{"id":355010,"date":"2019-03-25T08:28:27","date_gmt":"2019-03-25T07:28:27","guid":{"rendered":"https:\/\/rtrsports.com\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/"},"modified":"2026-09-17T16:34:04","modified_gmt":"2026-09-17T14:34:04","slug":"walizki-artykuly-podrozne-i-sponsoring-motogp-2","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/","title":{"rendered":"Walizki, artyku\u0142y podr\u00f3\u017cne i sponsoring MotoGP"},"content":{"rendered":"

Kalendarz MotoGP: 22 wy\u015bcigi, 4 kontynenty, w\u0119drowny cyrk jak \u017caden inny<\/h2>\n

\u017badne inne wielkie mistrzostwa motorsportu nie dor\u00f3wnuj\u0105 geograficznemu zasi\u0119gowi MotoGP. W jednym sezonie paddock przemieszcza si\u0119 dwadzie\u015bcia dwa razy na czterech kontynentach \u2014 z Argentyny do Japonii, z Hiszpanii do Australii, z Kataru do Stan\u00f3w Zjednoczonych. To nie jest tylko \u0107wiczenie logistyczne. Jest to jedna z definiuj\u0105cych cech, kt\u00f3re sprawiaj\u0105, \u017ce sponsoring MotoGP dla baga\u017cy i produkt\u00f3w turystycznych<\/strong> jest niezwykle siln\u0105 okazj\u0105 strategiczn\u0105.<\/p>\n

Pomy\u015bl, co paddock naprawd\u0119 obejmuje: setki mechanik\u00f3w, in\u017cynier\u00f3w, kierownik\u00f3w zespo\u0142\u00f3w, personelu hospitalityowego i profesjonalist\u00f3w medi\u00f3w, kt\u00f3rzy sp\u0119dzaj\u0105 wi\u0119kszo\u015b\u0107 roku zawodowego w podr\u00f3\u017cy. Melduj\u0105 si\u0119 w hotelach w Kuala Lumpur, przesiadaj\u0105 si\u0119 w Amsterdamie, stoj\u0105 w kolejce do odprawy celnej w Buriram. Ich torby s\u0105 niszczone przez ta\u015bmy baga\u017cowe, wilgo\u0107 i brutalno\u015b\u0107 podr\u00f3\u017cy mi\u0119dzynarodowych w profesjonalnym tempie. \u017badne \u015brodowisko testowe produkt\u00f3w nie jest naturalniej dostosowane do premium artyku\u0142\u00f3w podr\u00f3\u017cnych.<\/p>\n

Lokowanie produktu, kt\u00f3re rzeczywi\u015bcie ma sens<\/h2>\n

Dla marek baga\u017cy, akcesori\u00f3w podr\u00f3\u017cnych i lifestyle, paddock MotoGP nie jest wymuszonym dopasowaniem \u2014 jest naturalnym. W przeciwie\u0144stwie do sponsorowania wydarzenia, w kt\u00f3rym produkt nie ma widocznego znaczenia, marka podr\u00f3\u017cna w MotoGP mo\u017ce by\u0107 autentycznie umieszczona w ka\u017cdym punkcie podr\u00f3\u017cy weekendu wy\u015bcigowego: markowe walizki na k\u00f3\u0142kach przyje\u017cd\u017caj\u0105ce na tor, zestawy podr\u00f3\u017cne widoczne w motorhome kierowcy, torby weekendowe noszone przez oficjeli zespo\u0142u przy przylocie na lotnisko.<\/p>\n

Sponsoring MotoGP<\/strong><\/a> dla marki podr\u00f3\u017cnej nie ko\u0144czy si\u0119 na logo na motocyklu. Rozci\u0105ga si\u0119 na tre\u015bci lifestylowe: kierowcy pakuj\u0105cy si\u0119 na nast\u0119pny wy\u015bcig, in\u017cynierowie zespo\u0142u przy bramkach odlot\u00f3w, paddock o \u015bwicie przed dniem wy\u015bcigowym. Ten rodzaj tre\u015bci \u2014 autentyczny, narracyjny i wizualnie przekonuj\u0105cy \u2014 jest walut\u0105 nowoczesnej komunikacji marki w segmencie premium podr\u00f3\u017cy.<\/p>\n

Publiczno\u015b\u0107: cz\u0119sti podr\u00f3\u017cnicy, podr\u00f3\u017cnicy biznesowi, aspiracyjni konsumenci<\/h2>\n

Globalna publiczno\u015b\u0107 MotoGP licz\u0105ca ponad 600 milion\u00f3w fan\u00f3w silnie sk\u0142ania si\u0119 ku demografii, kt\u00f3ra definiuje r\u00f3wnie\u017c g\u0142\u00f3wnego klienta premium marek podr\u00f3\u017cnych: zamo\u017cna, mi\u0119dzynarodowo mobilna i zaanga\u017cowana zar\u00f3wno w sport, jak i w lifestyle. W Azji, najwi\u0119kszym regionalnym rynku sportu, nak\u0142adanie si\u0119 jest jeszcze wyra\u017aniejsze: fani ogl\u0105daj\u0105cy indonezyjskie lub japo\u0144skie Grand Prix to dok\u0142adnie ci sami konsumenci-profesjonali\u015bci z miast, kt\u00f3rzy wype\u0142niaj\u0105 bramy odlot\u00f3w w Changi, Narita i KLIA.<\/p>\n

Pomys\u0142y na aktywacje dla marek podr\u00f3\u017cnych w MotoGP<\/h2>\n

Najskuteczniejsze aktywacje dla marek podr\u00f3\u017cnych i baga\u017cowych w motorsporcie pod\u0105\u017caj\u0105 za logik\u0105 stawiaj\u0105c\u0105 tre\u015b\u0107 na pierwszym miejscu. Sprawdzone formaty obejmuj\u0105: tre\u015bci zza kulis pokazuj\u0105ce produkty marki w realnym u\u017cyciu podczas weekendu wy\u015bcigowego; co-brandowane kampanie cyfrowe zwi\u0105zane z konkretnymi Grand Prix; limitowane zestawy podr\u00f3\u017cne w barwach zespo\u0142u dost\u0119pne w e-commerce. Pod wzgl\u0119dem widoczno\u015bci partnerstwa MotoGP<\/strong><\/a> oferuj\u0105 wyr\u00f3\u017cnione mo\u017cliwo\u015bci umieszczenia na motorhome i oficjalnym baga\u017cu zespo\u0142u.<\/p>\n

Najcz\u0119\u015bciej zadawane pytania dotycz\u0105ce marek baga\u017cy i podr\u00f3\u017cy w MotoGP<\/h2>\n
\r\n\r\n

Frequently Asked Questions<\/b><\/h2>\r\n \r\n
\n
\r\n\r\n

\r\n Dlaczego MotoGP jest odpowiedni\u0105 platform\u0105 dla marki baga\u017cy lub podr\u00f3\u017cy?<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

Poniewa\u017c paddock jest najbardziej podr\u00f3\u017cuj\u0105c\u0105 profesjonaln\u0105 spo\u0142eczno\u015bci\u0105 sportow\u0105 na \u015bwiecie. W ci\u0105gu 22 weekend\u00f3w wy\u015bcigowych na 4 kontynentach setki cz\u0142onk\u00f3w zespo\u0142\u00f3w, dziennikarzy i kadry zarz\u0105dzaj\u0105cej \u017cyj\u0105 z walizek \u2014 testuj\u0105c produkty podr\u00f3\u017cne w warunkach, kt\u00f3rych \u017cadne laboratorium nie mo\u017ce zreplikowa\u0107. Dla marki, kt\u00f3rej podstawowa obietnica to trwa\u0142o\u015b\u0107 i globalna mobilno\u015b\u0107, nie ma bardziej wiarygodnego \u015brodowiska. Skontaktuj si\u0119 z RTR Sports Marketing<\/a>.<\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n

\r\n\r\n

\r\n Jakie mo\u017cliwo\u015bci lokowania produktu istniej\u0105 dla marek podr\u00f3\u017cnych w MotoGP?<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

Mo\u017cliwo\u015bci s\u0105 rozleg\u0142e i naturalnie osadzone: markowe walizki na k\u00f3\u0142kach i torby weekendowe dla zespo\u0142u podczas oficjalnych podr\u00f3\u017cy; logo na panelach motorhome i sprz\u0119cie zespo\u0142u; markowe zestawy podr\u00f3\u017cne dla go\u015bci VIP na wydarzeniach hospitalityowych; co-brandowane tre\u015bci z kierowcami o ich rutynach podr\u00f3\u017cnych mi\u0119dzy wy\u015bcigami. Kluczow\u0105 zalet\u0105 jest to, \u017ce ka\u017cde umieszczenie jest autentyczne, a nie wymuszone.<\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n

\r\n\r\n

\r\n Czy marka podr\u00f3\u017cna mo\u017ce lokalnie aktywowa\u0107 si\u0119 w konkretnych lokalizacjach Grand Prix?<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

Tak, i jest to jedna z najsilniejszych cech tego formatu. Marka z dystrybucj\u0105 w Indonezji mo\u017ce skoncentrowa\u0107 aktywacj\u0119 na rundzie Mandalika; marka z celami ekspansji w Azji mo\u017ce przesun\u0105\u0107 inwestycje na Motegi, Sepang i Mandalika. Globalny kalendarz MotoGP umo\u017cliwia geograficzne targetowanie uzupe\u0142niaj\u0105ce konkretn\u0105 sie\u0107 handlow\u0105 i dystrybucyjn\u0105 marki. RTR Sports Marketing mo\u017ce zaprojektowa\u0107 kalendarz aktywacji wy\u015bcig po wy\u015bcigu.<\/a><\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n

\r\n\r\n

\r\n Jakie tre\u015bci marka podr\u00f3\u017cna mo\u017ce tworzy\u0107 poprzez partnerstwo MotoGP?<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

Autentyczne tre\u015bci podr\u00f3\u017cne to premium waluta nowoczesnej komunikacji marki: kierowca pakuj\u0105cy si\u0119 na sezon z\u0142o\u017cony z 22 wy\u015bcig\u00f3w, in\u017cynier zespo\u0142u pokonuj\u0105cy pi\u0119\u0107 lotnisk w ci\u0105gu tygodnia, mened\u017cer hospitalityowy buduj\u0105cy tymczasowy paddock w trzech r\u00f3\u017cnych strefach czasowych. To prawdziwe dziennikarstwo marki \u2014 nie reklama, lecz historia sprzedaj\u0105ca produkt poprzez prawdziwe u\u017cytkowanie.<\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n

\r\n\r\n

\r\n Jaki poziom inwestycji jest wymagany dla znacz\u0105cej obecno\u015bci w MotoGP jako marka podr\u00f3\u017cna?<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

Odpowiedni punkt wej\u015bcia zale\u017cy od konkretnych cel\u00f3w marki. Znacz\u0105ca obecno\u015b\u0107 zwykle zaczyna si\u0119 od kilkuset tysi\u0119cy euro za sezon. RTR Sports Marketing dostarcza spersonalizowane propozycje.<\/a><\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n\r\n <\/div>\r\n \n","protected":false},"excerpt":{"rendered":"

Kalendarz MotoGP: 22 wy\u015bcigi, 4 kontynenty, w\u0119drowny cyrk jak \u017caden inny \u017badne inne wielkie mistrzostwa motorsportu nie dor\u00f3wnuj\u0105 geograficznemu zasi\u0119gowi MotoGP. W jednym sezonie paddock przemieszcza si\u0119 dwadzie\u015bcia dwa razy na czterech kontynentach \u2014 z Argentyny do Japonii, z Hiszpanii do Australii, z Kataru do Stan\u00f3w Zjednoczonych. To nie jest tylko \u0107wiczenie logistyczne. Jest to […]<\/p>\n","protected":false},"author":14,"featured_media":157705,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20121],"tags":[],"class_list":["post-355010","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sport-sponsorship-2"],"acf":[],"contentshake_article_id":"","yoast_head":"\nWalizki, artyku\u0142y podr\u00f3\u017cne i sponsoring MotoGP - RTR Sports<\/title>\n<meta name=\"description\" content=\"Dlaczego marki baga\u017cy i podr\u00f3\u017cy nale\u017c\u0105 do paddocku MotoGP: 22 wy\u015bcigi, 4 kontynenty, 600 milion\u00f3w fan\u00f3w. Mo\u017cliwo\u015bci partnerstwa z RTR Sports Marketing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Walizki, artyku\u0142y podr\u00f3\u017cne i sponsoring MotoGP\" \/>\n<meta property=\"og:description\" content=\"Dlaczego marki baga\u017cy i podr\u00f3\u017cy nale\u017c\u0105 do paddocku MotoGP: 22 wy\u015bcigi, 4 kontynenty, 600 milion\u00f3w fan\u00f3w. Mo\u017cliwo\u015bci partnerstwa z RTR Sports Marketing.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/\" \/>\n<meta property=\"og:site_name\" content=\"RTR Sports\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RTRSportsMarketing\/\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/paddock-tour-05.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1349\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Riccardo Taf\u00e0\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:site\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"Riccardo Taf\u00e0\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\\\/\"},\"author\":{\"name\":\"Riccardo Taf\u00e0\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#\\\/schema\\\/person\\\/7ca2648b3d857cbfff8c499aaed0420e\"},\"headline\":\"Walizki, artyku\u0142y podr\u00f3\u017cne i sponsoring MotoGP\",\"datePublished\":\"2019-03-25T07:28:27+00:00\",\"dateModified\":\"2026-09-17T14:34:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\\\/\"},\"wordCount\":928,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/paddock-tour-05.jpg\",\"articleSection\":[\"Sport Sponsorship\"],\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\\\/\",\"name\":\"Walizki, artyku\u0142y podr\u00f3\u017cne i sponsoring MotoGP - RTR Sports\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/paddock-tour-05.jpg\",\"datePublished\":\"2019-03-25T07:28:27+00:00\",\"dateModified\":\"2026-09-17T14:34:04+00:00\",\"description\":\"Dlaczego marki baga\u017cy i podr\u00f3\u017cy nale\u017c\u0105 do paddocku MotoGP: 22 wy\u015bcigi, 4 kontynenty, 600 milion\u00f3w fan\u00f3w. Mo\u017cliwo\u015bci partnerstwa z RTR Sports Marketing.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\\\/#breadcrumb\"},\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\\\/#primaryimage\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/paddock-tour-05.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/paddock-tour-05.jpg\",\"width\":1349,\"height\":900},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/blog\\\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Walizki, artyku\u0142y podr\u00f3\u017cne i sponsoring MotoGP\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#website\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/\",\"name\":\"RTR Sports Marketing\",\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#organization\"},\"alternateName\":\"RTR Sports\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pl-PL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#organization\",\"name\":\"RTR Sports Marketing\",\"alternateName\":\"RTR sports\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"width\":946,\"height\":260,\"caption\":\"RTR Sports Marketing\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RTRSportsMarketing\\\/\",\"https:\\\/\\\/x.com\\\/rtrsports\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rtr-sports-marketing\\\/\",\"https:\\\/\\\/www.wikidata.org\\\/wiki\\\/Q7797317\"],\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"email\":\"info@rtrsports.com\",\"legalName\":\"RTR Sports Marketing LTD\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/#\\\/schema\\\/person\\\/7ca2648b3d857cbfff8c499aaed0420e\",\"name\":\"Riccardo Taf\u00e0\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"caption\":\"Riccardo Taf\u00e0\"},\"description\":\"Riccardo Taf\u00e0 is the founder and Managing Director of RTR Sports Marketing, the independent motorsport sponsorship agency he established in 1995. A law graduate of the University of Bologna, he began his career in PR in London before moving into motorsport, and has spent more than 30 years structuring sponsorship partnerships in Formula 1 and MotoGP - closing over 100 deals across eight championships with properties including McLaren, Williams, Ducati, Honda HRC, Yamaha Factory Racing and Dorna Sports. He writes on sponsorship strategy, commercial rights, pricing, and ROI measurement for brands entering motorsport at every budget level.\",\"sameAs\":[\"https:\\\/\\\/rtrsports.com\",\"https:\\\/\\\/uk.linkedin.com\\\/in\\\/riccardotafa\"],\"url\":\"https:\\\/\\\/rtrsports.com\\\/pl\\\/author\\\/riccardo\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Walizki, artyku\u0142y podr\u00f3\u017cne i sponsoring MotoGP - RTR Sports","description":"Dlaczego marki baga\u017cy i podr\u00f3\u017cy nale\u017c\u0105 do paddocku MotoGP: 22 wy\u015bcigi, 4 kontynenty, 600 milion\u00f3w fan\u00f3w. Mo\u017cliwo\u015bci partnerstwa z RTR Sports Marketing.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/","og_locale":"pl_PL","og_type":"article","og_title":"Walizki, artyku\u0142y podr\u00f3\u017cne i sponsoring MotoGP","og_description":"Dlaczego marki baga\u017cy i podr\u00f3\u017cy nale\u017c\u0105 do paddocku MotoGP: 22 wy\u015bcigi, 4 kontynenty, 600 milion\u00f3w fan\u00f3w. Mo\u017cliwo\u015bci partnerstwa z RTR Sports Marketing.","og_url":"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/","og_site_name":"RTR Sports","article_publisher":"https:\/\/www.facebook.com\/RTRSportsMarketing\/","og_image":[{"width":1349,"height":900,"url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/paddock-tour-05.jpg","type":"image\/jpeg"}],"author":"Riccardo Taf\u00e0","twitter_card":"summary_large_image","twitter_creator":"@rtrsports","twitter_site":"@rtrsports","twitter_misc":{"Napisane przez":"Riccardo Taf\u00e0","Szacowany czas czytania":"5 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/#article","isPartOf":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/"},"author":{"name":"Riccardo Taf\u00e0","@id":"https:\/\/rtrsports.com\/pl\/#\/schema\/person\/7ca2648b3d857cbfff8c499aaed0420e"},"headline":"Walizki, artyku\u0142y podr\u00f3\u017cne i sponsoring MotoGP","datePublished":"2019-03-25T07:28:27+00:00","dateModified":"2026-09-17T14:34:04+00:00","mainEntityOfPage":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/"},"wordCount":928,"commentCount":0,"publisher":{"@id":"https:\/\/rtrsports.com\/pl\/#organization"},"image":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/paddock-tour-05.jpg","articleSection":["Sport Sponsorship"],"inLanguage":"pl-PL","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/","url":"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/","name":"Walizki, artyku\u0142y podr\u00f3\u017cne i sponsoring MotoGP - RTR Sports","isPartOf":{"@id":"https:\/\/rtrsports.com\/pl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/#primaryimage"},"image":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/paddock-tour-05.jpg","datePublished":"2019-03-25T07:28:27+00:00","dateModified":"2026-09-17T14:34:04+00:00","description":"Dlaczego marki baga\u017cy i podr\u00f3\u017cy nale\u017c\u0105 do paddocku MotoGP: 22 wy\u015bcigi, 4 kontynenty, 600 milion\u00f3w fan\u00f3w. Mo\u017cliwo\u015bci partnerstwa z RTR Sports Marketing.","breadcrumb":{"@id":"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/#breadcrumb"},"inLanguage":"pl-PL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/"]}]},{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/#primaryimage","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/paddock-tour-05.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/paddock-tour-05.jpg","width":1349,"height":900},{"@type":"BreadcrumbList","@id":"https:\/\/rtrsports.com\/pl\/blog\/walizki-artykuly-podrozne-i-sponsoring-motogp-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/rtrsports.com\/pl\/"},{"@type":"ListItem","position":2,"name":"Walizki, artyku\u0142y podr\u00f3\u017cne i sponsoring MotoGP"}]},{"@type":"WebSite","@id":"https:\/\/rtrsports.com\/pl\/#website","url":"https:\/\/rtrsports.com\/pl\/","name":"RTR Sports Marketing","description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","publisher":{"@id":"https:\/\/rtrsports.com\/pl\/#organization"},"alternateName":"RTR Sports","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rtrsports.com\/pl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pl-PL"},{"@type":"Organization","@id":"https:\/\/rtrsports.com\/pl\/#organization","name":"RTR Sports Marketing","alternateName":"RTR sports","url":"https:\/\/rtrsports.com\/pl\/","logo":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/rtrsports.com\/pl\/#\/schema\/logo\/image\/","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","width":946,"height":260,"caption":"RTR Sports Marketing"},"image":{"@id":"https:\/\/rtrsports.com\/pl\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RTRSportsMarketing\/","https:\/\/x.com\/rtrsports","https:\/\/www.linkedin.com\/company\/rtr-sports-marketing\/","https:\/\/www.wikidata.org\/wiki\/Q7797317"],"description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","email":"info@rtrsports.com","legalName":"RTR Sports Marketing LTD","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"}},{"@type":"Person","@id":"https:\/\/rtrsports.com\/pl\/#\/schema\/person\/7ca2648b3d857cbfff8c499aaed0420e","name":"Riccardo Taf\u00e0","image":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","caption":"Riccardo Taf\u00e0"},"description":"Riccardo Taf\u00e0 is the founder and Managing Director of RTR Sports Marketing, the independent motorsport sponsorship agency he established in 1995. A law graduate of the University of Bologna, he began his career in PR in London before moving into motorsport, and has spent more than 30 years structuring sponsorship partnerships in Formula 1 and MotoGP - closing over 100 deals across eight championships with properties including McLaren, Williams, Ducati, Honda HRC, Yamaha Factory Racing and Dorna Sports. He writes on sponsorship strategy, commercial rights, pricing, and ROI measurement for brands entering motorsport at every budget level.","sameAs":["https:\/\/rtrsports.com","https:\/\/uk.linkedin.com\/in\/riccardotafa"],"url":"https:\/\/rtrsports.com\/pl\/author\/riccardo\/"}]}},"_links":{"self":[{"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/posts\/355010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/comments?post=355010"}],"version-history":[{"count":1,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/posts\/355010\/revisions"}],"predecessor-version":[{"id":355011,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/posts\/355010\/revisions\/355011"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/media\/157705"}],"wp:attachment":[{"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/media?parent=355010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/categories?post=355010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rtrsports.com\/pl\/wp-json\/wp\/v2\/tags?post=355010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}