj\u00ed talent na to, aby ud\u011blali skok do vy\u0161\u0161\u00ed kategorie.<\/p>\n<h2><strong>Pro\u010d vyu\u017e\u00edt agenturu<\/strong> &#8211; <strong>Slo\u017eitost p\u0159\u00edm\u00e9ho sponzoringu<\/strong><\/h2>\n<p>Mnoho velk\u00fdch spole\u010dnost\u00ed je v poku\u0161en\u00ed oslovit t\u00fdmy nebo \u0159idi\u010de p\u0159\u00edmo, proto\u017ee jsou p\u0159esv\u011bd\u010deny, \u017ee p\u0159\u00edm\u00fd vztah zaru\u010duje v\u011bt\u0161\u00ed transparentnost a kontrolu. Sponzorsk\u00fd proces v tak dynamick\u00e9m a slo\u017eit\u00e9m prost\u0159ed\u00ed, jako je mistrovstv\u00ed sv\u011bta, v\u0161ak vy\u017eaduje specifick\u00e9 dovednosti, hlubok\u00e9 znalosti odv\u011btv\u00ed a zavedenou s\u00ed\u0165 kontakt\u016f.<\/p>\n<h3><strong>Strategick\u00e9 v\u00fdhody spol\u00e9h\u00e1n\u00ed se na agenturu<\/strong><\/h3>\n<p>Spolehnout se na<strong>sponzorskou agenturu specializuj\u00edc\u00ed se na Moto2<\/strong> znamen\u00e1 m\u00edt zku\u0161en\u00e9ho partnera, kter\u00fd pracuje v motorsportu ji\u017e \u0159adu let, m\u00e1 hlubok\u00e9 znalosti o dynamice trhu a vybudovanou s\u00ed\u0165 vztah\u016f. Zde jsou n\u011bkter\u00e9 z hlavn\u00edch v\u00fdhod:<\/p>\n<ul>\n<li><strong>Strategick\u00e9 poradenstv\u00ed na m\u00edru: <\/strong>Agentury analyzuj\u00ed c\u00edle zna\u010dky a navrhuj\u00ed \u0159e\u0161en\u00ed na m\u00edru, p\u0159i\u010dem\u017e identifikuj\u00ed p\u0159\u00edle\u017eitosti, kter\u00e9 jsou nejv\u00edce v souladu s firemn\u00edmi hodnotami. Tento p\u0159\u00edstup umo\u017e\u0148uje vytv\u00e1\u0159et integrovan\u00e9 a c\u00edlen\u00e9 kampan\u011b, kter\u00e9 pln\u011b vyu\u017e\u00edvaj\u00ed potenci\u00e1l sponzoringu.<\/li>\n<li><strong>Vyjedn\u00e1v\u00e1n\u00ed a \u0159\u00edzen\u00ed smluv:<\/strong> Agentury maj\u00ed zku\u0161enosti s vyjedn\u00e1v\u00e1n\u00edm slo\u017eit\u00fdch smluv, zaji\u0161\u0165ov\u00e1n\u00edm v\u00fdhodn\u00fdch podm\u00ednek a transparentn\u00edm \u0159\u00edzen\u00edm vztah\u016f s t\u00fdmy a organiz\u00e1tory. Tyto odborn\u00e9 znalosti sni\u017euj\u00ed riziko nedorozum\u011bn\u00ed a zaru\u010duj\u00ed bezpe\u010dnou investici.<\/li>\n<li>Aktivace zna\u010dky <strong>a n\u00e1vratnost investic:<\/strong> Specializovan\u00e1 agentura se star\u00e1 o aktivaci zna\u010dky b\u011bhem akc\u00ed a zaji\u0161\u0165uje, aby ka\u017ed\u00e1 aktivace byla v souladu s celkovou strategi\u00ed zna\u010dky. Krom\u011b toho pomoc\u00ed pokro\u010dil\u00fdch analytick\u00fdch n\u00e1stroj\u016f sleduje n\u00e1vratnost investic a poskytuje podrobn\u00e9 zpr\u00e1vy a n\u00e1vrhy na optimalizaci v\u00fdkonu kampan\u011b.<\/li>\n<li><strong>Flexibilita a inovace:<\/strong> Spolupr\u00e1ce s agenturou v\u00e1m umo\u017en\u00ed rychle se p\u0159izp\u016fsobit v\u00fdvoji trhu, experimentovat s nov\u00fdmi formami aktivace a integrovat inovativn\u00ed technologie pro aktu\u00e1ln\u00ed komunikaci.<\/li>\n<\/ul>\n<h2><strong>Co m\u016f\u017ee nab\u00eddnout pouze Moto2<\/strong><\/h2>\n<p>P\u0159echodn\u00fd charakter Moto2 <strong>nab\u00edz\u00ed sponzor\u016fm mo\u017enost pozorn\u011b sledovat v\u00fdvoj jezdc\u016f a<\/strong> doprov\u00e1zet je na jejich cest\u011b do MotoGP. Tato bl\u00edzkost vytv\u00e1\u0159\u00ed emocion\u00e1ln\u00ed a p\u0159\u00edb\u011bhov\u00e9 pouto, kter\u00e9 posiluje poselstv\u00ed zna\u010dky a zvy\u0161uje jej\u00ed vn\u00edmanou hodnotu vyu\u017eit\u00edm p\u0159\u00edb\u011bh\u016f o r\u016fstu a \u00fasp\u011bchu.<\/p>\n<p>Moto2 se sv\u00fdm standardizovan\u00fdm p\u0159\u00edstupem a zam\u011b\u0159en\u00edm na talentovan\u00e9 jezdce p\u0159edstavuje nejen technickou zku\u0161ebnu nejvy\u0161\u0161\u00ed \u00farovn\u011b, ale tak\u00e9 platformu pro p\u0159echod do MotoGP. Sou\u010dasn\u00e1 pravidla zaji\u0161\u0165uj\u00ed \u0161irokou konkurenceschopnost a vyzdvihuj\u00ed individu\u00e1ln\u00ed schopnosti jezdc\u016f a t\u00fdm\u016f.<\/p>\n<p>Rozhodnut\u00ed spolupracovat s<a href=\"https:\/\/rtrsports.com\/cs\/proc-si-vybrat-rtr-sport-old\/\"><strong>specializovan\u00e9 sponzorsk\u00e9 agentury<\/strong><\/a>schopnou zlep\u0161it technick\u00e9 a p\u0159\u00edb\u011bhov\u00e9 aspekty kategorie, vede ke strategick\u00e9 investici, kter\u00e1 dalece p\u0159esahuje po\u010d\u00e1te\u010dn\u00ed zaveden\u00ed.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>V oblasti sponzoringu v motorsportu, Moto2 p\u0159edstavuje z\u00e1kladn\u00ed stavebn\u00ed k\u00e1men z technick\u00e9ho hlediska, z hlediska komunikace a jako p\u0159echodov\u00e1 platforma k MotoGP. V tomto \u010dl\u00e1nku se podrobn\u011b pod\u00edv\u00e1me na technick\u00e9 charakteristiky Moto2 a jej\u00ed roli jako &#8222;p\u0159echodov\u00e9 t\u0159\u00eddy&#8220; pro za\u010d\u00ednaj\u00edc\u00ed jezdce a tak\u00e9 probereme, pro\u010d je v\u017edy nejlep\u0161\u00ed, kdy\u017e ji podporuje agentura specializovan\u00e1 na motorsport. [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":277836,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20236,20277,20227],"tags":[],"class_list":["post-277848","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-motogp-cs","category-motogp-10-7","category-uncategorized-cs"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v28.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Sponzorsk\u00e1 agentura Moto2 - RTR Sports<\/title>\n<meta name=\"description\" content=\"V oblasti sponzoringu motoristick\u00e9ho sportu p\u0159edstavuje Moto2 kl\u00ed\u010dovou \u010d\u00e1st.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sponzorsk\u00e1 agentura Moto2\" \/>\n<meta property=\"og:description\" content=\"V oblasti sponzoringu motoristick\u00e9ho sportu p\u0159edstavuje Moto2 kl\u00ed\u010dovou \u010d\u00e1st.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/\" \/>\n<meta property=\"og:site_name\" content=\"RTR Sports\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RTRSportsMarketing\/\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2025\/03\/arenas-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1706\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Riccardo Taf\u00e0\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:site\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"Riccardo Taf\u00e0\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponzorska-agentura-moto2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponzorska-agentura-moto2\\\/\"},\"author\":{\"name\":\"Riccardo Taf\u00e0\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#\\\/schema\\\/person\\\/7ca2648b3d857cbfff8c499aaed0420e\"},\"headline\":\"Sponzorsk\u00e1 agentura Moto2\",\"datePublished\":\"2025-03-12T08:52:31+00:00\",\"dateModified\":\"2025-04-20T10:11:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponzorska-agentura-moto2\\\/\"},\"wordCount\":988,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponzorska-agentura-moto2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/arenas-scaled.jpg\",\"articleSection\":[\"MotoGP\",\"MotoGP\",\"Uncategorized @cs\"],\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponzorska-agentura-moto2\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponzorska-agentura-moto2\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponzorska-agentura-moto2\\\/\",\"name\":\"Sponzorsk\u00e1 agentura Moto2 - RTR Sports\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponzorska-agentura-moto2\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponzorska-agentura-moto2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/arenas-scaled.jpg\",\"datePublished\":\"2025-03-12T08:52:31+00:00\",\"dateModified\":\"2025-04-20T10:11:27+00:00\",\"description\":\"V oblasti sponzoringu motoristick\u00e9ho sportu p\u0159edstavuje Moto2 kl\u00ed\u010dovou \u010d\u00e1st.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponzorska-agentura-moto2\\\/#breadcrumb\"},\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponzorska-agentura-moto2\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponzorska-agentura-moto2\\\/#primaryimage\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/arenas-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/arenas-scaled.jpg\",\"width\":2560,\"height\":1706,\"caption\":\"sponzorsk\u00e1 agentura moto2\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponzorska-agentura-moto2\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sponzorsk\u00e1 agentura Moto2\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#website\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/\",\"name\":\"RTR Sports Marketing\",\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#organization\"},\"alternateName\":\"RTR Sports\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"cs\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#organization\",\"name\":\"RTR Sports Marketing\",\"alternateName\":\"RTR sports\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"width\":946,\"height\":260,\"caption\":\"RTR Sports Marketing\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RTRSportsMarketing\\\/\",\"https:\\\/\\\/x.com\\\/rtrsports\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rtr-sports-marketing\\\/\"],\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"email\":\"info@rtrsports.com\",\"legalName\":\"RTR Sports Marketing LTD\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#\\\/schema\\\/person\\\/7ca2648b3d857cbfff8c499aaed0420e\",\"name\":\"Riccardo Taf\u00e0\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"caption\":\"Riccardo Taf\u00e0\"},\"description\":\"Riccardo Taf\u00e0 is the founder and Managing Director of RTR Sports Marketing, the independent motorsport sponsorship agency he established in 1995. A law graduate of the University of Bologna, he began his career in PR in London before moving into motorsport, and has spent more than 30 years structuring sponsorship partnerships in Formula 1 and MotoGP \u2014 closing over 100 deals across eight championships with properties including McLaren, Williams, Ducati, Honda HRC, Yamaha Factory Racing and Dorna Sports. He writes on sponsorship strategy, commercial rights, pricing, and ROI measurement for brands entering motorsport at every budget level.\",\"sameAs\":[\"https:\\\/\\\/stg-rtrsportscom-rtrstaging.kinsta.cloud\",\"https:\\\/\\\/uk.linkedin.com\\\/in\\\/riccardotafa\"],\"url\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/author\\\/riccardo\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Sponzorsk\u00e1 agentura Moto2 - RTR Sports","description":"V oblasti sponzoringu motoristick\u00e9ho sportu p\u0159edstavuje Moto2 kl\u00ed\u010dovou \u010d\u00e1st.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/","og_locale":"cs_CZ","og_type":"article","og_title":"Sponzorsk\u00e1 agentura Moto2","og_description":"V oblasti sponzoringu motoristick\u00e9ho sportu p\u0159edstavuje Moto2 kl\u00ed\u010dovou \u010d\u00e1st.","og_url":"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/","og_site_name":"RTR Sports","article_publisher":"https:\/\/www.facebook.com\/RTRSportsMarketing\/","og_image":[{"width":2560,"height":1706,"url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2025\/03\/arenas-scaled.jpg","type":"image\/jpeg"}],"author":"Riccardo Taf\u00e0","twitter_card":"summary_large_image","twitter_creator":"@rtrsports","twitter_site":"@rtrsports","twitter_misc":{"Napsal(a)":"Riccardo Taf\u00e0","Odhadovan\u00e1 doba \u010dten\u00ed":"5 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/#article","isPartOf":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/"},"author":{"name":"Riccardo Taf\u00e0","@id":"https:\/\/rtrsports.com\/cs\/#\/schema\/person\/7ca2648b3d857cbfff8c499aaed0420e"},"headline":"Sponzorsk\u00e1 agentura Moto2","datePublished":"2025-03-12T08:52:31+00:00","dateModified":"2025-04-20T10:11:27+00:00","mainEntityOfPage":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/"},"wordCount":988,"commentCount":0,"publisher":{"@id":"https:\/\/rtrsports.com\/cs\/#organization"},"image":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2025\/03\/arenas-scaled.jpg","articleSection":["MotoGP","MotoGP","Uncategorized @cs"],"inLanguage":"cs","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/","url":"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/","name":"Sponzorsk\u00e1 agentura Moto2 - RTR Sports","isPartOf":{"@id":"https:\/\/rtrsports.com\/cs\/#website"},"primaryImageOfPage":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/#primaryimage"},"image":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2025\/03\/arenas-scaled.jpg","datePublished":"2025-03-12T08:52:31+00:00","dateModified":"2025-04-20T10:11:27+00:00","description":"V oblasti sponzoringu motoristick\u00e9ho sportu p\u0159edstavuje Moto2 kl\u00ed\u010dovou \u010d\u00e1st.","breadcrumb":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/#breadcrumb"},"inLanguage":"cs","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/"]}]},{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/#primaryimage","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2025\/03\/arenas-scaled.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2025\/03\/arenas-scaled.jpg","width":2560,"height":1706,"caption":"sponzorsk\u00e1 agentura moto2"},{"@type":"BreadcrumbList","@id":"https:\/\/rtrsports.com\/cs\/blog\/sponzorska-agentura-moto2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/rtrsports.com\/cs\/"},{"@type":"ListItem","position":2,"name":"Sponzorsk\u00e1 agentura Moto2"}]},{"@type":"WebSite","@id":"https:\/\/rtrsports.com\/cs\/#website","url":"https:\/\/rtrsports.com\/cs\/","name":"RTR Sports Marketing","description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","publisher":{"@id":"https:\/\/rtrsports.com\/cs\/#organization"},"alternateName":"RTR Sports","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rtrsports.com\/cs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"cs"},{"@type":"Organization","@id":"https:\/\/rtrsports.com\/cs\/#organization","name":"RTR Sports Marketing","alternateName":"RTR sports","url":"https:\/\/rtrsports.com\/cs\/","logo":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/rtrsports.com\/cs\/#\/schema\/logo\/image\/","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","width":946,"height":260,"caption":"RTR Sports Marketing"},"image":{"@id":"https:\/\/rtrsports.com\/cs\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RTRSportsMarketing\/","https:\/\/x.com\/rtrsports","https:\/\/www.linkedin.com\/company\/rtr-sports-marketing\/"],"description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","email":"info@rtrsports.com","legalName":"RTR Sports Marketing LTD","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"}},{"@type":"Person","@id":"https:\/\/rtrsports.com\/cs\/#\/schema\/person\/7ca2648b3d857cbfff8c499aaed0420e","name":"Riccardo Taf\u00e0","image":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","caption":"Riccardo Taf\u00e0"},"description":"Riccardo Taf\u00e0 is the founder and Managing Director of RTR Sports Marketing, the independent motorsport sponsorship agency he established in 1995. A law graduate of the University of Bologna, he began his career in PR in London before moving into motorsport, and has spent more than 30 years structuring sponsorship partnerships in Formula 1 and MotoGP \u2014 closing over 100 deals across eight championships with properties including McLaren, Williams, Ducati, Honda HRC, Yamaha Factory Racing and Dorna Sports. He writes on sponsorship strategy, commercial rights, pricing, and ROI measurement for brands entering motorsport at every budget level.","sameAs":["https:\/\/stg-rtrsportscom-rtrstaging.kinsta.cloud","https:\/\/uk.linkedin.com\/in\/riccardotafa"],"url":"https:\/\/rtrsports.com\/cs\/author\/riccardo\/"}]}},"_links":{"self":[{"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/posts\/277848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/comments?post=277848"}],"version-history":[{"count":1,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/posts\/277848\/revisions"}],"predecessor-version":[{"id":281510,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/posts\/277848\/revisions\/281510"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/media\/277836"}],"wp:attachment":[{"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/media?parent=277848"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/categories?post=277848"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/tags?post=277848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}