{"id":298652,"date":"2019-03-04T11:30:25","date_gmt":"2019-03-04T10:30:25","guid":{"rendered":"https:\/\/rtrsports.com\/%e5%87%ba%e8%89%b2%e7%9a%84%e7%94%a2%e5%93%81%e8%a8%b1%e5%8f%af%ef%bc%9a%e9%81%8b%e5%8b%95%e5%a6%82%e4%bd%95%e5%b0%87%e5%a5%bd%e8%ae%8a%e6%88%90%e5%93%87\/"},"modified":"2026-09-16T16:56:40","modified_gmt":"2026-09-16T14:56:40","slug":"%e5%87%ba%e8%89%b2%e7%9a%84%e7%94%a2%e5%93%81%e8%a8%b1%e5%8f%af%ef%bc%9a%e9%81%8b%e5%8b%95%e5%a6%82%e4%bd%95%e5%b0%87%e5%a5%bd%e8%ae%8a%e6%88%90%e5%93%87","status":"publish","type":"post","link":"https:\/\/rtrsports.com\/zh-hans\/blog\/great-product-licensing-sport-turned-good-wow\/","title":{"rendered":"\u4f53\u80b2\u4ea7\u54c1\u6388\u6743\uff1a\u4f53\u80b2\u5982\u4f55\u5c06\u201c\u826f\u597d\u201d\u53d8\u6210\u201c\u60ca\u53f9\u201d"},"content":{"rendered":"

\u6709\u8bb8\u591a\u793a\u4f8b\u8868\u660e\uff0c\u4f53\u80b2\u6388\u6743<\/strong>\u5982\u4f55\u63d0\u5347\u666e\u901a\u4ea7\u54c1\uff0c\u5c06\u5176\u8f6c\u5316\u4e3a\u771f\u6b63\u4e0d\u51e1\u4e4b\u7269\u3002\u4f53\u80b2\u3001\u5176\u4ef7\u5024\u89c2\u3001\u961f\u4f0d\u3001\u9057\u4ea7\u53ca\u5f62\u8c61\uff0c\u662f\u589e\u6dfb\u90a3\u4e00\u4e2a\u81f3\u5173\u91cd\u8981\u7684\u5dee\u5f02\u5316\u5143\u7d20\u7684\u7406\u60f3\u5408\u4f5c\u4f19\u4f34\u3002\u8fd9\u4e0d\u4ec5\u9002\u7528\u4e8e\u4f53\u80b2\u7ec4\u7ec7\u672c\u8eab\uff0c\u540c\u6837\u9002\u7528\u4e8e\u6469\u6258\u8fd0\u52a8\u53ca\u4f53\u80b2\u9886\u57df\u6700\u91cd\u8981\u7684\u54c1\u724c\u3002<\/p>\n

\u4f53\u80b2\u4ea7\u54c1\u6388\u6743\u7684\u6210\u529f\u6848\u4f8b<\/strong><\/h2>\n

\u9996\u5148\u60f3\u5230\u7684\u662fApple Watch Nike<\/strong>\uff1a\u8fd9\u662f\u4e00\u4e2a\u8054\u5408\u54c1\u724c\u6848\u4f8b\uff0c\u5c06\u4e00\u6b3e\u5353\u8d8a\u7684\u79d1\u6280\u4ea7\u54c1\u8f6c\u5316\u4e3a\u975e\u51e1\u7684\u8425\u9500\u6d3b\u52a8\uff0c\u9762\u5411\u6d3b\u8dc3\u3001\u5e74\u8f7b\u3001\u6ce8\u91cd\u8fd0\u52a8\u8868\u73b0\u7684\u53d7\u4f17\u7fa4\u3002Apple\u4e0eNike\u591a\u5e74\u6765\u4e00\u76f4\u7ef4\u7cfb\u8fd9\u4e00\u5408\u4f5c\uff0c\u4e0d\u65ad\u63a8\u51fa\u6f14\u7ece Nike\u7f8e\u5b66\u7684\u65b0\u8868\u5e26\u548c\u754c\u9762\u3002<\/p>\n

\u6469\u6258\u8fd0\u52a8\u9886\u57df\u53e6\u4e00\u6210\u529f\u6848\u4f8b\u662fFerrari Bianchi Bike<\/strong>\uff0c\u4e3a\u6781\u5c11\u91cf\u9650\u5b9a\u7248\u3002\u8fd8\u6709Ferrari Hublot Big Bang<\/strong>\u2014\u2014\u8fd9\u6b3e\u9676\u74f7\u8155\u8868\u8bde\u751f\u4e8eHublot\u4e0e\u8dc3\u9a6c\u54c1\u724c\u7684\u5408\u4f5c\uff1a\u6ca1\u6709\u6388\u6743\u534f\u8bae\uff0c\u8fd9\u6b3e\u4ea7\u54c1\u5c31\u4e0d\u4f1a\u5b58\u5728\uff0c\u6b63\u662f\u5f97\u76ca\u4e8eFerrari\u54c1\u724c\u7684\u611f\u53ec\u529b\uff0c\u5b83\u5f97\u4ee5\u5356\u51fa\u9ad8\u4e7e\u6570\u5343\u4e07\u7684\u7edf\u8ba1\u4ef7\u683c\u3002<\/p>\n

McLaren<\/strong>\u662f\u6469\u6258\u8fd0\u52a8\u53e6\u4e00\u4e3b\u8981\u7684\u6388\u6743\u65b9\u3002\u591a\u5e74\u6765\uff0c\u8be5\u54c1\u724c\u5728\u949f\u8868\u5236\u9020\u3001\u6d88\u8d39\u7535\u5b50\u3001\u65f6\u88c5\u548c\u6e38\u620f\u9886\u57df\u5efa\u7acb\u5408\u4f5c\u5173\u7cfb\uff0c\u5c06\u5176\u8eab\u4efd\u6807\u8bc6\u2014\u2014\u7cbe\u51c6\u3001\u901f\u5ea6\u3001\u9876\u5c16\u6280\u672f\u2014\u2014\u5e26\u5165\u8fdc\u79bb\u8d5b\u9053\u7684\u884c\u4e1a\u3002\u6bcf\u4e00\u6b21\u5408\u4f5c\u90fd\u662f\u5f00\u62d3\u65b0\u53d7\u4f17\u548c\u65b0\u5e02\u573a\u7684\u8f7d\u4f53\u3002<\/p>\n

Lamborghini<\/strong>\u7684\u5408\u4f5c\u540c\u6837\u5177\u6709\u6807\u5fd7\u6027\uff1a\u4ece\u4e0eEsavox<\/strong>\u5171\u540c\u5f00\u53d1\u7684\u97f3\u54cd\u62d3\u5d4c\u5750\uff0c\u5230\u4e0eMizuno<\/strong>\u6253\u9020\u7684\u9650\u5b9a\u8fd0\u52a8\u978b\u3002\u8fd9\u4e9b\u4ea7\u54c1\u82e5\u6ca1\u6709Lamborghini\u6807\u8bc6\u4e0d\u8fc7\u662f\u666e\u901a\u7684\u597d\u4ea7\u54c1\uff0c\u800c\u6709\u4e86\u8fd9\u4e2a\u6807\u8bc6\uff0c\u5c31\u6210\u4e86\u4ee4\u4eba\u5fc3\u52a8\u7684\u6b32\u671b\u5bf9\u8c61\u3002<\/p>\n

\u4f53\u80b2\u6388\u6743\u4e3a\u4f55\u5956\u6548<\/strong><\/h2>\n

\u4f53\u80b2\u6388\u6743\u80cc\u540e\u7684\u673a\u5236\u7b80\u5355\u800c\u6709\u529b\uff1a\u60c5\u611f\u4ef7\u5024\u8f6c\u79fb<\/strong>\u3002\u4f53\u80b2\u54c1\u724c\u2014\u2014Ferrari\u3001McLaren\u3001Ducati\u3001NBA\u3001adidas\u2014\u2014\u7684\u7c89\u4e1d\u5c06\u8be5\u54c1\u724c\u4e0e\u5f3a\u70c8\u60c5\u611f\u8054\u7cfb\u5728\u4e00\u8d77\uff1a\u901f\u5ea6\u3001\u80dc\u5229\u3001\u98ce\u683c\u3001\u72ec\u5c0a\u6027\u3001\u80be\u4e0a\u817a\u7d20\u3002\u5f53\u8be5\u54c1\u724c\u51fa\u73b0\u5728\u624b\u8868\u3001\u81ea\u884c\u8f66\u3001\u8fd0\u52a8\u978b\u6216\u667a\u80fd\u624b\u673a\u4e0a\u65f6\uff0c\u5e26\u7740\u6574\u4e2a\u60c5\u611f\u907a\u4ea7\u4e00\u8d77\u8fdb\u5165\u3002<\/p>\n

\u5bf9\u4e8e\u88ab\u6388\u6743\u65b9\u800c\u8a00\uff0c\u4f18\u52bf\u7acb\u7acb\u53ef\u89c1\uff1a\u89e6\u8fbe\u5df2\u7ecf\u5fe0\u8bda\u7684\u53d7\u4f17<\/strong>\u3001\u4e0e\u7ade\u4e89\u5bf9\u624b\u5dee\u5f02\u5316\u3001\u5408\u7406\u5316\u6ea2\u4ef7\u5b9a\u4ef7\u3002\u5bf9\u4e8e\u6388\u6743\u65b9\uff08\u4f53\u80b2\u54c1\u724c\u6301\u6709\u8005\uff09\uff0c\u8fd9\u610f\u5473\u7740\u989d\u5916\u6536\u5165\u4ee5\u53ca\u5728\u5176\u5426\u5219\u65e0\u6cd5\u76f4\u63a5\u6d89\u8db3\u7684\u4ea7\u54c1\u7c7b\u522b\u4e2d\u5360\u6709\u4e00\u5e2d\u4e4b\u5730\u3002<\/p>\n

\u5168\u7403\u6388\u6743\u5e02\u573a\u89c4\u6a21\u8fbe3560\u4ebf\u7f8e\u5143<\/strong>\uff08Licensing International\uff0c2023\u5e74\uff09\u7edd\u975e\u5076\u7136\u3002\u4eceAdidas<\/strong>\u5230Bentley<\/strong>\uff0c\u4ecePepsi-Cola<\/strong>\u5230NBA<\/strong>\uff0c\u4eceJohn Deere<\/strong>\u5230Walt Disney<\/strong>\uff0c\u5168\u7403\u6700\u8ba4\u77e5\u5ea6\u6700\u9ad8\u7684\u54c1\u724c\u90fd\u5c06\u5176\u72ec\u7279\u6807\u8bc6\u5f00\u653e\u6388\u6743\u3002<\/p>\n

RTR Sports\u5982\u4f55\u63d0\u4f9b\u5e2e\u52a9<\/strong><\/h2>\n

\u5982\u679c\u60a8\u5e0c\u671b\u63a2\u7d22\u4f53\u80b2\u6216\u6469\u6258\u8fd0\u52a8\u6388\u6743\u9886\u57df\u2014\u2014\u65e0\u8bba\u662f\u4f5c\u4e3a\u6388\u6743\u65b9\u8fd8\u662f\u88ab\u6388\u6743\u65b9\u2014\u2014\u8bf7\u968f\u65f6\u8054\u7cfb\u6211\u4eec\u3002\u53ef\u53d1\u90ae\u81f3info@rtrsports.com<\/a>\uff0c\u6216\u67e5\u770b\u6211\u4eec\u8fd1\u5e74\u6240\u53c2\u4e0e\u7684\u90e8\u5206\u6388\u6743\u6848\u4f8b<\/a>\u3002<\/p>\n

\u4f53\u80b2\u4ea7\u54c1\u6388\u6743\u5e38\u89c1\u95ee\u9898<\/h2>\n
\r\n\r\n

Frequently Asked Questions<\/b><\/h2>\r\n \r\n
\n
\r\n\r\n

\r\n \u4f53\u80b2\u4ea7\u54c1\u6388\u6743\u662f\u4ec0\u4e48\uff1f\u5982\u4f55\u8fd0\u4f5c\uff1f<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

\u4f53\u80b2\u4ea7\u54c1\u6388\u6743\u662f\u4e00\u79cd\u534f\u8bae\uff0c\u5176\u4e2d\u4f53\u80b2\u54c1\u724c\u6240\u6709\u8005\uff08\u5982Ferrari\u3001McLaren\u6216NBA\uff09\u6388\u4e88\u53e6\u4e00\u5bb6\u4f01\u4e1a\u5728\u4ea7\u54c1\u6216\u670d\u52a1\u4e2d\u4f7f\u7528\u8be5\u54c1\u724c\u7684\u6743\u5229\uff0c\u4ee5\u6362\u53d6\u9500\u552e\u63d0\u6210\u8d39\u3002\u88ab\u6388\u6743\u65b9\u83b7\u5f97\u4f53\u80b2\u54c1\u724c\u7684\u60c5\u611f\u529b\u91cf\uff0c\u6388\u6743\u65b9\u83b7\u5f97\u989d\u5916\u6536\u5165\u548c\u66f4\u5e7f\u6cdb\u7684\u5e02\u573a\u5f71\u54cd\u529b\u3002<\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
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\r\n \u4f53\u80b2\u6388\u6743\u5bf9\u4f01\u4e1a\u6709\u54ea\u4e9b\u4f18\u52bf\uff1f<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

\u83b7\u5f97\u4f53\u80b2\u54c1\u724c\u6388\u6743\u5bf9\u4f01\u4e1a\u610f\u5473\u7740\uff1a\u4e0e\u7ade\u4e89\u5bf9\u624b\u5dee\u5f02\u5316\u3001\u5408\u7406\u5316\u6ea2\u4ef7\u5b9a\u4ef7\u3001\u89e6\u8fbe\u5df2\u5fe0\u8bda\u4e14\u6709\u52a8\u529b\u7684\u53d7\u4f17\u3001\u62d3\u5c55\u65b0\u5e02\u573a\u5206\u9500\u6e20\u9053\uff0c\u4ee5\u53ca\u901a\u8fc7\u4e0e\u4f53\u80b2\u4ef7\u5024\u2014\u2014\u8868\u73b0\u529b\u3001\u5353\u8d8a\u3001\u6fc0\u60c5\u2014\u2014\u7684\u5173\u8054\u5f3a\u5316\u81ea\u8eab\u8bc6\u522b\u3002<\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
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\r\n\r\n

\r\n \u6469\u6258\u8fd0\u52a8\u4e2d\u6700\u77e5\u540d\u7684\u4f53\u80b2\u4ea7\u54c1\u6388\u6743\u6848\u4f8b\u662f\u4ec0\u4e48\uff1f<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

\u6700\u77e5\u540d\u7684\u6848\u4f8b\u5305\u62ec\uff1aApple Watch Nike\u3001Ferrari Hublot Big Bang\u3001Ferrari Bianchi Bike\u3001McLaren\u5728\u949f\u8868\u548c\u6e38\u620f\u9886\u57df\u7684\u5408\u4f5c\u3001Lamborghini\u4e0eEsavox\uff08\u97f3\u54cd\uff09\u3001Lamborghini\u4e0eMizuno\uff08\u8fd0\u52a8\u978b\uff09\u3002\u6bcf\u4e2a\u6848\u4f8b\u90fd\u5c55\u793a\u4e86\u4f53\u80b2\u54c1\u724c\u5982\u4f55\u5c06\u60c5\u611f\u4ef7\u5024\u8f6c\u79fb\u5230\u8fdc\u79bb\u8d5b\u573a\u7684\u4ea7\u54c1\u7c7b\u522b\u3002<\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
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\r\n \u5982\u4f55\u4e3a\u6388\u6743\u534f\u8bae\u9009\u62e9\u6b63\u786e\u7684\u5408\u4f5c\u4f19\u4f34\uff1f<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

\u5408\u4f5c\u4f19\u4f34\u7684\u9009\u62e9\u53d6\u51b3\u4e8e\u4e24\u4e2a\u54c1\u724c\u4ef7\u5024\u89c2\u7684\u4e00\u81f4\u6027\u3001\u76ee\u6807\u5e02\u573a\u89c4\u6a21\u3001\u4ea7\u54c1\u7c7b\u522b\u4ee5\u53ca\u88ab\u6388\u6743\u65b9\u7684\u751f\u4ea7\u548c\u5206\u9500\u80fd\u529b\u3002RTR Sports\u8fd9\u6837\u7684\u4e13\u4e1a\u673a\u6784\u4f1a\u8bc4\u4f30\u8fd9\u4e9b\u56e0\u7d20\uff0c\u5e76\u652f\u6301\u534f\u8bae\u8c08\u5224\u3001\u6388\u6743\u8d39\u7387\u8bbe\u5b9a\u548c\u6388\u6743\u9879\u76ee\u7684\u8fd0\u8425\u7ba1\u7406\u3002<\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
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\r\n \u4f53\u80b2\u6388\u6743\u4e0e\u8054\u5408\u54c1\u724c\u6709\u4f55\u533a\u522b\uff1f<\/b>\r\n <\/h3>\r\n\r\n
\r\n
\r\n <\/p>\n

\u5728\u8054\u5408\u54c1\u724c<\/strong>\u4e2d\uff0c\u4e24\u4e2a\u54c1\u724c\u5177\u6709\u540c\u7b49\u7684\u66dd\u5149\u5ea6\uff0c\u5747\u88ab\u89c6\u4e3a\u4ea7\u54c1\u7684\u4e3b\u89d2\uff08\u5982Apple Watch Nike\uff09\u3002\u5728\u4f20\u7edf\u6388\u6743<\/strong>\u4e2d\uff0c\u4e00\u4e2a\u54c1\u724c\u5360\u4e3b\u5bfc\u5730\u4f4d\uff0c\u53e6\u4e00\u4e2a\u662f\u751f\u4ea7\u4e3b\u4f53\u7684\u88ab\u6388\u6743\u65b9\u3002\u4e24\u79cd\u60c5\u51b5\u7684\u76ee\u7684\u90fd\u662f\u5c06\u60c5\u611f\u4ef7\u5024\u4ece\u4e00\u4e2a\u54c1\u724c\u8f6c\u79fb\u5230\u53e6\u4e00\u4e2a\u3002<\/p>\n

\n <\/div>\r\n <\/div>\r\n\r\n <\/div>\r\n
\n\r\n <\/div>\r\n \n

RTR Sports Marketing<\/h2>\n

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