{"id":239549,"date":"2023-03-30T09:37:03","date_gmt":"2023-03-30T07:37:03","guid":{"rendered":"https:\/\/rtrsports.com\/semangat-latin-untuk-formula-1-dijelaskan\/"},"modified":"2026-10-01T17:36:21","modified_gmt":"2026-10-01T15:36:21","slug":"semangat-latin-untuk-formula-1-dijelaskan","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/id\/blog\/the-latin-passion-for-formula-1-dijelaskan\/","title":{"rendered":"Pembalap Latin di F1: tiga di grid, penggemar yang tumbuh, dan artinya bagi sponsor"},"content":{"rendered":"<p><strong>Pembalap Latin di F1 pada 2026: tiga di grid, Sergio P\u00e9rez dari Meksiko bersama Cadillac, Franco Colapinto dari Argentina bersama Alpine, dan Gabriel Bortoleto dari Brasil bersama Audi. Kawasan ini telah meraih 13 gelar juara dunia pembalap (5 lewat Fangio, 8 lewat pembalap Brasil Fittipaldi, Piquet, dan Senna), Grand Prix Meksiko melampaui 400.000 penonton untuk tahun ketiga berturut-turut dan, menurut Nielsen, penggemar Hispanik membalas merek yang mensponsori olahraga yang mereka ikuti dengan loyalitas dan rekomendasi.<\/strong><\/p>\n<p><em>Diperbarui Oktober 2026.<\/em><\/p>\n<p>Pada 24-26 Oktober 2025, lebih dari 400.000 orang (401.326, menurut GP Destinations) memenuhi Aut\u00f3dromo Hermanos Rodr\u00edguez untuk Grand Prix Kota Meksiko. Inilah gambaran paling jelas tentang apa arti hasrat Latin untuk F1: F1 tidak perlu merebut pasar itu dari nol, karena sudah punya basis historis, tiga pembalap di grid, dan penonton yang membeli.<\/p>\n<h2>Orang Latin di Formula 1: jawaban singkat<\/h2>\n<ul>\n<li>Tiga pembalap di grid pada 2026: Sergio P\u00e9rez (Meksiko, Cadillac), Franco Colapinto (Argentina, Alpine), dan Gabriel Bortoleto (Brasil, Audi).<\/li>\n<li>13 gelar juara dunia pembalap dari kawasan itu: 5 milik Fangio (Argentina) dan 8 milik Fittipaldi, Piquet, dan Senna (Brasil).<\/li>\n<li>401.326 penonton di Grand Prix Meksiko 2025; balapan ini ada di kalender setidaknya hingga 2028.<\/li>\n<li>Pada 2026 Apple TV menyiarkan setiap Grand Prix di Amerika Serikat dengan komentar bahasa Inggris dan Spanyol.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large\" src=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/sergio-perez.jpeg\" alt=\"Mobil Red Bull Racing di lintasan pada kerb tiga warna di Imola, dengan Sergio P\u00e9rez di belakang kemudi\" width=\"568\" height=\"400\" \/><\/p>\n<h2>Sejarahnya: dari Fangio hingga Senna<\/h2>\n<p>F1 tidak mulai dari nol di Amerika Latin. Juan Manuel Fangio dari Argentina meraih lima gelar juara dunia (1951, 1954, 1955, 1956, dan 1957). Brasil meraih delapan lewat tiga pembalap: Emerson Fittipaldi (1972 dan 1974), Nelson Piquet (1981, 1983, dan 1987), dan Ayrton Senna (1988, 1990, dan 1991). Totalnya 13 gelar pembalap dari kawasan itu.<\/p>\n<p>Senna meninggal pada 1 Mei 1994 di Imola, saat Grand Prix San Marino, ketika memimpin balapan; pada 2000 ia dimasukkan ke International Motorsports Hall of Fame. Meksiko juga punya sejarahnya sendiri: sirkuit Kota Meksiko dinamai menurut dua bersaudara Ricardo dan Pedro Rodr\u00edguez, dua pembalap Meksiko yang tewas di belakang kemudi pada 1962 dan 1971.<\/p>\n<h2>Tiga pembalap Amerika Latin di 2026<\/h2>\n<h3>Sergio P\u00e9rez, Meksiko (Cadillac)<\/h3>\n<p>Lahir pada 26 Januari 1990, ia memenangi enam Grand Prix: Sakhir 2020, Azerbaijan 2021, Monako 2022, Singapura 2022, Arab Saudi 2023, dan Azerbaijan 2023. Ia membalap untuk Red Bull dari 2021 hingga 2024; setelah musim 2024 tanpa kemenangan, kontrak diakhiri atas kesepakatan bersama, pada 2025 ia tidak membalap, dan pada 2026 ia membalap untuk Cadillac, tim yang baru debut, dengan kontrak setidaknya hingga akhir 2027.<\/p>\n<h3>Franco Colapinto, Argentina (Alpine)<\/h3>\n<p>Lahir di Pilar, provinsi Buenos Aires, pada 27 Mei 2003, ia debut di F1 bersama Williams di Grand Prix Italia 2024, orang Argentina pertama di F1 sejak Gast\u00f3n Mazzacane pada 2001. Poin pertamanya datang di Azerbaijan pada 2024: tak ada orang Argentina yang mencetak poin sejak Carlos Reutemann pada 1982. Sejak Grand Prix Emilia-Romagna 4 Mei 2025 ia membalap untuk Alpine dan pada 2026 dipastikan mendampingi Pierre Gasly.<\/p>\n<h3>Gabriel Bortoleto, Brasil (Audi)<\/h3>\n<p>Lahir pada 14 Oktober 2004, ia menjuarai Formula 2 pada 2024 bersama Invicta Racing, pembalap ketujuh dalam sejarah yang meraih gelar GP2 atau F2 sebagai rookie. Ia debut di F1 bersama Sauber di Grand Prix Australia 2025 dan poin pertamanya, di Austria, menjadikannya orang Brasil pertama yang mencetak poin di F1 sejak 2017. Pada 2026 ia membalap untuk Audi, tim yang lahir dari Sauber.<\/p>\n<h2>Penggemar: apa kata angka<\/h2>\n<p>Menurut Nielsen Sports, basis penggemar F1 mencapai 826,5 juta pada 2024 (+12%), dengan 52 juta penggemar di Amerika Serikat (+10,5%) dan pertumbuhan 25,5% di Argentina (data dirilis 20 Maret 2025).<\/p>\n<p>Sinyal yang paling nyata tetap sirkuitnya: Grand Prix Kota Meksiko menarik 404.958 penonton pada 2024 dan 401.326 pada 2025, tahun ketiga berturut-turut di atas 400.000, dan memiliki kontrak dengan F1 setidaknya hingga 2028. Di Amerika Serikat, juga menurut Nielsen, di antara mereka yang menonton Drive to Survive sebelum musim 2022, porsi orang Hispanik adalah 23%, dibandingkan 12% pada mereka yang mengikuti F1 tanpa serial dokumenter itu.<\/p>\n<h2>Bagaimana F1 berbicara kepada penggemar Latin di 2026<\/h2>\n<p>Sejak 2026 Apple TV adalah penyiar eksklusif F1 di Amerika Serikat, dengan kesepakatan lima tahun yang diumumkan pada 17 Oktober 2025 yang menggantikan ESPN. Setiap Grand Prix punya komentar dalam bahasa Inggris dan Spanyol dan, berkat kolaborasi dengan TelevisaUnivision yang diumumkan pada 6 Maret 2026, satu balapan juga ditayangkan di Univision, dengan program sebelum dan sesudah balapan dalam bahasa Spanyol serta sorotan di Univision dan TUDN. Televisa sudah menjadi penyiar resmi F1 di Meksiko.<\/p>\n<h2>Artinya bagi sponsor<\/h2>\n<p>Menurut laporan Nielsen &#8220;Fan\u00e1ticos&#8221; (10 September 2024), penggemar olahraga Hispanik 39% lebih mungkin merekomendasikan perusahaan yang mensponsori olahraga yang mereka ikuti, 37% lebih mungkin merasa loyal kepada merek, dan 32% lebih mungkin mempertimbangkannya untuk pertama kali. Ini data tentang olahraga secara umum, bukan F1, tetapi menggambarkan penonton yang sedang dikejar F1.<\/p>\n<p>Seorang pembalap membuka pasar: analisis kami tentang <a href=\"https:\/\/rtrsports.com\/id\/blog\/kimi-antonelli-sponsorship-formula-1-merek-italia\/\">Kimi Antonelli dan sponsor merek Italia<\/a> menunjukkannya. Dengan tiga pembalap Amerika Latin di grid, Grand Prix berpenonton 400.000, dan siaran berbahasa Spanyol di Amerika Serikat, merek yang ingin berbicara kepada fan\u00e1ticos kini punya lebih banyak titik masuk. Untuk memahami berapa biaya masuknya ada panduan tentang <a href=\"https:\/\/rtrsports.com\/id\/blog\/formula-biaya-1-sponsor\/\">biaya sponsor di Formula 1<\/a>, dan titik awalnya tetap halaman tentang <a href=\"https:\/\/rtrsports.com\/id\/sponsor-formula-1\/\">sponsor di Formula 1<\/a>.<\/p>\n<p>F1 sedang membangun basis Latinnya dengan pembalap, sirkuit, dan siaran berbahasa Spanyol. Bagian yang belum tertulis adalah merek: siapa yang sudah ada di lintasan ketika pembalap berikutnya dari kawasan itu tiba.<\/p>\n<div class=\"new-blog-inline-cta\"><\/p><div><strong>Ingin membawa merek Anda ke Formula 1?<\/strong><br \/>RTR Sports Marketing membangun sponsor di motorsport sejak 1995.<\/div><p><a href=\"https:\/\/rtrsports.com\/id\/sponsor-formula-1\/\" class=\"btn\" style=\"white-space: nowrap; margin: 10px;\">Sponsor Formula 1<\/a><br \/><\/div>\n<p><em>Gambar: Sergio P\u00e9rez, Red Bull Racing, Wastrick, lisensi Creative Commons Atribusi-BerbagiSerupa 4.0 Internasional.<\/em><\/p>\n<p><strong>Sumber<\/strong>: <a href=\"https:\/\/en.wikipedia.org\/wiki\/Sergio_P%C3%A9rez\" target=\"_blank\" rel=\"nofollow noopener\">Wikipedia, Sergio P\u00e9rez<\/a>; <a href=\"https:\/\/en.wikipedia.org\/wiki\/Franco_Colapinto\" target=\"_blank\" rel=\"nofollow noopener\">Wikipedia, Franco Colapinto<\/a>; <a href=\"https:\/\/en.wikipedia.org\/wiki\/Gabriel_Bortoleto\" target=\"_blank\" rel=\"nofollow noopener\">Wikipedia, Gabriel Bortoleto<\/a>; <a href=\"https:\/\/en.wikipedia.org\/wiki\/List_of_Formula_One_World_Drivers%27_Champions\" target=\"_blank\" rel=\"nofollow noopener\">Wikipedia, juara dunia pembalap Formula 1<\/a>; <a href=\"https:\/\/en.wikipedia.org\/wiki\/Ayrton_Senna\" target=\"_blank\" rel=\"nofollow noopener\">Wikipedia, Ayrton Senna<\/a>; <a href=\"https:\/\/en.wikipedia.org\/wiki\/Aut%C3%B3dromo_Hermanos_Rodr%C3%ADguez\" target=\"_blank\" rel=\"nofollow noopener\">Wikipedia, Aut\u00f3dromo Hermanos Rodr\u00edguez<\/a>; <a href=\"https:\/\/www.sportspro.com\/news\/f1-global-fanbase-tv-viewership-2024-season-nielsen-sports-march-2025\/\" target=\"_blank\" rel=\"nofollow noopener\">SportsPro, data Nielsen Sports tentang penggemar F1 2024<\/a>; <a href=\"https:\/\/gpdestinations.com\/over-400000-attend-2025-mexico-city-grand-prix\/\" target=\"_blank\" rel=\"nofollow noopener\">GP Destinations, jumlah penonton Grand Prix Meksiko 2025<\/a>; <a href=\"https:\/\/www.f1technical.net\/news\/26526\" target=\"_blank\" rel=\"nofollow noopener\">F1technical, Meksiko tetap di kalender hingga 2028<\/a>; <a href=\"https:\/\/www.nielsen.com\/insights\/2022\/driven-to-watch-how-a-sports-docuseries-drove-u-s-fans-to-formula-1\/\" target=\"_blank\" rel=\"nofollow noopener\">Nielsen, Drive to Survive dan penonton Hispanik (2022)<\/a>; <a href=\"https:\/\/www.nielsen.com\/news-center\/2024\/hispanic-sports-fans-record-viewership-brand-loyalty-audiences-sports-media-engagement-2024-diverse-intelligent-series-report\/\" target=\"_blank\" rel=\"nofollow noopener\">Nielsen, &#8220;Fan\u00e1ticos&#8221;: olahraga dan penonton Hispanik (2024)<\/a>; <a href=\"https:\/\/www.formula1.com\/en\/latest\/article\/apple-reveal-details-of-f1-integration-on-apple-tv-apple-maps-apple-news-and.4JJY1CUT4eobqZ78wTcO3L\" target=\"_blank\" rel=\"nofollow noopener\">Formula1.com, Apple dan F1 di Amerika Serikat (5 Maret 2026)<\/a>; <a href=\"https:\/\/driven.site\/news\/apple-wins-us-f1-tv-rights-five-year-deal\" target=\"_blank\" rel=\"nofollow noopener\">Driven, Apple dan hak siar F1 di Amerika Serikat<\/a>; <a href=\"https:\/\/senalnews.com\/en\/content\/televisaunivision-expands-f1-coverage-with-apple-partnership\/amp\" target=\"_blank\" rel=\"nofollow noopener\">Se\u00f1al News, TelevisaUnivision dan Apple (6 Maret 2026)<\/a>.<\/p>\n    <div itemscope itemtype=\"https:\/\/schema.org\/FAQPage\" class=\"faq-schema-wrapper question-list-wrap\">\r\n\r\n                    <h2><b>Pertanyaan yang sering diajukan<\/b><\/h2>\r\n        \r\n        <\/p>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Berapa pembalap Amerika Latin di F1 pada 2026?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>\nTiga: Sergio P\u00e9rez dari Meksiko (Cadillac), Franco Colapinto dari Argentina (Alpine), dan Gabriel Bortoleto dari Brasil (Audi).<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    \n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Berapa gelar juara dunia yang diraih pembalap Amerika Latin?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>\n13: lima milik Juan Manuel Fangio dari Argentina dan delapan milik pembalap Brasil Emerson Fittipaldi (2), Nelson Piquet (3), dan Ayrton Senna (3).<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    \n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Berapa penonton Grand Prix Meksiko?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>\n401.326 pada 2025 (24-26 Oktober) dan 404.958 pada 2024, tahun ketiga berturut-turut di atas 400.000. Meksiko memiliki kontrak dengan F1 setidaknya hingga 2028.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    \n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Siapa yang menyiarkan F1 dalam bahasa Spanyol di Amerika Serikat pada 2026?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>\nApple TV, penyiar eksklusif sejak 2026, dengan komentar bahasa Inggris dan Spanyol untuk setiap Grand Prix. Bersama TelevisaUnivision, satu balapan juga ditayangkan di Univision dengan program berbahasa Spanyol.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    \n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Mengapa penggemar Amerika Latin penting bagi sponsor?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>\nMenurut Nielsen (2024), penggemar olahraga Hispanik 39% lebih mungkin merekomendasikan perusahaan yang mensponsori olahraga yang mereka ikuti, 37% lebih mungkin merasa loyal kepada merek, dan 32% lebih mungkin mempertimbangkannya untuk pertama kali. Datanya tentang olahraga secara umum.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    \n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Berapa kemenangan Checo P\u00e9rez di F1?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>\nEnam: Sakhir 2020, Azerbaijan 2021, Monako 2022, Singapura 2022, Arab Saudi 2023, dan Azerbaijan 2023. Pada 2026 ia membalap untuk Cadillac.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    \n<p>\r\n    <\/div>\r\n    \n","protected":false},"excerpt":{"rendered":"<p>Pembalap Latin di F1 pada 2026: tiga di grid, Sergio P\u00e9rez dari Meksiko bersama Cadillac, Franco Colapinto dari Argentina bersama Alpine, dan Gabriel Bortoleto dari Brasil bersama Audi. Kawasan ini telah meraih 13 gelar juara dunia pembalap (5 lewat Fangio, 8 lewat pembalap Brasil Fittipaldi, Piquet, dan Senna), Grand Prix Meksiko melampaui 400.000 penonton untuk [&hellip;]<\/p>\n","protected":false},"author":33,"featured_media":194119,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20126],"tags":[],"class_list":["post-239549","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-formula-1-id"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Pembalap Latin di F1: penggemar dan sponsor 2026<\/title>\n<meta name=\"description\" content=\"Pembalap Latin di F1 pada 2026: tiga di grid, 13 gelar dari kawasan itu, 401.326 penonton di Meksiko, dan artinya bagi sponsor.\" 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