{"id":237964,"date":"2019-01-17T23:00:00","date_gmt":"2019-01-17T22:00:00","guid":{"rendered":"https:\/\/rtrsports.com\/becoming-formula-e-sponsor-five-good-reasons\/"},"modified":"2026-03-13T08:31:44","modified_gmt":"2026-03-13T07:31:44","slug":"becoming-formula-e-sponsor-five-good-reasons","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/en\/blog\/becoming-formula-e-sponsor-five-good-reasons\/","title":{"rendered":"Becoming a Formula E sponsor? Here are five good reasons"},"content":{"rendered":"<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-19610 size-medium\" src=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/08\/595472-5x2-lg-3.jpg\" alt=\"Formula-e-sponsorship\" width=\"300\" height=\"120\" \/><\/strong>Formula E, the leading world championship of electric-powered cars, is now in its fifth season. Its success is evident not only in strong TV ratings and high track attendance but also in the involvement of major automotive brands and top-tier drivers. Growing <a href=\"https:\/\/rtrsports.com\/en\/formula-e-sponsorship\/\"><strong>Formula E sponsorship<\/strong><\/a> has further strengthened its status as a premier motorsport platform, attracting companies eager to align with innovation and sustainability. When it debuted over five years ago, many expected it to remain in the shadow of Formula 1\u2014but it\u2019s clear those early assumptions now need revising.<strong><br \/>\n<\/strong><\/p>\n<p>Although the <strong>heyday of electric car racing<\/strong> is still a long way off (the championship is on the constant rise and shows incredible growth profiles that are paving the way to a bright future),<strong> Formula E is undoubtedly here to stay<\/strong> and is now one of the leading car racing competitions in the world.<\/p>\n<p>The decision to <strong>sponsor Formula E<\/strong> is not merely a quirk for devotees: it is <strong>rather an investment<\/strong> with remarkable returns and great benefits for all types of companies. The purpose of this article is to list <strong>five good reasons<\/strong> to <strong>join the Championship<\/strong> and <strong>partner<\/strong> with the racing Teams involved.<\/p>\n<h2>Sustainability and environmental protection<\/h2>\n<p>In the current world scenario, which extensively focuses on issues such as <strong>climate,<\/strong> renewable energies, and environmental sustainability,<a href=\"https:\/\/rtrsports.com\/en\/formula-e-sponsorship\/\"> <strong>Formula E sponsorship<\/strong><\/a> means opting for a \u201cgreen way\u201d and disclosing your interest in green topics to the world. Without giving up its highly competition-oriented profile, <strong>Formula E<\/strong> achieves performances through technological excellence, using all-electric engines and minimizing combustion products. <strong>Companies deciding to become sponsors<\/strong> will have a great story to tell, as well as an extraordinary PR leverage to communicate sustainability and respect for the environment.<\/p>\n<h2>City-center circuits<\/h2>\n<p>One of the main advantages of Formula E is the possibility to <strong>race in city centers<\/strong>. Tracks are designed in the main streets of the most important world cities, such as <strong>Paris,<\/strong> <strong>New York<\/strong>, <strong>Rome,<\/strong> and <strong>Berlin.<\/strong> The <strong>paddock,<\/strong> facilities, and areas for the fans are located in the most crucial points in the city to offer the spectators a more exciting experience and, what is even more important, to give the sponsors incredible <strong>activation<\/strong> opportunities. In city centers, meeting places such as stands, stores and restaurants\/pubs\/bars, which are normally visited by a high number of race spectators, are also exposed to the regular traffic of tourists and citizens passing by, with the resulting benefits.<\/p>\n<h2>The Formula of the future<\/h2>\n<p>As the current <strong>Formula 1 Championship<\/strong> is fishing in troubled waters, Formula E is undoubtedly going to be one of the most promising international sports events in the next few years. Firstly, because it involves all-electric cars and contributes to developing technologies that will be central for the automotive market in the coming years. Secondly, because this series was conceived of and organized as a modern championship having close connections with the digital world and the social media and providing for easy accessibility. Choosing to become a member of this world &#8211; whether as a sponsor or a partner &#8211; and now, at a time when this discipline is still in its infancy and the access levels are still <strong>extremely cost-effective<\/strong>, means to become the trendsetter of a new movement and to enjoy the benefits that it will certainly offer in the future.<\/p>\n<h2>A multitude of leading automotive brands<\/h2>\n<p>The success of the electric championship, as mentioned above, is definitely proved by the fact that the major automotive manufacturers on the planet are unceasingly joining the competition. <strong>Audi, Mercedes, Porsche<\/strong>\u00a0in addition to <strong>Nissan, Jaguar, BMW<\/strong> and many more are aware that electric-powered cars are the future of mobility and they are willing to show their competitiveness in a scenario where none of them has taken the lead yet. Needless to say, for automotive brands, this is a marketing exercise and a valuable platform for research and development offering them the opportunity to design the technologies that will be featured in the standard passengers\u2019 cars of the future. On the other hand, <strong>Formula E sponsor companies<\/strong> will have the chance to work side by side with some of the most consolidated and best-known brands worldwide, thus enjoying benefits in terms of communication and <strong>B2B opportunities<\/strong>.<\/p>\n<p><strong>Read more about the<a href=\"https:\/\/rtrsports.com\/en\/formula-e-sponsorship\/\"> Formula E Sponsorship Agency.<\/a><\/strong><\/p>\n<h2>An exciting show<\/h2>\n<p>Last but not least, Formula E is an excellent <strong>marketing opportunity<\/strong> for companies because it is an exciting and entertaining championship with a very high-profile sports and human dimension. This is one of the key points in sports sponsorship and marketing: an audience of passionate and loyal fans, who watch car races joyfully and passionately, is the most fertile soil to grow all the benefits resulting from the <strong>sponsorship,<\/strong> i.e. sales increase, position on the market, visibility and awareness, to mention just a few.<\/p>\n<p>At a time when Formula 1 is, alas, no longer giving four-wheel devotees the emotions it did in the past, Formula E can indeed offer neck and neck competitions, unpredictability and unexpected twists. These are some of the reasons why many major drivers in the world are filling the starting grid, forming a cast of stars that never miss the opportunity to impress their fans.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Formula E, the leading world championship of electric-powered cars, is now in its fifth season. Its success is evident not only in strong TV ratings and high track attendance but also in the involvement of major automotive brands and top-tier drivers. Growing Formula E sponsorship has further strengthened its status as a premier motorsport platform, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":158853,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20041,20038],"tags":[],"class_list":["post-237964","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-motorsports","category-sport-sponsorship"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Five Good Reasons to Sponsor Formula E<\/title>\n<meta name=\"description\" content=\"Planning to sponsor the Formula E? Here is the list of 5 reasons why you should sponsor the pinnacle of electric racing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rtrsports.com\/en\/blog\/becoming-formula-e-sponsor-five-good-reasons\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Becoming a Formula E sponsor? Here are five good reasons\" \/>\n<meta property=\"og:description\" content=\"Planning to sponsor the Formula E? 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