Project Info

客户:Leeside Srl – Brand Lonsdale 伦敦

任务:拍出沙滩网球赛事

定时:2005 年 6 月 18

About Project

Leeside Srl 的 Lonsdale 品牌在运动装和休闲装领域极具吸引力,作为主要赞助商参加了夏季最迷人的活动之一。

VidiVici 举办的 Shoot Out Beach Tennis Event 是第一个致力于这项新兴运动的活动,汇集了体育界和演艺界的名人。

因此,朗斯代尔将自己的形象借给了同类活动中唯一的一个,将比赛与表演、运动能力与乐趣完美结合。

作为赛事的官方赞助商,朗斯代尔为所有参加比赛的人配备了装备。 于是,在充满活力的现代小镇里乔内,职业沙滩网球运动员和几位演艺界人士身着朗斯代尔背心和平角短裤相互挑战。

在活动期间,分发了各种 Lonsdale 促销礼品。 除了在活动结束时为获奖者颁发奖品外,Lonsdale 还能够依靠活动的大量优势,例如数千人的直接参与,以及由该活动的三个媒体合作伙伴——SKY、Radio 105 with Kris&Kris 和 La Gazzetta dello Sport。

该活动包括:

  • 一项职业比赛,由十名最佳沙滩网球运动员组成的双打比赛,包括世界双打冠军;
  • 一场贵宾锦标赛,在此期间,著名的演艺界和体育界名人上场,如 Massimo Caputi、Edoardo Costa、Ciccio Graziani、Brigitte Nielsen、Potito Storace 和 Andrea Lucchetta。

案例历史

领先的体育营销机构 RTR Sports Marketing 提供的体育赞助、激活、案例研究和体育赞助计划。

查看所有案例历史
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We have been working with RTR Sports Marketing for over 10 years. The objectives and the programmes of collaboration continue to be renewed and to grow with mutual satisfaction. I believe RTR is a team of great professionals led by Riccardo Tafà, who I consider a manager of exceptional skills and with a great passion for his work.

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Lucio Cecchinello

Team Principal

我想强调的是,RTR 的特质之一是,它具有从战略角度处理赞助方案的巨大能力,以及热情洋溢的态度、解决问题的惊人热情和高度的专业精神。

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吉安卢卡-德格利斯波提

欧洲、中东和非洲地区服务器与存储执行总监

Eurosport is truly delighted with its business relationship with Riccardo Tafà, who has become extremely popular, thanks to his detailed knowledge of the sports marketing sector and his highly diligent attitude to work.

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Francois Ribeiro

Commercial Director

Passion and Expertise are the features that I have found in RTR since the very beginning. Serious and reliable professionals but also very helpful, nice and open-mind people, willing to listen and compare different ideas. All the values in which RTR believes make this agency a partner, not just a supplier, a partner with whom we have had the opportunity to achieve significant commercial results in term of success and image.

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Luca Pacitto

Head of Communication

we have been working with RTR for over ten years now, with results that have been satisfactory to say the least; we have always been very happy with the high level of professionalism, the original creativity and the support that the agency and its staff have constantly guaranteed us.

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Livio Suppo

Team Principal

We have been working with RTR for some years and we have always valued their skill, professionalism and attention to detail. The extensive knowledge of MotoGP makes Riccardo Tafà and his team an ideal partner for companies wishing to enter into this world.

Our Testimonials: here's what they say about RTR Sports, RTR Sports

Lin Jarvis

Managing Director

I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.

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Gianluca Degliesposti

Executive Director Server&Storage EMEA

您對賽車運動的贊助,我們的經驗。

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