{"id":280554,"date":"2025-04-15T17:12:02","date_gmt":"2025-04-15T15:12:02","guid":{"rendered":"https:\/\/rtrsports.com\/sponsorluklar-ve-koronavirus-spor-yatirimlari-uzerindeki-etkilerin-azaltilmasi\/"},"modified":"2025-07-25T22:01:04","modified_gmt":"2025-07-25T20:01:04","slug":"sponsorluklar-ve-koronavirus-spor-yatirimlari-uzerindeki-etkilerin-azaltilmasi","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/tr\/blog\/sponsorluklar-ve-koronavirus-spor-yatirimlari-uzerindeki-etkilerin-azaltilmasi\/","title":{"rendered":"Sponsorluklar ve Koronavir\u00fcs. Spor yat\u0131r\u0131mlar\u0131 \u00fczerindeki etkilerin azalt\u0131lmas\u0131"},"content":{"rendered":"<h2><strong>Sponsorluklar ve Koronavir\u00fcs. Salg\u0131n hastal\u0131klar\u0131n ve \u00f6ng\u00f6r\u00fclemeyen felaketlerin olumsuz etkilerini azaltmak m\u00fcmk\u00fcn m\u00fc? \u0130\u015fte birka\u00e7 g\u00f6zlem. <\/strong><\/h2>\n<p>Bu hem yak\u0131c\u0131 hem de \u00f6nemli bir konu: spor etkinliklerinin iptal edilmesine yol a\u00e7an <strong>Covid-19<\/strong> acil durumunun spor sistemine dahil olan herkes \u00fczerinde etkileri var. Yap\u0131lan de\u011fi\u015fiklik <a href=\"https:\/\/rtrsports.com\/en\/sponsorship-in-sports-and-a-focus-on-motogp-sponsorship\/\"><strong>MotoGP<\/strong><\/a> \u015eampiyona takvimi, Premiere League&#8217;de Arsenal Man-City ma\u00e7\u0131n\u0131n ertelenmesi, 6 Uluslar \u015eampiyonas\u0131 i\u00e7in \u0130talya ve \u0130ngiltere aras\u0131nda oynanacak <strong>Rugby<\/strong> ma\u00e7\u0131n\u0131n ertelenmesi ve <strong>NBA<\/strong> \u015eampiyonas\u0131n\u0131n bir gecede iptal edilmesi, Koronavir\u00fcs\u00fcn spor d\u00fcnyas\u0131 \u00fczerindeki say\u0131s\u0131z etkisinin \u00f6rneklerinden sadece birka\u00e7\u0131.<\/p>\n<p><strong>\u015eampiyonalar, organizat\u00f6rler, tak\u0131mlar, ilgili yap\u0131lar ve g\u00fcn\u00fcm\u00fczde her bak\u0131mdan bir end\u00fcstri olarak kabul edilen bu sekt\u00f6re dahil olan t\u00fcm taraflar b\u00fcy\u00fck yank\u0131lar uyand\u0131rmaktad\u0131r. Son olarak, bu sekt\u00f6re yat\u0131r\u0131m yapanlar\u0131 da unutmamal\u0131y\u0131z: sponsorlar, TV, organizat\u00f6rler vb. <\/strong>.<\/p>\n<h2><strong><a href=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/08\/effects-on-sponsorship-3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-23140\" src=\"https:\/\/rtrsports.com\/wp-content\/uploads\/2024\/08\/effects-on-sponsorship-3.jpg\" alt=\"\" width=\"900\" height=\"450\" \/><\/a><\/strong><\/h2>\n<h2><strong>Etkinlik iptallerinin olumsuz etkilerini azaltmak i\u00e7in ne yap\u0131labilir? Dijital \u00e7a\u011fda birka\u00e7 pratik ipucu. <\/strong><\/h2>\n<p><strong><span style=\"font-weight: 400;\">Konu \u00e7ok y\u00f6nl\u00fcd\u00fcr ve \u00e7e\u015fitli a\u00e7\u0131lardan ele al\u0131nmas\u0131 gerekmektedir. En iyi bildi\u011fimiz sekt\u00f6re bakarak ba\u015flayal\u0131m, <\/span><a href=\"https:\/\/rtrsports.com\/en\/sponsorship-in-sports-and-a-focus-on-motogp-sponsorship\/\">motor sporlar\u0131 sponsorlu\u011fu<\/a>.<\/strong><br \/>\nBir etkinli\u011fin iptal edilmesi durumunda sponsorlar\u0131n zarar g\u00f6rmesi ka\u00e7\u0131n\u0131lmazd\u0131r. Daha basit bir ifadeyle, sponsorlar <strong>logolar\u0131n\u0131 sergileyememenin<\/strong> yan\u0131 s\u0131ra, bir sponsorlu\u011fun de\u011ferinin b\u00fcy\u00fck bir k\u0131sm\u0131n\u0131 olu\u015fturan tan\u0131t\u0131m ve etkile\u015fim de dahil olmak \u00fczere t\u00fcm <strong>PR faaliyetlerini<\/strong> uygulayamazlar.<\/p>\n<p>Bu nedenle, spor etkinliklerinin iptal edilmesinin sponsorluk programlar\u0131na verdi\u011fi zarar\u0131 s\u0131n\u0131rlamak i\u00e7in ne yap\u0131labilir?<\/p>\n<h2><strong>1.<\/strong> <strong>Dijital\/Sosyal faaliyetlerin g\u00fc\u00e7lendirilmesi<\/strong><\/h2>\n<p>Bir sponsorun <strong>markas\u0131n\u0131n<\/strong> <strong>g\u00f6r\u00fcn\u00fcrl\u00fck eksikli\u011fini<\/strong> telafi etmenin yollar\u0131ndan biri, belki de en acil olan\u0131, sponsor olunan Tak\u0131m taraf\u0131ndan <strong>i\u00e7erik olu\u015fturulmas\u0131d\u0131r<\/strong>. S\u00f6z konusu i\u00e7erikler kendi sosyal kanallar\u0131nda da\u011f\u0131t\u0131labilir ve Facebook, Instagram ve Twitter platformlar\u0131nda kullanabilecek sponsorlar\u0131n kullan\u0131m\u0131na sunulabilir. Bir etkinli\u011fin iptali nedeniyle kaybedilenler, <strong>di\u011fer medya<\/strong> arac\u0131l\u0131\u011f\u0131yla k\u0131smen telafi edilebilir.<\/p>\n<p>Evde kalmaya zorland\u0131\u011f\u0131m\u0131z b\u00f6yle bir anda, \u00f6\u011fleden sonralar\u0131 \u00e7o\u011funlukla internette gezinerek, belki de en tutkulu oldu\u011fumuz \u015feyleri takip ederek ge\u00e7irdi\u011fimizi d\u00fc\u015f\u00fcnmek zor de\u011fil. <strong>Tematik i\u00e7erik da\u011f\u0131tmak<\/strong>, yar\u0131\u015fmalar\u0131n olmad\u0131\u011f\u0131 durumlarda bile sponsorlar i\u00e7in <strong>g\u00f6r\u00fcn\u00fcrl\u00fck elde etme<\/strong> f\u0131rsat\u0131 veriyor. \u00d6rne\u011fin,<strong> sahne arkas\u0131 raporlar\u0131 sunmak<\/strong>, <strong>e\u011fitimin nas\u0131l ger\u00e7ekle\u015fti\u011fini <\/strong>g\u00f6stermek ve<strong> en son teknik sihirbazl\u0131klar\u0131 a\u00e7\u0131klamak<\/strong>, hem merakl\u0131lar\u0131n ilgisini \u00e7ekmenizi hem de markalar\u0131 sergilemenizi<strong> sa\u011flayacakt\u0131r<\/strong>.<\/p>\n<p>Ancak, bu sayfalarda daha \u00f6nce birka\u00e7 kez belirtildi\u011fi gibi, sponsorluklar s\u00f6z konusu oldu\u011funda, marka te\u015fhiri buzda\u011f\u0131n\u0131n yaln\u0131zca g\u00f6r\u00fcnen k\u0131sm\u0131d\u0131r. Faaliyetlerin \u00e7o\u011fu d\u0131\u015far\u0131dan g\u00f6r\u00fcnmez, ancak olumlu bir yat\u0131r\u0131m getirisi sa\u011flarken i\u015flemden b\u00fcy\u00fck \u00f6l\u00e7\u00fcde de\u011fer elde edilmesine katk\u0131da bulunurlar.<\/p>\n<h2><strong>2. Somut angajman operasyonlar\u0131n\u0131 etkinle\u015ftirin<\/strong><\/h2>\n<p>Halk\u0131 trib\u00fcnlere veya ekranlar\u0131n \u00f6n\u00fcne \u00e7ekecek etkinliklerin yoklu\u011funda, sponsorlu tak\u0131mlar ve sporcular izleyicilerinin ilgisini \u00e7ekmek ve sponsorlar\u0131n\u0131n g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131rmak i\u00e7in ba\u015fka form\u00fcller bulmal\u0131d\u0131r. Toplant\u0131lara izin verilmeyen (ve sonu\u00e7 olarak bulu\u015fma ve selamla\u015fma, foto\u011fraf \u00e7ekimi ve kurumsal etkinliklerin yap\u0131lamad\u0131\u011f\u0131) bu gibi anlarda, <strong>rekabet\u00e7i etkinlikler<\/strong> m\u00fckemmel bir ara\u00e7t\u0131r.<\/p>\n<p>\u0130lgili olas\u0131l\u0131klar \u00e7ok say\u0131dad\u0131r. \u00d6rne\u011fin, halk tak\u0131m\u0131n ortaklar\u0131ndan veya ticari \u00fcr\u00fcnlerinden bir \u00fcr\u00fcn sat\u0131n alarak bir <strong>yar\u0131\u015fmaya<\/strong> kat\u0131labilir. \u0130lk durumda, bir sponsorun \u00fcr\u00fcn\u00fcn\u00fcn sat\u0131\u015f\u0131 te\u015fvik edilir ve ayn\u0131 zamanda \u00f6d\u00fcle y\u00f6nelik cazibe sat\u0131\u015flar\u0131 art\u0131rmak i\u00e7in kullan\u0131l\u0131r, ikinci durumda, t\u00fcm <strong>sponsorlar\u0131n markalar\u0131n\u0131<\/strong> i\u00e7eren ticari \u00fcr\u00fcnlerin sat\u0131\u015f\u0131 te\u015fvik edilir, b\u00f6ylece spor giyim g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc geri kazan\u0131l\u0131r. Hem birinci hem de ikinci durumda, primler bir sigorta poli\u00e7esi ile kar\u015f\u0131lanacakt\u0131r.<\/p>\n<h2><strong>3. \u00d6zel e\u011flence i\u00e7eri\u011fi \u00fcretimi<\/strong><\/h2>\n<p><strong> Daha ileri g\u00f6r\u00fc\u015fl\u00fc olan sponsorlar ve kurulu\u015flar<\/strong> a\u00e7\u0131s\u0131ndan son derece \u00f6d\u00fcllendirici bir yol, sadece taraftarlardan olu\u015fmas\u0131 gerekmeyen daha geni\u015f bir kitleye ula\u015fmak i\u00e7in yap\u0131land\u0131r\u0131lm\u0131\u015f ve geleneksel merakl\u0131 &#8220;balonunun&#8221; d\u0131\u015f\u0131na \u00e7\u0131kabilen <strong>e\u011flence \u00fcr\u00fcnleri<\/strong> yaratmakt\u0131r. S\u00f6ylemeye gerek yok ki, benzer \u00fcr\u00fcnler her \u015feyin durdu\u011fu g\u00fcn\u00fcm\u00fczde paketlenemez, <strong>bunun yerine sponsorluk aktivasyon stratejileri dahilinde planlanmalar\u0131 gerekir<\/strong>. Asl\u0131nda, bu t\u00fcr mega i\u00e7erikleri olu\u015fturmak i\u00e7in gerekli t\u00fcm malzemeyi bir araya getirmek haftalar, hatta aylar s\u00fcren \u00e7ekimler, r\u00f6portajlar ve ara\u015ft\u0131rmalar gerektirir: bu da ancak iyi bir dozda <strong>uzun vadeli d\u00fc\u015f\u00fcnme <\/strong>ve<strong> stratejik yap\u0131<\/strong> ile m\u00fcmk\u00fcn olan bir faaliyettir.<\/p>\n<p>Bir sporcuya, bir spora ya da bir tak\u0131ma adanan ve Netflix gibi prestijli platformlarda yay\u0131nlanan pek \u00e7ok belgesel, sinema filmi ya da televizyon dizisi i\u00e7in durum b\u00f6yledir. Bu ba\u011flamda, motor sporlar\u0131 merakl\u0131lar\u0131 <strong>Andrea Dovizioso<\/strong>&#8216;ya adanan<strong>&#8220;Undaunted<\/strong>&#8221; ya da &#8220;<strong>F1:<\/strong> <strong>Drive to Survive<\/strong>&#8221; belgesel serisini hat\u0131rlayacaklard\u0131r.<\/p>\n<p>Bunlar, kalite ve b\u00fct\u00fcnl\u00fck a\u00e7\u0131s\u0131ndan b\u00fcy\u00fck film veya dizileri k\u0131skand\u0131rmayacak m\u00fckemmel yap\u0131mlard\u0131r. Benzer yap\u0131mlar, \u00f6zellikle spor sezonu sona erdi\u011finde, taraftarlar\u0131n &#8220;a\u00e7l\u0131\u011f\u0131n\u0131&#8221; giderme ve -ayn\u0131 \u015fekilde- markalar\u0131, sponsorlar\u0131 ve ortaklar\u0131 perde arkas\u0131ndaki hikayelerde veya sezonla ilgili haberlerde sergileme avantaj\u0131na sahiptir.<\/p>\n<p>Ancak videolardan daha fazlas\u0131 da var. <strong>LCR Honda&#8217;n\u0131n<\/strong> m\u00fckemmel <strong>Speeding Around the World&#8217;\u00fc<\/strong> gibi paha bi\u00e7ilmez <strong>foto\u011fraf kitaplar\u0131<\/strong> da sponsorluk programlar\u0131n\u0131n yank\u0131s\u0131n\u0131 art\u0131r\u0131rken ortaklar\u0131n g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc &#8220;geni\u015fleterek&#8221; ayn\u0131 amaca hizmet etmektedir.<\/p>\n<h2><strong>4. Tescilli bir veri taban\u0131 olu\u015fturma ihtiyac\u0131<\/strong><\/h2>\n<p>\u00dczerinde d\u00fc\u015f\u00fcnmeye de\u011fer ve taraftarlar ve merakl\u0131larla etkile\u015fim kurallar\u0131n\u0131 potansiyel olarak de\u011fi\u015ftirebilecek hususlardan biri, spor sekt\u00f6r\u00fcnde faaliyet g\u00f6steren ger\u00e7eklerin, kendilerini sosyal medyan\u0131n boyunduru\u011fundan kurtaracak <strong>kendi veri tabanlar\u0131n\u0131<\/strong> olu\u015fturma ihtiyac\u0131d\u0131r. Sponsorlar\u0131n, tak\u0131mlar\u0131n ve sporcular\u0131n sosyal medya arac\u0131l\u0131\u011f\u0131yla taraftar kitleleriyle ileti\u015fim kurabildikleri do\u011fruysa, ayn\u0131 kitle \u00fczerinde yaln\u0131zca y\u00fczeysel bir vizyona ve s\u0131n\u0131rl\u0131 bir kontrole sahip olduklar\u0131 da ayn\u0131 derecede do\u011frudur.<\/p>\n<p>E\u011fer spor konular\u0131 ve sponsorlar taraftarlar\u0131n\u0131n ve merakl\u0131lar\u0131n\u0131n verilerini do\u011frudan kontrol edebilselerdi durum tamamen farkl\u0131 olurdu. Belki de sadece indirenlerin belirli i\u00e7eriklere eri\u015fimine izin veren <strong>\u00f6zel<\/strong> bir <strong>uygulama<\/strong> kullanarak; yar\u0131\u015fmalar ve kazan\u0131lacak \u00f6d\u00fcllerle <strong>indirmeyi<\/strong> te\u015fvik ederek. Bu t\u00fcr bir teknoloji \u00fczerinde daha etkili ve daha \u00f6zelle\u015ftirilmi\u015f bir etkile\u015fim hunisi geli\u015ftirilebilir, <strong>\u00f6zel<\/strong> i\u00e7erik aktar\u0131l\u0131rken ayn\u0131 zamanda <strong>ma\u011fazalardan<\/strong> <strong>etkinliklere<\/strong>, <strong>biletlemeden<\/strong> <strong>\u00f6zel<\/strong> videolara kadar birden fazla hizmete ayn\u0131 anda eri\u015fim imkan\u0131 sunulabilir.<\/p>\n<p>B\u00f6ylece hem daha iyi bir \u00fcr\u00fcne hem de kullan\u0131c\u0131larla \u00e7oklu kanallar arac\u0131l\u0131\u011f\u0131yla ve daha etkili ileti\u015fim yollar\u0131yla daha do\u011frudan ba\u011flant\u0131 kurma olana\u011f\u0131na sahip oluruz.<\/p>\n<h2><strong>Daha \u00f6tesine bakal\u0131m; bir Grand Prix iptal edilirse ne olur? Ya da bunun yerine olaylar kapal\u0131 kap\u0131lar ard\u0131nda ger\u00e7ekle\u015firse? <\/strong><\/h2>\n<p>Bak\u0131\u015f a\u00e7\u0131m\u0131z\u0131 da de\u011fi\u015ftirmeye \u00e7al\u0131\u015fal\u0131m. <strong>Etkinlik iptal edildi<\/strong> ve sonu\u00e7 olarak <strong>pist bilet satmayacak<\/strong> ve <strong>sat\u0131lm\u0131\u015f olanlar da iade edilecek<\/strong>. Ayn\u0131 zamanda, ger\u00e7ekle\u015fmeyecek olan etkinli\u011fe ev sahipli\u011fi yapabilmek i\u00e7in \u015fampiyona sahibine kim \u00f6deme yapacak? Bu masraflar\u0131 kim kar\u015f\u0131layacak?<\/p>\n<p>Bu gibi durumlarda, kaybedilen paran\u0131n yan\u0131 s\u0131ra, bir etkinli\u011fin ger\u00e7ekle\u015ftirilememesi hipotezine kar\u015f\u0131 garanti vermek isteyen <strong>sigorta<\/strong> <strong>gruplar\u0131na<\/strong> aktar\u0131labilecek ilgili t\u00fcm riskler <strong>sigorta taraf\u0131ndan<\/strong> kar\u015f\u0131lanabilir. Bu nedenle, tak\u0131mlar\u0131n, spor tesislerinin ve benzerlerinin tedbirli olmalar\u0131 ve bu t\u00fcr felaketlerin nadirli\u011fi g\u00f6z \u00f6n\u00fcne al\u0131nd\u0131\u011f\u0131nda genellikle ucuz olan ve bu t\u00fcr olaylar meydana geldi\u011finde ekonomik etkiyi tamamen ortadan kald\u0131rmasa da azaltabilecek bu t\u00fcr poli\u00e7eleri \u00f6ng\u00f6rmeleri gerekmektedir.<\/p>\n<h2><strong>Devam etmek mi yoksa her \u015feyi durdurmak m\u0131 daha iyi?<\/strong><\/h2>\n<p><strong>D\u00fc\u015f\u00fcnmek i\u00e7in<\/strong> biraz daha <strong>yiyecek<\/strong> ekleyelim. <strong>Sponsor olsayd\u0131n\u0131z, etkinli\u011fin bo\u015f trib\u00fcnlerle devam etmesini mi yoksa iptal edilmesini mi tercih ederdiniz?<\/strong><br \/>\nMarkan\u0131z\u0131n &#8220;zor&#8221; bir anda, kritik anla ve dolay\u0131s\u0131yla ger\u00e7eklikle temas halinde olmayan biri olarak g\u00f6r\u00fclme riskini g\u00f6ze alarak sergilenmesini mi istersiniz yoksa bunun yerine markan\u0131z\u0131 karantina alt\u0131ndayken k\u0131sa bir huzur an\u0131yla (\u00f6rne\u011fin tuttu\u011funuz tak\u0131m\u0131n ma\u00e7\u0131n\u0131 izlemekle) ili\u015fkilendirerek ciddi bir durumun hafifletilmesine yard\u0131mc\u0131 olmaktan yana m\u0131 olursunuz? Bu hususlar\u0131 d\u00fc\u015f\u00fcnmemeyi tercih ederiz, ancak bug\u00fcnden itibaren herhangi bir etkinlik i\u00e7in sponsorluk planlarken ortaya \u00e7\u0131kan t\u00fcm sorular\u0131n bir par\u00e7as\u0131 haline gelmelidirler.<\/p>\n<h2><strong>Sponsorlar: vazge\u00e7mek mi, devam etmek mi?<\/strong><\/h2>\n<p>Son olarak bir noktay\u0131 daha eklemek istiyorum. Bence markalar zor anlarda ve hatta \u015fu anda ya\u015fad\u0131\u011f\u0131m\u0131z gibi garip durumlarda bile sponsorluk programlar\u0131na sad\u0131k kalmal\u0131d\u0131r. Sponsorluk yaparken bazen m\u00fckemmel g\u00fcnler, bazen de k\u00f6t\u00fc g\u00fcnler ya\u015fan\u0131r. A\u00e7\u0131k\u00e7as\u0131 \u015fu anda k\u00f6t\u00fc bir d\u00f6nemden ge\u00e7iyoruz ve her ortakl\u0131kta oldu\u011fu gibi sadece i\u015fler iyi gitti\u011finde birlikte kalmay\u0131 bekleyemeyiz.<\/p>\n<p>Bana g\u00f6re, bir sponsorun taahh\u00fcd\u00fcn\u00fc geri \u00e7ekebilece\u011fi ve \u00e7ekmesi gerekti\u011fi tek durum doping ya da yolsuzlukla ilgili olanlard\u0131r. Koronavir\u00fcsten kimse sorumlu de\u011fildir ve bu nedenle bana \u00f6yle geliyor ki, bu durumdan ka\u00e7\u0131nmak i\u00e7in ge\u00e7erli bir neden yoktur.<\/p>\n<h3><strong>Yanal d\u00fc\u015f\u00fcnme: medya ortaklar\u0131yla g\u00f6r\u00fcn\u00fcrl\u00fck tasarrufu<\/strong><\/h3>\n<p>Tak\u0131mlar her zaman sponsorlar aras\u0131na bir medya orta\u011f\u0131 dahil etmeye \u00e7al\u0131\u015fmal\u0131d\u0131r. Bu ticari a\u00e7\u0131dan faydal\u0131 olabilir (bu ba\u011flamda CNBC ile ortakl\u0131\u011fa yol a\u00e7an nedenlerle ilgili olarak McLaren web sitesine bak\u0131n) ve ayn\u0131 zamanda ara\u00e7lar\u0131nda yer sunabilir, b\u00f6ylece yaln\u0131zca COVID-19 gibi istisnai durumlar nedeniyle de\u011fil, ayn\u0131 zamanda normal talihsiz pist ko\u015fullar\u0131ndan kaynaklanan g\u00f6r\u00fcn\u00fcrl\u00fck eksikli\u011fini de dengeleyebilir.<\/p>\n<h2><strong>Sponsorluklardan bahsetmi\u015fken, bug\u00fcn<\/strong><\/h2>\n<p>\u015eu ana kadar s\u00f6ylenenlerle ilgili gerekli bir <strong>yorum <\/strong>. <strong>Koronavir\u00fcs pandemisinin<\/strong> <strong>sponsorluk programlar\u0131na<\/strong> verdi\u011fi zarardan bahsetmek hi\u00e7bir \u015fekilde alayc\u0131 ya da daha k\u00f6t\u00fcs\u00fc dar g\u00f6r\u00fc\u015fl\u00fc olmak anlam\u0131na gelmemektedir. D\u00fcnya sa\u011fl\u0131\u011f\u0131n\u0131n tehlikede oldu\u011fu ve t\u00fcm gezegenin ekonomisinin \u00e7\u00f6kme riski ta\u015f\u0131d\u0131\u011f\u0131 bir d\u00f6nemde, <strong>spor sponsorluklar\u0131n\u0131n b\u00fcy\u00fck resmin \u00e7ok k\u00fc\u00e7\u00fck bir par\u00e7as\u0131 oldu\u011fu<\/strong> a\u00e7\u0131k ve nettir. Ancak bu blog sponsorlar ve sporla ilgilenmektedir ve karma\u015f\u0131k konular\u0131 profesyonellere, teknisyenlere ve uzmanlara b\u0131rakarak sadece bunlardan bahsetmeye devam etmelidir. Durumun tam bir resmini ve olas\u0131 alternatif \u00e7\u00f6z\u00fcmleri sunmaya \u00e7al\u0131\u015farak sorunun k\u00fc\u00e7\u00fck par\u00e7as\u0131yla y\u00fczle\u015fmeliyiz.<\/p>\n<p><strong>Yukar\u0131da sunulan liste kapsaml\u0131 de\u011fildir<\/strong> ve her derde deva oldu\u011funu iddia etmemektedir. Aksine, sorunlara olas\u0131 \u00e7\u00f6z\u00fcmlerin var oldu\u011funu g\u00f6stermek i\u00e7in d\u00fc\u015f\u00fcnmeye sevk etmek istiyoruz. Her \u015feyin <strong>yak\u0131nda normale d\u00f6nece\u011fi<\/strong> umuduyla.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sponsorluklar ve Koronavir\u00fcs. Salg\u0131n hastal\u0131klar\u0131n ve \u00f6ng\u00f6r\u00fclemeyen felaketlerin olumsuz etkilerini azaltmak m\u00fcmk\u00fcn m\u00fc? \u0130\u015fte birka\u00e7 g\u00f6zlem. Bu hem yak\u0131c\u0131 hem de \u00f6nemli bir konu: spor etkinliklerinin iptal edilmesine yol a\u00e7an Covid-19 acil durumunun spor sistemine dahil olan herkes \u00fczerinde etkileri var. Yap\u0131lan de\u011fi\u015fiklik MotoGP \u015eampiyona takvimi, Premiere League&#8217;de Arsenal Man-City ma\u00e7\u0131n\u0131n ertelenmesi, 6 Uluslar \u015eampiyonas\u0131 [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":188290,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20199],"tags":[],"class_list":["post-280554","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spor-sponsorlugu"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>COVID-19: Spor sponsorlu\u011fu \u00fczerindeki etkilerin azalt\u0131lmas\u0131<\/title>\n<meta name=\"description\" content=\"\u015eampiyonalar, organizat\u00f6rler, tak\u0131mlar ve sponsorlar, bug\u00fcn her bak\u0131mdan bir end\u00fcstri olarak kabul edilen bu alanda b\u00fcy\u00fck yank\u0131lar uyand\u0131rmaktad\u0131r.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rtrsports.com\/tr\/blog\/sponsorluklar-ve-koronavirus-spor-yatirimlari-uzerindeki-etkilerin-azaltilmasi\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sponsorluklar ve Koronavir\u00fcs. 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