Project Info

客户:Autogerma SpA – 品牌席位

任务:丹妮拉·加泰利和露西拉·佩罗塔

定时:2003, 2004

About Project

Seat(“Sociedad Española de Automóviles de Turismo”)是一家传奇的西班牙汽车公司,在 90 年代初成为大众汽车集团的一部分。 从 2003 年起,西雅特将成为丹妮拉·加特利 (Daniela Gattelli) 和露西拉·佩罗塔 (Lucilla Perrotta) 的官方赞助商,这两位目前是国际沙滩排球界最有实力的选手。

Seat 希望将其名称与一项运动联系起来并绑定在一起,以传递他们的竞争精神、活力、活力、速度和乐趣。 RTR 凭借其对所有运动的了解,建议与沙滩排球和欧洲冠军合作;两位举世闻名的运动员完全符合 Seats 想要传达的信息。

Daniela 和 Lucilla 将穿着和使用西雅特赞助的上衣、头巾以及他们在世界巡回赛期间所需的一切,意大利锦标赛上将印有西雅特标志。

由于这两位运动员与 Seat 之间的合作,该品牌将在全球范围内得到推广;丹妮拉和露西拉将参加世界巡回赛,并在巴西、美国、中国、日本、挪威、希腊、意大利等众多国家的许多比赛中扮演主角。

不仅会有精彩的运动时刻,这些赛事还将成为品牌推广的强大营销工具;再次证实体育在媒体界可以发挥的重要作用。

许多个赛季以来,丹妮拉·加特利 (Daniela Gattelli) 和卢西拉·佩罗塔 (Lucilla Perrotta) 被认为是国际和意大利沙滩排球巡回赛中最好的二人组之一。 他们于 2002 年在瑞士赢得了欧洲锦标赛,从而为他们在意大利和国际上获得的一长串成功名单又添了一场胜利。 他们将参加2004年雅典奥运会。

案例历史

领先的体育营销机构 RTR Sports Marketing 提供的体育赞助、激活、案例研究和体育赞助计划。

查看所有案例历史
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We have been working with RTR Sports Marketing for over 10 years. The objectives and the programmes of collaboration continue to be renewed and to grow with mutual satisfaction. I believe RTR is a team of great professionals led by Riccardo Tafà, who I consider a manager of exceptional skills and with a great passion for his work.

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Lucio Cecchinello

Team Principal

我想强调的是,RTR 的特质之一是,它具有从战略角度处理赞助方案的巨大能力,以及热情洋溢的态度、解决问题的惊人热情和高度的专业精神。

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吉安卢卡-德格利斯波提

欧洲、中东和非洲地区服务器与存储执行总监

Eurosport is truly delighted with its business relationship with Riccardo Tafà, who has become extremely popular, thanks to his detailed knowledge of the sports marketing sector and his highly diligent attitude to work.

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Francois Ribeiro

Commercial Director

Passion and Expertise are the features that I have found in RTR since the very beginning. Serious and reliable professionals but also very helpful, nice and open-mind people, willing to listen and compare different ideas. All the values in which RTR believes make this agency a partner, not just a supplier, a partner with whom we have had the opportunity to achieve significant commercial results in term of success and image.

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Luca Pacitto

Head of Communication

we have been working with RTR for over ten years now, with results that have been satisfactory to say the least; we have always been very happy with the high level of professionalism, the original creativity and the support that the agency and its staff have constantly guaranteed us.

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Livio Suppo

Team Principal

We have been working with RTR for some years and we have always valued their skill, professionalism and attention to detail. The extensive knowledge of MotoGP makes Riccardo Tafà and his team an ideal partner for companies wishing to enter into this world.

Our Testimonials: here's what they say about RTR Sports, RTR Sports

Lin Jarvis

Managing Director

I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.

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Gianluca Degliesposti

Executive Director Server&Storage EMEA

您對賽車運動的贊助,我們的經驗。

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