{"id":295124,"date":"2023-06-16T14:06:25","date_gmt":"2023-06-16T12:06:25","guid":{"rendered":"https:\/\/rtrsports.com\/%e3%83%96%e3%83%a9%e3%83%b3%e3%83%89%e3%83%a9%e3%82%a4%e3%82%bb%e3%83%b3%e3%82%b7%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8b%e3%81%8b%e3%82%8b%e8%b2%bb%e7%94%a8%e3%80%81%e3%81%9d%e3%81%ae%e8%a3%8f%e5%81%b4\/"},"modified":"2026-09-16T16:27:40","modified_gmt":"2026-09-16T14:27:40","slug":"%e3%83%96%e3%83%a9%e3%83%b3%e3%83%89%e3%83%a9%e3%82%a4%e3%82%bb%e3%83%b3%e3%82%b7%e3%83%b3%e3%82%b0%e3%81%ab%e3%81%8b%e3%81%8b%e3%82%8b%e8%b2%bb%e7%94%a8%e3%80%81%e3%81%9d%e3%81%ae%e8%a3%8f%e5%81%b4","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/","title":{"rendered":"\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306e\u30b3\u30b9\u30c8\uff1a\u6700\u4f4e\u4fdd\u8a3c\u984d\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3001\u4ed5\u7d44\u307f"},"content":{"rendered":"

\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u64cd\u4f5c<\/strong>\u306b\u6295\u8cc4\u3059\u308b\u5834\u5408\u3001\u30b3\u30b9\u30c8\u306f\u3069\u306e\u7a0b\u5ea6\u304b\u304b\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0\u306b\u3064\u3044\u3066\u8a71\u3059\u969b\u306b\u6700\u3082\u591a\u304f\u5bc4\u305b\u3089\u308c\u308b\u8cea\u554f\u306e\u4e00\u3064\u3067\u3059\u3002\u6b63\u5f53\u306a\u7591\u554f\u3067\u3059\u304c\u3001\u7b54\u3048\u306f\u4e00\u3064\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3053\u306e\u696d\u754c\u306b\u306f\u6a19\u6e96\u7684\u306a\u4fa1\u683c\u8868\u306a\u3069\u5b58\u5728\u3057\u306a\u3044\u306e\u3067\u3059\u3002<\/p>\n

\u307e\u305a\u57fa\u672c\u69cb\u9020\u304b\u3089\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002\u30e9\u30a4\u30bb\u30f3\u30b9\u5951\u7d04\u306e\u5831\u916c\u306f\u901a\u5e38\u3001\u4e8c\u3064\u306e\u8981\u7d20\u304b\u3089\u69cb\u6210\u3055\u308c\u307e\u3059\uff1a\u6700\u4f4e\u4fdd\u8a3c\u984d<\/strong>\u3068\u3001\u30e9\u30a4\u30bb\u30f3\u30b9\u5546\u54c1\u306e\u58f2\u4e0a\u9ad8\u306b\u9023\u52d5\u3059\u308b\u5909\u52d5\u90e8\u5206<\/strong>\uff08\u4e00\u822c\u306b\u300c\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u300d\u3068\u547c\u3070\u308c\u308b\u30821\uff09\u3067\u3059\u3002<\/p>\n

\u306a\u305c\u3053\u306e\u5951\u7d04\u69cb\u9020\u304c\u4f7f\u308f\u308c\u308b\u306e\u304b\uff1f<\/strong><\/h2>\n

\u3053\u306e\u69cb\u9020\u306b\u3088\u308a\u3001\u30e9\u30a4\u30bb\u30f3\u30b5\u30fc<\/strong>\uff08\u30d6\u30e9\u30f3\u30c9\u4f7f\u7528\u6a29\u3092\u4e0e\u3048\u308b\u5074\uff09\u3068\u30e9\u30a4\u30bb\u30f3\u30b7\u30fc<\/strong>\uff08\u4f7f\u7528\u6a29\u3092\u5c55\u958b\u3059\u308b\u5074\uff09\u306e\u4e21\u8005\u304c\u3001\u5171\u540c\u3067\u306e\u6210\u529f\u304b\u3089\u5229\u76ca\u3092\u5f97\u3089\u308c\u307e\u3059\u3002\u30e9\u30a4\u30bb\u30f3\u30b9\u5951\u7d04<\/strong>\u3092\u7d50\u3076\u3053\u3068\u3067\u3001\u4e21\u8005\u306b\u3068\u3063\u3066\u6709\u76ca\u306a\u7d50\u679c\u3092\u76ee\u6307\u3059\u672c\u7269\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u7bc9\u304d\u307e\u3059\u3002\u5931\u6557\u3057\u305f\u30d7\u30ed\u30b0\u30e9\u30e0\u304b\u3089\u5229\u76ca\u3092\u5f97\u308b\u5074\u306f\u3069\u3053\u306b\u3082\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n

\u3053\u306e\u69cb\u9020\u306e\u30e1\u30ea\u30c3\u30c8\u306f\u4f55\u304b\uff1f<\/strong><\/h2>\n

\u30e9\u30a4\u30bb\u30f3\u30b5\u30fc\u306b\u3068\u3063\u3066\u3001\u6700\u4f4e\u4fdd\u8a3c\u984d\u306f\u4e8b\u524d\u306b\u652f\u6255\u308f\u308c\u308b\u56fa\u5b9a\u6b4c\u984d\u3067\u3059\u3002\u3053\u306e\u30e9\u30a4\u30bb\u30f3\u30b9\u6599<\/strong>\u306f\u4fdd\u967a\u306e\u5f79\u5272\u3092\u679c\u305f\u3057\u307e\u3059\u3002\u30e9\u30a4\u30bb\u30f3\u30b7\u30fc\u304c\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306b\u672c\u5f53\u306b\u53c2\u52a0\u3059\u308b\u6c17\u3067\u3042\u308b\u3053\u3068\u3092\u8a3c\u660e\u3057\u3001\u5358\u306b\u7af6\u5408\u4ed6\u793e\u3092\u6392\u9664\u3059\u308b\u305f\u3081\u306b\u6a29\u5229\u3092\u53d6\u5f97\u3057\u305f\u306e\u3067\u306f\u306a\u3044\u3053\u3068\u3092\u793a\u3057\u307e\u3059\u3002<\/p>\n

\u30e9\u30a4\u30bb\u30f3\u30b7\u30fc\u306b\u3068\u3063\u3066\u306f\u3001\u5b9f\u969b\u306e\u58f2\u4e0a\u306b\u57fa\u3065\u3044\u3066\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3092\u652f\u6255\u3046\u306e\u3067\u3001\u521d\u671f\u8ca1\u52d9\u30ea\u30b9\u30af\u306f\u7ba1\u7406\u53ef\u80fd\u306a\u6c34\u6e96\u306b\u629c\u3048\u307e\u3059\u3002\u56fa\u5b9a\u8cbb\u7528\u304c\u524a\u6e1b\u3055\u308c\u308b\u5206\u3060\u3051\u3001\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/strong>\u3084\u88fd\u54c1\u958b\u767a\u3001\u30d6\u30e9\u30f3\u30c9\u8ca9\u5c55\u6d3b\u52d5<\/strong>\u306b\u8cc4\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n

\u30e9\u30a4\u30bb\u30f3\u30b5\u30fc\u306e\u53ce\u76ca\u306e\u5927\u90e8\u5206\u304c\u8ca9\u58f2\u5b9f\u7e3e\u306b\u9023\u52d5\u3059\u308b\u305f\u3081\u3001\u30e9\u30a4\u30bb\u30f3\u30b7\u30fc\u3092\u6a4b\u6975\u7684\u306b\u652f\u63f4\u3059\u308b\u5f37\u3044\u52d5\u6a5f\u304c\u751f\u307e\u308c\u307e\u3059\u3002\u627f\u8a8d\u306e\u8fc5\u901f\u5316\u3001\u5171\u540c\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3078\u306e\u8ca2\u732e\u3001\u696d\u52d9\u4e0a\u306e\u969c\u58c1\u9664\u53bb\u306a\u3069\u3001\u5229\u76ca\u306e\u4e00\u81f4\u306f\u69cb\u9020\u7684\u306a\u3082\u306e\u3067\u3042\u308a\u3001\u5951\u7d04\u4e0a\u306e\u3082\u306e\u306b\u3068\u3069\u307e\u308a\u307e\u305b\u3093\u3002<\/p>\n

\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306e\u5b9f\u969b\u306e\u30b3\u30b9\u30c8\u306f\u3069\u306e\u7a0b\u5ea6\u304b\uff1f<\/strong><\/h2>\n

\u7387\u76f4\u306a\u56de\u7b54\u306f\u3053\u3046\u3067\u3059\uff1a\u4fa1\u683c\u8868\u306f\u5b58\u5728\u3057\u307e\u305b\u3093<\/strong>\u3002\u5e45\u306f\u5e83\u304f\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u3001\u88fd\u54c1\u30ab\u30c6\u30b4\u30ea\u30fc\u3001\u5e02\u5834\u306e\u7af6\u4e89\u74b0\u5883\u306b\u3088\u3063\u3066\u5c0e\u304b\u308c\u307e\u3059\u3002<\/p>\n

\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u3084\u30b3\u30f3\u30b7\u30e5\u30fc\u30de\u30fc\u30a8\u30ec\u30af\u30c8\u30ed\u30cb\u30af\u30b9\u306a\u3069\u4e0a\u4f4d\u30ab\u30c6\u30b4\u30ea\u30fc\u306b\u304a\u3051\u308b\u5927\u624b\u30b0\u30ed\u30fc\u30d0\u30eb\u30d6\u30e9\u30f3\u30c9\u306e\u5834\u5408\u3001\u6700\u4f4e\u4fdd\u8a3c\u984d\u3060\u3051\u3067\u30826\u6841<\/strong>\u304b\u3089\u59cb\u307e\u308b\u3053\u3068\u3082\u73cd\u3057\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u4e00\u65b9\u3001\u30cb\u30c3\u30c1\u306a\u5206\u91ce\uff08\u9ad8\u4fa1\u5024\u3067\u3082\u5546\u696d\u7684\u306b\u306f\u30b3\u30f3\u30d1\u30af\u30c8\u306a\u30bb\u30b0\u30e1\u30f3\u30c8\uff09\u3067\u306f\u3001\u30e9\u30a4\u30bb\u30f3\u30b5\u30fc\u304c\u3088\u308a\u67d4\u8edf\u306a\u59ff\u52e2\u3092\u793a\u3059\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u30b9\u30dd\u30fc\u30c4\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0\u306e\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u7387\u306f\u901a\u5e38\u30cd\u30c3\u30c8\u58f2\u4e0a\u306e5\uff05\uff5e15\uff05<\/strong>\u306e\u7bc4\u56f2\u3067\u3001\u30d7\u30ec\u30df\u30a2\u30e0\u30e2\u30fc\u30bf\u30fc\u30b9\u30dd\u30fc\u30c4\u30d6\u30e9\u30f3\u30c9\uff08F1\u30c1\u30fc\u30e0\u3084MotoGP\u30e1\u30fc\u30ab\u30fc\uff09\u306f\u4e0a\u9650\u60c5\u306b\u8fbc\u307f\u3084\u3059\u3044\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u30b0\u30ed\u30fc\u30d0\u30eb\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0\u5e02\u5834\u306e\u898f\u6a21\u306f\uff1f<\/strong><\/h2>\n

\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0\u306f\u30b0\u30ed\u30fc\u30d0\u30eb\u7d4c\u6e08\u306e\u4e2d\u3067\u3082\u6700\u5927\u304b\u3064\u6700\u3082\u5f37\u7c98\u306a\u30bb\u30af\u30bf\u30fc\u306e\u4e00\u3064\u3067\u3059\u3002Licensing International<\/a>\u306e2024\u5e74\u5e74\u6b21\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0\u5e02\u5834\u8abf\u67fb<\/strong>\u306b\u3088\u308b\u3068\u3001\u30e9\u30a4\u30bb\u30f3\u30b9\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u4e16\u754c\u7684\u306a\u5e74\u9593\u53ce\u76ca\u306f2023\u5e74\u306b3560\u5104\u30c9\u30eb<\/strong>\u306b\u9054\u3057\u3001\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30f3\u30e1\u30f3\u30c8\u3001\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u3001\u30b9\u30dd\u30fc\u30c4\u3001\u4f01\u696d\u30d6\u30e9\u30f3\u30c9\u3059\u3079\u3066\u306e\u30ab\u30c6\u30b4\u30ea\u30fc\u3067\u7d99\u7d9a\u7684\u306a\u6210\u9577\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u4e16\u754c\u4e2d\u306e\u4e07\u5358\u7d9a\u304f\u4f01\u696d\u304cWalt Disney\u3001Ferrari\u3001Bentley\u3001Ducati\u3001Procter & Gamble<\/strong>\u3001Pepsi Cola<\/strong>\u306a\u3069\u306e\u30d6\u30e9\u30f3\u30c9\u3068\u63d0\u643a\u3057\u3066\u3044\u307e\u3059\u3002\u5927\u624b\u4f01\u696d\u306e\u591a\u304f\u304c\u30e9\u30a4\u30bb\u30f3\u30b9\u5951\u7d04\u3092\u901a\u3058\u3066\u65b0\u305f\u306a\u5e02\u5834\u3092\u6a21\u7d22\u4e2d\u3067\u3059\u3002\u696d\u754c\u306e\u898f\u6a21\u305d\u306e\u3082\u306e\u304c\u3001\u9069\u5207\u306b\u69cb\u9020\u5316\u3055\u308c\u305f\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0\u304c\u3059\u3079\u3066\u306e\u5f53\u4e8b\u8005\u306b\u6052\u8c61\u7684\u306a\u5229\u76ca\u3092\u3082\u305f\u3089\u3059\u3053\u3068\u306e\u8a3c\u660e\u3067\u3059\u3002<\/p>\n

\u5e38\u306b\u30d7\u30ed\u30bb\u30b9\u3092\u4e3b\u5c0e\u3059\u308b\u3053\u3068\u304c\u6709\u5229<\/strong><\/h2>\n

\u6700\u5f8c\u306b\u4e00\u3064\u63a8\u5968\u4e8b\u9805\u3092\u3002\u5e38\u306b\u4ea4\u6e09\u306e\u30ea\u30fc\u30c0\u30fc<\/strong>\u3068\u3057\u3066\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u3057\u3001\u4e21\u8005\u9593\u306e\u5951\u7d04<\/strong>\u3092\u4e3b\u5c0e\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u306b\u306f\u3057\u3070\u3057\u3070\u3001\u30e9\u30a4\u30bb\u30f3\u30b9\u5c02\u9580\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u8d77\u7528\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306b\u3088\u308a\u3001\u4ed8\u4e0e\u3055\u308c\u308b\u6a29\u5229\u306e\u7bc4\u56f2\u304c\u660e\u78ba\u306b\u5b9a\u7fa9\u3055\u308c\u3001\u516c\u6b63\u306b\u8a55\u4fa1\u3055\u308c\u3001\u6cd5\u7684\u306b\u4fdd\u8b77\u3055\u308c\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n

\u307e\u3068\u3081\u308b\u3068\u3001\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306f\u53ce\u76ca\u6210\u9577\u3068\u5e02\u5834\u62e1\u5927\u306b\u5411\u3051\u3066\u5927\u304d\u306a\u30dd\u30c6\u30f3\u30b7\u30e3\u30eb\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002\u30b3\u30b9\u30c8\u2014\u6700\u4f4e\u4fdd\u8a3c\u984d\u306b\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3092\u52a0\u3048\u305f\u3082\u306e\u2014\u306f\u30aa\u30fc\u30d7\u30f3\u30a8\u30f3\u30c9\u306a\u8ca0\u50b5\u3067\u306f\u306a\u304f\u3001\u8a08\u7b97\u3055\u308c\u305f\u6295\u8cc4\u3067\u3059\u3002\u3053\u308c\u3089\u306e\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u53c2\u52a0\u3059\u308b\u4f01\u696d\u306f\u3001\u5404\u53c2\u52a0\u8005\u304c\u30d6\u30e9\u30f3\u30c9\u306e\u5546\u696d\u7684\u30b9\u30c8\u30fc\u30ea\u30fc\u306b\u304a\u3044\u3066\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3059\u3001\u3088\u308a\u5e83\u3044\u30a8\u30b3\u30b7\u30b9\u30c6\u30e0\u306e\u4e00\u5c71\u306b\u306a\u308a\u307e\u3059\u3002\u6700\u7d42\u76ee\u6a19\u306f\u5358\u7d14\u3067\u3059\uff1a\u5168\u54e1\u304c\u6052\u8c61\u3092\u5f97\u308b\u6210\u529f\u3057\u305f\u30aa\u30da\u30ec\u30fc\u30b7\u30e7\u30f3\u3067\u3059\u3002<\/p>\n

\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u30b3\u30b9\u30c8\u306b\u95a2\u3059\u308b\u3088\u304f\u3042\u308b\u8cea\u554f<\/h2>\n
\r\n\r\n

Frequently Asked Questions<\/b><\/h2>\r\n \r\n
\n
\r\n\r\n

\r\n \u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u5951\u7d04\u306f\u7d4c\u6e08\u7684\u306b\u3069\u306e\u3088\u3046\u306b\u69cb\u9020\u5316\u3055\u308c\u3066\u3044\u308b\u306e\u304b\uff1f<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u5951\u7d04\u306f\u901a\u5e38\u4e8c\u3064\u306e\u8981\u7d20\u304b\u3089\u6210\u308a\u7acb\u3061\u307e\u3059\uff1a\u6700\u4f4e\u4fdd\u8a3c\u984d<\/strong>\uff08\u58f2\u4e0a\u306b\u95a2\u308f\u3089\u305a\u652f\u6255\u3046\u56fa\u5b9a\u984d\uff09\u3068\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3<\/strong>\uff08\u30e9\u30a4\u30bb\u30f3\u30b9\u5546\u54c1\u306e\u5b9f\u969b\u306e\u30cd\u30c3\u30c8\u58f2\u4e0a\u306b\u5bfe\u3057\u3066\u8a08\u7b97\u3055\u308c\u308b\u5272\u5408\uff09\u3067\u3059\u3002\u6700\u4f4e\u4fdd\u8a3c\u984d\u306f\u30e9\u30a4\u30bb\u30f3\u30b7\u30fc\u306e\u30b3\u30df\u30c3\u30c8\u30e1\u30f3\u30c8\u3092\u793a\u3059\u3082\u306e\u3067\u3042\u308a\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u306f\u5546\u696d\u7684\u6210\u529f\u3068\u306e\u5229\u76ca\u4e00\u81f4\u3092\u4fc3\u3057\u307e\u3059\u3002<\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n

\r\n\r\n

\r\n \u30b9\u30dd\u30fc\u30c4\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0\u306b\u304a\u3051\u308b\u5178\u578b\u7684\u306a\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u7387\u306f\uff1f<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

\u30b9\u30dd\u30fc\u30c4\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0\u306e\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u7387\u306f\u901a\u5e38\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u30b0\u30ed\u30fc\u30d0\u30eb\u77e5\u540d\u5ea6\u3001\u88fd\u54c1\u30ab\u30c6\u30b4\u30ea\u30fc\u3001\u5e02\u5834\u306e\u7af6\u4e89\u72b6\u6cc1\u306b\u3088\u308a\u30cd\u30c3\u30c8\u58f2\u4e0a\u306e5\uff05\uff5e15\uff05<\/strong>\u306e\u7bc4\u56f2\u5185\u306b\u53ce\u307e\u308a\u307e\u3059\u3002F1\u30c1\u30fc\u30e0\u3084MotoGP\u30e1\u30fc\u30ab\u30fc\u306a\u3069\u306e\u30d7\u30ec\u30df\u30a2\u30e0\u30e2\u30fc\u30bf\u30fc\u30b9\u30dd\u30fc\u30c4\u30d6\u30e9\u30f3\u30c9\u306f\u3053\u306e\u7bc4\u56f2\u306e\u4e0a\u9650\u306b\u5165\u308a\u3084\u3059\u3044\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n

\r\n\r\n

\r\n \u30b0\u30ed\u30fc\u30d0\u30eb\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u5e02\u5834\u306e\u898f\u6a21\u306f\uff1f<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

Licensing International\u306e2024\u5e74\u5e74\u6b21\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0\u5e02\u5834\u8abf\u67fb<\/strong>\u306b\u3088\u308b\u3068\u3001\u30e9\u30a4\u30bb\u30f3\u30b9\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u4e16\u754c\u7684\u306a\u5e74\u9593\u53ce\u76ca\u306f2023\u5e74\u306b3560\u5104\u30c9\u30eb<\/strong>\u306b\u9054\u3057\u307e\u3057\u305f\u3002\u5e02\u5834\u306f\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30f3\u30e1\u30f3\u30c8\u3001\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u3001\u4f01\u696d\u30d6\u30e9\u30f3\u30c9\u3001\u30b9\u30dd\u30fc\u30c4\u3092\u3082\u7db2\u7f85\u3057\u300110\u5e74\u4ee5\u4e0a\u306b\u308f\u305f\u3063\u3066\u5b89\u5b9a\u6210\u9577\u3092\u7dad\u6301\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n

\r\n\r\n

\r\n \u30e2\u30fc\u30bf\u30fc\u30b9\u30dd\u30fc\u30c4\u306e\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u30d7\u30ed\u30b0\u30e9\u30e0\u306f\u8ab0\u304c\u7ba1\u7406\u3059\u308b\u306e\u304b\uff1f<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

\u30e2\u30fc\u30bf\u30fc\u30b9\u30dd\u30fc\u30c4\u306e\u30e9\u30a4\u30bb\u30f3\u30b9\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u306f\u901a\u5e38\u3001\u6a29\u5229\u4fdd\u6709\u8005\uff08\u30c1\u30fc\u30e0\u3001\u30e1\u30fc\u30ab\u30fc\u3001\u30b7\u30ea\u30fc\u30ba\uff09\u3001\u5546\u696d\u30d1\u30fc\u30c8\u30ca\u30fc\uff08\u30e9\u30a4\u30bb\u30f3\u30b7\u30fc\uff09\u3001\u5951\u7d04\u306e\u69cb\u9020\u5316\u30fb\u6cd5\u7684\u627f\u8a8d\u7ba1\u7406\u30fb\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6d3b\u52d5\u3092\u5c4b\u6839\u4e43\u5199\u306b\u5bfe\u5fdc\u3059\u308b\u30e9\u30a4\u30bb\u30f3\u30b9\u5c02\u9580\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8<\/strong>\u304c\u542b\u307e\u308c\u307e\u3059\u3002RTR Sports\u306f1995\u5e74\u304b\u3089\u30e2\u30fc\u30bf\u30fc\u30b9\u30dd\u30fc\u30c4\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0\u3067\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3092\u652f\u63f4\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n

\r\n\r\n

\r\n \u30e2\u30fc\u30bf\u30fc\u30b9\u30dd\u30fc\u30c4\u306b\u304a\u3051\u308b\u30b9\u30dd\u30f3\u30b5\u30fc\u30b7\u30c3\u30d7\u3068\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0\u306e\u9055\u3044\u306f\u4f55\u304b\uff1f<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

\u30b9\u30dd\u30f3\u30b5\u30fc\u30b7\u30c3\u30d7<\/strong>\u306f\u30de\u30b7\u30f3\u3084\u30c1\u30fc\u30e0\u30a6\u30a7\u30a2\u3001\u30b5\u30fc\u30ad\u30c3\u30c8\u5e83\u544a\u7b49\u306b\u30d6\u30e9\u30f3\u30c9\u3092\u5c55\u793a\u3059\u308b\u3053\u3068\u3001\u3059\u306a\u308f\u3061\u8996\u8a8d\u77e5\u3068\u30d6\u30e9\u30f3\u30c9\u95a2\u9023\u6027\u3092\u8cfc\u5165\u3059\u308b\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0<\/strong>\u306f\u30e2\u30fc\u30bf\u30fc\u30b9\u30dd\u30fc\u30c4\u30d6\u30e9\u30f3\u30c9\u3092\u9ad8\u3063\u305f\u88fd\u54c1\u3092\u751f\u7523\u30fb\u8ca9\u58f2\u3059\u308b\u6a29\u5229\u3092\u5f97\u308b\u3053\u3068\u3001\u3059\u306a\u308f\u3061\u5546\u696d\u7684\u306a\u6d3b\u7528\u6a29\u3092\u8cfc\u5165\u3059\u308b\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002\u4e21\u65b9\u306e\u6226\u7565\u306f\u88dc\u5b8c\u7684\u3067\u3059\u3002\u591a\u304f\u306e\u4f01\u696d\u304c\u30ea\u30fc\u30c1\u3068\u53ce\u76ca\u306e\u4e21\u65b9\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u3001\u30b9\u30dd\u30f3\u30b5\u30fc\u30b7\u30c3\u30d7\u3068\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u3044\u307e\u3059\u3002<\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n\r\n <\/div>\r\n \n

RTR Sports Marketing<\/h2>\n

1995\u5e74\u4ee5\u6765\u3001RTR Sports<\/strong>\u306f\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9<\/strong><\/a>\u3068\u30e2\u30fc\u30bf\u30fc\u30b9\u30dd\u30fc\u30c4\u30b9\u30dd\u30f3\u30b5\u30fc\u30b7\u30c3\u30d7\u306b\u7279\u5316\u3057\u305f\u5c0e\u6307\u7684\u306a\u30b9\u30dd\u30fc\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30a8\u30fc\u30b8\u30a7\u30f3\u30b7\u30fc\u3067\u3059\u3002\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0\u30d7\u30ed\u30b0\u30e9\u30e0\u304c\u3054\u81ea\u8eab\u306e\u30d6\u30e9\u30f3\u30c9\u306b\u3068\u3063\u3066\u4f55\u3092\u610f\u5473\u3059\u308b\u304b\u63a2\u308b\u306b\u306f\u3001info@rtrsports.com\u307e\u3067\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u64cd\u4f5c\u306b\u6295\u8cc4\u3059\u308b\u5834\u5408\u3001\u30b3\u30b9\u30c8\u306f\u3069\u306e\u7a0b\u5ea6\u304b\u304b\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f\u30e9\u30a4\u30bb\u30f3\u30b7\u30f3\u30b0\u306b\u3064\u3044\u3066\u8a71\u3059\u969b\u306b\u6700\u3082\u591a\u304f\u5bc4\u305b\u3089\u308c\u308b\u8cea\u554f\u306e\u4e00\u3064\u3067\u3059\u3002\u6b63\u5f53\u306a\u7591\u554f\u3067\u3059\u304c\u3001\u7b54\u3048\u306f\u4e00\u3064\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3053\u306e\u696d\u754c\u306b\u306f\u6a19\u6e96\u7684\u306a\u4fa1\u683c\u8868\u306a\u3069\u5b58\u5728\u3057\u306a […]<\/p>\n","protected":false},"author":14,"featured_media":190110,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22212],"tags":[],"class_list":["post-295124","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category--ja"],"acf":[],"contentshake_article_id":"","yoast_head":"\n\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306e\u30b3\u30b9\u30c8\uff082024\u5e74\uff09\uff1a\u6700\u4f4e\u4fdd\u8a3c\u984d\u30fb\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u30fb\u4fa1\u683c\u8868<\/title>\n<meta name=\"description\" content=\"\u30e2\u30fc\u30bf\u30fc\u30b9\u30dd\u30fc\u30c4\u306e\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306f\u3069\u306e\u7a0b\u5ea6\u306e\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308b\u306e\u304b\uff1f\u6700\u4f4e\u4fdd\u8a3c\u984d\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\uff085~15\uff05\uff09\u3001\u3060\u3088\u308a3560\u5104\u30c9\u30eb\u306e\u5e02\u5834\u3092\u89e3\u8aac\u3002RTR Sports\u306e\u5c02\u9580\u30ac\u30a4\u30c9\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306e\u30b3\u30b9\u30c8\uff1a\u6700\u4f4e\u4fdd\u8a3c\u984d\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3001\u4ed5\u7d44\u307f\" \/>\n<meta property=\"og:description\" content=\"\u30e2\u30fc\u30bf\u30fc\u30b9\u30dd\u30fc\u30c4\u306e\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306f\u3069\u306e\u7a0b\u5ea6\u306e\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308b\u306e\u304b\uff1f\u6700\u4f4e\u4fdd\u8a3c\u984d\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\uff085~15\uff05\uff09\u3001\u3060\u3088\u308a3560\u5104\u30c9\u30eb\u306e\u5e02\u5834\u3092\u89e3\u8aac\u3002RTR Sports\u306e\u5c02\u9580\u30ac\u30a4\u30c9\u3002\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/\" \/>\n<meta property=\"og:site_name\" content=\"RTR Sports\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RTRSportsMarketing\/\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/vr46-computer-2.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"259\" \/>\n\t<meta property=\"og:image:height\" content=\"194\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Riccardo Taf\u00e0\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:site\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:label1\" content=\"\u57f7\u7b46\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Riccardo Taf\u00e0\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"1\u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/blog\\\/brand-licensing-cost-review-money-behind-process\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/blog\\\/brand-licensing-cost-review-money-behind-process\\\/\"},\"author\":{\"name\":\"Riccardo Taf\u00e0\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/#\\\/schema\\\/person\\\/7ca2648b3d857cbfff8c499aaed0420e\"},\"headline\":\"\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306e\u30b3\u30b9\u30c8\uff1a\u6700\u4f4e\u4fdd\u8a3c\u984d\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3001\u4ed5\u7d44\u307f\",\"datePublished\":\"2023-06-16T12:06:25+00:00\",\"dateModified\":\"2026-09-16T14:27:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/blog\\\/brand-licensing-cost-review-money-behind-process\\\/\"},\"wordCount\":47,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/blog\\\/brand-licensing-cost-review-money-behind-process\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/vr46-computer-2.jpeg\",\"articleSection\":[\"\u30e9\u30a4\u30bb\u30f3\u30b9\"],\"inLanguage\":\"ja\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/ja\\\/blog\\\/brand-licensing-cost-review-money-behind-process\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/blog\\\/brand-licensing-cost-review-money-behind-process\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/blog\\\/brand-licensing-cost-review-money-behind-process\\\/\",\"name\":\"\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306e\u30b3\u30b9\u30c8\uff082024\u5e74\uff09\uff1a\u6700\u4f4e\u4fdd\u8a3c\u984d\u30fb\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u30fb\u4fa1\u683c\u8868\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/blog\\\/brand-licensing-cost-review-money-behind-process\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/blog\\\/brand-licensing-cost-review-money-behind-process\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/vr46-computer-2.jpeg\",\"datePublished\":\"2023-06-16T12:06:25+00:00\",\"dateModified\":\"2026-09-16T14:27:40+00:00\",\"description\":\"\u30e2\u30fc\u30bf\u30fc\u30b9\u30dd\u30fc\u30c4\u306e\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306f\u3069\u306e\u7a0b\u5ea6\u306e\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308b\u306e\u304b\uff1f\u6700\u4f4e\u4fdd\u8a3c\u984d\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\uff085~15\uff05\uff09\u3001\u3060\u3088\u308a3560\u5104\u30c9\u30eb\u306e\u5e02\u5834\u3092\u89e3\u8aac\u3002RTR Sports\u306e\u5c02\u9580\u30ac\u30a4\u30c9\u3002\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/blog\\\/brand-licensing-cost-review-money-behind-process\\\/#breadcrumb\"},\"inLanguage\":\"ja\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/ja\\\/blog\\\/brand-licensing-cost-review-money-behind-process\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ja\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/blog\\\/brand-licensing-cost-review-money-behind-process\\\/#primaryimage\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/vr46-computer-2.jpeg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/vr46-computer-2.jpeg\",\"width\":259,\"height\":194},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/blog\\\/brand-licensing-cost-review-money-behind-process\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306e\u30b3\u30b9\u30c8\uff1a\u6700\u4f4e\u4fdd\u8a3c\u984d\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3001\u4ed5\u7d44\u307f\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/#website\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/\",\"name\":\"RTR Sports Marketing\",\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/#organization\"},\"alternateName\":\"RTR Sports\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ja\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/#organization\",\"name\":\"RTR Sports Marketing\",\"alternateName\":\"RTR sports\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ja\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"width\":946,\"height\":260,\"caption\":\"RTR Sports Marketing\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RTRSportsMarketing\\\/\",\"https:\\\/\\\/x.com\\\/rtrsports\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rtr-sports-marketing\\\/\",\"https:\\\/\\\/www.wikidata.org\\\/wiki\\\/Q7797317\"],\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"email\":\"info@rtrsports.com\",\"legalName\":\"RTR Sports Marketing LTD\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/#\\\/schema\\\/person\\\/7ca2648b3d857cbfff8c499aaed0420e\",\"name\":\"Riccardo Taf\u00e0\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ja\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"caption\":\"Riccardo Taf\u00e0\"},\"description\":\"Riccardo Taf\u00e0 is the founder and Managing Director of RTR Sports Marketing, the independent motorsport sponsorship agency he established in 1995. A law graduate of the University of Bologna, he began his career in PR in London before moving into motorsport, and has spent more than 30 years structuring sponsorship partnerships in Formula 1 and MotoGP - closing over 100 deals across eight championships with properties including McLaren, Williams, Ducati, Honda HRC, Yamaha Factory Racing and Dorna Sports. He writes on sponsorship strategy, commercial rights, pricing, and ROI measurement for brands entering motorsport at every budget level.\",\"sameAs\":[\"https:\\\/\\\/rtrsports.com\",\"https:\\\/\\\/uk.linkedin.com\\\/in\\\/riccardotafa\"],\"url\":\"https:\\\/\\\/rtrsports.com\\\/ja\\\/author\\\/riccardo\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306e\u30b3\u30b9\u30c8\uff082024\u5e74\uff09\uff1a\u6700\u4f4e\u4fdd\u8a3c\u984d\u30fb\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u30fb\u4fa1\u683c\u8868","description":"\u30e2\u30fc\u30bf\u30fc\u30b9\u30dd\u30fc\u30c4\u306e\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306f\u3069\u306e\u7a0b\u5ea6\u306e\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308b\u306e\u304b\uff1f\u6700\u4f4e\u4fdd\u8a3c\u984d\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\uff085~15\uff05\uff09\u3001\u3060\u3088\u308a3560\u5104\u30c9\u30eb\u306e\u5e02\u5834\u3092\u89e3\u8aac\u3002RTR Sports\u306e\u5c02\u9580\u30ac\u30a4\u30c9\u3002","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/","og_locale":"ja_JP","og_type":"article","og_title":"\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306e\u30b3\u30b9\u30c8\uff1a\u6700\u4f4e\u4fdd\u8a3c\u984d\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3001\u4ed5\u7d44\u307f","og_description":"\u30e2\u30fc\u30bf\u30fc\u30b9\u30dd\u30fc\u30c4\u306e\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306f\u3069\u306e\u7a0b\u5ea6\u306e\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308b\u306e\u304b\uff1f\u6700\u4f4e\u4fdd\u8a3c\u984d\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\uff085~15\uff05\uff09\u3001\u3060\u3088\u308a3560\u5104\u30c9\u30eb\u306e\u5e02\u5834\u3092\u89e3\u8aac\u3002RTR Sports\u306e\u5c02\u9580\u30ac\u30a4\u30c9\u3002","og_url":"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/","og_site_name":"RTR Sports","article_publisher":"https:\/\/www.facebook.com\/RTRSportsMarketing\/","og_image":[{"width":259,"height":194,"url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/vr46-computer-2.jpeg","type":"image\/jpeg"}],"author":"Riccardo Taf\u00e0","twitter_card":"summary_large_image","twitter_creator":"@rtrsports","twitter_site":"@rtrsports","twitter_misc":{"\u57f7\u7b46\u8005":"Riccardo Taf\u00e0","\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593":"1\u5206"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/#article","isPartOf":{"@id":"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/"},"author":{"name":"Riccardo Taf\u00e0","@id":"https:\/\/rtrsports.com\/ja\/#\/schema\/person\/7ca2648b3d857cbfff8c499aaed0420e"},"headline":"\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306e\u30b3\u30b9\u30c8\uff1a\u6700\u4f4e\u4fdd\u8a3c\u984d\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3001\u4ed5\u7d44\u307f","datePublished":"2023-06-16T12:06:25+00:00","dateModified":"2026-09-16T14:27:40+00:00","mainEntityOfPage":{"@id":"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/"},"wordCount":47,"commentCount":0,"publisher":{"@id":"https:\/\/rtrsports.com\/ja\/#organization"},"image":{"@id":"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/vr46-computer-2.jpeg","articleSection":["\u30e9\u30a4\u30bb\u30f3\u30b9"],"inLanguage":"ja","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/","url":"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/","name":"\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306e\u30b3\u30b9\u30c8\uff082024\u5e74\uff09\uff1a\u6700\u4f4e\u4fdd\u8a3c\u984d\u30fb\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u30fb\u4fa1\u683c\u8868","isPartOf":{"@id":"https:\/\/rtrsports.com\/ja\/#website"},"primaryImageOfPage":{"@id":"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/#primaryimage"},"image":{"@id":"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/vr46-computer-2.jpeg","datePublished":"2023-06-16T12:06:25+00:00","dateModified":"2026-09-16T14:27:40+00:00","description":"\u30e2\u30fc\u30bf\u30fc\u30b9\u30dd\u30fc\u30c4\u306e\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306f\u3069\u306e\u7a0b\u5ea6\u306e\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308b\u306e\u304b\uff1f\u6700\u4f4e\u4fdd\u8a3c\u984d\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\uff085~15\uff05\uff09\u3001\u3060\u3088\u308a3560\u5104\u30c9\u30eb\u306e\u5e02\u5834\u3092\u89e3\u8aac\u3002RTR Sports\u306e\u5c02\u9580\u30ac\u30a4\u30c9\u3002","breadcrumb":{"@id":"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/#breadcrumb"},"inLanguage":"ja","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/"]}]},{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/#primaryimage","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/vr46-computer-2.jpeg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/vr46-computer-2.jpeg","width":259,"height":194},{"@type":"BreadcrumbList","@id":"https:\/\/rtrsports.com\/ja\/blog\/brand-licensing-cost-review-money-behind-process\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/rtrsports.com\/ja\/"},{"@type":"ListItem","position":2,"name":"\u30d6\u30e9\u30f3\u30c9\u30e9\u30a4\u30bb\u30f3\u30b9\u306e\u30b3\u30b9\u30c8\uff1a\u6700\u4f4e\u4fdd\u8a3c\u984d\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3001\u4ed5\u7d44\u307f"}]},{"@type":"WebSite","@id":"https:\/\/rtrsports.com\/ja\/#website","url":"https:\/\/rtrsports.com\/ja\/","name":"RTR Sports Marketing","description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","publisher":{"@id":"https:\/\/rtrsports.com\/ja\/#organization"},"alternateName":"RTR Sports","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rtrsports.com\/ja\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ja"},{"@type":"Organization","@id":"https:\/\/rtrsports.com\/ja\/#organization","name":"RTR Sports Marketing","alternateName":"RTR sports","url":"https:\/\/rtrsports.com\/ja\/","logo":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/rtrsports.com\/ja\/#\/schema\/logo\/image\/","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","width":946,"height":260,"caption":"RTR Sports Marketing"},"image":{"@id":"https:\/\/rtrsports.com\/ja\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RTRSportsMarketing\/","https:\/\/x.com\/rtrsports","https:\/\/www.linkedin.com\/company\/rtr-sports-marketing\/","https:\/\/www.wikidata.org\/wiki\/Q7797317"],"description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","email":"info@rtrsports.com","legalName":"RTR Sports Marketing LTD","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"}},{"@type":"Person","@id":"https:\/\/rtrsports.com\/ja\/#\/schema\/person\/7ca2648b3d857cbfff8c499aaed0420e","name":"Riccardo Taf\u00e0","image":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","caption":"Riccardo Taf\u00e0"},"description":"Riccardo Taf\u00e0 is the founder and Managing Director of RTR Sports Marketing, the independent motorsport sponsorship agency he established in 1995. A law graduate of the University of Bologna, he began his career in PR in London before moving into motorsport, and has spent more than 30 years structuring sponsorship partnerships in Formula 1 and MotoGP - closing over 100 deals across eight championships with properties including McLaren, Williams, Ducati, Honda HRC, Yamaha Factory Racing and Dorna Sports. He writes on sponsorship strategy, commercial rights, pricing, and ROI measurement for brands entering motorsport at every budget level.","sameAs":["https:\/\/rtrsports.com","https:\/\/uk.linkedin.com\/in\/riccardotafa"],"url":"https:\/\/rtrsports.com\/ja\/author\/riccardo\/"}]}},"_links":{"self":[{"href":"https:\/\/rtrsports.com\/ja\/wp-json\/wp\/v2\/posts\/295124","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rtrsports.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rtrsports.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/ja\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/ja\/wp-json\/wp\/v2\/comments?post=295124"}],"version-history":[{"count":3,"href":"https:\/\/rtrsports.com\/ja\/wp-json\/wp\/v2\/posts\/295124\/revisions"}],"predecessor-version":[{"id":354579,"href":"https:\/\/rtrsports.com\/ja\/wp-json\/wp\/v2\/posts\/295124\/revisions\/354579"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/ja\/wp-json\/wp\/v2\/media\/190110"}],"wp:attachment":[{"href":"https:\/\/rtrsports.com\/ja\/wp-json\/wp\/v2\/media?parent=295124"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rtrsports.com\/ja\/wp-json\/wp\/v2\/categories?post=295124"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rtrsports.com\/ja\/wp-json\/wp\/v2\/tags?post=295124"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}