{"id":239044,"date":"2023-02-17T08:29:56","date_gmt":"2023-02-17T07:29:56","guid":{"rendered":"https:\/\/rtrsports.com\/as-equipas-de-forma-1-2023-lancamentos-livre-condutores-e-patrocinadores-ferrari-mercedes-alpine\/"},"modified":"2025-07-24T18:54:14","modified_gmt":"2025-07-24T16:54:14","slug":"as-equipas-de-forma-1-2023-lancamentos-livre-condutores-e-patrocinadores-ferrari-mercedes-alpine","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/pt-pt\/blog\/as-equipas-de-formula-1-2023-lanca-livre-pilotos-e-patrocinadores-ferrari-mercedes-alpine\/","title":{"rendered":"Equipas de F\u00f3rmula 1 2023: lan\u00e7amentos, livrarias, pilotos e patrocinadores – Ferrari, Mercedes, Alpine"},"content":{"rendered":"

E depois das apresenta\u00e7\u00f5es da equipa McLaren Racing <\/strong>com o novo MCL60<\/strong>, Aston Martin Aramco Cognizant<\/strong> com a AMR23<\/strong> e Scuderia AlphaTauri com a AT04<\/a>, v\u00eam Ferrari, Mercedes e Alpine<\/strong>.<\/p>\n

Scuderia Ferrari apresenta o SF-23 em chamas, Mercedes o novo W14 e Alpine o A523<\/strong><\/h2>\n

\"ferrari-sf-23\"<\/p>\n

No Dia dos Namorados, a equipa Maranello com Charles Leclerc<\/strong> e Carlos Sainz<\/strong> apresentam a nova Ferrari SF-23<\/strong> aos seus amantes, os famosos ‘f\u00e3s’ que sempre tiveram a Ferrari nos seus cora\u00e7\u00f5es e almas. Em directo de Fiorano, os pilotos tamb\u00e9m d\u00e3o cinco voltas \u00e0 volta da pista do novo monolugador, rugindo.<\/p>\n

Lindo como sempre, com um vermelho ligeiramente mais escuro, a Ferrari SF-23 est\u00e1 com o seu melhor aspecto. N\u00f3s , neste artigo, olhamos para ela e coment\u00e1mo-la do ponto de vista dos patrocinadores e parceiros<\/a>, e podemos dizer que a situa\u00e7\u00e3o \u00e9 bastante semelhante \u00e0 da \u00e9poca passada.<\/p>\n

Grande visibilidade para a Shell, Santander, aws, Ray-Ban, Richard Mille, Ceva Logistics, Genesys, Bitdefender<\/strong>, Estrella Galicia, HCLSoftware, Palantir.<\/p>\n

A primeira novidade que notamos \u00e9 a presen\u00e7a de Bang & Olufsen<\/strong> como novo parceiro oficial, com o seu log\u00f3tipo no interior da asa do SF-23. A marca dinamarquesa, um s\u00edmbolo de excel\u00eancia no campo da tecnologia \u00e1udio, junta for\u00e7as com a equipa de F\u00f3rmula 1 para oferecer experi\u00eancias da pr\u00f3xima gera\u00e7\u00e3o aos f\u00e3s da categoria de corridas motorizadas de topo atrav\u00e9s de activa\u00e7\u00f5es tanto dentro como fora da pista.<\/p>\n

Outro novo parceiro \u00e9 a Ecopol, uma<\/strong> empresa inovadora que introduziu no mercado pel\u00edculas sol\u00faveis em \u00e1gua e biodegrad\u00e1veis, mais utilizadas na ind\u00fastria de produtos de limpeza dom\u00e9stica, oferecendo ao consumidor um produto seguro e amigo do ambiente.<\/p>\n

O log\u00f3tipo Ecopol est\u00e1 tamb\u00e9m no carro, no tri\u00e2ngulo da suspens\u00e3o dianteira.<\/p>\n

V\u00e1rios patrocinadores do ano passado j\u00e1 n\u00e3o est\u00e3o presentes, tais como o Velas <\/strong> Blockchain<\/strong>, que teve uma grande exibi\u00e7\u00e3o no nariz e na asa do carro na \u00e9poca passada, e o Snapdragon <\/strong>, um conjunto de system-on-a-chip produzido pela Qualcomm, que encontramos no Mercedes em seu lugar.<\/p>\n

Grande press\u00e3o para o novo Director da Equipa Fr\u00e9d\u00e9ric Vasseur, que diz: “O nosso objectivo \u00e9 ganhar o campeonato, mas n\u00e3o ser\u00e1 uma tarefa f\u00e1cil porque os nossos concorrentes ter\u00e3o exactamente o mesmo objectivo. Temos de trazer connosco a mentalidade certa e trabalhar sempre para sermos melhores amanh\u00e3 do que hoje.<\/p>\n

Assim, aqui est\u00e3o dois dos concorrentes.<\/p>\n

Lewis Hamilton e George Russel apresentam o novo Mercedes-AMGW14 de Silverstone<\/strong><\/h2>\n

\"mercedes-w-14\"<\/p>\n

A partir de Silverstone, ao in\u00edcio da manh\u00e3, a Mercedes-AMG PETRONAS F1 Team<\/strong> apresenta o W14<\/strong> com o sete vezes campe\u00e3o do mundo Lewis Hamilton <\/strong>, que vai correr a sua 11\u00aa \u00e9poca com a equipa, o jovem George Russel<\/strong>, que faz hoje 25 anos, e Mick Shumacher, que ser\u00e1 o terceiro piloto da \u00e9poca. O trio \u00e9 claramente acompanhado pelo Team Principal Toto Wolf<\/strong>.<\/p>\n

De volta a preto para o Mercedes W14: a pintura preta est\u00e1 de volta, mas numa vers\u00e3o de carbono fosco, substituindo definitivamente o alum\u00ednio, dando ao carro mais leveza, assim como um aspecto elegante mas agressivo. A vers\u00e3o negra saiu h\u00e1 dois anos a pedido de Lewis Hamilton como uma mensagem contra o racismo; a “Flecha Negra” estreou na \u00c1ustria em 2020, no auge da controv\u00e9rsia racial causada pelo assassinato de George Floyd na Am\u00e9rica.<\/p>\n

A Mercedes decidiu este ano abandonar definitivamente a “Flecha prateada” e correr com a nova “F\u00edgado preto”.<\/p>\n

Grande visibilidade para os patrocinadores cujos log\u00f3tipos sobre o fundo negro ganham ainda mais for\u00e7a. N\u00e3o h\u00e1 grandes novidades aqui; grande reconhecimento da marca para o Patrocinador Principal Petronas, bem como TeamViewer na asa dianteira, mas tamb\u00e9m em ambos os lados da cobertura do motor, Ineos, IWC, AMD, Crowdstrike, Solera, e Snapdragon<\/strong> a mudar da Ferrari para a Mercedes e a tomar o seu lugar nos lados da asa traseira; A Mercedes confirma que as tecnologias Qualcomm<\/strong> Snapdragon ser\u00e3o inestim\u00e1veis na cria\u00e7\u00e3o de experi\u00eancias \u00fanicas para os f\u00e3s, tanto em pessoa como digitalmente, mais uma prova de que os parceiros da F\u00f3rmula 1 est\u00e3o cada vez mais a tentar alavancar o patroc\u00ednio para envolver e cativar os f\u00e3s.<\/p>\n

Tamb\u00e9m vis\u00edvel no capacete de George Russel e no carro est\u00e1 um novo parceiro \u00e9 o G42<\/strong>, uma empresa l\u00edder em intelig\u00eancia artificial e computa\u00e7\u00e3o em nuvem sediada nos Emirados \u00c1rabes Unidos. G42, diz Toto Wolf, juntar\u00e1 for\u00e7as com a equipa Mercedes para explorar o estado da arte do software e das solu\u00e7\u00f5es de intelig\u00eancia artificial nas opera\u00e7\u00f5es da equipa, a fim de proporcionar conhecimentos e melhorias. <\/strong><\/p>\n

E finalmente vem Alpino com o A523<\/strong><\/h2>\n

\"alpina-a523\"<\/p>\n

Apresentado em Londres por Luca de Meo<\/strong>, CEO do Grupo Renault, juntamente com Laurent Rossi<\/strong>, CEO da Alpine o novo A523 Alpine<\/strong>.<\/p>\n

Alpine tem tamb\u00e9m um novo condutor, Pierre Gasly<\/strong>, que substitui Fernando Alonso ao lado do franc\u00eas Esteban Ocon<\/strong>, de quem s\u00e3o amigos \u00edntimos. O terceiro condutor foi o australiano Jack Dooan, filho de Mick Dooan.<\/p>\n

Otmar Szafnauer apresenta duas livrarias, uma preta e azul, que ser\u00e1 a que ele correr\u00e1 na maioria das corridas, e uma rosa, ‘La Vie En rose’ personalizada para o patrocinador BWT.<\/p>\n

E por falar em patrocinadores, n\u00e3o h\u00e1 grandes not\u00edcias; BWT confirmado como Patrocinador Titular, Castrol, Bp Ultimate, Mobilize e Mapfre como Parceiros Premium, Microsoft, Binance, Kappa, Dupont, Bell&Ross, Plug, Mandiant e muitos outros.<\/p>\n

O objectivo da equipa \u00e9 consolidar os resultados do ano passado e fechar a lacuna com as 3 primeiras equipas RedBull, Ferrari e Mercedes.<\/p>\n

Os lan\u00e7amentos das 10 equipas de F\u00f3rmula 1 2023 est\u00e3o completos, agora s\u00f3 temos de esperar pela estreia da pista, e isso est\u00e1 apenas a tr\u00eas semanas de dist\u00e2ncia.<\/p>\n

Recordamos brevemente o calend\u00e1rio da F\u00f3rmula 1 2023<\/strong>: come\u00e7a a 3 de Mar\u00e7o no Bahrein, a primeira corrida europeia ser\u00e1 Imola a 21 de Maio, a \u00faltima corrida antes das f\u00e9rias de Ver\u00e3o ser\u00e1 Spa na B\u00e9lgica a 30 de Julho e depois ser\u00e1 retomada a 27 de Agosto na Holanda. \u00daltima corrida da \u00e9poca a 26 de Novembro em Abu Dhabi.<\/p>\n

Se, entretanto, quiser saber
\ncomo investir na F\u00f3rmula 1<\/strong>
\n<\/a>por favor, n\u00e3o hesite em contactar-nos.<\/p>\n","protected":false},"excerpt":{"rendered":"

E depois das apresenta\u00e7\u00f5es da equipa McLaren Racing com o novo MCL60, Aston Martin Aramco Cognizant com a AMR23 e Scuderia AlphaTauri com a AT04, v\u00eam Ferrari, Mercedes e Alpine. Scuderia Ferrari apresenta o SF-23 em chamas, Mercedes o novo W14 e Alpine o A523 No Dia dos Namorados, a equipa Maranello com Charles Leclerc […]<\/p>\n","protected":false},"author":17,"featured_media":193627,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20147,20149],"tags":[],"class_list":["post-239044","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-formula-1-pt-pt","category-formula1-pt-pt"],"acf":[],"contentshake_article_id":"","yoast_head":"\nAs equipas de F1 2023 - Ferrari, Mercedes, Alpine<\/title>\n<meta name=\"description\" content=\"E depois das apresenta\u00e7\u00f5es de McLaren, Aston Martin e AlphaTauri com o AT04, v\u00eam Ferrari, Mercedes e Alpine\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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