{"id":242300,"date":"2024-01-03T13:52:24","date_gmt":"2024-01-03T12:52:24","guid":{"rendered":"https:\/\/rtrsports.com\/roznice-w-kosztach-sponsoringu-f1\/"},"modified":"2025-06-27T14:09:44","modified_gmt":"2025-06-27T12:09:44","slug":"roznice-w-kosztach-sponsoringu-f1","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/","title":{"rendered":"R\u00f3\u017cnice w kosztach sponsoringu F1"},"content":{"rendered":"<p><strong>Formu\u0142a 1<\/strong> jest jednym z najch\u0119tniej ogl\u0105danych sport\u00f3w motorowych na \u015bwiecie, co sprawia, \u017ce jest to bardzo poszukiwana mo\u017cliwo\u015b\u0107 sponsoringu dla firm, kt\u00f3re chc\u0105 dotrze\u0107 do ogromnej liczby odbiorc\u00f3w.<\/p>\n<p>Jednak, jak w przypadku ka\u017cdego g\u0142o\u015bnego wydarzenia, koszt sponsoringu mo\u017ce by\u0107 wysoki. W tym artykule zbadamy r\u00f3\u017cne rodzaje <strong>koszt\u00f3w sponsoringu dost\u0119pne w Formule 1<\/strong> i zwi\u0105zane z nimi koszty.<\/p>\n<h2><img decoding=\"async\" class=\"aligncenter size-large wp-image-125524\" src=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/lando_norris_drives_the_mclaren_mcl36_during_the_2022_british_grand_prix.jpg\" alt=\"R\u00f3\u017cnice w kosztach sponsoringu F1\" width=\"100%\" \/><\/h2>\n<h2>Koszt sponsoringu zespo\u0142u F1<\/h2>\n<p>Zespo\u0142y F1 cz\u0119sto wsp\u00f3\u0142pracuj\u0105 z firmami w celu promowania ich marki i produkt\u00f3w. <a href=\"https:\/\/rtrsports.com\/en\/formula-1-sponsorship\/\"><strong>Ten rodzaj sponsoringu<\/strong><\/a> obejmuje <strong>branding<\/strong> na samochodzie, odzie\u017cy zespo\u0142u i innych materia\u0142ach zwi\u0105zanych z zespo\u0142em. Zapewnia r\u00f3wnie\u017c <strong>go\u015bcinno\u015b\u0107 premium<\/strong> podczas wy\u015bcig\u00f3w i <strong>mo\u017cliwo\u015bci tworzenia<\/strong> <strong>tre\u015bci<\/strong> <strong>PR<\/strong> i <strong>medi\u00f3w spo\u0142eczno\u015bciowych<\/strong>. Koszt sponsoringu zespo\u0142u jest bardzo zr\u00f3\u017cnicowany, ale generalnie mie\u015bci si\u0119 w <strong>przedziale od 1 do 50 milion\u00f3w dolar\u00f3w rocznie<\/strong>.<\/p>\n<h2>Koszt partnerstwa technologicznego zespo\u0142u F1<\/h2>\n<p>Inn\u0105 popularn\u0105 form\u0105 sponsoringu w Formule 1 jest <strong>partnerstwo technologiczne<\/strong>. Polega ono na wsp\u00f3\u0142pracy firmy z zespo\u0142em w celu zapewnienia technologii lub wiedzy in\u017cynierskiej. Koszt partnerstwa technologicznego jest r\u00f3\u017cny, ale zazwyczaj mie\u015bci si\u0119 w przedziale <strong> od 1 do 10 milion\u00f3w dolar\u00f3w rocznie<\/strong>.<\/p>\n<h2>F1 Championship Oficjalny koszt sponsoringu<\/h2>\n<p>Firmy mog\u0105 zosta\u0107 oficjalnymi partnerami Formu\u0142y 1, co zapewnia szerokie mo\u017cliwo\u015bci budowania marki, w tym<strong> reklam\u0119<\/strong> i <strong>aktywacj\u0119<\/strong><strong> na torze<\/strong> <strong>,<\/strong> prawa do u\u017cywania <strong>logo Formu\u0142y<\/strong> 1 i <strong>go\u015bcinno\u015b\u0107 premium<\/strong>. Szacuje si\u0119, \u017ce koszt zostania oficjalnym partnerem wynosi od <strong> 5 do 50 milion\u00f3w dolar\u00f3w rocznie<\/strong>.<\/p>\n<h2>Koszt sponsoringu pojedynczego wy\u015bcigu F1<\/h2>\n<p>Sponsorowanie konkretnego wy\u015bcigu to kolejna opcja dla firm, kt\u00f3re chc\u0105 zaanga\u017cowa\u0107 si\u0119 w Formu\u0142\u0119 1.<\/p>\n<p><strong>Reklama na torze<\/strong>, billboardy na torze i <strong>branding,<\/strong> ekskluzywne mo\u017cliwo\u015bci aktywacji i zaanga\u017cowania s\u0105 zwykle cz\u0119\u015bci\u0105 tego rodzaju umowy. Koszt sponsoringu wy\u015bcig\u00f3w jest r\u00f3\u017cny, ale zazwyczaj mie\u015bci si\u0119 w <strong>przedziale od 1 do 5 milion\u00f3w dolar\u00f3w za wy\u015bcig<\/strong>.<\/p>\n<p><strong>Podsumowuj\u0105c, sponsorowanie Formu\u0142y 1 mo\u017ce by\u0107 doskona\u0142ym sposobem na promowanie marki i dotarcie do ogromnej globalnej publiczno\u015bci.<\/strong> Jednak koszt sponsoringu r\u00f3\u017cni si\u0119 znacznie w zale\u017cno\u015bci od rodzaju sponsoringu oraz po\u017c\u0105danego poziomu ekspozycji i aktywacji. Firmy powinny dok\u0142adnie rozwa\u017cy\u0107 swoje cele i bud\u017cet przy wyborze pakietu sponsorskiego Formu\u0142y 1, ale mog\u0105 r\u00f3wnie\u017c skonsultowa\u0107 si\u0119 z agencj\u0105 sponsorsk\u0105 Formu\u0142y 1, tak\u0105 jak <a href=\"https:\/\/rtrsports.com\/pl\/\"><strong>RTR Sports Marketing<\/strong><\/a> w celu uzyskania wskaz\u00f3wek.<\/p>\n<h2>To nie wszystko&#8230;<\/h2>\n<p>Opr\u00f3cz wy\u017cej wymienionych rodzaj\u00f3w pakiet\u00f3w sponsorskich dost\u0119pnych w <strong>Formule<\/strong> 1, istniej\u0105 r\u00f3wnie\u017c inne mo\u017cliwo\u015bci zaanga\u017cowania si\u0119 firm w ten bardzo popularny sport motorowy. Jedn\u0105 z nich jest <strong>sponsoring kierowc\u00f3w<\/strong>. Wi\u0105\u017ce si\u0119 to ze sponsorowaniem konkretnego kierowcy lub kierowc\u00f3w i umieszczeniem ich nazwiska i logo w widocznym miejscu na kasku i kombinezonie wy\u015bcigowym. Koszt sponsoringu kierowcy mo\u017ce si\u0119 r\u00f3\u017cni\u0107 w zale\u017cno\u015bci od popularno\u015bci i sukcesu kierowcy, ale mo\u017ce waha\u0107 si\u0119 od 500 tysi\u0119cy dolar\u00f3w do kilku milion\u00f3w dolar\u00f3w rocznie.<\/p>\n<p>Dodatkowo, <strong>firmy mog\u0105 r\u00f3wnie\u017c zaanga\u017cowa\u0107 si\u0119 w Formu\u0142\u0119 1 poprzez <a href=\"https:\/\/rtrsports.com\/en\/motorsports-motogp-sponsorship-agency\/\">go\u015bcinno\u015b\u0107<\/a> i organizacj\u0119 wydarze\u0144<\/strong>. Obejmuje to przyjmowanie go\u015bci w luksusowych apartamentach i zapewnianie im wy\u0142\u0105cznego dost\u0119pu do gara\u017cy zespo\u0142u i pit lane&#8217;\u00f3w. Firmy mog\u0105 r\u00f3wnie\u017c organizowa\u0107 wydarzenia podczas weekendu wy\u015bcigowego, takie jak imprezy i premiery produkt\u00f3w. Koszt go\u015bcinno\u015bci i sponsoringu wydarze\u0144 mo\u017ce si\u0119 r\u00f3\u017cni\u0107 w zale\u017cno\u015bci od poziomu ekskluzywno\u015bci i zapewnionego dost\u0119pu, ale mo\u017ce wynosi\u0107 od kilku tysi\u0119cy do setek tysi\u0119cy dolar\u00f3w za wydarzenie.<\/p>\n<h2><strong>Wysoki zwrot z inwestycji w sponsoring Formu\u0142y 1<\/strong><\/h2>\n<p>Warto zauwa\u017cy\u0107, \u017ce cho\u0107 koszt sponsoringu w Formule 1 mo\u017ce by\u0107 znaczny, <strong>korzy\u015bci mog\u0105 by\u0107 r\u00f3wnie imponuj\u0105ce<\/strong>. Formu\u0142a 1 przyci\u0105ga miliony fan\u00f3w na ca\u0142ym \u015bwiecie, a ekspozycja zwi\u0105zana ze sponsorowaniem zespo\u0142u lub wydarzenia mo\u017ce by\u0107 nieoceniona. Wysoki poziom zaanga\u017cowania i relacji w mediach oznacza r\u00f3wnie\u017c, \u017ce sponsorzy mog\u0105 dotrze\u0107 do wysoce ukierunkowanych odbiorc\u00f3w, co sprawia, \u017ce jest to op\u0142acalna inwestycja dla firm, kt\u00f3re chc\u0105 zwi\u0119kszy\u0107 sw\u00f3j zasi\u0119g.<\/p>\n<p>Podsumowuj\u0105c, cho\u0107 koszt sponsoringu w Formule 1 mo\u017ce by\u0107 wysoki, <strong>potencjalne korzy\u015bci s\u0105 znaczne<\/strong>. Niezale\u017cnie od tego, czy chodzi o sponsoring zespo\u0142u, partnerstwo technologiczne, oficjalne partnerstwo, sponsoring wy\u015bcigu, sponsoring kierowcy, lokowanie produktu, czy te\u017c go\u015bcinno\u015b\u0107 i wydarzenia, firmy mog\u0105 dotrze\u0107 do ogromnej liczby odbiorc\u00f3w i promowa\u0107 swoj\u0105 mark\u0119 na globalnej scenie. Wa\u017cne jest, aby dok\u0142adnie rozwa\u017cy\u0107 <strong>cele i bud\u017cet przy wyborze opcji sponsoringu<\/strong>, ale potencjalne zyski sprawiaj\u0105, \u017ce jest to cenna inwestycja dla wielu firm.<\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<pre>Picture:\r\nTimfilbert, Lando Norris drives the McLaren MCL36 during the 2022 British Grand Prix at Silverstone circuit, <a href=\"https:\/\/creativecommons.org\/licenses\/by-sa\/4.0\" target=\"_blank\" rel=\"noopener\">Creative Commons Attribution-Share Alike 4.0<\/a><\/pre>\n","protected":false},"excerpt":{"rendered":"<p>Formu\u0142a 1 jest jednym z najch\u0119tniej ogl\u0105danych sport\u00f3w motorowych na \u015bwiecie, co sprawia, \u017ce jest to bardzo poszukiwana mo\u017cliwo\u015b\u0107 sponsoringu dla firm, kt\u00f3re chc\u0105 dotrze\u0107 do ogromnej liczby odbiorc\u00f3w. Jednak, jak w przypadku ka\u017cdego g\u0142o\u015bnego wydarzenia, koszt sponsoringu mo\u017ce by\u0107 wysoki. W tym artykule zbadamy r\u00f3\u017cne rodzaje koszt\u00f3w sponsoringu dost\u0119pne w Formule 1 i zwi\u0105zane [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":193900,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20213,20214],"tags":[],"class_list":["post-242300","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-formula-1-pl","category-formula1-pl"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>R\u00f3\u017cnice w kosztach sponsoringu F1<\/title>\n<meta name=\"description\" content=\"Przyjrzyjmy si\u0119 r\u00f3\u017cnym pakietom sponsorskim dost\u0119pnym w Formule 1 i zwi\u0105zanym z nimi kosztom sponsoringu Formu\u0142y 1.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"R\u00f3\u017cnice w kosztach sponsoringu F1\" \/>\n<meta property=\"og:description\" content=\"Przyjrzyjmy si\u0119 r\u00f3\u017cnym pakietom sponsorskim dost\u0119pnym w Formule 1 i zwi\u0105zanym z nimi kosztom sponsoringu Formu\u0142y 1.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/\" \/>\n<meta property=\"og:site_name\" content=\"RTR Sports\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RTRSportsMarketing\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/rtrsportsmarketing\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/lando_norris_drives_the_mclaren_mcl36_during_the_2022_british_grand_prix.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"427\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Emanuele Venturoli\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@twitter.com\/RTR_motoGP\" \/>\n<meta name=\"twitter:site\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"Emanuele Venturoli\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/roznice-w-kosztach-sponsoringu-f1\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/roznice-w-kosztach-sponsoringu-f1\\\/\"},\"author\":{\"name\":\"Emanuele Venturoli\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#\\\/schema\\\/person\\\/6db38b859a8be0e39a3fb94a2a7b0a24\"},\"headline\":\"R\u00f3\u017cnice w kosztach sponsoringu F1\",\"datePublished\":\"2024-01-03T12:52:24+00:00\",\"dateModified\":\"2025-06-27T12:09:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/roznice-w-kosztach-sponsoringu-f1\\\/\"},\"wordCount\":799,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/roznice-w-kosztach-sponsoringu-f1\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/lando_norris_drives_the_mclaren_mcl36_during_the_2022_british_grand_prix.jpg\",\"articleSection\":[\"Formu\u0142a 1\",\"Formu\u0142a1\"],\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/roznice-w-kosztach-sponsoringu-f1\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/roznice-w-kosztach-sponsoringu-f1\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/roznice-w-kosztach-sponsoringu-f1\\\/\",\"name\":\"R\u00f3\u017cnice w kosztach sponsoringu F1\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/roznice-w-kosztach-sponsoringu-f1\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/roznice-w-kosztach-sponsoringu-f1\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/lando_norris_drives_the_mclaren_mcl36_during_the_2022_british_grand_prix.jpg\",\"datePublished\":\"2024-01-03T12:52:24+00:00\",\"dateModified\":\"2025-06-27T12:09:44+00:00\",\"description\":\"Przyjrzyjmy si\u0119 r\u00f3\u017cnym pakietom sponsorskim dost\u0119pnym w Formule 1 i zwi\u0105zanym z nimi kosztom sponsoringu Formu\u0142y 1.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/roznice-w-kosztach-sponsoringu-f1\\\/#breadcrumb\"},\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/roznice-w-kosztach-sponsoringu-f1\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/roznice-w-kosztach-sponsoringu-f1\\\/#primaryimage\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/lando_norris_drives_the_mclaren_mcl36_during_the_2022_british_grand_prix.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/lando_norris_drives_the_mclaren_mcl36_during_the_2022_british_grand_prix.jpg\",\"width\":640,\"height\":427,\"caption\":\"koszt sponsoringu F1\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/roznice-w-kosztach-sponsoringu-f1\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"R\u00f3\u017cnice w kosztach sponsoringu F1\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#website\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/\",\"name\":\"RTR Sports Marketing\",\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#organization\"},\"alternateName\":\"RTR Sports\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pl-PL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#organization\",\"name\":\"RTR Sports Marketing\",\"alternateName\":\"RTR sports\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"width\":946,\"height\":260,\"caption\":\"RTR Sports Marketing\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RTRSportsMarketing\\\/\",\"https:\\\/\\\/x.com\\\/rtrsports\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rtr-sports-marketing\\\/\"],\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"email\":\"info@rtrsports.com\",\"legalName\":\"RTR Sports Marketing LTD\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#\\\/schema\\\/person\\\/6db38b859a8be0e39a3fb94a2a7b0a24\",\"name\":\"Emanuele Venturoli\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"caption\":\"Emanuele Venturoli\"},\"description\":\"Emanuele Venturoli holds a degree in Public, Political and Institutional Communication from the University of Bologna. He has built his professional career at the intersection of marketing and sport, with hands-on experience in both basketball and motorsport. He is passionate about motorsport, design and literature, and focuses on helping brands create effective and meaningful partnerships in high-performance sporting environments.\",\"sameAs\":[\"https:\\\/\\\/rtrsports.com\",\"https:\\\/\\\/www.facebook.com\\\/rtrsportsmarketing\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/emanueleventuroli\\\/\",\"https:\\\/\\\/x.com\\\/twitter.com\\\/RTR_motoGP\"],\"url\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/author\\\/emanuele\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"R\u00f3\u017cnice w kosztach sponsoringu F1","description":"Przyjrzyjmy si\u0119 r\u00f3\u017cnym pakietom sponsorskim dost\u0119pnym w Formule 1 i zwi\u0105zanym z nimi kosztom sponsoringu Formu\u0142y 1.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/","og_locale":"pl_PL","og_type":"article","og_title":"R\u00f3\u017cnice w kosztach sponsoringu F1","og_description":"Przyjrzyjmy si\u0119 r\u00f3\u017cnym pakietom sponsorskim dost\u0119pnym w Formule 1 i zwi\u0105zanym z nimi kosztom sponsoringu Formu\u0142y 1.","og_url":"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/","og_site_name":"RTR Sports","article_publisher":"https:\/\/www.facebook.com\/RTRSportsMarketing\/","article_author":"https:\/\/www.facebook.com\/rtrsportsmarketing","og_image":[{"width":640,"height":427,"url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/lando_norris_drives_the_mclaren_mcl36_during_the_2022_british_grand_prix.jpg","type":"image\/jpeg"}],"author":"Emanuele Venturoli","twitter_card":"summary_large_image","twitter_creator":"@twitter.com\/RTR_motoGP","twitter_site":"@rtrsports","twitter_misc":{"Napisane przez":"Emanuele Venturoli","Szacowany czas czytania":"4 minuty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/#article","isPartOf":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/"},"author":{"name":"Emanuele Venturoli","@id":"https:\/\/rtrsports.com\/pl\/#\/schema\/person\/6db38b859a8be0e39a3fb94a2a7b0a24"},"headline":"R\u00f3\u017cnice w kosztach sponsoringu F1","datePublished":"2024-01-03T12:52:24+00:00","dateModified":"2025-06-27T12:09:44+00:00","mainEntityOfPage":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/"},"wordCount":799,"commentCount":0,"publisher":{"@id":"https:\/\/rtrsports.com\/pl\/#organization"},"image":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/lando_norris_drives_the_mclaren_mcl36_during_the_2022_british_grand_prix.jpg","articleSection":["Formu\u0142a 1","Formu\u0142a1"],"inLanguage":"pl-PL","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/","url":"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/","name":"R\u00f3\u017cnice w kosztach sponsoringu F1","isPartOf":{"@id":"https:\/\/rtrsports.com\/pl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/#primaryimage"},"image":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/lando_norris_drives_the_mclaren_mcl36_during_the_2022_british_grand_prix.jpg","datePublished":"2024-01-03T12:52:24+00:00","dateModified":"2025-06-27T12:09:44+00:00","description":"Przyjrzyjmy si\u0119 r\u00f3\u017cnym pakietom sponsorskim dost\u0119pnym w Formule 1 i zwi\u0105zanym z nimi kosztom sponsoringu Formu\u0142y 1.","breadcrumb":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/#breadcrumb"},"inLanguage":"pl-PL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/"]}]},{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/#primaryimage","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/lando_norris_drives_the_mclaren_mcl36_during_the_2022_british_grand_prix.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/lando_norris_drives_the_mclaren_mcl36_during_the_2022_british_grand_prix.jpg","width":640,"height":427,"caption":"koszt sponsoringu F1"},{"@type":"BreadcrumbList","@id":"https:\/\/rtrsports.com\/pl\/blog\/roznice-w-kosztach-sponsoringu-f1\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/rtrsports.com\/pl\/"},{"@type":"ListItem","position":2,"name":"R\u00f3\u017cnice w kosztach sponsoringu F1"}]},{"@type":"WebSite","@id":"https:\/\/rtrsports.com\/pl\/#website","url":"https:\/\/rtrsports.com\/pl\/","name":"RTR Sports Marketing","description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","publisher":{"@id":"https:\/\/rtrsports.com\/pl\/#organization"},"alternateName":"RTR Sports","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rtrsports.com\/pl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pl-PL"},{"@type":"Organization","@id":"https:\/\/rtrsports.com\/pl\/#organization","name":"RTR Sports Marketing","alternateName":"RTR sports","url":"https:\/\/rtrsports.com\/pl\/","logo":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/rtrsports.com\/pl\/#\/schema\/logo\/image\/","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","width":946,"height":260,"caption":"RTR Sports Marketing"},"image":{"@id":"https:\/\/rtrsports.com\/pl\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RTRSportsMarketing\/","https:\/\/x.com\/rtrsports","https:\/\/www.linkedin.com\/company\/rtr-sports-marketing\/"],"description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","email":"info@rtrsports.com","legalName":"RTR Sports Marketing LTD","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"}},{"@type":"Person","@id":"https:\/\/rtrsports.com\/pl\/#\/schema\/person\/6db38b859a8be0e39a3fb94a2a7b0a24","name":"Emanuele Venturoli","image":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","caption":"Emanuele Venturoli"},"description":"Emanuele Venturoli holds a degree in Public, Political and Institutional Communication from the University of Bologna. He has built his professional career at the intersection of marketing and sport, with hands-on experience in both basketball and motorsport. He is passionate about motorsport, design and literature, and focuses on helping brands create effective and meaningful partnerships in high-performance sporting environments.","sameAs":["https:\/\/rtrsports.com","https:\/\/www.facebook.com\/rtrsportsmarketing","https:\/\/www.linkedin.com\/in\/emanueleventuroli\/","https:\/\/x.com\/twitter.com\/RTR_motoGP"],"url":"https:\/\/rtrsports.com\/pl\/author\/emanuele\/"}]}},"_links":{"self":[{"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/posts\/242300","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/comments?post=242300"}],"version-history":[{"count":3,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/posts\/242300\/revisions"}],"predecessor-version":[{"id":292126,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/posts\/242300\/revisions\/292126"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/media\/193900"}],"wp:attachment":[{"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/media?parent=242300"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/categories?post=242300"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/tags?post=242300"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}