Project Info

客户:保利

任务:游览多里亚诺

定时:2009

About Project

Bauli拥有的Doria品牌下销售的饼干系列是 Doriano 系列新产品重新设计和发布项目的主题。 RTR Sports Marketing受这家总部位于维罗纳的公司委托设计和举办“ Doriano Tour ”,这是一次专门针对具有传统、清淡、美味特征的新型饼干系列的巡回促销活动。 巡展通过商场和店内双重营销运作,进驻皮埃蒙特和伦巴第大区的30家购物中心和销售网点。

在拱廊中,消费者被提供的令人垂涎的样品所吸引,并可以了解产品的新意。 为了促进销售,商场的营销活动得到了店内促销的支持,女主人在过道引导顾客进行最后的购买步骤。

在所有相关购物中心的商场和大卖场,顾客还有机会参加精彩的 Doriano 比赛,即刻获得 100 辆 Bianchi 城市自行车,并在最终抽奖中获得毛里求斯之旅奖品参赛者。

让公众熟悉饼干系列提供的新口味的目标非常出色地实现了,在消费者中取得了巨大的成功。

案例历史

领先的体育营销机构 RTR Sports Marketing 提供的体育赞助、激活、案例研究和体育赞助计划。

查看所有案例历史
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We have been working with RTR Sports Marketing for over 10 years. The objectives and the programmes of collaboration continue to be renewed and to grow with mutual satisfaction. I believe RTR is a team of great professionals led by Riccardo Tafà, who I consider a manager of exceptional skills and with a great passion for his work.

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Lucio Cecchinello

Team Principal

我想强调的是,RTR 的特质之一是,它具有从战略角度处理赞助方案的巨大能力,以及热情洋溢的态度、解决问题的惊人热情和高度的专业精神。

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吉安卢卡-德格利斯波提

欧洲、中东和非洲地区服务器与存储执行总监

Eurosport is truly delighted with its business relationship with Riccardo Tafà, who has become extremely popular, thanks to his detailed knowledge of the sports marketing sector and his highly diligent attitude to work.

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Francois Ribeiro

Commercial Director

Passion and Expertise are the features that I have found in RTR since the very beginning. Serious and reliable professionals but also very helpful, nice and open-mind people, willing to listen and compare different ideas. All the values in which RTR believes make this agency a partner, not just a supplier, a partner with whom we have had the opportunity to achieve significant commercial results in term of success and image.

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Luca Pacitto

Head of Communication

we have been working with RTR for over ten years now, with results that have been satisfactory to say the least; we have always been very happy with the high level of professionalism, the original creativity and the support that the agency and its staff have constantly guaranteed us.

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Livio Suppo

Team Principal

We have been working with RTR for some years and we have always valued their skill, professionalism and attention to detail. The extensive knowledge of MotoGP makes Riccardo Tafà and his team an ideal partner for companies wishing to enter into this world.

Our Testimonials: here's what they say about RTR Sports, RTR Sports

Lin Jarvis

Managing Director

I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.

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Gianluca Degliesposti

Executive Director Server&Storage EMEA

您對賽車運動的贊助,我們的經驗。

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