Project Info

客户:乌萨格

任务:顶级客户奖励

定时:2005 年 3 月至 6 月早在 1926 年,

About Project

USAG 就一直是 Utensilerie Associate 的主要品牌。 由于其在数十年的激烈活动中获得的稳固地位,USAG 能够在行业全球化的背景下作为领先者向前发展,保持其身份、品牌和自主运营。

该公司需要巩固其顶级客户的品牌忠诚度,加强与他们的关系,并提高目标客户的品牌知名度。 为了实现这些目标并增加 USAG 产品的销量,RTR 设计了两项与体育世界相关的激励措施。 在这两种情况下,USAG 的白金客户都能够沉浸在竞争的气氛中,并有机会在只有运动才能提供的情感层面上参与。

2005 年 3 月 13 日至 14 日的周末,在白雪皑皑的博尔米奥 (Bormio),USAG 的客户聚集在酒店,在滑雪冠军 Alberto Tomba 的陪同下共进晚餐。 放映了一部讲述他最令人难忘的事迹的电影,整个晚上都变得活跃起来。 第二天,参加者在阿尔贝托的陪同下进行了一系列的下坡,他毫不犹豫地提供技术建议和有用的提示,使体验更加生动,并以他的幽默感、和蔼可亲和无可挑剔的滑雪技术使体验更加生动。 在典型的阿尔卑斯山度假胜地享用午餐,丰富了该计划。

相比之下,6 月 25 日,网球为 USAG 的客户在博洛尼亚的 Circolo CRB 提供了舞台,在冠军 Omar Camporese 的陪伴下度过了激动人心的一天,他在教练的陪同下,很乐意花时间挑战技术娴熟的网球运动员,并纠正他们的错误,帮助他们获得更好的技术。

案例历史

领先的体育营销机构 RTR Sports Marketing 提供的体育赞助、激活、案例研究和体育赞助计划。

查看所有案例历史
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We have been working with RTR Sports Marketing for over 10 years. The objectives and the programmes of collaboration continue to be renewed and to grow with mutual satisfaction. I believe RTR is a team of great professionals led by Riccardo Tafà, who I consider a manager of exceptional skills and with a great passion for his work.

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Lucio Cecchinello

Team Principal

我想强调的是,RTR 的特质之一是,它具有从战略角度处理赞助方案的巨大能力,以及热情洋溢的态度、解决问题的惊人热情和高度的专业精神。

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吉安卢卡-德格利斯波提

欧洲、中东和非洲地区服务器与存储执行总监

Eurosport is truly delighted with its business relationship with Riccardo Tafà, who has become extremely popular, thanks to his detailed knowledge of the sports marketing sector and his highly diligent attitude to work.

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Francois Ribeiro

Commercial Director

Passion and Expertise are the features that I have found in RTR since the very beginning. Serious and reliable professionals but also very helpful, nice and open-mind people, willing to listen and compare different ideas. All the values in which RTR believes make this agency a partner, not just a supplier, a partner with whom we have had the opportunity to achieve significant commercial results in term of success and image.

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Luca Pacitto

Head of Communication

we have been working with RTR for over ten years now, with results that have been satisfactory to say the least; we have always been very happy with the high level of professionalism, the original creativity and the support that the agency and its staff have constantly guaranteed us.

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Livio Suppo

Team Principal

We have been working with RTR for some years and we have always valued their skill, professionalism and attention to detail. The extensive knowledge of MotoGP makes Riccardo Tafà and his team an ideal partner for companies wishing to enter into this world.

Our Testimonials: here's what they say about RTR Sports, RTR Sports

Lin Jarvis

Managing Director

I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.

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Gianluca Degliesposti

Executive Director Server&Storage EMEA

您對賽車運動的贊助,我們的經驗。

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