{"id":237512,"date":"2016-02-16T23:00:00","date_gmt":"2016-02-16T22:00:00","guid":{"rendered":"https:\/\/rtrsports.com\/snapchat-and-sports-marketing-different-points-of-view-of-a-game\/"},"modified":"2024-08-09T02:41:38","modified_gmt":"2024-08-09T00:41:38","slug":"snapchat-and-sports-marketing-different-points-of-view-of-a-game","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/en\/blog\/snapchat-and-sports-marketing-different-points-of-view-of-a-game\/","title":{"rendered":"Snapchat and Sports Marketing:  different points of view of a game"},"content":{"rendered":"<p style=\"text-align: justify;\"><strong>Snapchat<\/strong> it&#8217;s a mobile app that allows you to send pictures and videos. <strong>This social media play a great role in social media and sport marketing today<\/strong>. How does Snapchat works? Every Snap has a life of few seconds. \u00a0<strong>Snapchat users create &#8220;live stories&#8221;<\/strong>, with content focusing on a specific theme or event: this is a <em>&#8220;smart way&#8221;<\/em> to tell the same story with different points of view. This feature is important in sports and sports marketing in general.<\/p>\n<h2>Snapchat and Sport Marketing<\/h2>\n<p><img decoding=\"async\" class=\"wp-image-14220 aligncenter\" src=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/08\/Snapchat1-1.jpg\" alt=\"snapchat and sports marketing\" \/><\/p>\n<p style=\"text-align: justify;\">Earlier this year,<strong> Snapchat launched a channel called My Story,<\/strong> with this channel Snapchat users can create videos.<\/p>\n<p style=\"text-align: justify;\">With this feature, <strong>Snapchat<\/strong> users can send messages and videos called &#8220;Snaps&#8221;. After few times these Snaps will be erased. This new feature can be used by sport brands, franchises and teams. Snapchat is simple to use: users and brands can write in a friendly way like a private conversation.<br \/>\nSnapchat&#8217;s speed makes this social media the best platform to offer coupons or giveaways with short lifespan.<br \/>\nWith <strong>Snapchat<\/strong> you can also capture, preview new products, inform your customers about special sales and events, promote behind-the-scenes footage, photos, actions.<\/p>\n<p style=\"text-align: justify;\">Do you use Snapchat in your marketing strategy? What do you think about?<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Snapchat it&#8217;s a mobile app that allows you to send pictures and videos. This social media play a great role in social media and sport marketing today. How does Snapchat works? Every Snap has a life of few seconds. \u00a0Snapchat users create &#8220;live stories&#8221;, with content focusing on a specific theme or event: this is [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":158356,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20059,20271],"tags":[21129,21130,21441],"class_list":["post-237512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","category-motogp-10","tag-snapcat-and-sports-marketing","tag-snapchat","tag-sports-marketing-3"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v28.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Snapchat and Sports Marketing<\/title>\n<meta name=\"description\" content=\"Snapchat and sports marketing. Snapchat play a great role in social media and sport marketing today. How does Snapchat works?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rtrsports.com\/en\/blog\/snapchat-and-sports-marketing-different-points-of-view-of-a-game\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Snapchat and Sports Marketing: different points of view of a game\" \/>\n<meta property=\"og:description\" content=\"Snapchat and sports marketing. Snapchat play a great role in social media and sport marketing today. How does Snapchat works?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rtrsports.com\/en\/blog\/snapchat-and-sports-marketing-different-points-of-view-of-a-game\/\" \/>\n<meta property=\"og:site_name\" content=\"RTR Sports\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RTRSportsMarketing\/\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/Snapchat-1-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1840\" \/>\n\t<meta property=\"og:image:height\" content=\"814\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Riccardo Taf\u00e0\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:site\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Riccardo Taf\u00e0\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/en\\\/blog\\\/snapchat-and-sports-marketing-different-points-of-view-of-a-game\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/en\\\/blog\\\/snapchat-and-sports-marketing-different-points-of-view-of-a-game\\\/\"},\"author\":{\"name\":\"Riccardo Taf\u00e0\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/en\\\/#\\\/schema\\\/person\\\/7ca2648b3d857cbfff8c499aaed0420e\"},\"headline\":\"Snapchat and Sports Marketing: different points of view of a game\",\"datePublished\":\"2016-02-16T22:00:00+00:00\",\"dateModified\":\"2024-08-09T00:41:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/en\\\/blog\\\/snapchat-and-sports-marketing-different-points-of-view-of-a-game\\\/\"},\"wordCount\":217,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/en\\\/blog\\\/snapchat-and-sports-marketing-different-points-of-view-of-a-game\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/Snapchat-1-2.jpg\",\"keywords\":[\"snapcat and sports marketing\",\"snapchat\",\"sports marketing\"],\"articleSection\":[\"Digital Marketing\",\"MotoGP\"],\"inLanguage\":\"en\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/en\\\/blog\\\/snapchat-and-sports-marketing-different-points-of-view-of-a-game\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/en\\\/blog\\\/snapchat-and-sports-marketing-different-points-of-view-of-a-game\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/en\\\/blog\\\/snapchat-and-sports-marketing-different-points-of-view-of-a-game\\\/\",\"name\":\"Snapchat and Sports Marketing\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/en\\\/blog\\\/snapchat-and-sports-marketing-different-points-of-view-of-a-game\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/en\\\/blog\\\/snapchat-and-sports-marketing-different-points-of-view-of-a-game\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/Snapchat-1-2.jpg\",\"datePublished\":\"2016-02-16T22:00:00+00:00\",\"dateModified\":\"2024-08-09T00:41:38+00:00\",\"description\":\"Snapchat and sports marketing. 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