{"id":242308,"date":"1970-01-01T00:00:00","date_gmt":"1969-12-31T23:00:00","guid":{"rendered":"https:\/\/rtrsports.com\/?p=242308"},"modified":"2025-07-22T19:56:13","modified_gmt":"2025-07-22T17:56:13","slug":"the-teams-of-formula-1-2023-launches-livree-drivers-and-sponsors-ferrari-mercedes-alpine","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/pl\/the-teams-of-formula-1-2023-launches-livree-drivers-and-sponsors-ferrari-mercedes-alpine\/","title":{"rendered":"Zespo\u0142y Formu\u0142y 1 2023: premiery, malowania, kierowcy i sponsorzy – Ferrari, Mercedes, Alpine"},"content":{"rendered":"

Po prezentacjach zespo\u0142u McLaren Racing <\/strong>z nowym MCL60<\/strong>, Aston Martin Aramco Cognizant<\/strong> z AMR23<\/strong> i Scuderia AlphaTauri z AT04<\/a>, pojawi\u0105 si\u0119 Ferrari, Mercedes i Alpine<\/strong>.<\/p>\n

Scuderia Ferrari prezentuje p\u0142on\u0105cy SF-23, Mercedes nowy W14, a Alpine A523<\/strong><\/h2>\n

\"ferrari-sf-23\"<\/p>\n

W Walentynki zesp\u00f3\u0142 z Maranello wraz z Charlesem Leclercem<\/strong> i Carlosem Sainzem<\/strong> prezentuj\u0105 nowe Ferrari SF-23<\/strong> swoim ukochanym, s\u0142ynnym „fanom”, kt\u00f3rzy zawsze mieli Ferrari w swoich sercach i duszach. Na \u017cywo z Fiorano, kierowcy r\u00f3wnie\u017c dadz\u0105 Ferrari pi\u0119\u0107 okr\u0105\u017ce\u0144 wok\u00f3\u0142 toru nowego, rycz\u0105cego jednomiejscowego samochodu.<\/p>\n

Wspania\u0142e jak zawsze, z nieco ciemniejsz\u0105 czerwieni\u0105, Ferrari SF-23 wygl\u0105da najlepiej. W tym artykule przygl\u0105damy si\u0119 i komentujemy go z punktu widzenia sponsor\u00f3w i partner\u00f3w<\/a> i mo\u017cemy powiedzie\u0107, \u017ce sytuacja jest do\u015b\u0107 podobna do poprzedniego sezonu.<\/p>\n

Doskona\u0142a widoczno\u015b\u0107 dla Shell, Santander, aws, Ray-Ban, Richard Mille, Ceva Logistics, Genesys, Bitdefender<\/strong>, Estrella Galicia, HCLSoftware, Palantir.<\/p>\n

Pierwsz\u0105 nowo\u015bci\u0105, jak\u0105 zauwa\u017camy, jest obecno\u015b\u0107 Bang & Olufsen<\/strong> jako nowego oficjalnego partnera, z ich logo po wewn\u0119trznej stronie skrzyd\u0142a SF-23. Du\u0144ska marka, symbol doskona\u0142o\u015bci w dziedzinie technologii audio, \u0142\u0105czy si\u0142y z zespo\u0142em Formu\u0142y 1, aby zaoferowa\u0107 fanom najwy\u017cszej kategorii wy\u015bcig\u00f3w samochodowych do\u015bwiadczenia nowej generacji poprzez aktywacje zar\u00f3wno na torze, jak i poza nim.<\/p>\n

Kolejnym nowym partnerem jest Ecopol,<\/strong> innowacyjna firma, kt\u00f3ra wprowadzi\u0142a na rynek rozpuszczalne w wodzie i biodegradowalne folie, najcz\u0119\u015bciej stosowane w bran\u017cy domowych \u015brodk\u00f3w czysto\u015bci, oferuj\u0105c konsumentom bezpieczny i przyjazny dla \u015brodowiska produkt.<\/p>\n

Logo Ecopol znajduje si\u0119 r\u00f3wnie\u017c na samochodzie, na przednim tr\u00f3jk\u0105cie zawieszenia.<\/p>\n

Wielu zesz\u0142orocznych sponsor\u00f3w nie jest ju\u017c obecnych, takich jak blockchain<\/strong> Velas <\/strong>, kt\u00f3ry mia\u0142 \u015bwietn\u0105 ekspozycj\u0119 na nosie i skrzydle samochodu w zesz\u0142ym sezonie, oraz Snapdragon <\/strong>, pakiet system-on-a-chip produkowany przez Qualcomm, kt\u00f3ry zamiast tego znajdziemy na Mercedesie.<\/p>\n

Nowy szef zespo\u0142u, Fr\u00e9d\u00e9ric Vasseur, jest pod ogromn\u0105 presj\u0105: „Naszym celem jest zdobycie mistrzostwa, ale nie b\u0119dzie to \u0142atwe zadanie, poniewa\u017c nasi konkurenci b\u0119d\u0105 mieli dok\u0142adnie taki sam cel. Musimy zabra\u0107 ze sob\u0105 odpowiedni\u0105 mentalno\u015b\u0107 i zawsze pracowa\u0107 nad tym, by jutro by\u0107 lepszym ni\u017c dzi\u015b.<\/p>\n

Oto dw\u00f3ch uczestnik\u00f3w…<\/p>\n

Lewis Hamilton i George Russel prezentuj\u0105 nowy Mercedes-AMGW14 z Silverstone<\/strong><\/h2>\n

\"mercedes-w-14\"<\/p>\n

Wczesnym rankiem na torze Silverstone zesp\u00f3\u0142 Mercedes-AMG PETRONAS F1 Team<\/strong> zaprezentowa\u0142 bolid W14<\/strong> z 7-krotnym mistrzem \u015bwiata Lewisem Hamiltonem <\/strong>, kt\u00f3ry wystartuje w swoim 11. sezonie w barwach zespo\u0142u, m\u0142odym George’em Russelem<\/strong>, kt\u00f3ry dzi\u015b ko\u0144czy 25 lat, oraz Mickiem Shumacherem, kt\u00f3ry b\u0119dzie trzecim kierowc\u0105 w tym sezonie. Trio wyra\u017anie towarzyszy\u0142 dyrektor zespo\u0142u Toto Wolf<\/strong>.<\/p>\n

Powr\u00f3t czerni dla Mercedesa W14: czarne malowanie powraca, ale w matowej wersji karbonowej, zdecydowanie zast\u0119puj\u0105c aluminium, nadaj\u0105c samochodowi wi\u0119cej lekko\u015bci, a tak\u017ce elegancki, ale agresywny wygl\u0105d. Czarna wersja pojawi\u0142a si\u0119 dwa lata temu na pro\u015bb\u0119 Lewisa Hamiltona jako przes\u0142anie przeciwko rasizmowi; „Czarna Strza\u0142a” zadebiutowa\u0142a w Austrii w 2020 roku, w szczytowym momencie kontrowersji rasowych wywo\u0142anych zab\u00f3jstwem George’a Floyda w Ameryce.<\/p>\n

Mercedes zdecydowa\u0142 si\u0119 w tym roku na dobre porzuci\u0107 „srebrn\u0105 strza\u0142\u0119” i wprowadzi\u0107 nowe, czarne barwy.<\/p>\n

\u015awietna widoczno\u015b\u0107 dla sponsor\u00f3w, kt\u00f3rych logo na czarnym tle zyskuje jeszcze wi\u0119ksz\u0105 si\u0142\u0119. Nie ma tu wielkich nowo\u015bci; du\u017ca \u015bwiadomo\u015b\u0107 marki dla sponsora tytularnego Petronas, a tak\u017ce TeamViewer na przednim skrzydle, ale tak\u017ce po obu stronach pokrywy silnika, Ineos, IWC, AMD, Crowdstrike, Solera i Snapdragon<\/strong> zmieniaj\u0105cy si\u0119 z Ferrari na Mercedesa i zajmuj\u0105cy miejsce po bokach tylnego skrzyd\u0142a; Mercedes potwierdza, \u017ce technologie Qualcomm<\/strong> Snapdragon b\u0119d\u0105 nieocenione w tworzeniu unikalnych do\u015bwiadcze\u0144 dla fan\u00f3w, zar\u00f3wno osobi\u015bcie, jak i cyfrowo, co jest kolejnym dowodem na to, \u017ce partnerzy Formu\u0142y 1 coraz cz\u0119\u015bciej staraj\u0105 si\u0119 wykorzysta\u0107 sponsoring do anga\u017cowania i anga\u017cowania fan\u00f3w.<\/p>\n

Na kasku George’a Russela i na samochodzie widoczny jest r\u00f3wnie\u017c nowy partner – G42<\/strong>, wiod\u0105ca firma zajmuj\u0105ca si\u0119 sztuczn\u0105 inteligencj\u0105 i przetwarzaniem w chmurze z siedzib\u0105 w Zjednoczonych Emiratach Arabskich. G42, m\u00f3wi Toto Wolf, po\u0142\u0105czy si\u0142y z zespo\u0142em Mercedesa, aby zbada\u0107, w jaki spos\u00f3b mo\u017cna wdro\u017cy\u0107 najnowocze\u015bniejsze oprogramowanie i rozwi\u0105zania sztucznej inteligencji w operacjach zespo\u0142u, aby zapewni\u0107 wgl\u0105d i ulepszenia. <\/strong><\/p>\n

I wreszcie pojawia si\u0119 Alpine z A523<\/strong><\/h2>\n

\"alpine-a523\"<\/p>\n

Nowy Alpine A523<\/strong> zosta\u0142 zaprezentowany w Londynie przez Luc\u0119 de Meo<\/strong>, dyrektora generalnego Grupy Renault oraz Laurenta Rossiego<\/strong>, dyrektora generalnego Alpine.<\/p>\n

Alpine ma r\u00f3wnie\u017c nowego kierowc\u0119, Pierre’a Gasly’<\/strong>ego, kt\u00f3ry zast\u0105pi Fernando Alonso wraz z Francuzem Estebanem Oconem<\/strong>, z kt\u00f3rym s\u0105 bliskimi przyjaci\u00f3\u0142mi. Trzecim kierowc\u0105 by\u0142 Australijczyk Jack Dooan, syn Micka Dooana.<\/p>\n

Otmar Szafnauer prezentuje dwa malowania, czarno-niebieskie, w kt\u00f3rym b\u0119dzie startowa\u0142 w wi\u0119kszo\u015bci wy\u015bcig\u00f3w, oraz r\u00f3\u017cowe, „La Vie En rose”, spersonalizowane dla sponsora BWT.<\/p>\n

Je\u015bli chodzi o sponsor\u00f3w, nie ma wi\u0119kszych nowo\u015bci; potwierdzono BWT jako sponsora tytularnego, Castrol, Bp Ultimate, Mobilize i Mapfre jako partner\u00f3w premium, Microsoft, Binance, Kappa, Dupont, Bell&Ross, plug, Mandiant i wielu innych.<\/p>\n

Celem zespo\u0142u jest umocnienie zesz\u0142orocznych wynik\u00f3w i zniwelowanie r\u00f3\u017cnicy w stosunku do 3 najlepszych zespo\u0142\u00f3w RedBull, Ferrari i Mercedes.<\/p>\n

Premiera 10 zespo\u0142\u00f3w Formu\u0142y 1 2023 zosta\u0142a zako\u0144czona, teraz pozostaje nam tylko czeka\u0107 na debiut na torze, a to ju\u017c tylko trzy tygodnie.<\/p>\n

Przypominamy pokr\u00f3tce kalendarz Formu\u0142y 1 2023<\/strong>: startuje ona 3 marca w Bahrajnie, pierwszym europejskim wy\u015bcigiem b\u0119dzie Imola 21 maja, ostatnim wy\u015bcigiem przed letni\u0105 przerw\u0105 b\u0119dzie Spa w Belgii 30 lipca, a nast\u0119pnie wznowiona 27 sierpnia w Holandii. Ostatni wy\u015bcig sezonu odb\u0119dzie si\u0119 26 listopada w Abu Zabi.<\/p>\n

Je\u015bli w mi\u0119dzyczasie chcesz wiedzie\u0107
\njak inwestowa\u0107 w Formu\u0142\u0119 1<\/strong>
\n<\/a>nie wahaj si\u0119 z nami skontaktowa\u0107.<\/p>\n","protected":false},"excerpt":{"rendered":"

Po prezentacjach zespo\u0142u McLaren Racing z nowym MCL60, Aston Martin Aramco Cognizant z AMR23 i Scuderia AlphaTauri z AT04, pojawi\u0105 si\u0119 Ferrari, Mercedes i Alpine. Scuderia Ferrari prezentuje p\u0142on\u0105cy SF-23, Mercedes nowy W14, a Alpine A523 W Walentynki zesp\u00f3\u0142 z Maranello wraz z Charlesem Leclercem i Carlosem Sainzem prezentuj\u0105 nowe Ferrari SF-23 swoim ukochanym, s\u0142ynnym […]<\/p>\n","protected":false},"author":17,"featured_media":193626,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20213,20214],"tags":[],"class_list":["post-242308","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-formula-1-pl","category-formula1-pl"],"acf":[],"contentshake_article_id":"","yoast_head":"\nZespo\u0142y F1 2023 - Ferrari, Mercedes, Alpine<\/title>\n<meta name=\"description\" content=\"A po prezentacjach McLarena, Astona Martina i AlphaTauri z AT04, nadchodz\u0105 Ferrari, Mercedes i Alpine\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"email\":\"info@rtrsports.com\",\"legalName\":\"RTR Sports Marketing LTD\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#\\\/schema\\\/person\\\/7bb165381d5e3404094e095cabc0167e\",\"name\":\"Silvia Schweiger\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/69d98ba8290517744bdcb27b64c18a4a735ed0cac4d0bd39ea418fe3b1019aef?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/69d98ba8290517744bdcb27b64c18a4a735ed0cac4d0bd39ea418fe3b1019aef?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/69d98ba8290517744bdcb27b64c18a4a735ed0cac4d0bd39ea418fe3b1019aef?s=96&d=mm&r=g\",\"caption\":\"Silvia Schweiger\"},\"description\":\"Silvia Schweiger has spent more than 20 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