{"id":242244,"date":"2023-07-11T13:28:17","date_gmt":"2023-07-11T11:28:17","guid":{"rendered":"https:\/\/rtrsports.com\/vr46-sponsoring-lekarza-i-jeszcze-wiekszy-niz-motogp\/"},"modified":"2026-10-05T15:53:17","modified_gmt":"2026-10-05T13:53:17","slug":"vr46-sponsoring-lekarza-i-jeszcze-wiekszy-niz-motogp","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/pl\/blog\/vr46-sponsoring-is-the-doctor-still-bigger-than-motogp\/","title":{"rendered":"Sponsoring VR46: jak dzia\u0142a marka Valentino Rossiego w MotoGP"},"content":{"rendered":"<p><strong>VR46 to dzi\u015b platforma marki o trzech filarach: zesp\u00f3\u0142 MotoGP (Pertamina Enduro VR46 Racing Team, kt\u00f3remu Ducati przed\u0142u\u017cy\u0142o status zespo\u0142u wspieranego przez fabryk\u0119 do 2029 roku), akademia m\u0142odych kierowc\u00f3w oraz produkty z mark\u0105 i numerem 46. Sponsoruj\u0105 j\u0105 mi\u0119dzy innymi Pertamina jako sponsor tytularny od 2024 roku i eBay jako oficjalny marketplace od czerwca 2023.<\/strong><\/p>\n<p><em>Zaktualizowano w pa\u017adzierniku 2026.<\/em><\/p>\n<p>Valentino Rossi przesta\u0142 si\u0119 \u015bciga\u0107 pod koniec 2021 roku, z dziewi\u0119cioma tytu\u0142ami mistrza \u015bwiata, i od tamtej pory pytanie wok\u00f3\u0142 jego nazwiska jest wci\u0105\u017c to samo: czy Doktor jest wi\u0119kszy ni\u017c MotoGP? Uczciwa odpowied\u017a w 2026 roku brzmi, \u017ce pytanie si\u0119 zmieni\u0142o. Rossi nie jest ju\u017c w centrum mistrzostw, ale marka VR46 tak: ma stabilny zesp\u00f3\u0142, sponsor\u00f3w, kt\u00f3rzy wracaj\u0105, i model, kt\u00f3ry dzia\u0142a nawet gdy zmieniaj\u0105 si\u0119 kierowcy. Znajdziesz tu, jak zbudowana jest platforma, co to znaczy dla sponsoruj\u0105cych i gdzie le\u017cy ryzyko.<\/p>\n<h2>Czym jest dzi\u015b VR46<\/h2>\n<p>Zesp\u00f3\u0142 powsta\u0142 w 2014 roku w Tavullii, w regionie Marche, z deklarowanym celem rozwijania m\u0142odych w\u0142oskich talent\u00f3w w klasach juniorskich: w 2018 roku Francesco Bagnaia zdoby\u0142 z zespo\u0142em tytu\u0142 Moto2. Awans do MotoGP nast\u0105pi\u0142 w 2022 roku, z Mooney jako sponsorem tytularnym (2022-2023); od 2024 roku nazwa pochodzi od Pertamina Enduro, indonezyjskiej firmy naftowej. 3 lipca 2026 roku zesp\u00f3\u0142 przed\u0142u\u017cy\u0142 umow\u0119 z Ducati do sezonu 2029: od 2025 roku ma status Factory Supported Team, z dwoma Desmosedici GP, jednym w specyfikacji fabrycznej aktualizowanym w ci\u0105gu roku i jednym standardowym. W 2026 roku kierowcami s\u0105 Franco Morbidelli i Fabio Di Giannantonio.<\/p>\n<h2>Najwi\u0119ksze nazwisko w zespole czy najwi\u0119kszy zesp\u00f3\u0142 za nazwiskiem?<\/h2>\n<p>Zasadnicza teza w czasie umowy z eBayem by\u0142a taka, \u017ce tak silne nazwisko mo\u017ce przy\u0107mi\u0107 zesp\u00f3\u0142 i hamowa\u0107 nowych sponsor\u00f3w. Fakty id\u0105 w przeciwnym kierunku. Po eBayu (oficjalny marketplace od czerwca 2023) przyszli Pertamina jako sponsor tytularny i przed\u0142u\u017cenie z Ducati do 2029 roku, a zesp\u00f3\u0142 pokaza\u0142, \u017ce znosi zmiany kierowc\u00f3w: Marco Bezzecchi, trzy zwyci\u0119stwa w MotoGP z zespo\u0142em w 2023 roku, przeszed\u0142 do Aprilii; Di Giannantonio w 2027 roku trafi do KTM, a na jego miejsce przychodzi Ferm\u00edn Aldeguer, z kontraktem na lata 2027 i 2028 na fabrycznej Desmosedici.<\/p>\n<p>Schemat jest taki: kierowca rotuje, marka zostaje. To odr\u00f3\u017cnia platform\u0119 od sponsoringu osoby, a r\u00f3\u017cnica liczy si\u0119 przy wyborze, gdzie inwestowa\u0107. Kto chce zrozumie\u0107, jak por\u00f3wnuj\u0105 si\u0119 te dwie drogi, znajdzie profile kierowc\u00f3w, w tym Di Giannantonio i Aldeguera, w <a href=\"https:\/\/rtrsports.com\/pl\/blog\/who-are-the-top-10-riders-in-motogp\/\">najlepsi zawodnicy MotoGP 2026<\/a> oraz por\u00f3wnanie wed\u0142ug celu w <a href=\"https:\/\/rtrsports.com\/pl\/blog\/motogp-2026-ktorego-zawodnika-sponsorowac-kompletny-przewodnik\/\">MotoGP 2026: kt\u00f3rego zawodnika sponsorowa\u0107?<\/a>.<\/p>\n<h2>Co mo\u017ce kupi\u0107 sponsor<\/h2>\n<p>Wok\u00f3\u0142 VR46 wyr\u00f3\u017cnia si\u0119 trzy poziomy.<\/p>\n<ul>\n<li><strong>Sponsor tytularny.<\/strong> Nazwa na zespole, jak Mooney do 2023 roku i Pertamina od 2024: to poziom, kt\u00f3ry wprowadza mark\u0119 w ka\u017cde uj\u0119cie, z wieloletnim zobowi\u0105zaniem.<\/li>\n<li><strong>Oficjalny partner.<\/strong> Kategoria produktu lub us\u0142ugi, jak marketplace eBaya, z mark\u0105 na motocyklach i kombinezonach.<\/li>\n<li><strong>Produkty i kolekcje.<\/strong> Marka VR46 i numer 46 na odzie\u017cy i gad\u017cetach, kt\u00f3re nios\u0105 warto\u015b\u0107 nazwiska poza wy\u015bcigi.<\/li>\n<\/ul>\n<p>Dla marki zaczynaj\u0105cej od zera nie chodzi o najwy\u017cszy poziom, lecz o ten zgodny z celem: koszty i progi s\u0105 w przewodniku po <a href=\"https:\/\/rtrsports.com\/pl\/blog\/koszt-sponsoringu-motogp-ile-kosztuje-sponsorowanie-motogp\/\">kosztach sponsoringu MotoGP<\/a>, a kto chce <a href=\"https:\/\/rtrsports.com\/pl\/blog\/motogp-sponsorship-what-it-is-how-it-works-and-all-you-need-to-know\/\">sponsoringu MotoGP<\/a>, znajdzie pe\u0142ny obraz, jak to dzia\u0142a.<\/p>\n<h2>Gdzie le\u017cy ryzyko<\/h2>\n<p>Si\u0142a VR46 to tak\u017ce jego zale\u017cno\u015b\u0107: platforma trzyma si\u0119, bo jest nazwisko, i bo za nim stoi dostawca, Ducati, kt\u00f3re w 2027 roku b\u0119dzie musia\u0142o zmierzy\u0107 si\u0119, jak wszyscy, ze zmian\u0105 przepis\u00f3w. Dla sponsora oznacza to czytanie dw\u00f3ch rzeczy razem: solidno\u015bci marki, kt\u00f3ra jest wysoka, i pozycji konkurencyjnej zespo\u0142u, kt\u00f3ra zale\u017cy od motocykla. W 2027 roku motocykle przechodz\u0105 na 850 cm\u00b3, a jedyny dostawca opon zmienia si\u0119 na Pirelli, co mo\u017ce przerysowa\u0107 hierarchie ca\u0142ej stawki.<\/p>\n<div class=\"new-blog-inline-cta\"><\/p><div><strong>Chcesz wprowadzi\u0107 swoj\u0105 mark\u0119 do MotoGP?<\/strong><br \/>RTR Sports Marketing buduje sponsoringi w sportach motorowych od 1995 roku.<\/div><p><a href=\"https:\/\/rtrsports.com\/pl\/sponsoring-motogp\/\" class=\"btn\" style=\"white-space: nowrap; margin: 10px;\">Sponsoring MotoGP<\/a><br \/><\/div>\n<p><strong>\u0179r\u00f3d\u0142a<\/strong>: <a href=\"https:\/\/www.motogp.com\/en\/news\/2026\/07\/03\/pertamina-enduro-vr46-racing-team-continues-as-ducati-factory-supported-team\/1076220\" target=\"_blank\" rel=\"nofollow noopener\">MotoGP.com, VR46 zesp\u00f3\u0142 wspierany przez Ducati do 2029<\/a>; <a href=\"https:\/\/www.motogp.com\/en\/news\/2026\/08\/26\/aldeguer-joins-pertamina-enduro-vr46-racing-team-from-2027\/1086855\" target=\"_blank\" rel=\"nofollow noopener\">MotoGP.com, Aldeguer w VR46 od 2027<\/a>; <a href=\"https:\/\/en.wikipedia.org\/wiki\/VR46_Racing_Team\" target=\"_blank\" rel=\"nofollow noopener\">Wikipedia, VR46 Racing Team<\/a>; <a href=\"https:\/\/www.motogp.com\/en\/news\/2022\/01\/03\/mooney-becomes-the-new-title-sponsor-of-vr46-racing-team\/178627\" target=\"_blank\" rel=\"nofollow noopener\">MotoGP.com, Mooney sponsorem tytularnym VR46<\/a>; <a href=\"https:\/\/www.crash.net\/motogp\/news\/1033260\/1\/revealed-new-wellknown-title-sponsor-considered-valentino-rossi-s-vr46\" target=\"_blank\" rel=\"nofollow noopener\">Crash.net, nowy sponsor tytularny VR46<\/a>; <a href=\"https:\/\/www.motogp.com\/en\/news\/2026\/09\/16\/motogp-2027-rider-line-up-the-official-announcements-so-far\/1075037\" target=\"_blank\" rel=\"nofollow noopener\">MotoGP.com, sk\u0142ady zawodnik\u00f3w 2027<\/a>.<\/p>\n    <div itemscope itemtype=\"https:\/\/schema.org\/FAQPage\" class=\"faq-schema-wrapper question-list-wrap\">\r\n\r\n                    <h2><b>Najcz\u0119\u015bciej zadawane pytania<\/b><\/h2>\r\n        \r\n        <\/p>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Kto sponsoruje VR46 Racing Team?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>\nSponsorem tytularnym jest Pertamina Enduro od 2024 roku (wcze\u015bniej Mooney, 2022-2023). eBay jest oficjalnym marketplace od czerwca 2023.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    \n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Z jakim producentem \u015bciga si\u0119 VR46 Racing Team?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>\nZ Ducati: od 2025 roku to zesp\u00f3\u0142 wspierany przez fabryk\u0119, a 3 lipca 2026 przed\u0142u\u017cy\u0142 umow\u0119 do sezonu 2029.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    \n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Kto je\u017adzi dla VR46 w 2026 i 2027 roku?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>\nW 2026 Franco Morbidelli i Fabio Di Giannantonio. W 2027 przychodzi Ferm\u00edn Aldeguer, z kontraktem na lata 2027 i 2028.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    \n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Czy Valentino Rossi nadal si\u0119 \u015bciga?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>\nPrzesta\u0142 \u015bciga\u0107 si\u0119 w MotoGP pod koniec 2021 roku, z dziewi\u0119cioma tytu\u0142ami mistrza \u015bwiata; dzi\u015b jest w\u0142a\u015bcicielem zespo\u0142u VR46.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    \n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Jakie rodzaje sponsoringu istniej\u0105 wok\u00f3\u0142 VR46?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <p>\nSponsor tytularny, oficjalny partner kategorii (jak eBay) i produkty z mark\u0105 VR46.<\/p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    \n<p>\r\n    <\/div>\r\n    \n","protected":false},"excerpt":{"rendered":"<p>VR46 to dzi\u015b platforma marki o trzech filarach: zesp\u00f3\u0142 MotoGP (Pertamina Enduro VR46 Racing Team, kt\u00f3remu Ducati przed\u0142u\u017cy\u0142o status zespo\u0142u wspieranego przez fabryk\u0119 do 2029 roku), akademia m\u0142odych kierowc\u00f3w oraz produkty z mark\u0105 i numerem 46. Sponsoruj\u0105 j\u0105 mi\u0119dzy innymi Pertamina jako sponsor tytularny od 2024 roku i eBay jako oficjalny marketplace od czerwca 2023. [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":194883,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20212,20268],"tags":[],"class_list":["post-242244","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-sportowy","category-motogp-7"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v28.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Sponsoring VR46: marka Rossiego w MotoGP<\/title>\n<meta name=\"description\" content=\"Sponsoring VR46 w 2026: Pertamina sponsor tytularny, eBay oficjalny marketplace, Ducati do 2029. 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