{"id":280105,"date":"2021-04-12T12:35:22","date_gmt":"2021-04-12T10:35:22","guid":{"rendered":"https:\/\/rtrsports.com\/5-duvodu-proc-je-motogp-pro-firmy-skvelym-prostredim-k-investovani\/"},"modified":"2026-09-23T15:01:55","modified_gmt":"2026-09-23T13:01:55","slug":"5-duvodu-proc-je-motogp-pro-firmy-skvelym-prostredim-k-investovani","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/cs\/blog\/5-duvodu-proc-je-motogp-pro-firmy-skvelym-prostredim-k-investovani\/","title":{"rendered":"5 d\u016fvod\u016f, pro\u010d je MotoGP v roce 2026 dobrou investic\u00ed pro firmy"},"content":{"rendered":"<p><strong>V roce 2025 p\u0159il\u00e1kalo MotoGP na okruhy 3,6 milionu div\u00e1k\u016f, nejv\u00edce ve sv\u00e9 historii, oproti 3 milion\u016fm v p\u0159edchoz\u00edm roce. Na Velk\u00e9 cen\u011b Francie v Le Mans se za jedin\u00fd v\u00edkend napo\u010d\u00edtalo 311 797 lid\u00ed, co\u017e je absolutn\u00ed rekord \u0161ampion\u00e1tu. O n\u011bkolik m\u011bs\u00edc\u016f d\u0159\u00edve dokon\u010dila Liberty Media n\u00e1kup MotoGP. Tyto dv\u011b skute\u010dnosti dohromady vysv\u011btluj\u00ed, pro\u010d je mistrovstv\u00ed sv\u011bta dnes jednou z nejzaj\u00edmav\u011bj\u0161\u00edch platforem pro firmu, kter\u00e1 zva\u017euje sport jako marketingov\u00fd kan\u00e1l.<\/strong><\/p>\n<p><em>Aktualizov\u00e1no v z\u00e1\u0159\u00ed 2026.<\/em><\/p>\n<p>Hned na za\u010d\u00e1tku je t\u0159eba n\u011bco rozli\u0161it. Jedna v\u011bc je, \u017ee MotoGP je rostouc\u00ed pod\u00edvan\u00e1, a druh\u00e1, \u017ee je dobrou investic\u00ed pro konkr\u00e9tn\u00ed firmu. Prvn\u00ed tvrzen\u00ed podporuj\u00ed \u010d\u00edsla. Druh\u00e9 z\u00e1vis\u00ed na c\u00edlech, trz\u00edch a rozpo\u010dtu, a proto tento pr\u016fvodce kon\u010d\u00ed \u010d\u00e1st\u00ed o tom, kdo by se m\u011bl d\u00edvat jinam. Nejprve ale p\u011bt d\u016fvod\u016f.<\/p>\n<p><strong>Ve zkratce:<\/strong><\/p>\n<ul>\n<li>Rostouc\u00ed glob\u00e1ln\u00ed publikum: 632 milion\u016f fanou\u0161k\u016f v roce 2025, v\u00edce ne\u017e polovina mlad\u0161\u00ed 35 let.<\/li>\n<li>Rekordn\u00ed n\u00e1v\u0161t\u011bvnost okruh\u016f a kalend\u00e1\u0159 s 22 Velk\u00fdmi cenami v 18 zem\u00edch.<\/li>\n<li>Nov\u00fd cyklus: od roku 2025 vlastnictv\u00ed Liberty Media a od roku 2027 nov\u00e1 technick\u00e1 pravidla.<\/li>\n<\/ul>\n<h2>1. Form\u00e1t, kter\u00fd n\u00e1sob\u00ed p\u0159\u00edle\u017eitosti k vypr\u00e1v\u011bn\u00ed<\/h2>\n<p>MotoGP spojuje dv\u011b logiky, kter\u00e9 b\u00fdvaj\u00ed obvykle odd\u011blen\u00e9. Je to individu\u00e1ln\u00ed sport, proto\u017ee ka\u017ed\u00fd jezdec z\u00e1vod\u00ed p\u0159edev\u0161\u00edm s\u00e1m za sebe a t\u00fdmov\u00e1 na\u0159\u00edzen\u00ed jsou vz\u00e1cn\u00e1, ale z\u00e1rove\u0148 i t\u00fdmov\u00fd sport, proto\u017ee za ka\u017ed\u00fdm motocyklem pracuje skupina technik\u016f a ob\u011b strany boxu vyv\u00edjej\u00ed stejn\u00fd projekt. Pro sponzora to znamen\u00e1 dva jezdce, dv\u011b osobnosti a dva p\u0159\u00edb\u011bhy pod jednou zna\u010dkou. Od roku 2023 m\u00e1 nav\u00edc ka\u017ed\u00fd v\u00edkend dva z\u00e1vody: sobotn\u00ed Sprint na polovi\u010dn\u00ed vzd\u00e1lenost a ned\u011bln\u00ed Velkou cenu. Dva okam\u017eiky nejvy\u0161\u0161\u00ed sledovanosti m\u00edsto jednoho, po 22 v\u00edkend\u016f v roce.<\/p>\n<p>Hodnoty spojovan\u00e9 s mistrovstv\u00edm sv\u011bta, rychlost, technologie, p\u0159esnost, odvaha, t\u00fdmov\u00e1 pr\u00e1ce, lze snadno propojit s velk\u00fdm mno\u017estv\u00edm odv\u011btv\u00ed. Samotn\u00e1 hodnota ale nesta\u010d\u00ed: u\u017eite\u010dnou se st\u00e1v\u00e1 teprve tehdy, kdy\u017e existuje konkr\u00e9tn\u00ed zp\u016fsob, jak ji vypr\u00e1v\u011bt, a pr\u00e1v\u011b v tom d\u011bl\u00e1 form\u00e1t rozd\u00edl.<\/p>\n<h2>2. Glob\u00e1ln\u00ed, mlad\u00e9 a rostouc\u00ed publikum<\/h2>\n<p>Podle \u00fadaj\u016f, kter\u00e9 \u0161ampion\u00e1t zve\u0159ejnil na konci roku 2025, dos\u00e1hla fanou\u0161kovsk\u00e1 z\u00e1kladna MotoGP <strong>632 milion\u016f<\/strong> lid\u00ed, o 12 % v\u00edce ne\u017e v roce 2024, a v\u00edce ne\u017e polovina z nich je mlad\u0161\u00ed 35 let. Televizn\u00ed sledovanost vzrostla v pr\u016fm\u011bru o 9 % na jednu Velkou cenu, u Sprintu o 26 %. Ofici\u00e1ln\u00ed profily na soci\u00e1ln\u00edch s\u00edt\u00edch maj\u00ed v\u00edce ne\u017e <strong>60 milion\u016f sleduj\u00edc\u00edch<\/strong> a b\u011bhem sezony nasb\u00edral kan\u00e1l na YouTube v\u00edce ne\u017e miliardu minut sledov\u00e1n\u00ed.<\/p>\n<p>Jde o \u00fadaje dr\u017eitele pr\u00e1v a jako v\u0161echny \u00fadaje tohoto typu je t\u0159eba je \u010d\u00edst s pat\u0159i\u010dnou opatrnost\u00ed: m\u011b\u0159\u00ed potenci\u00e1ln\u00ed publikum, nikoli to, kter\u00e9 oslov\u00ed konkr\u00e9tn\u00ed zna\u010dka. Sm\u011br je v\u0161ak jasn\u00fd a pro firmu, kter\u00e1 hled\u00e1 mlad\u00e9 publikum v Evrop\u011b, jihov\u00fdchodn\u00ed Asii a Latinsk\u00e9 Americe, je to sign\u00e1l, kter\u00fd lze jen t\u011b\u017eko p\u0159ehl\u00e9dnout. Podrobn\u011bj\u0161\u00ed anal\u00fdzu toho, kdo jsou fanou\u0161ci a kde \u017eij\u00ed, jsme shrnuli v na\u0161em pr\u016fvodci <a href=\"https:\/\/rtrsports.com\/cs\/blog\/motogp-2026-tymy-jezdci-sponzori\/\">t\u00fdmy, jezdci a sponzo\u0159i MotoGP 2026<\/a>.<\/p>\n<h2>3. Pln\u00e9 okruhy a publikum, kter\u00e9 nakupuje<\/h2>\n<p>3,6 milionu div\u00e1k\u016f v roce 2025 nen\u00ed jen \u010d\u00edslo z tiskov\u00e9 zpr\u00e1vy. Dev\u011bt Velk\u00fdch cen p\u0159ekonalo vlastn\u00ed rekord n\u00e1v\u0161t\u011bvnosti, po\u010d\u00ednaje Le Mans, a kalend\u00e1\u0159 na rok 2026 m\u00e1 op\u011bt 22 podnik\u016f, v\u010detn\u011b n\u00e1vratu Braz\u00edlie, do Goi\u00e2nie, po v\u00edce ne\u017e dvaceti letech mimo kalend\u00e1\u0159. Na ka\u017ed\u00e9m okruhu je komer\u010dn\u00ed z\u00f3na, kde se partne\u0159i \u0161ampion\u00e1tu a dal\u0161\u00ed firmy setk\u00e1vaj\u00ed s publikem ve chv\u00edli, kdy je nejvn\u00edmav\u011bj\u0161\u00ed: ve voln\u00e9m \u010dase, ve slavnostn\u00ed atmosf\u00e9\u0159e, \u010dasto s rodinou.<\/p>\n<p>Pro zna\u010dku spot\u0159ebn\u00edho zbo\u017e\u00ed je to kan\u00e1l p\u0159\u00edm\u00e9ho kontaktu, jak\u00fd nab\u00edz\u00ed jen m\u00e1lo jin\u00fdch sportovn\u00edch akc\u00ed, t\u0159i dny po sob\u011b, dvaadvacetkr\u00e1t do roka.<\/p>\n<h2>4. Hospitality jako obchodn\u00ed n\u00e1stroj<\/h2>\n<p>Pro firmy, kter\u00e9 prod\u00e1vaj\u00ed jin\u00fdm firm\u00e1m, je nejkonkr\u00e9tn\u011bj\u0161\u00edm d\u016fvodem \u010dasto hospitality. Sledovat tr\u00e9ninky a z\u00e1vody z MotoGP VIP Village, s p\u0159\u00edstupem k exkluzivn\u00edm slu\u017eb\u00e1m paddocku, je \u00fa\u010dinn\u00fd n\u00e1stroj, jak upevnit vztah s klientem, uzav\u0159\u00edt jedn\u00e1n\u00ed nebo odm\u011bnit obchodn\u00ed s\u00ed\u0165. Nejde o d\u00e1rek: je to prost\u0159ed\u00ed, ve kter\u00e9m m\u00e1 dvoudenn\u00ed rozhovor v\u011bt\u0161\u00ed hodnotu ne\u017e mnoho sch\u016fzek. Podle na\u0161ich zku\u0161enost\u00ed je to pro firmu typu business to business \u010dasto nejrozumn\u011bj\u0161\u00ed v\u00fdchoz\u00ed bod, je\u0161t\u011b p\u0159ed logem na kapot\u00e1\u017ei. Mo\u017enosti pro jednotliv\u00e9 Velk\u00e9 ceny jsme shrnuli na str\u00e1nce v\u011bnovan\u00e9 <a href=\"https:\/\/rtrsports.com\/cs\/motogp-hospitality\/\">hospitality v MotoGP<\/a>.<\/p>\n<h2>5. Nov\u00fd cyklus, kter\u00fd pr\u00e1v\u011b za\u010d\u00edn\u00e1<\/h2>\n<p>3. \u010dervence 2025 dokon\u010dila Liberty Media, kter\u00e1 u\u017e vlastn\u00ed Formuli 1, akvizici MotoGP. Je to stejn\u00e1 skupina, kter\u00e1 za p\u00e1r let prom\u011bnila Formuli 1 v glob\u00e1ln\u00ed z\u00e1bavn\u00ed produkt a z\u00edskala nov\u00e9 publikum, v prvn\u00ed \u0159ad\u011b to americk\u00e9. Nikdo nem\u016f\u017ee zaru\u010dit, \u017ee se stejn\u00e1 trajektorie zopakuje, ale sm\u011br byl vyhl\u00e1\u0161en. V roce 2027 nav\u00edc vstupuj\u00ed v platnost nov\u00e1 technick\u00e1 pravidla s motory o objemu 850 cm\u00b3, men\u0161\u00ed aerodynamikou a Pirelli jako jedin\u00fdm dodavatelem pneumatik.<\/p>\n<p>Pro sponzora to znamen\u00e1 dv\u011b v\u011bci. Zaprv\u00e9, vstup ve f\u00e1zi r\u016fstu obvykle stoj\u00ed m\u00e9n\u011b ne\u017e vstup ve chv\u00edli, kdy r\u016fst u\u017e prob\u011bhl. Zadruh\u00e9, smlouvy podepsan\u00e9 nyn\u00ed p\u0159e\u010dkaj\u00ed zm\u011bnu pravidel a s n\u00ed i mo\u017en\u00e9 p\u0159eskupen\u00ed sil na trati: je to riziko, kter\u00e9 je t\u0159eba \u0159\u00eddit, ale tak\u00e9 p\u0159\u00edle\u017eitost pro ty, kdo si dob\u0159e vyberou t\u00fdm.<\/p>\n<h2>Pro koho je MotoGP spr\u00e1vnou volbou, a kdo by se m\u011bl d\u00edvat jinam<\/h2>\n<p>MotoGP funguje dob\u0159e pro zna\u010dky se z\u00e1jmy na trz\u00edch, kde je \u0161ampion\u00e1t nejsiln\u011bj\u0161\u00ed: ve st\u0159edomo\u0159sk\u00e9 Evrop\u011b, jihov\u00fdchodn\u00ed Asii a Latinsk\u00e9 Americe. Funguje pro ty, kdo hledaj\u00ed mlad\u00e9 publikum, a pro firmy, kter\u00e9 mohou obchodn\u011b vyu\u017e\u00edt hospitality. Funguje i pro rozpo\u010dty, kter\u00e9 by ve Formuli 1 nesta\u010dily, proto\u017ee vstupn\u00ed n\u00e1klady jsou p\u0159i srovnateln\u00e9 viditelnosti obvykle ni\u017e\u0161\u00ed: p\u0159esn\u00e9 \u010d\u00e1stky z\u00e1visej\u00ed na t\u00fdmu a bal\u00ed\u010dku a pro \u0159\u00e1dovou p\u0159edstavu odkazujeme na na\u0161i <a href=\"https:\/\/rtrsports.com\/cs\/blog\/motogp-sponsorship-calculator\/\">kalkula\u010dku sponzorstv\u00ed v MotoGP<\/a>.<\/p>\n<p>M\u00e9n\u011b vhodn\u00e9 je pro firmu, kter\u00e1 prod\u00e1v\u00e1 t\u00e9m\u011b\u0159 v\u00fdhradn\u011b v Severn\u00ed Americe, kde se \u0161ampion\u00e1t teprve rozv\u00edj\u00ed, nebo pro toho, kdo pot\u0159ebuje obchodn\u00ed v\u00fdsledky b\u011bhem jedin\u00e9 sezony: sponzorstv\u00ed se vypl\u00e1c\u00ed v \u010dase a prvn\u00ed rok slou\u017e\u00ed hlavn\u011b k budov\u00e1n\u00ed. Firmy v takov\u00e9 situaci by m\u011bly nejprve zv\u00e1\u017eit c\u00edlen\u011bj\u0161\u00ed alternativy.<\/p>\n<h2>Jak postupovat<\/h2>\n<p>Kdy\u017e se n\u00e1s firma pt\u00e1, do kter\u00e9ho motocyklu nebo do jak\u00e9ho sportu investovat, odpov\u011b\u010f nikdy neza\u010d\u00edn\u00e1 v\u00e1\u0161n\u00ed. Za\u010d\u00edn\u00e1 \u010d\u00edsly, hodnotami zna\u010dky a c\u00edli a teprve potom se dost\u00e1v\u00e1 k \u0161ampion\u00e1tu a t\u00fdmu. V\u00fdchoz\u00edm bodem je n\u00e1\u0161 <a href=\"https:\/\/rtrsports.com\/cs\/blog\/motogp-sponzorstvi-co-je-jak-funguje-a-vse-co-potrebujete-vedet\/\">pr\u016fvodce sponzorstv\u00edm v MotoGP<\/a>. Nakonec stoj\u00ed za to pochopit, jak je na\u0161e pr\u00e1ce uspo\u0159\u00e1d\u00e1na: ve v\u011bt\u0161in\u011b p\u0159\u00edpad\u016f plat\u00ed provizi RTR Sports t\u00fdm nebo dr\u017eitel pr\u00e1v, nikoli zna\u010dka. Pr\u00e1v\u011b toto odd\u011blen\u00ed n\u00e1m umo\u017e\u0148uje, kdy\u017e je to pot\u0159eba, doporu\u010dit i neinvestovat.<\/p>\n<p><strong>Zdroje:<\/strong> <a href=\"https:\/\/www.motogp.com\/en\/news\/2025\/12\/18\/motogp-closes-2025-with-record-breaking-growth\/823791\" target=\"_blank\" rel=\"noopener\">MotoGP, rekordn\u00ed r\u016fst v roce 2025<\/a>; <a href=\"https:\/\/www.motogp.com\/en\/news\/2025\/11\/17\/valencia-welcomes-more-than-200000-fans-as-motogp-attendance-passes-36-million-for-2025\/821962\" target=\"_blank\" rel=\"noopener\">MotoGP, v\u00edce ne\u017e 3,6 milionu div\u00e1k\u016f v roce 2025<\/a>; <a href=\"https:\/\/www.blackbookmotorsport.com\/news\/motogp-season-review-numbers-attendance-viewership-december-2025\/\" target=\"_blank\" rel=\"noopener\">BlackBook Motorsport, \u010d\u00edsla sezony 2025<\/a>; <a href=\"https:\/\/www.motogp.com\/en\/news\/2025\/07\/03\/liberty-media-corporation-completes-acquisition-of-motogp\/753691\" target=\"_blank\" rel=\"noopener\">MotoGP, Liberty Media dokon\u010duje akvizici<\/a>.<\/p>\n    <div itemscope itemtype=\"https:\/\/schema.org\/FAQPage\" class=\"faq-schema-wrapper question-list-wrap\">\r\n\r\n                    <h2><b>\u010cast\u00e9 ot\u00e1zky o investic\u00edch do MotoGP<\/b><\/h2>\r\n        \r\n        <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Pro\u010d by firma m\u011bla investovat do MotoGP?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>Kv\u016fli publiku, kter\u00e9 v roce 2025 dos\u00e1hlo 632 milion\u016f fanou\u0161k\u016f, z nich\u017e v\u00edce ne\u017e polovina je mlad\u0161\u00ed 35 let; kv\u016fli n\u00e1v\u0161t\u011bvnosti okruh\u016f, kter\u00e1 dos\u00e1hla rekordn\u00edch 3,6 milionu; kv\u016fli hospitality, u\u017eite\u010dn\u00e9 ve vztaz\u00edch business to business; a kv\u016fli situaci na trhu, s vlastnictv\u00edm Liberty Media od roku 2025 a nov\u00fdmi technick\u00fdmi pravidly od roku 2027.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Kolik div\u00e1k\u016f m\u00e1 MotoGP?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>V roce 2025 p\u0159iv\u00edtaly okruhy 3,6 milionu div\u00e1k\u016f, co\u017e je historick\u00fd rekord, a dev\u011bt Velk\u00fdch cen p\u0159ekonalo vlastn\u00ed maximum. Velk\u00e1 cena Francie v Le Mans zaznamenala za jeden v\u00edkend 311 797 div\u00e1k\u016f, nejv\u00edce v historii \u0161ampion\u00e1tu.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Je MotoGP pro sponzora levn\u011bj\u0161\u00ed ne\u017e Formule 1?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>Obvykle ano: p\u0159i srovnateln\u00e9 viditelnosti jsou vstupn\u00ed n\u00e1klady ni\u017e\u0161\u00ed. P\u0159esn\u00e9 \u010d\u00e1stky v\u0161ak z\u00e1visej\u00ed na t\u00fdmu, jezdci a bal\u00ed\u010dku pr\u00e1v a je t\u0159eba je posuzovat p\u0159\u00edpad od p\u0159\u00edpadu, spolu s rozpo\u010dtem pot\u0159ebn\u00fdm k aktivaci sponzorstv\u00ed.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Co se v MotoGP m\u011bn\u00ed s p\u0159\u00edchodem Liberty Media?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>Liberty Media, vlastn\u00edk Formule 1, dokon\u010dila akvizici MotoGP 3. \u010dervence 2025. Deklarovan\u00fdm c\u00edlem je rozv\u00edjet \u0161ampion\u00e1t jako glob\u00e1ln\u00ed z\u00e1bavn\u00ed produkt podle modelu uplatn\u011bn\u00e9ho ve Formuli 1, se zvl\u00e1\u0161tn\u00edm d\u016frazem na nov\u00e9 trhy, jako jsou Spojen\u00e9 st\u00e1ty.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Pro jak\u00e9 firmy MotoGP nen\u00ed vhodn\u00e9?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>Pro ty, kter\u00e9 prod\u00e1vaj\u00ed t\u00e9m\u011b\u0159 v\u00fdhradn\u011b v Severn\u00ed Americe, kde se \u0161ampion\u00e1t teprve rozv\u00edj\u00ed, a pro ty, kter\u00e9 pot\u0159ebuj\u00ed obchodn\u00ed v\u00fdsledky b\u011bhem jedin\u00e9 sezony. Sponzorstv\u00ed se vypl\u00e1c\u00ed v \u010dase a prvn\u00ed rok slou\u017e\u00ed hlavn\u011b k budov\u00e1n\u00ed spojen\u00ed mezi zna\u010dkou a sportem.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n\r\n    <\/div>\r\n    \n","protected":false},"excerpt":{"rendered":"<p>V roce 2025 p\u0159il\u00e1kalo MotoGP na okruhy 3,6 milionu div\u00e1k\u016f, nejv\u00edce ve sv\u00e9 historii, oproti 3 milion\u016fm v p\u0159edchoz\u00edm roce. Na Velk\u00e9 cen\u011b Francie v Le Mans se za jedin\u00fd v\u00edkend napo\u010d\u00edtalo 311 797 lid\u00ed, co\u017e je absolutn\u00ed rekord \u0161ampion\u00e1tu. O n\u011bkolik m\u011bs\u00edc\u016f d\u0159\u00edve dokon\u010dila Liberty Media n\u00e1kup MotoGP. Tyto dv\u011b skute\u010dnosti dohromady vysv\u011btluj\u00ed, pro\u010d [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":192086,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20277,20238,20228],"tags":[],"class_list":["post-280105","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-motogp-10-7","category-sportovni-marketing-cs","category-sportovni-sponzorstvi"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v28.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>5 d\u016fvod\u016f investovat do MotoGP v roce 2026<\/title>\n<meta name=\"description\" content=\"Pro\u010d je MotoGP v roce 2026 dobrou invest\u00edc\u00ed pro firmy: 632 milion\u016f fanou\u0161k\u016f, 3,6 milionu div\u00e1k\u016f, B2B hospitality, Liberty Media. 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