{"id":237240,"date":"2014-12-18T23:00:00","date_gmt":"2014-12-18T22:00:00","guid":{"rendered":"https:\/\/rtrsports.com\/heres-to-a-different-2014-and-even-happier-2015\/"},"modified":"2024-08-09T02:17:09","modified_gmt":"2024-08-09T00:17:09","slug":"heres-to-a-different-2014-and-even-happier-2015","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/en\/blog\/heres-to-a-different-2014-and-even-happier-2015\/","title":{"rendered":"Here&#8217;s to a different 2014. And even happier 2015"},"content":{"rendered":"<p style=\"text-align: justify;\">It&#8217;s that time of the year again. And with the festive season coming, there&#8217;s a lot of christmas-tree-building, present-wrapping, late-minute-shopping, dinner-planning to do. Oh, Christmas, you are one rushy and chaotic holiday. However, as the lights dim out and the family sleeps merrily after a late-night Disney\u00a0cartoon\u00a0bonanza,\u00a0it is not infrequent to start\u00a0thinking about the year drawing to a close, and the upcoming one. Yes, it&#8217;s that time of the year again.<\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/08\/shutterstock_102490091-3-scaled-1.jpg\"><img decoding=\"async\" class=\"alignnone size-full wp-image-12012\" src=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/08\/shutterstock_102490091-3-scaled-1.jpg\" alt=\"different\" width=\"100%\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">So, here&#8217;s to what has been in 2014, and to what will be in 2015.<\/p>\n<p style=\"text-align: justify;\">It has been a tough, unforgiving year, this one. But also a really satisfying and deeply rewarding one. We relocated, then opened offices in <strong>London,<\/strong> signed new partners, met new <strong>colleagues<\/strong> and worked with new clients. There were planes to catch, bikes to race, papers to sign, hands to shake and hopes to build.\u00a0And, just as we changed everything,\u00a0we tried to remain the same. <strong>Did I expect any of this?\u00a0Mostly, not<\/strong>.<\/p>\n<p style=\"text-align: justify;\"><strong>But this shouldn&#8217;t come as a surprise<\/strong>. This world is spinning at astronomical speeds and the market, the business, the whole discipline of marketing is evolving in new and uncharted ways. It is fascinating, sure, and truly challenging, but you need to catch up, all day, every day. It&#8217;s a hell of a ride,\u00a0and a strange feeling.<\/p>\n<p style=\"text-align: justify;\">Sometimes\u00a0we look back just to find out we are nowhere near where we\u00a0thought we&#8217;d be. This does not mean it&#8217;s worse, just <strong>different.<\/strong> Different from what we thought, <strong>different from what they told us<\/strong>, different from what has been. Unfortunately, we are finding out the hard way that what screws us up most in life is the picture in our head of how it\u2019s supposed to be.<\/p>\n<p style=\"text-align: justify;\"><strong>&#8220;Different&#8221;<\/strong> is the new challenge. &#8220;Different&#8221; is the new landscape. We&#8217;ll have to cope, adapt to\u00a0&#8220;different&#8221;.\u00a0<strong>Everything is changing<\/strong>, evolving, constantly pushing the boundaries. Technology has played a more than significant role, and\u00a0the speed of our communication tools\u00a0has shrunk both time and space in an eternal\u00a0<em>hic et nunc<\/em>. The possibilities are endless, and the old business models are starting to call it a day<\/p>\n<p style=\"text-align: justify;\">Obviously, this is no breaking news, and the Internet wasn&#8217;t exactly\u00a0born in 2014.\u00a0But for me, nothing has ever changed so fast as in the last 12 months, both on the <strong>personal<\/strong> and on the <strong>business side<\/strong>. 2015 will provide no truce and, hopefully, we&#8217;ll have more projects and more planes to catch and more bikes to race. We are working on lots and lots of new things, as we wait for the MotoGP and Formula 1 season to start again, in less than 100 days.<\/p>\n<p style=\"text-align: justify;\">As usual, we&#8217;ll keep you posted. In the meantime, let&#8217;s raise our glass to this 2014 and to a even better 2015.<\/p>\n<p style=\"text-align: justify;\"><strong>Happy holidays, from all of us, to all of you.<\/strong><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s that time of the year again. And with the festive season coming, there&#8217;s a lot of christmas-tree-building, present-wrapping, late-minute-shopping, dinner-planning to do. Oh, Christmas, you are one rushy and chaotic holiday. However, as the lights dim out and the family sleeps merrily after a late-night Disney\u00a0cartoon\u00a0bonanza,\u00a0it is not infrequent to start\u00a0thinking about the year [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":158103,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20053,20271],"tags":[20311,20931,20932,20933],"class_list":["post-237240","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-motogp-10","tag-emanuele-venturoli","tag-marketing-changes","tag-seasons-greetings","tag-year-budget"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Here&#039;s to a great 2014. 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