{"id":295892,"date":"2025-07-10T12:55:22","date_gmt":"2025-07-10T10:55:22","guid":{"rendered":"https:\/\/rtrsports.com\/motogp-vyhody-sponzorovani-drzitele-prav-sampionatu\/"},"modified":"2026-09-09T18:47:04","modified_gmt":"2026-09-09T16:47:04","slug":"motogp-vyhody-sponzorovani-drzitele-prav-sampionatu","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/","title":{"rendered":"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP: v\u00fdhody partnerstv\u00ed s dr\u017eitelem pr\u00e1v"},"content":{"rendered":"

Je tu jeden z\u00e1b\u011br, kter\u00fd ka\u017ed\u00fd, kdo kdy sledoval z\u00e1vod MotoGP v televizi, zn\u00e1, ani\u017e by o tom kdy v\u011bdom\u011b p\u0159em\u00fd\u0161lel. Grafika ve spodn\u00ed \u010d\u00e1sti obrazovky s n\u00e1zvem okruhu, \u010dasy kol, po\u0159ad\u00edm. Logo hlavn\u00edho sponzora Grand Prix. Ne logo t\u00fdmu \u2014 logo samotn\u00e9 akce. Je to nejtich\u00e9 a p\u0159itom nejst\u00e1lej\u0161\u00ed p\u0159\u00edtomnost.<\/p>\n

To je logika sponzorstv\u00ed \u0161ampion\u00e1tu: nevyb\u00edrat jezdce ani barvy, ale vyb\u00edrat prostor, kter\u00fd existuje bez ohledu na to, kdo vyhraje. Pod\u00edvejme se, co to dnes v praxi znamen\u00e1, kdy\u017e komer\u010dn\u00ed struktura MotoGP<\/a> proch\u00e1z\u00ed nejv\u00fdznamn\u011bj\u0161\u00ed transformac\u00ed za dvacet let.<\/p>\n

Kdo dnes dr\u017e\u00ed pr\u00e1va k \u0161ampion\u00e1tu MotoGP<\/h2>\n

Po v\u00edce ne\u017e t\u0159icet let spole\u010dnost Dorna Sports spravovala ka\u017ed\u00fd komer\u010dn\u00ed aspekt Mistrovstv\u00ed sv\u011bta MotoGP. V \u010dervenci 2025 Liberty Media form\u00e1ln\u011b dokon\u010dila akvizici 84 % Dorny za 4,2 miliardy eur hodnoty podniku. V \u00fanoru 2026 byla spole\u010dnost p\u0159ejmenov\u00e1na na MotoGP Sports Entertainment Group; Carmelo Ezpeleta z\u016fst\u00e1v\u00e1 gener\u00e1ln\u00edm \u0159editelem a Chase Carey je nyn\u00ed prezidentem.<\/p>\n

Stejn\u00e1 skupina, kter\u00e1 posunula Formuli 1 z valuace p\u0159ibli\u017en\u011b 4,4 miliardy dolar\u016f v roce 2017 na v\u00edce ne\u017e dvacet miliard dnes, uplat\u0148uje stejn\u00fd model na MotoGP. V\u00edce v na\u0161em \u010dl\u00e1nku o pl\u00e1nu Liberty Media pro MotoGP 2026<\/a>.<\/p>\n

Jistota v\u00fdsledku<\/h2>\n

Prvn\u00ed struktur\u00e1ln\u00ed v\u00fdhoda je tak\u00e9 nejintuitivn\u011bj\u0161\u00ed v okam\u017eiku, kdy je pojmenov\u00e1na \u2014 p\u0159esto ji m\u00e1lokdo rozpozn\u00e1 d\u0159\u00edve, ne\u017e ji n\u011bkdo v\u00fdslovn\u011b zm\u00edn\u00ed. T\u00fdm m\u016f\u017ee m\u00edt zklam\u00e1vaj\u00edc\u00ed sez\u00f3nu. Z\u00e1vodn\u00edk se m\u016f\u017ee zranit, p\u0159ej\u00edt do jin\u00e9ho t\u00fdmu nebo ztratit p\u0159\u00edze\u0148 fanou\u0161k\u016f. \u0160ampion\u00e1t nem\u00e1 \u0161patn\u00e9 sez\u00f3ny: m\u00e1 v\u00edce ne\u017e dvacet Grand Prix ro\u010dn\u011b, ve dvaceti jedna zem\u00edch, vys\u00edlan\u00fdch nep\u0159etr\u017eit\u011b po dobu osmi m\u011bs\u00edc\u016f. Viditelnost Ofici\u00e1ln\u00edho partnera \u0161ampion\u00e1tu je smluvn\u011b zaru\u010dena bez ohledu na v\u00fdsledky na trati. Ofici\u00e1ln\u00ed partne\u0159i \u0161ampion\u00e1tu 2026 \u2014 DHL, Estrella Galicia, BMW, Michelin, Tissot a Qatar Airways \u2014 jsou glob\u00e1ln\u00ed zna\u010dky, kter\u00e9 si zvolily pr\u00e1v\u011b tuto logiku.<\/p>\n

V dobr\u00e9 spole\u010dnosti<\/h2>\n

Vstoupit jako ofici\u00e1ln\u00ed partner \u0161ampion\u00e1tu znamen\u00e1 sd\u00edlet kontext s vybran\u00fdm a vysoce uzn\u00e1van\u00fdm okruhem spole\u010dnost\u00ed. Nen\u00ed to okrajov\u00e1 \u00favaha, zvl\u00e1\u0161t\u011b pro ty, kdo uva\u017euj\u00ed v logice B2B: v institucion\u00e1ln\u00edm paddocku a na akc\u00edch ofici\u00e1ln\u00ed pohostinnosti jsou p\u0159\u00edtomni podnikov\u00ed rozhodovatel\u00e9, mezin\u00e1rodn\u00ed distributo\u0159i, obchodn\u00ed partne\u0159i a investo\u0159i. Nen\u00ed to publikum fanou\u0161k\u016f \u2014 je to publikum, kter\u00e9 podepisuje smlouvy.<\/p>\n

Mo\u017enosti aktivace<\/h2>\n

Ofici\u00e1ln\u00ed partne\u0159i mohou integrovat sv\u00e9 produkty a slu\u017eby do ofici\u00e1ln\u00edho obchodu \u0161ampion\u00e1tu a fan\u00fd z\u00f3n, voln\u011b vyu\u017e\u00edvat ofici\u00e1ln\u00ed audiovizu\u00e1ln\u00ed obsah v extern\u00edch komunika\u010dn\u00edch kampan\u00edch a m\u00edt p\u0159\u00edstup k institucion\u00e1ln\u00edm pohostinsk\u00fdm struktur\u00e1m na z\u00e1vodn\u00edch v\u00edkendech. Sponzor satelitn\u00edho t\u00fdmu nem\u00e1 tato pr\u00e1va automaticky. Sponzor \u0161ampion\u00e1tu ano.<\/p>\n

St\u00e1t se titul\u00e1rn\u00edm sponzorem Grand Prix<\/h2>\n

Strana, kter\u00e1 z\u00edsk\u00e1 pr\u00e1va na pojmenov\u00e1n\u00ed GP, prop\u016fj\u010d\u00ed tomuto z\u00e1vodu po celou sez\u00f3nu sv\u00e9 jm\u00e9no. Red Bull na Grand Prix Amerik, Qatar Airways na Grand Prix Kataru: mezin\u00e1rodn\u00ed zna\u010dky, kter\u00e9 zvolily tento form\u00e1t. Kdo preferuje p\u0159\u00edtomnost rozlo\u017eenou po cel\u00e9m kalend\u00e1\u0159i, m\u016f\u017ee zvolit profil Ofici\u00e1ln\u00edho partnera \u0161ampion\u00e1tu.<\/p>\n

Ofici\u00e1ln\u00ed dodavatel\u00e9 \u0161ampion\u00e1tu<\/h2>\n

Ofici\u00e1ln\u00ed dodavatel\u00e9 spolupracuj\u00ed s MotoGP Sports Entertainment Group dod\u00e1v\u00e1n\u00edm zbo\u017e\u00ed, slu\u017eeb nebo odborn\u00fdch znalost\u00ed \u2014 DeWalt pro vybaven\u00ed, Scania pro p\u0159epravn\u00ed logistiku, Alpinestars pro technick\u00e9 oble\u010den\u00ed a Freixenet s ikonickou Cavou. Pro tyto zna\u010dky hodnota nespo\u010d\u00edv\u00e1 jen ve viditelnosti: je to demonstrace produktu v extr\u00e9mn\u00edch provozn\u00edch podm\u00ednk\u00e1ch.<\/p>\n

Co se m\u011bn\u00ed s Liberty Media u kormidla<\/h2>\n

Komer\u010dn\u00ed model MotoGP je strukturov\u00e1n podle stejn\u00e9 \u0161ablony, kter\u00e1 ji\u017e transformovala Formuli 1. Borja de Altolaguirre \u2014 nov\u00fd \u0159editel sponzorstv\u00ed, p\u0159ich\u00e1zej\u00edc\u00ed z Paris Saint-Germain a NBA \u2014 prod\u00e1v\u00e1 bal\u00ed\u010dky za ceny, jak\u00e9 MotoGP dosud nikdy nepo\u017eadovalo. Sou\u010dasn\u00e9 ceny invent\u00e1\u0159e odr\u00e1\u017eej\u00ed p\u0159echodnou f\u00e1zi, nikoli re\u017eim \u0161ampion\u00e1tu v pln\u00e9 komer\u010dn\u00ed kapacit\u011b. To nen\u00ed p\u0159edpov\u011b\u010f: je to stejn\u00e1 trajektorie, kter\u00e1 ji\u017e byla ujet\u00e1 na identick\u00e9 trati s zdokumentovan\u00fdm v\u00fdsledkem.<\/p>\n

\r\n\r\n

\u010cast\u00e9 ot\u00e1zky o sponzorstv\u00ed \u0161ampion\u00e1tu MotoGP<\/b><\/h2>\r\n \r\n
\n
\r\n\r\n

\r\n Jak\u00fd je rozd\u00edl mezi sponzorstv\u00edm \u0161ampion\u00e1tu MotoGP a sponzorstv\u00edm t\u00fdmu?<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n

Sponzorstv\u00ed \u0161ampion\u00e1tu zaru\u010duje viditelnost na ka\u017ed\u00e9 akci sez\u00f3ny bez ohledu na sportovn\u00ed v\u00fdsledky. Sponzorstv\u00ed t\u00fdmu v\u00e1\u017ee viditelnost zna\u010dky na v\u00fdkon konkr\u00e9tn\u00edho t\u00fdmu nebo jezdce.<\/p>\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n

\r\n\r\n

\r\n Kdo v roce 2026 spravuje komer\u010dn\u00ed pr\u00e1va MotoGP?<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n

MotoGP Sports Entertainment Group \u2014 spole\u010dnost vznikl\u00e1 v \u00fanoru 2026 z reorganizace Dorny Sports pod vlastnictv\u00edm Liberty Media. Carmelo Ezpeleta je gener\u00e1ln\u00edm \u0159editelem, Chase Carey je prezidentem.<\/p>\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n

\r\n\r\n

\r\n Kdo jsou Ofici\u00e1ln\u00ed partne\u0159i \u0161ampion\u00e1tu MotoGP 2026?<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n

DHL, Estrella Galicia, BMW, Michelin, Tissot a Qatar Airways.<\/p>\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n

\r\n\r\n

\r\n Co zahrnuje titul\u00e1rn\u00ed sponzorstv\u00ed Grand Prix MotoGP?<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n

Pr\u00e1vo pojmenov\u00e1n\u00ed GP znamen\u00e1, \u017ee zna\u010dka titul\u00e1rn\u00edho sponzora se objevuje v ofici\u00e1ln\u00edm n\u00e1zvu akce ve ve\u0161ker\u00e9 komunikaci \u0161ampion\u00e1tu po cel\u00fd z\u00e1vodn\u00ed v\u00edkend a t\u00fddny p\u0159edch\u00e1zej\u00edc\u00ed a n\u00e1sleduj\u00edc\u00ed propagace.<\/p>\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n

\r\n\r\n

\r\n M\u016f\u017ee RTR Sports pom\u00f3ci zajistit partnerstv\u00ed s \u0161ampion\u00e1tem MotoGP?<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n

Ano. V\u00edce ne\u017e t\u0159icet let pracujeme se spole\u010dnostmi, kter\u00e9 cht\u011bj\u00ed vstoupit do motorsportu jako sponzo\u0159i. Vyhodnocujeme c\u00edle, rozpo\u010dty a trhy a \u0159\u00edd\u00edme cel\u00e9 vyjedn\u00e1v\u00e1n\u00ed.<\/p>\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n\r\n <\/div>\r\n \n\n","protected":false},"excerpt":{"rendered":"

Je tu jeden z\u00e1b\u011br, kter\u00fd ka\u017ed\u00fd, kdo kdy sledoval z\u00e1vod MotoGP v televizi, zn\u00e1, ani\u017e by o tom kdy v\u011bdom\u011b p\u0159em\u00fd\u0161lel. Grafika ve spodn\u00ed \u010d\u00e1sti obrazovky s n\u00e1zvem okruhu, \u010dasy kol, po\u0159ad\u00edm. Logo hlavn\u00edho sponzora Grand Prix. Ne logo t\u00fdmu \u2014 logo samotn\u00e9 akce. Je to nejtich\u00e9 a p\u0159itom nejst\u00e1lej\u0161\u00ed p\u0159\u00edtomnost. To je logika sponzorstv\u00ed […]<\/p>\n","protected":false},"author":2,"featured_media":189665,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20277],"tags":[22289,22288,22290],"class_list":["post-295892","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-motogp-10-7","tag-dorna-cs","tag-drzitel-prav","tag-drzitel-prav-na-motogp"],"acf":[],"contentshake_article_id":"","yoast_head":"\nSponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP: v\u00fdhody partnerstv\u00ed s dr\u017eitelem pr\u00e1v<\/title>\n<meta name=\"description\" content=\"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP jako Ofici\u00e1ln\u00ed partner nebo titul\u00e1rn\u00ed sponzor Grand Prix zaru\u010duje viditelnost na ka\u017ed\u00e9m z\u00e1vod\u011b sez\u00f3ny, bez ohledu na sportovn\u00ed v\u00fdsledky.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP: v\u00fdhody partnerstv\u00ed s dr\u017eitelem pr\u00e1v\" \/>\n<meta property=\"og:description\" content=\"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP jako Ofici\u00e1ln\u00ed partner nebo titul\u00e1rn\u00ed sponzor Grand Prix zaru\u010duje viditelnost na ka\u017ed\u00e9m z\u00e1vod\u011b sez\u00f3ny, bez ohledu na sportovn\u00ed v\u00fdsledky.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/\" \/>\n<meta property=\"og:site_name\" content=\"RTR Sports\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RTRSportsMarketing\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/rtrsportsmarketing\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/fondo_nivelado-768x353-3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"768\" \/>\n\t<meta property=\"og:image:height\" content=\"353\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Emanuele Venturoli\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@twitter.com\/RTR_motoGP\" \/>\n<meta name=\"twitter:site\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"Emanuele Venturoli\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponsoring-rights-holder-motogp\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponsoring-rights-holder-motogp\\\/\"},\"author\":{\"name\":\"Emanuele Venturoli\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#\\\/schema\\\/person\\\/6db38b859a8be0e39a3fb94a2a7b0a24\"},\"headline\":\"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP: v\u00fdhody partnerstv\u00ed s dr\u017eitelem pr\u00e1v\",\"datePublished\":\"2025-07-10T10:55:22+00:00\",\"dateModified\":\"2026-09-09T16:47:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponsoring-rights-holder-motogp\\\/\"},\"wordCount\":1003,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponsoring-rights-holder-motogp\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/fondo_nivelado-768x353-3.jpg\",\"keywords\":[\"dorna\",\"dr\u017eitel pr\u00e1v\",\"dr\u017eitel pr\u00e1v na motogp\"],\"articleSection\":[\"MotoGP\"],\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponsoring-rights-holder-motogp\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponsoring-rights-holder-motogp\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponsoring-rights-holder-motogp\\\/\",\"name\":\"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP: v\u00fdhody partnerstv\u00ed s dr\u017eitelem pr\u00e1v\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponsoring-rights-holder-motogp\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponsoring-rights-holder-motogp\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/fondo_nivelado-768x353-3.jpg\",\"datePublished\":\"2025-07-10T10:55:22+00:00\",\"dateModified\":\"2026-09-09T16:47:04+00:00\",\"description\":\"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP jako Ofici\u00e1ln\u00ed partner nebo titul\u00e1rn\u00ed sponzor Grand Prix zaru\u010duje viditelnost na ka\u017ed\u00e9m z\u00e1vod\u011b sez\u00f3ny, bez ohledu na sportovn\u00ed v\u00fdsledky.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponsoring-rights-holder-motogp\\\/#breadcrumb\"},\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponsoring-rights-holder-motogp\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponsoring-rights-holder-motogp\\\/#primaryimage\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/fondo_nivelado-768x353-3.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/fondo_nivelado-768x353-3.jpg\",\"width\":768,\"height\":353,\"caption\":\"The benefits of sponsoring the MotoGP Rights Holder | RTR Sports\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/blog\\\/sponsoring-rights-holder-motogp\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP: v\u00fdhody partnerstv\u00ed s dr\u017eitelem pr\u00e1v\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#website\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/\",\"name\":\"RTR Sports Marketing\",\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#organization\"},\"alternateName\":\"RTR Sports\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"cs\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#organization\",\"name\":\"RTR Sports Marketing\",\"alternateName\":\"RTR sports\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"width\":946,\"height\":260,\"caption\":\"RTR Sports Marketing\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RTRSportsMarketing\\\/\",\"https:\\\/\\\/x.com\\\/rtrsports\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rtr-sports-marketing\\\/\",\"https:\\\/\\\/www.wikidata.org\\\/wiki\\\/Q7797317\"],\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"email\":\"info@rtrsports.com\",\"legalName\":\"RTR Sports Marketing LTD\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/#\\\/schema\\\/person\\\/6db38b859a8be0e39a3fb94a2a7b0a24\",\"name\":\"Emanuele Venturoli\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"caption\":\"Emanuele Venturoli\"},\"description\":\"Emanuele Venturoli is Head of Communication & Marketing at RTR Sports Marketing, where he has led the agency's editorial, digital, and SEO output since 2012. He holds a degree in Public, Political and Institutional Communication from the University of Bologna and began his career in sport at Virtus Bologna basketball before moving into motorsport. He lectures in sports marketing at 24ORE Business School and writes across Formula 1, MotoGP, and sponsorship strategy, overseeing RTR's multilingual content platform across 13 languages.\",\"sameAs\":[\"https:\\\/\\\/rtrsports.com\",\"https:\\\/\\\/www.facebook.com\\\/rtrsportsmarketing\",\"https:\\\/\\\/it.linkedin.com\\\/in\\\/emanueleventuroli\",\"https:\\\/\\\/x.com\\\/twitter.com\\\/RTR_motoGP\"],\"url\":\"https:\\\/\\\/rtrsports.com\\\/cs\\\/author\\\/emanuele\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP: v\u00fdhody partnerstv\u00ed s dr\u017eitelem pr\u00e1v","description":"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP jako Ofici\u00e1ln\u00ed partner nebo titul\u00e1rn\u00ed sponzor Grand Prix zaru\u010duje viditelnost na ka\u017ed\u00e9m z\u00e1vod\u011b sez\u00f3ny, bez ohledu na sportovn\u00ed v\u00fdsledky.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/","og_locale":"cs_CZ","og_type":"article","og_title":"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP: v\u00fdhody partnerstv\u00ed s dr\u017eitelem pr\u00e1v","og_description":"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP jako Ofici\u00e1ln\u00ed partner nebo titul\u00e1rn\u00ed sponzor Grand Prix zaru\u010duje viditelnost na ka\u017ed\u00e9m z\u00e1vod\u011b sez\u00f3ny, bez ohledu na sportovn\u00ed v\u00fdsledky.","og_url":"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/","og_site_name":"RTR Sports","article_publisher":"https:\/\/www.facebook.com\/RTRSportsMarketing\/","article_author":"https:\/\/www.facebook.com\/rtrsportsmarketing","og_image":[{"width":768,"height":353,"url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/fondo_nivelado-768x353-3.jpg","type":"image\/jpeg"}],"author":"Emanuele Venturoli","twitter_card":"summary_large_image","twitter_creator":"@twitter.com\/RTR_motoGP","twitter_site":"@rtrsports","twitter_misc":{"Napsal(a)":"Emanuele Venturoli","Odhadovan\u00e1 doba \u010dten\u00ed":"6 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/#article","isPartOf":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/"},"author":{"name":"Emanuele Venturoli","@id":"https:\/\/rtrsports.com\/cs\/#\/schema\/person\/6db38b859a8be0e39a3fb94a2a7b0a24"},"headline":"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP: v\u00fdhody partnerstv\u00ed s dr\u017eitelem pr\u00e1v","datePublished":"2025-07-10T10:55:22+00:00","dateModified":"2026-09-09T16:47:04+00:00","mainEntityOfPage":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/"},"wordCount":1003,"commentCount":0,"publisher":{"@id":"https:\/\/rtrsports.com\/cs\/#organization"},"image":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/fondo_nivelado-768x353-3.jpg","keywords":["dorna","dr\u017eitel pr\u00e1v","dr\u017eitel pr\u00e1v na motogp"],"articleSection":["MotoGP"],"inLanguage":"cs","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/","url":"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/","name":"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP: v\u00fdhody partnerstv\u00ed s dr\u017eitelem pr\u00e1v","isPartOf":{"@id":"https:\/\/rtrsports.com\/cs\/#website"},"primaryImageOfPage":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/#primaryimage"},"image":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/fondo_nivelado-768x353-3.jpg","datePublished":"2025-07-10T10:55:22+00:00","dateModified":"2026-09-09T16:47:04+00:00","description":"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP jako Ofici\u00e1ln\u00ed partner nebo titul\u00e1rn\u00ed sponzor Grand Prix zaru\u010duje viditelnost na ka\u017ed\u00e9m z\u00e1vod\u011b sez\u00f3ny, bez ohledu na sportovn\u00ed v\u00fdsledky.","breadcrumb":{"@id":"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/#breadcrumb"},"inLanguage":"cs","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/"]}]},{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/#primaryimage","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/fondo_nivelado-768x353-3.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/fondo_nivelado-768x353-3.jpg","width":768,"height":353,"caption":"The benefits of sponsoring the MotoGP Rights Holder | RTR Sports"},{"@type":"BreadcrumbList","@id":"https:\/\/rtrsports.com\/cs\/blog\/sponsoring-rights-holder-motogp\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/rtrsports.com\/cs\/"},{"@type":"ListItem","position":2,"name":"Sponzorov\u00e1n\u00ed \u0161ampion\u00e1tu MotoGP: v\u00fdhody partnerstv\u00ed s dr\u017eitelem pr\u00e1v"}]},{"@type":"WebSite","@id":"https:\/\/rtrsports.com\/cs\/#website","url":"https:\/\/rtrsports.com\/cs\/","name":"RTR Sports Marketing","description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","publisher":{"@id":"https:\/\/rtrsports.com\/cs\/#organization"},"alternateName":"RTR Sports","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rtrsports.com\/cs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"cs"},{"@type":"Organization","@id":"https:\/\/rtrsports.com\/cs\/#organization","name":"RTR Sports Marketing","alternateName":"RTR sports","url":"https:\/\/rtrsports.com\/cs\/","logo":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/rtrsports.com\/cs\/#\/schema\/logo\/image\/","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","width":946,"height":260,"caption":"RTR Sports Marketing"},"image":{"@id":"https:\/\/rtrsports.com\/cs\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RTRSportsMarketing\/","https:\/\/x.com\/rtrsports","https:\/\/www.linkedin.com\/company\/rtr-sports-marketing\/","https:\/\/www.wikidata.org\/wiki\/Q7797317"],"description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","email":"info@rtrsports.com","legalName":"RTR Sports Marketing LTD","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"}},{"@type":"Person","@id":"https:\/\/rtrsports.com\/cs\/#\/schema\/person\/6db38b859a8be0e39a3fb94a2a7b0a24","name":"Emanuele Venturoli","image":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","caption":"Emanuele Venturoli"},"description":"Emanuele Venturoli is Head of Communication & Marketing at RTR Sports Marketing, where he has led the agency's editorial, digital, and SEO output since 2012. He holds a degree in Public, Political and Institutional Communication from the University of Bologna and began his career in sport at Virtus Bologna basketball before moving into motorsport. He lectures in sports marketing at 24ORE Business School and writes across Formula 1, MotoGP, and sponsorship strategy, overseeing RTR's multilingual content platform across 13 languages.","sameAs":["https:\/\/rtrsports.com","https:\/\/www.facebook.com\/rtrsportsmarketing","https:\/\/it.linkedin.com\/in\/emanueleventuroli","https:\/\/x.com\/twitter.com\/RTR_motoGP"],"url":"https:\/\/rtrsports.com\/cs\/author\/emanuele\/"}]}},"_links":{"self":[{"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/posts\/295892","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/comments?post=295892"}],"version-history":[{"count":7,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/posts\/295892\/revisions"}],"predecessor-version":[{"id":352955,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/posts\/295892\/revisions\/352955"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/media\/189665"}],"wp:attachment":[{"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/media?parent=295892"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/categories?post=295892"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rtrsports.com\/cs\/wp-json\/wp\/v2\/tags?post=295892"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}