{"id":239539,"date":"2023-03-29T15:37:23","date_gmt":"2023-03-29T13:37:23","guid":{"rendered":"https:\/\/rtrsports.com\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/"},"modified":"2025-06-27T09:53:25","modified_gmt":"2025-06-27T07:53:25","slug":"does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/","title":{"rendered":"Puma sponsorise-t-il la F1 ? D\u00e9voilement de la collaboration entre Puma et la Formule 1"},"content":{"rendered":"<p class=\"ai-optimize-6 ai-optimize-introduction\">Dans le monde du sport, <a href=\"https:\/\/rtrsports.com\/en\"><br \/>\n<strong>parrainage de marque<\/strong><br \/>\n<\/a> est essentiel pour favoriser le succ\u00e8s des \u00e9quipes, soutenir les athl\u00e8tes et susciter l&#8217;enthousiasme des supporters. <a href=\"https:\/\/rtrsports.com\/en\/formula-1-sponsorship\/\"><br \/>\n<strong>La Formule 1<\/strong><br \/>\n<\/a> avec son \u00e9nergie d\u00e9bordante et son attrait mondial, ne fait pas exception \u00e0 la r\u00e8gle. <strong>Puma<\/strong> est l&#8217;une des marques de sport qui s&#8217;est d\u00e9velopp\u00e9e dans ce domaine. Cet article se penche sur la relation entre <strong>Puma et la Formule 1<\/strong>, en se concentrant sur la mani\u00e8re dont le g\u00e9ant <strong>allemand<\/strong> des v\u00eatements de sport a eu un impact ind\u00e9l\u00e9bile gr\u00e2ce \u00e0 son parrainage des chaussures et des combinaisons de course.<\/p>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-125774\" src=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/701219220001_pp_01_mercedes.webp\" alt=\"Formule 1 de Puma\" width=\"400\" height=\"400\" \/><\/h2>\n<h2 class=\"ai-optimize-7\">Un bref aper\u00e7u de Puma<\/h2>\n<p class=\"ai-optimize-8\"><strong>Fond\u00e9e en 1948<\/strong>, la soci\u00e9t\u00e9 Puma est devenue l&#8217;un des principaux fabricants de v\u00eatements de sport au monde. L&#8217;engagement de Puma en faveur de l&#8217;innovation, de la performance et du style a conduit \u00e0 des collaborations fructueuses avec diff\u00e9rents sports, notamment le <strong>football, le basket-ball<\/strong> et les <strong>sports m\u00e9caniques<\/strong>. La marque est ainsi devenue synonyme d&#8217;\u00e9quipement sportif de haute qualit\u00e9 et de soutien aux athl\u00e8tes d&#8217;\u00e9lite.<\/p>\n<h2 class=\"ai-optimize-9\">L&#8217;implication de Puma dans la Formule 1<\/h2>\n<p class=\"ai-optimize-10\">Le <strong>partenariat entre<\/strong> Puma <strong>et la Formule<\/strong> 1 remonte \u00e0 la fin des ann\u00e9es 1990, lorsque la soci\u00e9t\u00e9 a commenc\u00e9 \u00e0 parrainer plusieurs \u00e9quipes et pilotes. Au fil des ans, Puma a collabor\u00e9 avec des \u00e9quipes de premier plan telles que <strong>Ferrari,<\/strong> <strong>Mercedes-AMG Petronas<\/strong>, <strong>Red Bull Racing<\/strong> et <strong>McLaren<\/strong>, entre autres.<\/p>\n<p class=\"ai-optimize-11\">Ces derni\u00e8res ann\u00e9es, <strong>Puma<\/strong> a \u00e9largi son portefeuille dans le domaine du sport automobile, en se concentrant sur la fourniture de chaussures et de combinaisons de course aux \u00e9quipes et aux pilotes de Formule 1. Ces produits sont con\u00e7us pour optimiser les performances, la s\u00e9curit\u00e9 et le confort des athl\u00e8tes qui participent \u00e0 ce sport aux enjeux \u00e9lev\u00e9s et au rythme effr\u00e9n\u00e9.<\/p>\n<h3 class=\"ai-optimize-12\">Chaussures de course<\/h3>\n<p class=\"ai-optimize-13\">Les<strong>chaussures de course<\/strong> Puma sont con\u00e7ues pour r\u00e9pondre aux exigences sp\u00e9cifiques des pilotes de Formule 1. Fabriqu\u00e9es avec des mat\u00e9riaux l\u00e9gers, ces chaussures offrent une excellente sensation et sensibilit\u00e9 de la p\u00e9dale, permettant aux conducteurs de contr\u00f4ler leur voiture avec pr\u00e9cision. La mousse IGNITE, propri\u00e9t\u00e9 de Puma, est souvent incorpor\u00e9e dans la semelle interm\u00e9diaire, offrant un amorti et un retour d&#8217;\u00e9nergie pour un meilleur confort pendant les longues courses.<\/p>\n<p class=\"ai-optimize-14\">En outre, les chaussures de course de Puma sont con\u00e7ues avec des mat\u00e9riaux <strong>ignifuges<\/strong> pour assurer la s\u00e9curit\u00e9 du pilote en cas d&#8217;incendie. Les chaussures sont \u00e9galement dot\u00e9es de <strong>m\u00e9canismes de d\u00e9verrouillage rapide<\/strong> qui permettent de les retirer facilement dans les situations d&#8217;urgence.<\/p>\n<h3 class=\"ai-optimize-15\">Combinaisons de course<\/h3>\n<p class=\"ai-optimize-16\">Les <strong>combinaisons de<\/strong> Formule 1 de Puma sont con\u00e7ues \u00e0 partir de technologies et de mat\u00e9riaux de pointe afin d&#8217;offrir une protection et un confort optimaux aux pilotes. Les combinaisons sont fabriqu\u00e9es \u00e0 partir de mat\u00e9riaux<strong> ignifuges<\/strong> et r\u00e9pondent aux normes de s\u00e9curit\u00e9 rigoureuses fix\u00e9es par la <strong>F\u00e9d\u00e9ration internationale de l&#8217;automobile<\/strong>(FIA).<\/p>\n<p class=\"ai-optimize-17\">Les combinaisons int\u00e8grent \u00e9galement des panneaux extensibles strat\u00e9giquement plac\u00e9s pour offrir une mobilit\u00e9 et une flexibilit\u00e9 maximales aux pilotes pendant les courses. Les mat\u00e9riaux <strong>respirants<\/strong> et la technologie d&#8217;<strong>\u00e9vacuation de l&#8217;humidit\u00e9<\/strong> permettent aux pilotes de rester au frais et \u00e0 l&#8217;aise, tandis que la construction l\u00e9g\u00e8re garantit un poids minimal.<\/p>\n<h2 class=\"ai-optimize-18\">Conclusion<\/h2>\n<p class=\"ai-optimize-19\">Le soutien de <a href=\"https:\/\/uk.puma.com\/uk\/en\">Puma<\/a> \u00e0 la Formule 1 est ind\u00e9niable, comme en t\u00e9moignent sa collaboration avec plusieurs \u00e9quipes et pilotes, et le d\u00e9veloppement de chaussures et de combinaisons de course innovantes. L&#8217;engagement de la marque en faveur de la <strong>performance, de la s\u00e9curit\u00e9<\/strong> et du <strong>style<\/strong> a permis d&#8217;\u00e9lever le niveau des \u00e9quipements de course et de fournir un soutien essentiel aux athl\u00e8tes dans le monde ultra-rapide de la Formule 1. L&#8217;engagement continu de Puma <strong>dans le sport automobile<\/strong> souligne la volont\u00e9 de la marque de repousser les limites du v\u00eatement de sport et de favoriser le succ\u00e8s sur les circuits.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dans le monde du sport, parrainage de marque est essentiel pour favoriser le succ\u00e8s des \u00e9quipes, soutenir les athl\u00e8tes et susciter l&#8217;enthousiasme des supporters. La Formule 1 avec son \u00e9nergie d\u00e9bordante et son attrait mondial, ne fait pas exception \u00e0 la r\u00e8gle. Puma est l&#8217;une des marques de sport qui s&#8217;est d\u00e9velopp\u00e9e dans ce domaine. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":194098,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20129,20137],"tags":[],"class_list":["post-239539","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-formule-1","category-formule-1-fr"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Puma sponsorise-t-il la F1 ? D\u00e9voiler la collaboration<\/title>\n<meta name=\"description\" content=\"Cet article se penche sur la relation entre Puma et 1, en se concentrant sur l&#039;impact ind\u00e9l\u00e9bile de la marque allemande dans le sport automobile.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Puma sponsorise-t-il la F1 ? D\u00e9voilement de la collaboration entre Puma et la Formule 1\" \/>\n<meta property=\"og:description\" content=\"Cet article se penche sur la relation entre Puma et 1, en se concentrant sur l&#039;impact ind\u00e9l\u00e9bile de la marque allemande dans le sport automobile.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/\" \/>\n<meta property=\"og:site_name\" content=\"RTR Sports\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RTRSportsMarketing\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/rtrsportsmarketing\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/701219220001_pp_01_mercedes.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Emanuele Venturoli\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@twitter.com\/RTR_motoGP\" \/>\n<meta name=\"twitter:site\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Emanuele Venturoli\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\\\/\"},\"author\":{\"name\":\"Emanuele Venturoli\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#\\\/schema\\\/person\\\/6db38b859a8be0e39a3fb94a2a7b0a24\"},\"headline\":\"Puma sponsorise-t-il la F1 ? D\u00e9voilement de la collaboration entre Puma et la Formule 1\",\"datePublished\":\"2023-03-29T13:37:23+00:00\",\"dateModified\":\"2025-06-27T07:53:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\\\/\"},\"wordCount\":692,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/701219220001_pp_01_mercedes.webp\",\"articleSection\":[\"Formule 1\",\"Formule 1\"],\"inLanguage\":\"fr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\\\/\",\"name\":\"Puma sponsorise-t-il la F1 ? D\u00e9voiler la collaboration\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/701219220001_pp_01_mercedes.webp\",\"datePublished\":\"2023-03-29T13:37:23+00:00\",\"dateModified\":\"2025-06-27T07:53:25+00:00\",\"description\":\"Cet article se penche sur la relation entre Puma et 1, en se concentrant sur l'impact ind\u00e9l\u00e9bile de la marque allemande dans le sport automobile.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\\\/#breadcrumb\"},\"inLanguage\":\"fr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\\\/#primaryimage\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/701219220001_pp_01_mercedes.webp\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/701219220001_pp_01_mercedes.webp\",\"width\":1600,\"height\":1600,\"caption\":\"Puma sponsorise la F1\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Puma sponsorise-t-il la F1 ? D\u00e9voilement de la collaboration entre Puma et la Formule 1\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/\",\"name\":\"RTR Sports Marketing\",\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#organization\"},\"alternateName\":\"RTR Sports\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#organization\",\"name\":\"RTR Sports Marketing\",\"alternateName\":\"RTR sports\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"width\":946,\"height\":260,\"caption\":\"RTR Sports Marketing\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RTRSportsMarketing\\\/\",\"https:\\\/\\\/x.com\\\/rtrsports\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rtr-sports-marketing\\\/\"],\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"email\":\"info@rtrsports.com\",\"legalName\":\"RTR Sports Marketing LTD\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#\\\/schema\\\/person\\\/6db38b859a8be0e39a3fb94a2a7b0a24\",\"name\":\"Emanuele Venturoli\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"caption\":\"Emanuele Venturoli\"},\"description\":\"Emanuele Venturoli holds a degree in Public, Political and Institutional Communication from the University of Bologna. He has built his professional career at the intersection of marketing and sport, with hands-on experience in both basketball and motorsport. He is passionate about motorsport, design and literature, and focuses on helping brands create effective and meaningful partnerships in high-performance sporting environments.\",\"sameAs\":[\"https:\\\/\\\/rtrsports.com\",\"https:\\\/\\\/www.facebook.com\\\/rtrsportsmarketing\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/emanueleventuroli\\\/\",\"https:\\\/\\\/x.com\\\/twitter.com\\\/RTR_motoGP\"],\"url\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/author\\\/emanuele\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Puma sponsorise-t-il la F1 ? D\u00e9voiler la collaboration","description":"Cet article se penche sur la relation entre Puma et 1, en se concentrant sur l'impact ind\u00e9l\u00e9bile de la marque allemande dans le sport automobile.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/","og_locale":"fr_FR","og_type":"article","og_title":"Puma sponsorise-t-il la F1 ? D\u00e9voilement de la collaboration entre Puma et la Formule 1","og_description":"Cet article se penche sur la relation entre Puma et 1, en se concentrant sur l'impact ind\u00e9l\u00e9bile de la marque allemande dans le sport automobile.","og_url":"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/","og_site_name":"RTR Sports","article_publisher":"https:\/\/www.facebook.com\/RTRSportsMarketing\/","article_author":"https:\/\/www.facebook.com\/rtrsportsmarketing","og_image":[{"width":1600,"height":1600,"url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/701219220001_pp_01_mercedes.webp","type":"image\/webp"}],"author":"Emanuele Venturoli","twitter_card":"summary_large_image","twitter_creator":"@twitter.com\/RTR_motoGP","twitter_site":"@rtrsports","twitter_misc":{"Written by":"Emanuele Venturoli","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/#article","isPartOf":{"@id":"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/"},"author":{"name":"Emanuele Venturoli","@id":"https:\/\/rtrsports.com\/fr\/#\/schema\/person\/6db38b859a8be0e39a3fb94a2a7b0a24"},"headline":"Puma sponsorise-t-il la F1 ? D\u00e9voilement de la collaboration entre Puma et la Formule 1","datePublished":"2023-03-29T13:37:23+00:00","dateModified":"2025-06-27T07:53:25+00:00","mainEntityOfPage":{"@id":"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/"},"wordCount":692,"commentCount":0,"publisher":{"@id":"https:\/\/rtrsports.com\/fr\/#organization"},"image":{"@id":"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/701219220001_pp_01_mercedes.webp","articleSection":["Formule 1","Formule 1"],"inLanguage":"fr","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/","url":"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/","name":"Puma sponsorise-t-il la F1 ? D\u00e9voiler la collaboration","isPartOf":{"@id":"https:\/\/rtrsports.com\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/#primaryimage"},"image":{"@id":"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/701219220001_pp_01_mercedes.webp","datePublished":"2023-03-29T13:37:23+00:00","dateModified":"2025-06-27T07:53:25+00:00","description":"Cet article se penche sur la relation entre Puma et 1, en se concentrant sur l'impact ind\u00e9l\u00e9bile de la marque allemande dans le sport automobile.","breadcrumb":{"@id":"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/#breadcrumb"},"inLanguage":"fr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/"]}]},{"@type":"ImageObject","inLanguage":"fr","@id":"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/#primaryimage","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/701219220001_pp_01_mercedes.webp","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/701219220001_pp_01_mercedes.webp","width":1600,"height":1600,"caption":"Puma sponsorise la F1"},{"@type":"BreadcrumbList","@id":"https:\/\/rtrsports.com\/fr\/blog\/does-puma-sponsor-f1-unveiling-the-collaboration-between-puma-and-formula-1-racing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/rtrsports.com\/fr\/"},{"@type":"ListItem","position":2,"name":"Puma sponsorise-t-il la F1 ? D\u00e9voilement de la collaboration entre Puma et la Formule 1"}]},{"@type":"WebSite","@id":"https:\/\/rtrsports.com\/fr\/#website","url":"https:\/\/rtrsports.com\/fr\/","name":"RTR Sports Marketing","description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","publisher":{"@id":"https:\/\/rtrsports.com\/fr\/#organization"},"alternateName":"RTR Sports","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rtrsports.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr"},{"@type":"Organization","@id":"https:\/\/rtrsports.com\/fr\/#organization","name":"RTR Sports Marketing","alternateName":"RTR sports","url":"https:\/\/rtrsports.com\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr","@id":"https:\/\/rtrsports.com\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","width":946,"height":260,"caption":"RTR Sports Marketing"},"image":{"@id":"https:\/\/rtrsports.com\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RTRSportsMarketing\/","https:\/\/x.com\/rtrsports","https:\/\/www.linkedin.com\/company\/rtr-sports-marketing\/"],"description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","email":"info@rtrsports.com","legalName":"RTR Sports Marketing LTD","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"}},{"@type":"Person","@id":"https:\/\/rtrsports.com\/fr\/#\/schema\/person\/6db38b859a8be0e39a3fb94a2a7b0a24","name":"Emanuele Venturoli","image":{"@type":"ImageObject","inLanguage":"fr","@id":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","caption":"Emanuele Venturoli"},"description":"Emanuele Venturoli holds a degree in Public, Political and Institutional Communication from the University of Bologna. He has built his professional career at the intersection of marketing and sport, with hands-on experience in both basketball and motorsport. He is passionate about motorsport, design and literature, and focuses on helping brands create effective and meaningful partnerships in high-performance sporting environments.","sameAs":["https:\/\/rtrsports.com","https:\/\/www.facebook.com\/rtrsportsmarketing","https:\/\/www.linkedin.com\/in\/emanueleventuroli\/","https:\/\/x.com\/twitter.com\/RTR_motoGP"],"url":"https:\/\/rtrsports.com\/fr\/author\/emanuele\/"}]}},"_links":{"self":[{"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/posts\/239539","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/comments?post=239539"}],"version-history":[{"count":3,"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/posts\/239539\/revisions"}],"predecessor-version":[{"id":291759,"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/posts\/239539\/revisions\/291759"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/media\/194098"}],"wp:attachment":[{"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/media?parent=239539"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/categories?post=239539"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/tags?post=239539"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}