公司:宝洁公司 – 博朗 主题: 2006 年车展 时间: 2006 年 12 月

博朗cruZer³三合一剃须刀是博朗专为年轻人设计的剃须刀,只需几个动作就能轻松打造自己的风格。只需一个工具,您就能以多种方式剃须、修剪和调整胡须。RTR 在 2006 年车展期间为博朗 cruZer³ 策划并实施了一项引人入胜的宣传活动,专门针对那些将剃须作为风格问题的人。原创性和趣味性是该活动的关键词:参观者可以在展台内与两位模特合影,回家后还可以从博朗网站的专门栏目免费下载照片。此外,还可以在专门的站台上亲自测试博朗cruZer³的多功能性,或听取发型师的造型建议。围绕这些活动,博朗还开展了销售、小工具分发和数据收集活动,以建立客户数据库。得益于与车展多年的合作以及在推广活动中积累的经验,RTR 创造了一个具有强大吸引力的活动,能够娱乐和吸引目标受众,从而实现其目标。

案例历史

领先的体育营销机构 RTR Sports Marketing 提供的体育赞助、激活、案例研究和体育赞助计划。

查看所有案例历史
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GDO 巡演:佳能联合营销金霸王兔子巡演

Company:Canon SpASubject: Co- Marketing Duracell Bunny Tour Period: November – December 2003 CANON Spa 作为联合营销方参加了 2003 年金霸王兔子巡回活动。这次巡回[...]

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赞助:Exalt Cycle – Oliver Kahn

Project Info 客户:Vidivici – 品牌提升周期 任务:奥利弗卡恩 定时:2005, 2006 About Project VidiVici是一家总部位于博洛尼亚的公司,由 Danzi 家族于 1996[...]

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We have been working with RTR Sports Marketing for over 10 years. The objectives and the programmes of collaboration continue to be renewed and to grow with mutual satisfaction. I believe RTR is a team of great professionals led by Riccardo Tafà, who I consider a manager of exceptional skills and with a great passion for his work.

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Lucio Cecchinello

Team Principal

我想强调的是,RTR 的特质之一是,它具有从战略角度处理赞助方案的巨大能力,以及热情洋溢的态度、解决问题的惊人热情和高度的专业精神。

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吉安卢卡-德格利斯波提

欧洲、中东和非洲地区服务器与存储执行总监

Eurosport is truly delighted with its business relationship with Riccardo Tafà, who has become extremely popular, thanks to his detailed knowledge of the sports marketing sector and his highly diligent attitude to work.

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Francois Ribeiro

Commercial Director

Passion and Expertise are the features that I have found in RTR since the very beginning. Serious and reliable professionals but also very helpful, nice and open-mind people, willing to listen and compare different ideas. All the values in which RTR believes make this agency a partner, not just a supplier, a partner with whom we have had the opportunity to achieve significant commercial results in term of success and image.

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Luca Pacitto

Head of Communication

we have been working with RTR for over ten years now, with results that have been satisfactory to say the least; we have always been very happy with the high level of professionalism, the original creativity and the support that the agency and its staff have constantly guaranteed us.

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Livio Suppo

Team Principal

We have been working with RTR for some years and we have always valued their skill, professionalism and attention to detail. The extensive knowledge of MotoGP makes Riccardo Tafà and his team an ideal partner for companies wishing to enter into this world.

Our Testimonials: here's what they say about RTR Sports, RTR Sports

Lin Jarvis

Managing Director

I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.

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Gianluca Degliesposti

Executive Director Server&Storage EMEA

您對賽車運動的贊助,我們的經驗。

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