Project Info

客户:阿尔法罗密欧

任务:与 Alfa 的“赢得 Barcolana”比赛

定时:2007

About Project

Alfa 147 Murphy & Nye 是一款兼具精致和运动的汽车,将阿尔法罗密欧风格与 Murphy & Nye 的动感精髓融为一体。 为推广 Alfa 147 Murphy & Nye 的发布,Alfa Romeo 要求 RTR 组织“赢得 Barcolana”比赛,这让 10 名幸运的获胜者有机会参加世界上最令人回味的赛舟会之一。 在 2007 年 6 月至 7 月期间,任何访问阿尔法罗密欧经销店或 Murphy & Nye 销售点的人都会收到一张关于比赛的信息卡。 通过访问 www.alfaromeo.it 网站,他们可以参加比赛,并留下他们的详细信息。 2007 年 10 月 13 日至 14 日,获奖者与

他们的客人整个周末都沉浸在活动特有的神奇氛围中:实际上,奖品包括在的里雅斯特的酒店住宿和乘坐阿尔法罗密欧品牌帆船参加 Barcolana 帆船赛,而他们的同伴则乘坐配备所有舒适设施的招待船能够在帆船赛区航行,让他们可以近距离观察。 RTR 负责实施比赛并组织里雅斯特周末的各个方面,从酒店预订到定位和个性化船只,以及选择能够安全驾驶船只的专业船长。 此外,RTR的两名客户经理全程陪同参与者,确保了活动的圆满成功。

案例历史

领先的体育营销机构 RTR Sports Marketing 提供的体育赞助、激活、案例研究和体育赞助计划。

查看所有案例历史
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We have been working with RTR Sports Marketing for over 10 years. The objectives and the programmes of collaboration continue to be renewed and to grow with mutual satisfaction. I believe RTR is a team of great professionals led by Riccardo Tafà, who I consider a manager of exceptional skills and with a great passion for his work.

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Lucio Cecchinello

Team Principal

我想强调的是,RTR 的特质之一是,它具有从战略角度处理赞助方案的巨大能力,以及热情洋溢的态度、解决问题的惊人热情和高度的专业精神。

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吉安卢卡-德格利斯波提

欧洲、中东和非洲地区服务器与存储执行总监

Eurosport is truly delighted with its business relationship with Riccardo Tafà, who has become extremely popular, thanks to his detailed knowledge of the sports marketing sector and his highly diligent attitude to work.

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Francois Ribeiro

Commercial Director

Passion and Expertise are the features that I have found in RTR since the very beginning. Serious and reliable professionals but also very helpful, nice and open-mind people, willing to listen and compare different ideas. All the values in which RTR believes make this agency a partner, not just a supplier, a partner with whom we have had the opportunity to achieve significant commercial results in term of success and image.

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Luca Pacitto

Head of Communication

we have been working with RTR for over ten years now, with results that have been satisfactory to say the least; we have always been very happy with the high level of professionalism, the original creativity and the support that the agency and its staff have constantly guaranteed us.

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Livio Suppo

Team Principal

We have been working with RTR for some years and we have always valued their skill, professionalism and attention to detail. The extensive knowledge of MotoGP makes Riccardo Tafà and his team an ideal partner for companies wishing to enter into this world.

Our Testimonials: here's what they say about RTR Sports, RTR Sports

Lin Jarvis

Managing Director

I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.

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Gianluca Degliesposti

Executive Director Server&Storage EMEA

您對賽車運動的贊助,我們的經驗。

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