{"id":295662,"date":"2025-07-09T17:06:37","date_gmt":"2025-07-09T15:06:37","guid":{"rendered":"https:\/\/rtrsports.com\/mirco-lazzari-koleksiyonu-guzel-sanatlar-spor-fotografciligi-nftye-donusuyor\/"},"modified":"2025-07-25T21:55:34","modified_gmt":"2025-07-25T19:55:34","slug":"mirco-lazzari-koleksiyonu-guzel-sanatlar-spor-fotografciligi-nftye-donusuyor","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/tr\/blog\/the-mirco-lazzari-collection-the-photography-sports-author-becomes-nft\/","title":{"rendered":"Mirco Lazzari Koleksiyonu: Auteur spor foto\u011fraf\u00e7\u0131l\u0131\u011f\u0131 NFT&#8217;ye gidiyor"},"content":{"rendered":"<h2>Mirco Lazzari, Stargraph ve RTR Sports Marketing, motor sporlar\u0131 foto\u011fraf\u00e7\u0131l\u0131\u011f\u0131na adanm\u0131\u015f ilk Non Fungible Token&#8217;\u0131 piyasaya s\u00fcr\u00fcyor: sanat, spor ve teknoloji gelece\u011fe kap\u0131 a\u00e7\u0131yor.<\/h2>\n<p>Bunlara <strong>NFT<\/strong>&#8216;ler, yani <em>de\u011fi\u015ftirilemeyen tokenlar <\/em>deniyor ve son y\u0131llarda merkezi hale gelen bir sorunun cevab\u0131: dijital i\u00e7erik g\u00fcvenli, h\u0131zl\u0131 ve payla\u015f\u0131lan bir \u015fekilde nas\u0131l m\u00fch\u00fcrlenir, do\u011frulan\u0131r ve takas edilir?<\/p>\n<p>Blok zinciri taraf\u0131ndan m\u00fcmk\u00fcn k\u0131l\u0131nan<em>&#8216;nifties<\/em>&#8216; -ayn\u0131 zamanda bu \u015fekilde adland\u0131r\u0131ld\u0131lar- bir g\u00f6r\u00fcnt\u00fcden bir \u015fark\u0131ya, bir sanat eserinden bir videoya kadar her t\u00fcrl\u00fc medyan\u0131n benzersiz bir \u015fekilde elde edilmesine ve tan\u0131mlanmas\u0131na olanak tan\u0131yan \u015fifrelenmi\u015f belirte\u00e7lerdir.<\/p>\n<p>De\u011fi\u015ftirilebilir olmayan tokenler, do\u011frulanabilir dijital k\u0131tl\u0131k, kripto sanat\u0131 gibi benzersiz dijital nesneler, dijital formatta koleksiyonlar, dijital sanat pazar\u0131nda takas edilebilir ve sat\u0131labilir olu\u015fturmak i\u00e7in kullan\u0131l\u0131r.<\/p>\n<p>Dijital eserin ger\u00e7ekli\u011fini ve sahipli\u011fini kan\u0131tlama yetenekleri nedeniyle telif hakk\u0131 toplaman\u0131n yeni s\u0131n\u0131r\u0131d\u0131rlar.<\/p>\n<p>G\u00fcn\u00fcm\u00fczde ola\u011fan\u00fcst\u00fc bir geni\u015fleme ya\u015fayan bu soyut ama \u00e7ok g\u00fc\u00e7l\u00fc teknolojik ara\u00e7, Mirco Lazzari, <strong>Stargraph<\/strong> ve <strong>RTR Sports Marketing<\/strong>&#8216;i bir araya getiren &#8216;The Mirco <strong>Lazzari<\/strong> Collection&#8217; projesi sayesinde art\u0131k auteur spor foto\u011fraf\u00e7\u0131l\u0131\u011f\u0131n\u0131n m\u00fckemmelli\u011fiyle bulu\u015fuyor.<\/p>\n<p>Asl\u0131nda 15 Temmuz 2021&#8217;den itibaren \u015fu adresten temin edilebilecekler <a href=\"https:\/\/nft.stargraph.it\/\"><strong>Stargraph<\/strong><\/a> Imola&#8217;l\u0131 \u00fcnl\u00fc foto\u011fraf\u00e7\u0131 taraf\u0131ndan bu yenilik\u00e7i ve ilgi \u00e7ekici formatta yay\u0131nlanan ilk NFT&#8217;ler.<\/p>\n<p>B\u00f6ylece baz\u0131 \u00f6zel kareler, s\u0131n\u0131rl\u0131 say\u0131da \u00fcretilecek koleksiyonlara d\u00f6n\u00fc\u015fecek ve motor sporlar\u0131 d\u00fcnyas\u0131n\u0131n en iyilerini bir araya getirecek. <a href=\"https:\/\/rtrsports.com\/tr\/sponsorluklar-motogp\/\"><strong>MotoGP<\/strong><\/a><strong>Formula 1<\/strong>&#8216;den <strong>ralli<\/strong> ve <strong>D\u00fcnya Superbike<\/strong> &#8216;a ve \u00e7ok daha fazlas\u0131na uzanan, sanat duygusunu ola\u011fan\u00fcst\u00fc spor tutkusu ve g\u00fcn\u00fcm\u00fcz\u00fcn g\u00fc\u00e7l\u00fc yeni teknolojileriyle birle\u015ftirebilen e\u015fi benzeri g\u00f6r\u00fclmemi\u015f, de\u011ferli bir koleksiyon olu\u015fturuyor.<\/p>\n<p>Foto\u011fraf, spor ve dijital d\u00fcnya \u00fclkemizde ilk kez bu \u015fekilde bir araya geliyor: <strong>Mirco Lazzari<\/strong> &#8216;nin NFT&#8217;leri sadece gelece\u011fe bir bak\u0131\u015f de\u011fil, g\u00fcn\u00fcm\u00fczde hi\u00e7 bu kadar \u00f6nemli olmam\u0131\u015f bir ifade ve ileti\u015fim bi\u00e7imini peki\u015ftirmek i\u00e7in somut bir ara\u00e7.<\/p>\n<p>Mirco Lazzari, 1989&#8217;dan bu yana yama\u00e7lar\u0131n d\u00fcnyas\u0131n\u0131 kendi objektifinden b\u00fcy\u00fcl\u00fcyor ve anlat\u0131yor. Onunki her zaman taze ve farkl\u0131 bir bak\u0131\u015f a\u00e7\u0131s\u0131, hikaye anlat\u0131c\u0131l\u0131\u011f\u0131ndan \u00e7ok \u015fiirsel bir anlat\u0131m\u0131 hedefliyor. Kusursuz tarz\u0131 ona en iyi iki ve d\u00f6rt tekerlekli serilerde bir\u00e7ok uluslararas\u0131 \u00f6d\u00fcl ve \u00f6d\u00fcl\u00fcn yan\u0131 s\u0131ra Nikon&#8217;un spor sekt\u00f6r\u00fcndeki el\u00e7isi rol\u00fcn\u00fc kazand\u0131rd\u0131.<\/p>\n<p>Onlar <a href=\"https:\/\/rtrsports.com\/tr\/\"><strong>RTR Spor Pazarlama<\/strong><\/a> ve kurucusu <strong>Riccardo Taf\u00e0<\/strong>, Lazzari&#8217;nin muhte\u015fem g\u00f6r\u00fcnt\u00fclerinin Non Fungible Token fikriyle birle\u015fmesini hayal ettiler: sadece web ve dijital pazarlama d\u00fcnyas\u0131nda b\u00fcy\u00fck deneyime ve yarat\u0131c\u0131l\u0131\u011fa sahip bir ortakla kapat\u0131labilecek bir kemer.<\/p>\n<p><strong>Stargraph<\/strong> &#8216;\u0131n kurucu orta\u011f\u0131 <strong>Michele Imbimbo<\/strong>, &#8220;Bu projenin bir par\u00e7as\u0131 olmaktan hemen mutluluk duyduk. \u015eirketimizin uluslararas\u0131 hedeflerini ve spor foto\u011fraf\u00e7\u0131l\u0131\u011f\u0131n\u0131n en iyilerini bir araya getirebilen, \u0130talya&#8217;da teknoloji, spor ve sanat\u0131n zirvesinde yer alan benzersiz bir \u00fcr\u00fcn yaratan bir proje&#8221;.<\/p>\n<p><strong>Mirco Lazzari<\/strong> de onu destekliyor <strong>:<\/strong> &#8216;Biz her dijital \u00fcr\u00fcn\u00fcn ancak her \u015feyden \u00f6nce duygusal ve k\u00fclt\u00fcrel bir anlamla dolu olmas\u0131 halinde bir de\u011feri oldu\u011funa inan\u0131yoruz. \u0130ki y\u0131lda bir d\u00fczenlenen NFT&#8217;ler (ve di\u011ferleri) dijital tarihimizde ilk kez bir an\u0131 kristalize etmemize, daha \u00f6nce soyut olan\u0131 somut hale getirmemize olanak tan\u0131yor. Ancak bunun i\u00e7in i\u00e7eri\u011fe, duygular\u0131 harekete ge\u00e7irebilecek ve bir jesti, \u00f6zel bir an\u0131 \u00f6zetleyebilecek bir \u015feye ihtiyac\u0131m\u0131z var.&#8221;<\/p>\n<p><strong>&#8216;Mirco Lazzari Koleksiyonu<\/strong>&#8216;nun ilk NFT&#8217;leri s\u0131n\u0131rl\u0131 say\u0131da olmak \u00fczere 15 Temmuz Per\u015fembe g\u00fcn\u00fcnden itibaren https:\/\/nft.stargraph.it\/ adresinden temin edilebilir.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mirco Lazzari, Stargraph ve RTR Sports Marketing, motor sporlar\u0131 foto\u011fraf\u00e7\u0131l\u0131\u011f\u0131na adanm\u0131\u015f ilk Non Fungible Token&#8217;\u0131 piyasaya s\u00fcr\u00fcyor: sanat, spor ve teknoloji gelece\u011fe kap\u0131 a\u00e7\u0131yor. Bunlara NFT&#8216;ler, yani de\u011fi\u015ftirilemeyen tokenlar deniyor ve son y\u0131llarda merkezi hale gelen bir sorunun cevab\u0131: dijital i\u00e7erik g\u00fcvenli, h\u0131zl\u0131 ve payla\u015f\u0131lan bir \u015fekilde nas\u0131l m\u00fch\u00fcrlenir, do\u011frulan\u0131r ve takas edilir? Blok zinciri [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":192322,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20207],"tags":[],"class_list":["post-295662","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spor-pazarlamasi-tr"],"acf":[],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Mirco Lazzari Koleksiyonu: Spor foto\u011fraf\u00e7\u0131l\u0131\u011f\u0131 NFT&#039;ye gidiyor<\/title>\n<meta name=\"description\" content=\"Mirco Lazzari, Stargraph ve RTR Sports Marketing, motor sporlar\u0131 foto\u011fraf\u00e7\u0131l\u0131\u011f\u0131na adanm\u0131\u015f ilk Non Fungible Token&#039;\u0131 piyasaya s\u00fcr\u00fcyor.\" \/>\n<meta name=\"robots\" content=\"index, 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