{"id":240631,"date":"2001-07-20T10:12:14","date_gmt":"2001-07-20T08:12:14","guid":{"rendered":"https:\/\/rtrsports.com\/award-esca-2000-para-o-sector-do-desporto-para-o-projeto-de-rtr-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-na-regiao-da-emilia-romagna\/"},"modified":"2025-07-16T19:50:54","modified_gmt":"2025-07-16T17:50:54","slug":"award-esca-2000-para-o-sector-do-desporto-para-o-projeto-de-rtr-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-na-regiao-da-emilia-romagna","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/","title":{"rendered":"Pr\u00e9mio Esca 2000 para o sector desportivo ao projeto RTR pelo patroc\u00ednio do World Ducati Weekend pela Regi\u00e3o Emilia Romagna."},"content":{"rendered":"<p><strong>A RTR, uma empresa l\u00edder em marketing desportivo, ganhou o prestigioso pr\u00e9mio ESCA Italian Sponsorship Awards 2000 para o sector desportivo gra\u00e7as \u00e0 parceria desenvolvida entre a Regi\u00e3o Emilia Romagna e a Ducati Motor para a organiza\u00e7\u00e3o do World Ducati Weekend (Misano Adriatico, 9-11 de junho de 2000).<\/strong><\/p>\n<p>A cerim\u00f3nia oficial de entrega dos pr\u00e9mios teve lugar na quinta-feira, 8 de fevereiro, em Mil\u00e3o, na<strong>Universidade IULM<\/strong>. &#8220;A ideia da RTR nasceu da necessidade do sector do turismo na Romagna de identificar ofertas interessantes e inovadoras para segmentos de clientes que nunca consideraram a <strong>regi\u00e3o da Emilia Romagna<\/strong>, e em particular a <strong>Riviera,<\/strong> como um local para passar f\u00e9rias&#8221;, afirmou <strong>Riccardo Taf\u00e0<\/strong>, <strong>CEO da RTR<\/strong>. Com este objetivo, foi identificado o grupo-alvo dos &#8220;moto-turistas&#8221;, em particular os Ducatistas.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-129583\" src=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/motorcycle-road-trip.jpg\" alt=\"pr\u00e9mio esa ducati emilia romagna\" width=\"600\" height=\"400\" \/><\/p>\n<p>De facto, este tipo de cliente, analisado numa perspetiva de marketing, apresenta um potencial consider\u00e1vel em termos de procura tur\u00edstica&#8221;. O projeto desenvolvido pela RTR cumpre todos os requisitos estabelecidos pelo regulamento de promo\u00e7\u00e3o tur\u00edstica da <strong>regi\u00e3o Emilia Romagna<\/strong> (lei 7\/98 legislador Vasco Errani), segundo o qual os projectos apresentados por empres\u00e1rios privados podem ter acesso a financiamento p\u00fablico, desde que contenham uma oferta tur\u00edstica especificamente concebida para satisfazer uma clientela espec\u00edfica e que seja assegurado um certo efeito induzido em termos de alojamento hoteleiro.<\/p>\n<p>&#8220;Depois de um estudo cuidadoso da lei 7\/98, a RTR formulou um programa atrav\u00e9s do qual as actividades da <strong>Ducati Motor<\/strong> (em particular o World Ducati <strong>Week-end<\/strong> WDW), um encontro mundial de ducatistas organizado de dois em dois anos &#8211; poderiam, ao mesmo tempo, ser instrumentos poderosos para promover o turismo na Riviera Romagnola e em toda a regi\u00e3o da Emilia Romagna&#8221;, disse <strong>Carlo Merlini da RTR<\/strong>, respons\u00e1vel pelo projeto.<\/p>\n<p>O resultado foi que <strong>a WDW foi um ve\u00edculo \u00fanico para a regi\u00e3o desenvolver uma oferta tur\u00edstica especificamente destinada \u00e0queles que passam as suas f\u00e9rias em &#8220;duas rodas&#8221;<\/strong>. Para os organizadores e para o p\u00fablico do WDW, os benef\u00edcios do patroc\u00ednio traduziram-se na disponibilidade n\u00e3o s\u00f3 de uma das maiores instala\u00e7\u00f5es de alojamento em It\u00e1lia, mas tamb\u00e9m de uma estrutura organizacional eficiente, capaz de aliviar a Ducati de quaisquer quest\u00f5es relativas \u00e0 hospitalidade dos participantes.<\/p>\n<p>Os 23.000 Ducatisti de todo o mundo puderam assim combinar o evento automobil\u00edstico com um dos pacotes de f\u00e9rias especialmente concebidos para eles, o que gerou uma receita verdadeiramente not\u00e1vel de <strong>13.800.000.000 Liras<\/strong>, especialmente considerando que foi produzido numa \u00e9poca baixa. Para o montante gasto, o evento produziu um retorno de 46,9 vezes o investimento. Na sequ\u00eancia desta colabora\u00e7\u00e3o (e testemunhando o tipo de aten\u00e7\u00e3o prestada aos &#8220;moto-turistas&#8221;) <strong>a Ducati Motor e a Regi\u00e3o identificaram 20 itiner\u00e1rios tur\u00edsticos para percorrer ao longo dos tro\u00e7os mais caracter\u00edsticos da Emilia Romagna<\/strong>. Estes percursos est\u00e3o reunidos num livro que ser\u00e1 publicado na primavera de 2001 e ser\u00e3o objeto de um novo programa de promo\u00e7\u00e3o.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A RTR, uma empresa l\u00edder em marketing desportivo, ganhou o prestigioso pr\u00e9mio ESCA Italian Sponsorship Awards 2000 para o sector desportivo gra\u00e7as \u00e0 parceria desenvolvida entre a Regi\u00e3o Emilia Romagna e a Ducati Motor para a organiza\u00e7\u00e3o do World Ducati Weekend (Misano Adriatico, 9-11 de junho de 2000). A cerim\u00f3nia oficial de entrega dos pr\u00e9mios [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":195036,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20152,20153],"tags":[],"class_list":["post-240631","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-desportivo-pt-pt","category-patrocinios-desportivos"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Pr\u00e9mio Esca para o projeto World Ducati Weekend - Emilia Romagna<\/title>\n<meta name=\"description\" content=\"A RTR vence os pr\u00e9mios italianos de patroc\u00ednio 2000 gra\u00e7as \u00e0 parceria desenvolvida entre a Regi\u00e3o Emilia Romagna e a Ducati Motor\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pr\u00e9mio Esca 2000 para o sector desportivo ao projeto RTR pelo patroc\u00ednio do World Ducati Weekend pela Regi\u00e3o Emilia Romagna.\" \/>\n<meta property=\"og:description\" content=\"A RTR vence os pr\u00e9mios italianos de patroc\u00ednio 2000 gra\u00e7as \u00e0 parceria desenvolvida entre a Regi\u00e3o Emilia Romagna e a Ducati Motor\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/\" \/>\n<meta property=\"og:site_name\" content=\"RTR Sports\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RTRSportsMarketing\/\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/motorcycle-road-trip.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Riccardo Taf\u00e0\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:site\" content=\"@rtrsports\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Riccardo Taf\u00e0\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/blog\\\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/blog\\\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\\\/\"},\"author\":{\"name\":\"Riccardo Taf\u00e0\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/#\\\/schema\\\/person\\\/7ca2648b3d857cbfff8c499aaed0420e\"},\"headline\":\"Pr\u00e9mio Esca 2000 para o sector desportivo ao projeto RTR pelo patroc\u00ednio do World Ducati Weekend pela Regi\u00e3o Emilia Romagna.\",\"datePublished\":\"2001-07-20T08:12:14+00:00\",\"dateModified\":\"2025-07-16T17:50:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/blog\\\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\\\/\"},\"wordCount\":526,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/blog\\\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/motorcycle-road-trip.jpg\",\"articleSection\":[\"Marketing Desportivo\",\"Patroc\u00ednios desportivos\"],\"inLanguage\":\"pt\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/blog\\\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/blog\\\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/blog\\\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\\\/\",\"name\":\"Pr\u00e9mio Esca para o projeto World Ducati Weekend - Emilia Romagna\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/blog\\\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/blog\\\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/motorcycle-road-trip.jpg\",\"datePublished\":\"2001-07-20T08:12:14+00:00\",\"dateModified\":\"2025-07-16T17:50:54+00:00\",\"description\":\"A RTR vence os pr\u00e9mios italianos de patroc\u00ednio 2000 gra\u00e7as \u00e0 parceria desenvolvida entre a Regi\u00e3o Emilia Romagna e a Ducati Motor\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/blog\\\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\\\/#breadcrumb\"},\"inLanguage\":\"pt\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/blog\\\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/blog\\\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\\\/#primaryimage\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/motorcycle-road-trip.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/motorcycle-road-trip.jpg\",\"width\":1500,\"height\":1000,\"caption\":\"Pr\u00e9mio Esa Sports para a RTR\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/blog\\\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pr\u00e9mio Esca 2000 para o sector desportivo ao projeto RTR pelo patroc\u00ednio do World Ducati Weekend pela Regi\u00e3o Emilia Romagna.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/#website\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/\",\"name\":\"RTR Sports Marketing\",\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"publisher\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/#organization\"},\"alternateName\":\"RTR Sports\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/#organization\",\"name\":\"RTR Sports Marketing\",\"alternateName\":\"RTR sports\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"contentUrl\":\"https:\\\/\\\/rtrsports.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/rtrsports-anniversary-1.jpg\",\"width\":946,\"height\":260,\"caption\":\"RTR Sports Marketing\"},\"image\":{\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RTRSportsMarketing\\\/\",\"https:\\\/\\\/x.com\\\/rtrsports\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rtr-sports-marketing\\\/\"],\"description\":\"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.\",\"email\":\"info@rtrsports.com\",\"legalName\":\"RTR Sports Marketing LTD\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/#\\\/schema\\\/person\\\/7ca2648b3d857cbfff8c499aaed0420e\",\"name\":\"Riccardo Taf\u00e0\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g\",\"caption\":\"Riccardo Taf\u00e0\"},\"description\":\"Managing Director for RTR Sports, Riccardo graduated in law at the University of Bologna. He began his career in London in PR, then started working in two and four-wheelers. A brief move to Monaco followed before returning to Italy. There he founded RTR, first a consulting firm and then a sports marketing company which, eventually, he moved back to London.\",\"sameAs\":[\"https:\\\/\\\/stg-rtrsportscom-rtrstaging.kinsta.cloud\"],\"url\":\"https:\\\/\\\/rtrsports.com\\\/pt-pt\\\/author\\\/riccardo\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Pr\u00e9mio Esca para o projeto World Ducati Weekend - Emilia Romagna","description":"A RTR vence os pr\u00e9mios italianos de patroc\u00ednio 2000 gra\u00e7as \u00e0 parceria desenvolvida entre a Regi\u00e3o Emilia Romagna e a Ducati Motor","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/","og_locale":"pt_PT","og_type":"article","og_title":"Pr\u00e9mio Esca 2000 para o sector desportivo ao projeto RTR pelo patroc\u00ednio do World Ducati Weekend pela Regi\u00e3o Emilia Romagna.","og_description":"A RTR vence os pr\u00e9mios italianos de patroc\u00ednio 2000 gra\u00e7as \u00e0 parceria desenvolvida entre a Regi\u00e3o Emilia Romagna e a Ducati Motor","og_url":"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/","og_site_name":"RTR Sports","article_publisher":"https:\/\/www.facebook.com\/RTRSportsMarketing\/","og_image":[{"width":1500,"height":1000,"url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/motorcycle-road-trip.jpg","type":"image\/jpeg"}],"author":"Riccardo Taf\u00e0","twitter_card":"summary_large_image","twitter_creator":"@rtrsports","twitter_site":"@rtrsports","twitter_misc":{"Written by":"Riccardo Taf\u00e0","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/#article","isPartOf":{"@id":"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/"},"author":{"name":"Riccardo Taf\u00e0","@id":"https:\/\/rtrsports.com\/pt-pt\/#\/schema\/person\/7ca2648b3d857cbfff8c499aaed0420e"},"headline":"Pr\u00e9mio Esca 2000 para o sector desportivo ao projeto RTR pelo patroc\u00ednio do World Ducati Weekend pela Regi\u00e3o Emilia Romagna.","datePublished":"2001-07-20T08:12:14+00:00","dateModified":"2025-07-16T17:50:54+00:00","mainEntityOfPage":{"@id":"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/"},"wordCount":526,"commentCount":0,"publisher":{"@id":"https:\/\/rtrsports.com\/pt-pt\/#organization"},"image":{"@id":"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/motorcycle-road-trip.jpg","articleSection":["Marketing Desportivo","Patroc\u00ednios desportivos"],"inLanguage":"pt","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/","url":"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/","name":"Pr\u00e9mio Esca para o projeto World Ducati Weekend - Emilia Romagna","isPartOf":{"@id":"https:\/\/rtrsports.com\/pt-pt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/#primaryimage"},"image":{"@id":"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/#primaryimage"},"thumbnailUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/motorcycle-road-trip.jpg","datePublished":"2001-07-20T08:12:14+00:00","dateModified":"2025-07-16T17:50:54+00:00","description":"A RTR vence os pr\u00e9mios italianos de patroc\u00ednio 2000 gra\u00e7as \u00e0 parceria desenvolvida entre a Regi\u00e3o Emilia Romagna e a Ducati Motor","breadcrumb":{"@id":"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/#breadcrumb"},"inLanguage":"pt","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/"]}]},{"@type":"ImageObject","inLanguage":"pt","@id":"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/#primaryimage","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/motorcycle-road-trip.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/07\/motorcycle-road-trip.jpg","width":1500,"height":1000,"caption":"Pr\u00e9mio Esa Sports para a RTR"},{"@type":"BreadcrumbList","@id":"https:\/\/rtrsports.com\/pt-pt\/blog\/premium-esca-2000-para-o-sector-do-desporto-em-rtr-projeto-para-o-patrocinio-do-fim-de-semana-mundial-da-educacao-pela-regiao-da-emilia-romagna\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/rtrsports.com\/pt-pt\/"},{"@type":"ListItem","position":2,"name":"Pr\u00e9mio Esca 2000 para o sector desportivo ao projeto RTR pelo patroc\u00ednio do World Ducati Weekend pela Regi\u00e3o Emilia Romagna."}]},{"@type":"WebSite","@id":"https:\/\/rtrsports.com\/pt-pt\/#website","url":"https:\/\/rtrsports.com\/pt-pt\/","name":"RTR Sports Marketing","description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","publisher":{"@id":"https:\/\/rtrsports.com\/pt-pt\/#organization"},"alternateName":"RTR Sports","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rtrsports.com\/pt-pt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt"},{"@type":"Organization","@id":"https:\/\/rtrsports.com\/pt-pt\/#organization","name":"RTR Sports Marketing","alternateName":"RTR sports","url":"https:\/\/rtrsports.com\/pt-pt\/","logo":{"@type":"ImageObject","inLanguage":"pt","@id":"https:\/\/rtrsports.com\/pt-pt\/#\/schema\/logo\/image\/","url":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","contentUrl":"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/01\/rtrsports-anniversary-1.jpg","width":946,"height":260,"caption":"RTR Sports Marketing"},"image":{"@id":"https:\/\/rtrsports.com\/pt-pt\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RTRSportsMarketing\/","https:\/\/x.com\/rtrsports","https:\/\/www.linkedin.com\/company\/rtr-sports-marketing\/"],"description":"RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs.","email":"info@rtrsports.com","legalName":"RTR Sports Marketing LTD","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"}},{"@type":"Person","@id":"https:\/\/rtrsports.com\/pt-pt\/#\/schema\/person\/7ca2648b3d857cbfff8c499aaed0420e","name":"Riccardo Taf\u00e0","image":{"@type":"ImageObject","inLanguage":"pt","@id":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0e03f35d1883656b70508e45dddcbdf581004a3a428fe432d9559b9bbffe803c?s=96&d=mm&r=g","caption":"Riccardo Taf\u00e0"},"description":"Managing Director for RTR Sports, Riccardo graduated in law at the University of Bologna. He began his career in London in PR, then started working in two and four-wheelers. A brief move to Monaco followed before returning to Italy. There he founded RTR, first a consulting firm and then a sports marketing company which, eventually, he moved back to London.","sameAs":["https:\/\/stg-rtrsportscom-rtrstaging.kinsta.cloud"],"url":"https:\/\/rtrsports.com\/pt-pt\/author\/riccardo\/"}]}},"_links":{"self":[{"href":"https:\/\/rtrsports.com\/pt-pt\/wp-json\/wp\/v2\/posts\/240631","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rtrsports.com\/pt-pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rtrsports.com\/pt-pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/pt-pt\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/pt-pt\/wp-json\/wp\/v2\/comments?post=240631"}],"version-history":[{"count":3,"href":"https:\/\/rtrsports.com\/pt-pt\/wp-json\/wp\/v2\/posts\/240631\/revisions"}],"predecessor-version":[{"id":297631,"href":"https:\/\/rtrsports.com\/pt-pt\/wp-json\/wp\/v2\/posts\/240631\/revisions\/297631"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rtrsports.com\/pt-pt\/wp-json\/wp\/v2\/media\/195036"}],"wp:attachment":[{"href":"https:\/\/rtrsports.com\/pt-pt\/wp-json\/wp\/v2\/media?parent=240631"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rtrsports.com\/pt-pt\/wp-json\/wp\/v2\/categories?post=240631"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rtrsports.com\/pt-pt\/wp-json\/wp\/v2\/tags?post=240631"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}