{"id":241067,"date":"2023-08-03T09:43:53","date_gmt":"2023-08-03T07:43:53","guid":{"rendered":"https:\/\/rtrsports.com\/wsbk-motorcycle-cost\/"},"modified":"2026-10-06T16:48:59","modified_gmt":"2026-10-06T14:48:59","slug":"wsbk-motorcycle-cost","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/","title":{"rendered":"Moto SBK : combien co\u00fbte une Superbike du Mondial en 2026"},"content":{"rendered":"<p>Cremone, 27 septembre 2026. Nicol\u00f2 Bulega termine deuxi\u00e8me de la course 2 et devient champion du monde Superbike avec six courses d&#8217;avance, apr\u00e8s en avoir gagn\u00e9 26 sur les 30 premi\u00e8res. La moto avec laquelle il a domin\u00e9 la saison, une Ducati Panigale V4 R, est issue d&#8217;un mod\u00e8le que n&#8217;importe qui peut commander chez un concessionnaire : prix catalogue en Italie, 43 990 euros.<\/p>\n<p>Voici donc la r\u00e9ponse courte \u00e0 la question que beaucoup se posent. Une moto SBK de route homologu\u00e9e pour le Mondial ne peut pas co\u00fbter plus de 44 000 euros, parce que le r\u00e8glement l&#8217;impose. Une moto de Mondial, en revanche, n&#8217;a pas de prix catalogue : entre la transformation, les pi\u00e8ces, les moteurs et le personnel, la faire rouler pendant une saison co\u00fbte plus d&#8217;un million d&#8217;euros \u00e0 une \u00e9quipe ind\u00e9pendante, et bien davantage \u00e0 une \u00e9quipe officielle.<\/p>\n<p>Le Championnat du monde Superbike, le WorldSBK, est en effet le championnat des motos d\u00e9riv\u00e9es de la s\u00e9rie. Et c&#8217;est justement ce qui rend ses co\u00fbts si diff\u00e9rents de ceux du MotoGP.<\/p>\n<h2>Tout commence avec une moto achet\u00e9e chez un concessionnaire<\/h2>\n<p>Pour courir en Mondial, une moto doit d&#8217;abord \u00eatre une moto de route. Le r\u00e8glement de la FIM exige que le mod\u00e8le soit vendu normalement au public, avec un prix catalogue maximum de 44 000 euros TTC, et produit en quantit\u00e9s minimales : au moins 125 exemplaires lors de la premi\u00e8re inspection, 250 avant la fin de l&#8217;ann\u00e9e et 500 avant la fin de l&#8217;ann\u00e9e suivante, pour les plus grands constructeurs. Le plafond \u00e9tait de 40 000 euros jusqu&#8217;en 2022 et a \u00e9t\u00e9 relev\u00e9 pour tenir compte de l&#8217;inflation.<\/p>\n<p>Ce n&#8217;est pas un hasard si la Panigale V4 R co\u00fbte 43 990 euros, dix euros sous la limite. Et l&#8217;homologation n&#8217;est pas gratuite, m\u00eame pour le constructeur : selon Corse di Moto, Ducati verse 22 000 euros \u00e0 la FIM pour homologuer le mod\u00e8le.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large\" src=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2022\/05\/superbike-sponsorship-6.jpg\" alt=\"Moto SBK : une Yamaha R1 du Mondial Superbike en piste\" width=\"600\" height=\"514\" \/><\/p>\n<h2>De la route \u00e0 la piste : o\u00f9 va l&#8217;argent<\/h2>\n<p>Le cadre, la ligne et le moteur de base restent ceux de la moto de s\u00e9rie, sauf exceptions accord\u00e9es aux constructeurs en difficult\u00e9, mais presque tout le reste est transform\u00e9. Suspensions, freins, \u00e9chappement, \u00e9lectronique, composants internes du moteur, rapports de bo\u00eete : c&#8217;est l\u00e0 qu&#8217;une moto \u00e0 44 000 euros devient une moto de Mondial.<\/p>\n<p>Pour \u00e9viter que les d\u00e9penses n&#8217;explosent, le r\u00e8glement fixe un prix maximum pour beaucoup de pi\u00e8ces cl\u00e9s, des suspensions \u00e0 certains \u00e9l\u00e9ments de ch\u00e2ssis et de moteur, et oblige les constructeurs \u00e0 les rendre accessibles \u00e0 toutes les \u00e9quipes. Les performances sont ensuite \u00e9quilibr\u00e9es par une limite de r\u00e9gime que la f\u00e9d\u00e9ration peut modifier en cours de saison et par un syst\u00e8me de concessions qui favorise ceux qui obtiennent de moins bons r\u00e9sultats. Ce n&#8217;est pas un v\u00e9ritable plafond de d\u00e9penses comme le budget cap de la Formule 1, mais l&#8217;intention est proche.<\/p>\n<h2>Ce que co\u00fbte vraiment une saison<\/h2>\n<p>Il n&#8217;existe pas de chiffre officiel pour une Superbike de Mondial : les constructeurs ne la vendent pas au prix catalogue, ils la confient aux \u00e9quipes. Les estimations qui circulent doivent donc \u00eatre lues pour ce qu&#8217;elles sont.<\/p>\n<ul>\n<li><strong>Les motos.<\/strong> En 2013, la Dorna, qui venait de reprendre la gestion du championnat, a propos\u00e9 de plafonner \u00e0 250 000 euros par pilote le co\u00fbt des motos pour une saison, deux exemplaires et assistance technique compris. C&#8217;est un ordre de grandeur utile, coh\u00e9rent avec le chiffre de 250 000 \u00e0 300 000 euros que l&#8217;on lit souvent.<\/li>\n<li><strong>L&#8217;\u00e9quipe.<\/strong> Lorenzo Mauri, propri\u00e9taire de l&#8217;\u00e9quipe Motocorsa, expliquait en 2023 qu&#8217;il ne parvenait plus \u00e0 rester sous le million d&#8217;euros par saison avec un seul pilote, m\u00eame sans hospitalit\u00e9 propre : en 2021, il d\u00e9pensait environ 800 000 euros.<\/li>\n<li><strong>Les pilotes.<\/strong> Selon les estimations de la presse sp\u00e9cialis\u00e9e, jamais confirm\u00e9es, un pilote officiel de pointe gagne entre 500 000 euros et un million par saison, et les champions peuvent d\u00e9passer le million.<\/li>\n<\/ul>\n<p>Les \u00e9quipes officielles, avec deux pilotes, le d\u00e9veloppement, la logistique et l&#8217;hospitalit\u00e9, d\u00e9pensent \u00e9videmment beaucoup plus. Combien, les constructeurs ne le disent pas.<\/p>\n<h2>Superbike et MotoGP : deux mondes diff\u00e9rents<\/h2>\n<p>La diff\u00e9rence avec le MotoGP tient enti\u00e8rement au point de d\u00e9part. En MotoGP courent des prototypes construits sp\u00e9cialement pour la comp\u00e9tition, que personne ne peut acheter. En Superbike courent des motos n\u00e9es pour la route, et cela change l&#8217;ordre de grandeur des co\u00fbts, comme celui des performances. Pour comprendre \u00e0 quel point les deux cat\u00e9gories sont \u00e9loign\u00e9es en piste, lisez notre comparaison entre <a href=\"https:\/\/rtrsports.com\/fr\/blog\/are-motogp-bikes-faster-than-superbikes\/\">MotoGP et Superbike<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large\" src=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2022\/05\/superbike-sponsorship-7.jpg\" alt=\"Moto WSBK : une BMW du Mondial Superbike en appui dans un virage\" width=\"600\" height=\"514\" \/><\/p>\n<h2>2026, l&#8217;ann\u00e9e Bulega<\/h2>\n<p>La saison 2026 restera associ\u00e9e \u00e0 un seul nom. Bulega, sur la Ducati de l&#8217;\u00e9quipe Aruba.it, est mont\u00e9 sur le podium dans toutes les courses disput\u00e9es jusqu&#8217;au titre et, entre octobre 2025 et juillet 2026, a encha\u00een\u00e9 25 victoires cons\u00e9cutives, presque le double du pr\u00e9c\u00e9dent record de 13, qui appartenait \u00e0 Toprak Razgatl\u0131o\u011flu. Son co\u00e9quipier Iker Lecuona est deuxi\u00e8me du championnat. Il reste encore les manches d&#8217;Estoril et de Jerez, en octobre, comme le montre le <a href=\"https:\/\/rtrsports.com\/fr\/blog\/worldsbk-2026-le-calendrier-complet-du-championnat\/\">calendrier WorldSBK 2026<\/a>.<\/p>\n<p>Ce fut aussi une saison de transition. Razgatl\u0131o\u011flu, champion 2025, est pass\u00e9 en MotoGP, et Bulega fera de m\u00eame en 2027. 2026 est par ailleurs la derni\u00e8re ann\u00e9e de Pirelli comme fournisseur unique de pneus, r\u00f4le qu&#8217;il tenait depuis 2004 : Michelin prend le relais \u00e0 partir de 2027. Les amoureux de l&#8217;histoire de ce championnat trouveront noms et chiffres dans notre classement des <a href=\"https:\/\/rtrsports.com\/fr\/blog\/i-10-best-riders-ever-of-superbike\/\">meilleurs pilotes de Superbike de tous les temps<\/a>.<\/p>\n<h2>Pourquoi cela int\u00e9resse les sponsors<\/h2>\n<p>Pour une entreprise, le Superbike a un avantage que le MotoGP ne peut pas offrir : les motos en piste sont de proches parentes de celles vendues en concession. Le spectateur voit la m\u00eame moto qu&#8217;il peut acheter, avec les m\u00eames lignes et souvent les m\u00eames couleurs. C&#8217;est un lien tr\u00e8s fort pour les marques qui s&#8217;adressent \u00e0 de vrais motards, des composants \u00e0 l&#8217;\u00e9quipement.<\/p>\n<p>Et puis il y a les co\u00fbts. Avec des budgets d&#8217;\u00e9quipe plus modestes, l&#8217;arriv\u00e9e d&#8217;un sponsor p\u00e8se diff\u00e9remment : la m\u00eame somme qui ach\u00e8te un petit espace en MotoGP peut valoir une pr\u00e9sence bien plus visible en Superbike. Nous en parlons plus en d\u00e9tail sur notre page consacr\u00e9e au <a href=\"https:\/\/rtrsports.com\/fr\/wsbk-sponsoring\/\">sponsoring WSBK<\/a>.<\/p>\n    <div itemscope itemtype=\"https:\/\/schema.org\/FAQPage\" class=\"faq-schema-wrapper question-list-wrap\">\r\n\r\n                    <h2><b>Questions fr\u00e9quentes sur le prix d&#039;une moto SBK<\/b><\/h2>\r\n        \r\n        <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Combien co\u00fbte une moto SBK ?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>Une moto Superbike de route homologu\u00e9e pour le Mondial ne peut pas d\u00e9passer 44 000 euros de prix catalogue, TTC, selon le r\u00e8glement de la FIM. La Ducati Panigale V4 R, par exemple, co\u00fbte 43 990 euros en Italie.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Combien co\u00fbte une moto du Mondial Superbike ?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>Elle n&#8217;a pas de prix catalogue, car les constructeurs confient les motos aux \u00e9quipes. Pour donner un ordre de grandeur, la Dorna a propos\u00e9 en 2013 un co\u00fbt de 250 000 euros par pilote et par saison, deux motos et assistance technique comprises. S&#8217;y ajoutent le personnel, les d\u00e9placements, les pneus et les pi\u00e8ces.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Combien co\u00fbte une saison de Superbike \u00e0 une \u00e9quipe ?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>Pour une \u00e9quipe ind\u00e9pendante, plus d&#8217;un million d&#8217;euros par saison selon le propri\u00e9taire de l&#8217;\u00e9quipe Motocorsa (2023), avec un seul pilote et sans hospitalit\u00e9 propre. Les \u00e9quipes officielles d\u00e9pensent beaucoup plus, mais ne communiquent pas les chiffres.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Qu&#039;est-ce que le WSBK ?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>Le WSBK, ou WorldSBK, est le Championnat du monde Superbike : le championnat du monde FIM des motos d\u00e9riv\u00e9es de la s\u00e9rie, c&#8217;est-\u00e0-dire des mod\u00e8les que l&#8217;on peut acheter chez un concessionnaire et qui sont transform\u00e9s pour la piste. Il est diff\u00e9rent du MotoGP, o\u00f9 courent des prototypes.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Qui a gagn\u00e9 le Mondial Superbike 2026 ?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>Nicol\u00f2 Bulega, sur la Ducati Panigale V4 R de l&#8217;\u00e9quipe Aruba.it. Il a d\u00e9croch\u00e9 le titre le 27 septembre 2026 \u00e0 Cremone, avec six courses d&#8217;avance, apr\u00e8s avoir remport\u00e9 26 des 30 premi\u00e8res courses.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Quels pneus utilisent les motos du Superbike ?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>De 2004 \u00e0 2026, Pirelli a \u00e9t\u00e9 le fournisseur unique du championnat. \u00c0 partir de 2027, le fournisseur officiel sera Michelin.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n\r\n    <\/div>\r\n    \n","protected":false},"excerpt":{"rendered":"<p>Cremone, 27 septembre 2026. Nicol\u00f2 Bulega termine deuxi\u00e8me de la course 2 et devient champion du monde Superbike avec six courses d&#8217;avance, apr\u00e8s en avoir gagn\u00e9 26 sur les 30 premi\u00e8res. La moto avec laquelle il a domin\u00e9 la saison, une Ducati Panigale V4 R, est issue d&#8217;un mod\u00e8le que n&#8217;importe qui peut commander chez [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":194212,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20131,20130],"tags":[],"class_list":["post-241067","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-sportif-fr","category-parrainage-sportif"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Moto SBK : combien co\u00fbte une Superbike du Mondial<\/title>\n<meta name=\"description\" content=\"Moto SBK : plafond de 44 000 euros pour la moto de route, plus d&#039;un million par saison pour une \u00e9quipe. R\u00e8gles, co\u00fbts et la saison 2026 de Bulega.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Moto SBK : combien co\u00fbte une Superbike du Mondial en 2026\" \/>\n<meta property=\"og:description\" content=\"Moto SBK : plafond de 44 000 euros pour la moto de route, plus d&#039;un million par saison pour une \u00e9quipe. R\u00e8gles, co\u00fbts et la saison 2026 de Bulega.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/\" \/>\n<meta property=\"og:site_name\" content=\"RTR Sports\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RTRSportsMarketing\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/rtrsportsmarketing\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/superbike-sponsorship-6.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"883\" \/>\n\t<meta property=\"og:image:height\" content=\"757\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Emanuele Venturoli\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@twitter.com\/RTR_motoGP\" \/>\n<meta name=\"twitter:site\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Emanuele Venturoli\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/wsbk-motorcycle-cost\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/wsbk-motorcycle-cost\\\/\"},\"author\":{\"name\":\"Emanuele Venturoli\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#\\\/schema\\\/person\\\/6db38b859a8be0e39a3fb94a2a7b0a24\"},\"headline\":\"Moto SBK : combien co\u00fbte une Superbike du Mondial en 2026\",\"datePublished\":\"2023-08-03T07:43:53+00:00\",\"dateModified\":\"2026-10-06T14:48:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/wsbk-motorcycle-cost\\\/\"},\"wordCount\":1413,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/wsbk-motorcycle-cost\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/superbike-sponsorship-6.jpg\",\"articleSection\":[\"Marketing sportif\",\"Parrainage sportif\"],\"inLanguage\":\"fr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/wsbk-motorcycle-cost\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/wsbk-motorcycle-cost\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/wsbk-motorcycle-cost\\\/\",\"name\":\"Moto SBK : combien co\u00fbte une Superbike du Mondial\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/wsbk-motorcycle-cost\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/wsbk-motorcycle-cost\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/superbike-sponsorship-6.jpg\",\"datePublished\":\"2023-08-03T07:43:53+00:00\",\"dateModified\":\"2026-10-06T14:48:59+00:00\",\"description\":\"Moto SBK : plafond de 44 000 euros pour la moto de route, plus d'un million par saison pour une \u00e9quipe. R\u00e8gles, co\u00fbts et la saison 2026 de Bulega.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/wsbk-motorcycle-cost\\\/#breadcrumb\"},\"inLanguage\":\"fr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/wsbk-motorcycle-cost\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/wsbk-motorcycle-cost\\\/#primaryimage\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/superbike-sponsorship-6.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/superbike-sponsorship-6.jpg\",\"width\":883,\"height\":757,\"caption\":\"Co\u00fbt de la moto SBK mondiale\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/blog\\\/wsbk-motorcycle-cost\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Moto SBK : combien co\u00fbte une Superbike du Mondial en 2026\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/\",\"name\":\"RTR Sports Marketing\",\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#organization\"},\"alternateName\":\"RTR Sports\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#organization\",\"name\":\"RTR Sports Marketing\",\"alternateName\":\"RTR sports\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"width\":946,\"height\":260,\"caption\":\"RTR Sports Marketing\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RTRSportsMarketing\\\/\",\"https:\\\/\\\/x.com\\\/rtrsports\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rtr-sports-marketing\\\/\",\"https:\\\/\\\/www.wikidata.org\\\/wiki\\\/Q7797317\"],\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"email\":\"info@rtrsports.com\",\"legalName\":\"RTR Sports Marketing LTD\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/#\\\/schema\\\/person\\\/6db38b859a8be0e39a3fb94a2a7b0a24\",\"name\":\"Emanuele Venturoli\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"caption\":\"Emanuele Venturoli\"},\"description\":\"Emanuele Venturoli is Head of Communication &amp; Marketing at RTR Sports Marketing, where he has led the agency's editorial, digital, and SEO output since 2012. He holds a degree in Public, Political and Institutional Communication from the University of Bologna and began his career in sport at Virtus Bologna basketball before moving into motorsport. He lectures in sports marketing at 24ORE Business School and writes across Formula 1, MotoGP, and sponsorship strategy, overseeing RTR's multilingual content platform across 13 languages.\",\"sameAs\":[\"https:\\\/\\\/rtrsports.com\",\"https:\\\/\\\/www.facebook.com\\\/rtrsportsmarketing\",\"https:\\\/\\\/it.linkedin.com\\\/in\\\/emanueleventuroli\",\"https:\\\/\\\/x.com\\\/twitter.com\\\/RTR_motoGP\"],\"url\":\"https:\\\/\\\/rtrsports.com\\\/fr\\\/author\\\/emanuele\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Moto SBK : combien co\u00fbte une Superbike du Mondial","description":"Moto SBK : plafond de 44 000 euros pour la moto de route, plus d'un million par saison pour une \u00e9quipe. R\u00e8gles, co\u00fbts et la saison 2026 de Bulega.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/","og_locale":"fr_FR","og_type":"article","og_title":"Moto SBK : combien co\u00fbte une Superbike du Mondial en 2026","og_description":"Moto SBK : plafond de 44 000 euros pour la moto de route, plus d'un million par saison pour une \u00e9quipe. R\u00e8gles, co\u00fbts et la saison 2026 de Bulega.","og_url":"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/","og_site_name":"RTR Sports","article_publisher":"https:\/\/www.facebook.com\/RTRSportsMarketing\/","article_author":"https:\/\/www.facebook.com\/rtrsportsmarketing","og_image":[{"width":883,"height":757,"url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/superbike-sponsorship-6.jpg","type":"image\/jpeg"}],"author":"Emanuele Venturoli","twitter_card":"summary_large_image","twitter_creator":"@twitter.com\/RTR_motoGP","twitter_site":"@rtrsports","twitter_misc":{"Written by":"Emanuele Venturoli","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/#article","isPartOf":{"@id":"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/"},"author":{"name":"Emanuele Venturoli","@id":"https:\/\/rtrsports.com\/fr\/#\/schema\/person\/6db38b859a8be0e39a3fb94a2a7b0a24"},"headline":"Moto SBK : combien co\u00fbte une Superbike du Mondial en 2026","datePublished":"2023-08-03T07:43:53+00:00","dateModified":"2026-10-06T14:48:59+00:00","mainEntityOfPage":{"@id":"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/"},"wordCount":1413,"commentCount":0,"publisher":{"@id":"https:\/\/rtrsports.com\/fr\/#organization"},"image":{"@id":"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/superbike-sponsorship-6.jpg","articleSection":["Marketing sportif","Parrainage sportif"],"inLanguage":"fr","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/","url":"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/","name":"Moto SBK : combien co\u00fbte une Superbike du Mondial","isPartOf":{"@id":"https:\/\/rtrsports.com\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/#primaryimage"},"image":{"@id":"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/superbike-sponsorship-6.jpg","datePublished":"2023-08-03T07:43:53+00:00","dateModified":"2026-10-06T14:48:59+00:00","description":"Moto SBK : plafond de 44 000 euros pour la moto de route, plus d'un million par saison pour une \u00e9quipe. R\u00e8gles, co\u00fbts et la saison 2026 de Bulega.","breadcrumb":{"@id":"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/#breadcrumb"},"inLanguage":"fr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/"]}]},{"@type":"ImageObject","inLanguage":"fr","@id":"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/#primaryimage","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/superbike-sponsorship-6.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/superbike-sponsorship-6.jpg","width":883,"height":757,"caption":"Co\u00fbt de la moto SBK mondiale"},{"@type":"BreadcrumbList","@id":"https:\/\/rtrsports.com\/fr\/blog\/wsbk-motorcycle-cost\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/rtrsports.com\/fr\/"},{"@type":"ListItem","position":2,"name":"Moto SBK : combien co\u00fbte une Superbike du Mondial en 2026"}]},{"@type":"WebSite","@id":"https:\/\/rtrsports.com\/fr\/#website","url":"https:\/\/rtrsports.com\/fr\/","name":"RTR Sports Marketing","description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","publisher":{"@id":"https:\/\/rtrsports.com\/fr\/#organization"},"alternateName":"RTR Sports","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rtrsports.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr"},{"@type":"Organization","@id":"https:\/\/rtrsports.com\/fr\/#organization","name":"RTR Sports Marketing","alternateName":"RTR sports","url":"https:\/\/rtrsports.com\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr","@id":"https:\/\/rtrsports.com\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","width":946,"height":260,"caption":"RTR Sports Marketing"},"image":{"@id":"https:\/\/rtrsports.com\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RTRSportsMarketing\/","https:\/\/x.com\/rtrsports","https:\/\/www.linkedin.com\/company\/rtr-sports-marketing\/","https:\/\/www.wikidata.org\/wiki\/Q7797317"],"description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","email":"info@rtrsports.com","legalName":"RTR Sports Marketing LTD","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"}},{"@type":"Person","@id":"https:\/\/rtrsports.com\/fr\/#\/schema\/person\/6db38b859a8be0e39a3fb94a2a7b0a24","name":"Emanuele Venturoli","image":{"@type":"ImageObject","inLanguage":"fr","@id":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","caption":"Emanuele Venturoli"},"description":"Emanuele Venturoli is Head of Communication &amp; Marketing at RTR Sports Marketing, where he has led the agency's editorial, digital, and SEO output since 2012. He holds a degree in Public, Political and Institutional Communication from the University of Bologna and began his career in sport at Virtus Bologna basketball before moving into motorsport. He lectures in sports marketing at 24ORE Business School and writes across Formula 1, MotoGP, and sponsorship strategy, overseeing RTR's multilingual content platform across 13 languages.","sameAs":["https:\/\/rtrsports.com","https:\/\/www.facebook.com\/rtrsportsmarketing","https:\/\/it.linkedin.com\/in\/emanueleventuroli","https:\/\/x.com\/twitter.com\/RTR_motoGP"],"url":"https:\/\/rtrsports.com\/fr\/author\/emanuele\/"}]}},"permalink_manager":null,"_links":{"self":[{"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/posts\/241067","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/comments?post=241067"}],"version-history":[{"count":5,"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/posts\/241067\/revisions"}],"predecessor-version":[{"id":358615,"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/posts\/241067\/revisions\/358615"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/media\/194212"}],"wp:attachment":[{"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/media?parent=241067"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/categories?post=241067"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rtrsports.com\/fr\/wp-json\/wp\/v2\/tags?post=241067"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}