{"id":242486,"date":"2024-01-08T10:20:52","date_gmt":"2024-01-08T09:20:52","guid":{"rendered":"https:\/\/rtrsports.com\/motogp-show-bikes\/"},"modified":"2026-09-17T13:37:35","modified_gmt":"2026-09-17T11:37:35","slug":"motogp-show-bikes","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/","title":{"rendered":"Motocykle wystawowe MotoGP: czym s\u0105 i jak si\u0119 je wykorzystuje?"},"content":{"rendered":"<p><strong>Motocykle wystawowe<\/strong>, powszechnie nazywane <em>show bike<\/em>&#8217;ami, to repliki motocykli u\u017cywanych przez zawodnik\u00f3w podczas zawod\u00f3w MotoGP. Zespo\u0142y udost\u0119pniaj\u0105 je swoim <a href=\"https:\/\/rtrsports.com\/pl\/blog\/rodzaje-sponsoringu-w-sporcie\/\"><strong>g\u0142\u00f3wnym sponsorom i partnerom<\/strong><\/a> jako narz\u0119dzie marketingowe na specjalnych wydarzeniach: wystawach, konferencjach, targach, konwentach firmowych i presti\u017cowych inauguracjach.<\/p>\n<h2>Czym s\u0105 show bike&#8217;i MotoGP?<\/h2>\n<p><strong>Show bike<\/strong> to wierna replika motocykli startuj\u0105cych w Mistrzostwach \u015awiata MotoGP: ten sam wygl\u0105d, ta sama malatura, ta sama identyczno\u015b\u0107 wizualna co prototypy na torze. Zasadnicza r\u00f3\u017cnica polega na tym, \u017ce motocykle wystawowe zazwyczaj nie maj\u0105 dzia\u0142aj\u0105cego silnika \u2014 lub maj\u0105 silnik zapiecz\u0119towany \u2014 i pozbawione s\u0105 pewnych komponent\u00f3w elektronicznych z powod\u00f3w kontraktowych uzgodnionych z producentami. W praktyce cz\u0119sto jest to motocykl z poprzedniego sezonu, przemalowany na barwy aktualnego sezonu, tak aby wygl\u0105d zewn\u0119trzny idealnie odpowiada\u0142 prototypom bior\u0105cym udzia\u0142 w trwaj\u0105cych Mistrzostwach \u015awiata.<\/p>\n<h2>Nieodparty urok jedynego w swoim rodzaju prototypu<\/h2>\n<p>Jedn\u0105 z najbardziej charakterystycznych cech <strong>MotoGP<\/strong> jest to, \u017ce zawody s\u0105 zarezerwowane wy\u0142\u0105cznie dla prototyp\u00f3w: maszyn budowanych r\u0119cznie, w niezwykle ograniczonej liczbie, wy\u0142\u0105cznie w celu \u015bcigania si\u0119 w Premier Class. W przeciwie\u0144stwie do Mistrzostw \u015awiata Superbike, gdzie motocykle wywodz\u0105 si\u0119 z modeli komercyjnych, kt\u00f3re mo\u017cna kupi\u0107 \u2014 za wysok\u0105 cen\u0119 \u2014 r\u00f3wnie\u017c prywatnie, maszyny MotoGP s\u0105 obiektami unikatowymi. Nie istnieje \u017caden cennik, nie istnieje \u017caden dealer. S\u0105 niedost\u0119pne z definicji.<\/p>\n<p>W\u0142a\u015bnie dlatego zobaczenie na w\u0142asne oczy jednej z tych niezwyk\u0142ych maszyn jest wyj\u0105tkowym do\u015bwiadczeniem emocjonalnym, zar\u00f3wno dla fan\u00f3w, kt\u00f3rzy rozpoznaj\u0105 motocykl swojego mistrza, jak i dla laik\u00f3w, kt\u00f3rzy nagle staj\u0105 twarz\u0105 w twarz z absolutnym dzie\u0142em sztuki in\u017cynierskiej. Blisko\u015b\u0107 \u2014 mo\u017cliwo\u015b\u0107 podziwiania jej z odleg\u0142o\u015bci kilku centymetr\u00f3w \u2014 zmienia show bike&#8217;a w obiekt zdolny do wywarcia niezapomnianego wra\u017cenia na ka\u017cdym, kto go spotka.<\/p>\n<h2>Cenny aktyw marketingowy dla sponsor\u00f3w i partner\u00f3w<\/h2>\n<p>Zespo\u0142y posiadaj\u0105ce show bike&#8217;a w\u0142\u0105czaj\u0105 go do pakietu korzy\u015bci oferowanych <a href=\"https:\/\/rtrsports.com\/pl\/sponsoring-motogp\/\"><strong>partnerom MotoGP<\/strong><\/a> jako integraln\u0105 cz\u0119\u015b\u0107 kontraktu <a href=\"https:\/\/rtrsports.com\/pl\/blog\/jak-dziala-sponsoring\/\"><strong>sponsoringowego<\/strong><\/a>. Nie jest to element drugorz\u0119dny: show bike jest jednym z najbardziej ekskluzywnych aktyw\u00f3w, jakie zesp\u00f3\u0142 mo\u017ce przyzna\u0107, obok korzystania z wizerunku instytucjonalnego zespo\u0142u, przepustek hospitality, wsparcia w mediach spo\u0142eczno\u015bciowych i mo\u017cliwo\u015bci co-brandingu.<\/p>\n<p>Sponsorzy prosz\u0105 o niego na najbardziej strategiczne momenty swojego kalendarza marketingowego: mi\u0119dzynarodowe targi (aby przyci\u0105ga\u0107 odwiedzaj\u0105cych do stoiska), konwencje (aby nada\u0107 wydarzeniu atmosfer\u0119 premium) lub wa\u017cne inauguracje firmowe (aby uczyni\u0107 ten moment naprawd\u0119 niezapomnianym). Prawo do korzystania jest starannie dozowane: z regu\u0142y ten sam sponsor nie otrzymuje show bike&#8217;a wi\u0119cej ni\u017c dwa razy w ci\u0105gu sezonu. Zesp\u00f3\u0142 bezpo\u015brednio zarz\u0105dza wszystkimi aspektami logistycznymi: transportem, instalacj\u0105 na podstawkach i p\u00f3\u017aniejszym demonta\u017cem.<\/p>\n<h2>Aktywacja o wysokim wp\u0142ywie emocjonalnym<\/h2>\n<p><a href=\"https:\/\/rtrsports.com\/pl\/sponsoring-motogp\/\"><strong>Sponsoring sportowy<\/strong><\/a> to ekosystem praw, mo\u017cliwo\u015bci komunikacyjnych i narz\u0119dzi storytellingu. Show bike jest jednym z tych narz\u0119dzi: by\u0107 mo\u017ce najbardziej bezpo\u015brednim i najpot\u0119\u017cniejszym pod wzgl\u0119dem natychmiastowego oddzia\u0142ywania emocjonalnego.<\/p>\n<p>Wyobra\u017a sobie organizowanie konwencji z najwa\u017cniejszymi klientami, partnerami i inwestorami. Gdy twoi go\u015bcie zajmuj\u0105 miejsca, du\u017cy ekran wy\u015bwietla obrazy z w\u0142a\u015bnie zako\u0144czonego sezonu: pit lane, szybkie okr\u0105\u017cenia, podium. W centrum sali, dok\u0142adnie tam, gdzie prelegenci zabior\u0105 g\u0142os, stoi motocykl. Ten sam motocykl, co na ekranie. Z twoim logo na owiewce. Zanim ktokolwiek wypowiedzia\u0142 cho\u0107 jedno s\u0142owo, ju\u017c stworzy\u0142e\u015b ten moment. Ju\u017c zostawi\u0142e\u015b niezatarte wspomnienie w umys\u0142ach wszystkich obecnych.<\/p>\n<p>Na tym polega si\u0142a dobrze skonstruowanej aktywacji: nie opisuje warto\u015bci sponsoringu \u2014 sprawia, \u017ce si\u0119 j\u0105 odczuwa.<\/p>\n<h2>Cz\u0119sto zadawane pytania o show bike&#8217;i MotoGP<\/h2>\n    <div itemscope itemtype=\"https:\/\/schema.org\/FAQPage\" class=\"faq-schema-wrapper question-list-wrap\">\r\n\r\n                    <h2><b>Frequently Asked Questions<\/b><\/h2>\r\n        \r\n        <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Czym jest show bike MotoGP?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <\/p>\n<p>Show bike MotoGP to wierna replika prototyp\u00f3w startuj\u0105cych w Mistrzostwach \u015awiata. Ma ten sam wygl\u0105d zewn\u0119trzny co motocykle na torze, ale zazwyczaj nie posiada dzia\u0142aj\u0105cego silnika (lub ma zapiecz\u0119towany) i pozbawiony jest pewnych komponent\u00f3w elektronicznych z powod\u00f3w kontraktowych. Budowany jest na bazie motocykla z poprzedniego sezonu, wyposa\u017conego w barwy aktualnego sezonu.<\/p>\n<p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Do czego s\u0142u\u017c\u0105 show bike&#039;i?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <\/p>\n<p>Show bike&#8217;i s\u0105 wykorzystywane przez zespo\u0142y jako narz\u0119dzie marketingowe w ramach pakiet\u00f3w sponsorskich. Sponsorzy mog\u0105 zabiera\u0107 je na w\u0142asne wydarzenia: targi, konwencje firmowe, inauguracje i spotkania z klientami. Ich obecno\u015b\u0107 zamienia ka\u017cde wydarzenie w niezapomniane do\u015bwiadczenie, dzi\u0119ki nieodpartemu urokowi prototyp\u00f3w MotoGP.<\/p>\n<p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Ile razy mo\u017ce korzysta\u0107 ze show bike&#039;a sponsor?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <\/p>\n<p>Z regu\u0142y ten sam sponsor nie otrzymuje prawa do korzystania ze show bike&#8217;a wi\u0119cej ni\u017c dwa razy w ci\u0105gu sezonu. Zesp\u00f3\u0142 bezpo\u015brednio zarz\u0105dza ca\u0142\u0105 logistyk\u0105 (transport, instalacja, demonta\u017c) i rozdziela ten przywilej mi\u0119dzy r\u00f3\u017cnych partner\u00f3w w spos\u00f3b skalibrowany, stosownie do poziomu sponsoringu.<\/p>\n<p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Czy show bike&#039;i MotoGP mo\u017cna kupi\u0107?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <\/p>\n<p>Motocykle startuj\u0105ce w MotoGP to prototypy zbudowane wy\u0142\u0105cznie do \u015bcigania si\u0119: nie s\u0105 sprzedawane publicznie w \u017cadnej formie. Show bike&#8217;i, b\u0119d\u0105ce replikami wykonanymi na potrzeby marketingowe, nale\u017c\u0105 do zespo\u0142\u00f3w i s\u0105 czasowo udost\u0119pniane sponsorom w ramach kontrakt\u00f3w sponsorskich. Nie s\u0105 dost\u0119pne do zakupu przez osoby prywatne.<\/p>\n<p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n    <div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" class=\"faq-item question-list-row\">\r\n\r\n        <h3 class=\"h5\" itemprop=\"name\">\r\n            <b>Jak uzyska\u0107 dost\u0119p do show bike&#039;a MotoGP na wydarzenie?<\/b>\r\n        <\/h3>\r\n\r\n        <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\r\n            <div itemprop=\"text\" class=\"question-answer\">\r\n                <\/p>\n<p>Dost\u0119p do show bike&#8217;a MotoGP uzyskuje si\u0119 poprzez <a href=\"https:\/\/rtrsports.com\/pl\/sponsoring-motogp\/\">kontrakt sponsorski z zespo\u0142em MotoGP<\/a>. RTR Sports Marketing, z ponad 30-letnim do\u015bwiadczeniem w motorsporcie, mo\u017ce pom\u00f3c w zidentyfikowaniu odpowiedniego zespo\u0142u zgodnie z twoimi celami i opracowaniu najbardziej efektywnego pakietu aktywacji dla twojego biznesu.<\/p>\n<p>\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n    <br \/>\n\r\n    <\/div>\r\n    \n","protected":false},"excerpt":{"rendered":"<p>Motocykle wystawowe, powszechnie nazywane show bike&#8217;ami, to repliki motocykli u\u017cywanych przez zawodnik\u00f3w podczas zawod\u00f3w MotoGP. Zespo\u0142y udost\u0119pniaj\u0105 je swoim g\u0142\u00f3wnym sponsorom i partnerom jako narz\u0119dzie marketingowe na specjalnych wydarzeniach: wystawach, konferencjach, targach, konwentach firmowych i presti\u017cowych inauguracjach. Czym s\u0105 show bike&#8217;i MotoGP? Show bike to wierna replika motocykli startuj\u0105cych w Mistrzostwach \u015awiata MotoGP: ten sam [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":190344,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20212,20211],"tags":[],"class_list":["post-242486","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-sportowy","category-sponsoring-sportowy-pl"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Czym jest motocykl pokazowy MotoGP i dlaczego jest wa\u017cny?<\/title>\n<meta name=\"description\" content=\"Czym s\u0105 motocykle wystawowe MotoGP i jak wykorzystuj\u0105 je zespo\u0142y jako narz\u0119dzie marketingowe? RTR Sports Marketing: ponad 30 lat w motorsporcie.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Motocykle wystawowe MotoGP: czym s\u0105 i jak si\u0119 je wykorzystuje?\" \/>\n<meta property=\"og:description\" content=\"Czym s\u0105 motocykle wystawowe MotoGP i jak wykorzystuj\u0105 je zespo\u0142y jako narz\u0119dzie marketingowe? RTR Sports Marketing: ponad 30 lat w motorsporcie.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/\" \/>\n<meta property=\"og:site_name\" content=\"RTR Sports\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RTRSportsMarketing\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/rtrsportsmarketing\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/showbikes-5.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Emanuele Venturoli\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@twitter.com\/RTR_motoGP\" \/>\n<meta name=\"twitter:site\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"Emanuele Venturoli\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/motogp-show-bikes\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/motogp-show-bikes\\\/\"},\"author\":{\"name\":\"Emanuele Venturoli\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#\\\/schema\\\/person\\\/6db38b859a8be0e39a3fb94a2a7b0a24\"},\"headline\":\"Motocykle wystawowe MotoGP: czym s\u0105 i jak si\u0119 je wykorzystuje?\",\"datePublished\":\"2024-01-08T09:20:52+00:00\",\"dateModified\":\"2026-09-17T11:37:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/motogp-show-bikes\\\/\"},\"wordCount\":951,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/motogp-show-bikes\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/showbikes-5.jpg\",\"articleSection\":[\"Marketing sportowy\",\"Sponsoring sportowy\"],\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/motogp-show-bikes\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/motogp-show-bikes\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/motogp-show-bikes\\\/\",\"name\":\"Czym jest motocykl pokazowy MotoGP i dlaczego jest wa\u017cny?\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/motogp-show-bikes\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/motogp-show-bikes\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/showbikes-5.jpg\",\"datePublished\":\"2024-01-08T09:20:52+00:00\",\"dateModified\":\"2026-09-17T11:37:35+00:00\",\"description\":\"Czym s\u0105 motocykle wystawowe MotoGP i jak wykorzystuj\u0105 je zespo\u0142y jako narz\u0119dzie marketingowe? RTR Sports Marketing: ponad 30 lat w motorsporcie.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/motogp-show-bikes\\\/#breadcrumb\"},\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/motogp-show-bikes\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/motogp-show-bikes\\\/#primaryimage\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/showbikes-5.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/showbikes-5.jpg\",\"width\":1920,\"height\":1080,\"caption\":\"Motocykle pokazowe MotoGP\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/motogp-show-bikes\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Motocykle wystawowe MotoGP: czym s\u0105 i jak si\u0119 je wykorzystuje?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#website\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/\",\"name\":\"RTR Sports Marketing\",\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#organization\"},\"alternateName\":\"RTR Sports\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pl-PL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#organization\",\"name\":\"RTR Sports Marketing\",\"alternateName\":\"RTR sports\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"width\":946,\"height\":260,\"caption\":\"RTR Sports Marketing\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RTRSportsMarketing\\\/\",\"https:\\\/\\\/x.com\\\/rtrsports\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rtr-sports-marketing\\\/\",\"https:\\\/\\\/www.wikidata.org\\\/wiki\\\/Q7797317\"],\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"email\":\"info@rtrsports.com\",\"legalName\":\"RTR Sports Marketing LTD\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#\\\/schema\\\/person\\\/6db38b859a8be0e39a3fb94a2a7b0a24\",\"name\":\"Emanuele Venturoli\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g\",\"caption\":\"Emanuele Venturoli\"},\"description\":\"Emanuele Venturoli is Head of Communication &amp; Marketing at RTR Sports Marketing, where he has led the agency's editorial, digital, and SEO output since 2012. He holds a degree in Public, Political and Institutional Communication from the University of Bologna and began his career in sport at Virtus Bologna basketball before moving into motorsport. He lectures in sports marketing at 24ORE Business School and writes across Formula 1, MotoGP, and sponsorship strategy, overseeing RTR's multilingual content platform across 13 languages.\",\"sameAs\":[\"https:\\\/\\\/rtrsports.com\",\"https:\\\/\\\/www.facebook.com\\\/rtrsportsmarketing\",\"https:\\\/\\\/it.linkedin.com\\\/in\\\/emanueleventuroli\",\"https:\\\/\\\/x.com\\\/twitter.com\\\/RTR_motoGP\"],\"url\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/author\\\/emanuele\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Czym jest motocykl pokazowy MotoGP i dlaczego jest wa\u017cny?","description":"Czym s\u0105 motocykle wystawowe MotoGP i jak wykorzystuj\u0105 je zespo\u0142y jako narz\u0119dzie marketingowe? RTR Sports Marketing: ponad 30 lat w motorsporcie.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/","og_locale":"pl_PL","og_type":"article","og_title":"Motocykle wystawowe MotoGP: czym s\u0105 i jak si\u0119 je wykorzystuje?","og_description":"Czym s\u0105 motocykle wystawowe MotoGP i jak wykorzystuj\u0105 je zespo\u0142y jako narz\u0119dzie marketingowe? RTR Sports Marketing: ponad 30 lat w motorsporcie.","og_url":"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/","og_site_name":"RTR Sports","article_publisher":"https:\/\/www.facebook.com\/RTRSportsMarketing\/","article_author":"https:\/\/www.facebook.com\/rtrsportsmarketing","og_image":[{"width":1920,"height":1080,"url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/showbikes-5.jpg","type":"image\/jpeg"}],"author":"Emanuele Venturoli","twitter_card":"summary_large_image","twitter_creator":"@twitter.com\/RTR_motoGP","twitter_site":"@rtrsports","twitter_misc":{"Napisane przez":"Emanuele Venturoli","Szacowany czas czytania":"5 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/#article","isPartOf":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/"},"author":{"name":"Emanuele Venturoli","@id":"https:\/\/rtrsports.com\/pl\/#\/schema\/person\/6db38b859a8be0e39a3fb94a2a7b0a24"},"headline":"Motocykle wystawowe MotoGP: czym s\u0105 i jak si\u0119 je wykorzystuje?","datePublished":"2024-01-08T09:20:52+00:00","dateModified":"2026-09-17T11:37:35+00:00","mainEntityOfPage":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/"},"wordCount":951,"commentCount":0,"publisher":{"@id":"https:\/\/rtrsports.com\/pl\/#organization"},"image":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/showbikes-5.jpg","articleSection":["Marketing sportowy","Sponsoring sportowy"],"inLanguage":"pl-PL","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/","url":"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/","name":"Czym jest motocykl pokazowy MotoGP i dlaczego jest wa\u017cny?","isPartOf":{"@id":"https:\/\/rtrsports.com\/pl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/#primaryimage"},"image":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/showbikes-5.jpg","datePublished":"2024-01-08T09:20:52+00:00","dateModified":"2026-09-17T11:37:35+00:00","description":"Czym s\u0105 motocykle wystawowe MotoGP i jak wykorzystuj\u0105 je zespo\u0142y jako narz\u0119dzie marketingowe? RTR Sports Marketing: ponad 30 lat w motorsporcie.","breadcrumb":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/#breadcrumb"},"inLanguage":"pl-PL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/"]}]},{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/#primaryimage","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/showbikes-5.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/showbikes-5.jpg","width":1920,"height":1080,"caption":"Motocykle pokazowe MotoGP"},{"@type":"BreadcrumbList","@id":"https:\/\/rtrsports.com\/pl\/blog\/motogp-show-bikes\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/rtrsports.com\/pl\/"},{"@type":"ListItem","position":2,"name":"Motocykle wystawowe MotoGP: czym s\u0105 i jak si\u0119 je wykorzystuje?"}]},{"@type":"WebSite","@id":"https:\/\/rtrsports.com\/pl\/#website","url":"https:\/\/rtrsports.com\/pl\/","name":"RTR Sports Marketing","description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","publisher":{"@id":"https:\/\/rtrsports.com\/pl\/#organization"},"alternateName":"RTR Sports","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rtrsports.com\/pl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pl-PL"},{"@type":"Organization","@id":"https:\/\/rtrsports.com\/pl\/#organization","name":"RTR Sports Marketing","alternateName":"RTR sports","url":"https:\/\/rtrsports.com\/pl\/","logo":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/rtrsports.com\/pl\/#\/schema\/logo\/image\/","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","width":946,"height":260,"caption":"RTR Sports Marketing"},"image":{"@id":"https:\/\/rtrsports.com\/pl\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RTRSportsMarketing\/","https:\/\/x.com\/rtrsports","https:\/\/www.linkedin.com\/company\/rtr-sports-marketing\/","https:\/\/www.wikidata.org\/wiki\/Q7797317"],"description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","email":"info@rtrsports.com","legalName":"RTR Sports Marketing LTD","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"}},{"@type":"Person","@id":"https:\/\/rtrsports.com\/pl\/#\/schema\/person\/6db38b859a8be0e39a3fb94a2a7b0a24","name":"Emanuele Venturoli","image":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0b31d97856061312ddbe71e59715c5835bd3e68f9734d235e2650b6c5a1fb59f?s=96&d=mm&r=g","caption":"Emanuele Venturoli"},"description":"Emanuele Venturoli is Head of Communication &amp; Marketing at RTR Sports Marketing, where he has led the agency's editorial, digital, and SEO output since 2012. He holds a degree in Public, Political and Institutional Communication from the University of Bologna and began his career in sport at Virtus Bologna basketball before moving into motorsport. He lectures in sports marketing at 24ORE Business School and writes across Formula 1, MotoGP, and sponsorship strategy, overseeing RTR's multilingual content platform across 13 languages.","sameAs":["https:\/\/rtrsports.com","https:\/\/www.facebook.com\/rtrsportsmarketing","https:\/\/it.linkedin.com\/in\/emanueleventuroli","https:\/\/x.com\/twitter.com\/RTR_motoGP"],"url":"https:\/\/rtrsports.com\/pl\/author\/emanuele\/"}]}},"_links":{"self":[{"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/posts\/242486","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/comments?post=242486"}],"version-history":[{"count":4,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/posts\/242486\/revisions"}],"predecessor-version":[{"id":354806,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/posts\/242486\/revisions\/354806"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/media\/190344"}],"wp:attachment":[{"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/media?parent=242486"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/categories?post=242486"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/tags?post=242486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}