Le sport automobile qui conna\u00eet la croissance la plus rapide au monde. C’est un excellent r\u00e9sultat pour la s\u00e9rie de courses de monoplaces \u00e9lectriques. <\/strong><\/p>\nLe E-Prix de Monaco<\/strong>, qui s’est d\u00e9roul\u00e9 la saison derni\u00e8re, a enregistr\u00e9 une audience record de 40 millions de<\/strong> t\u00e9l\u00e9spectateurs, ce qui constitue la plus forte audience pour une course de Formule E \u00e0 ce jour. En outre, les courses aux \u00c9tats-Unis, au Japon, au Mexique et en Espagne ont \u00e9galement enregistr\u00e9 les audiences les plus \u00e9lev\u00e9es de l’histoire de la s\u00e9rie pour un seul programme.<\/p>\nDans l’ensemble, la base de fans de la Formule E a augment\u00e9 de 23 %<\/strong>, atteignant une moyenne de 374 millions de fans dans le monde, contre 304 millions lors de la saison pr\u00e9c\u00e9dente. Cette croissance r\u00e9duit l’\u00e9cart avec les s\u00e9ries \u00e9tablies comme la Formule 1 et le MotoGP. La Formule E compte notamment 118 millions de fans en Chine, 27 millions en Indon\u00e9sie et 11 millions au Br\u00e9sil.<\/p>\n![\"Sponsoring](\"https:\/\/rtrsports.com\/wp-content\/uploads\/2023\/02\/formula-e-sponsorship-600x400.jpg\")
<\/p>\n
La s\u00e9rie s’est \u00e9galement attach\u00e9e \u00e0 renforcer sa pr\u00e9sence sur les m\u00e9dias sociaux, ce qui s’est traduit par une augmentation de 20 % du nombre d’adeptes et a g\u00e9n\u00e9r\u00e9 plus d’un milliard d’impressions sur diverses plateformes. Les fans consid\u00e8rent que la Formule E est presque deux fois plus innovante que la Formule 1, 39 % d’entre eux pr\u00e9f\u00e9rant la Formule E contre 21 % pour la Formule 1 en ce qui concerne l’innovation.<\/p>\n
Jeff Dodds<\/strong>, le PDG de la Formule E, a exprim\u00e9 son enthousiasme face aux r\u00e9sultats, soulignant l’engagement en faveur de courses passionnantes et de l’innovation. Il a soulign\u00e9 l’ambition de la prochaine saison, qui introduira la nouvelle g\u00e9n\u00e9ration de voiture, capable d’acc\u00e9l\u00e9rer de 0 \u00e0 100 km\/h en seulement 1,82 seconde, promettant des courses encore plus passionnantes au cours de la prochaine saison.<\/p>\nLes donn\u00e9es ont \u00e9t\u00e9 recueillies dans le cadre d’une enqu\u00eate men\u00e9e par Potentia Insight<\/strong>, \u00e0 laquelle ont particip\u00e9 33 000 adultes sur 16 march\u00e9s, et les mesures d’audience ont \u00e9t\u00e9 fournies par Kantar Sport, l’analyse des m\u00e9dias sociaux \u00e9tant assur\u00e9e par Conviva\/Hookit<\/p>\n","protected":false},"excerpt":{"rendered":"La s\u00e9rie tout-\u00e9lectrique maintient sa position de sport automobile \u00e0 la croissance la plus rapide au monde La Formule E devient de plus en plus populaire et a fait \u00e9tat d’une augmentation significative de son audience t\u00e9l\u00e9visuelle mondiale, qui a progress\u00e9 de 35 % d’une ann\u00e9e sur l’autre pour atteindre 491 millions de t\u00e9l\u00e9spectateurs au […]<\/p>\n","protected":false},"author":2,"featured_media":129698,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20139,20140],"tags":[],"class_list":["post-255600","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-formule-e","category-formule-e-fr"],"acf":[],"contentshake_article_id":"","yoast_head":"\n
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