Project Info

客户:佳佳温泉

任务:马塞洛·里皮

定时:2006

About Project

Allison Spa 是一家来自帕多瓦的公司,生产、分销和销售高端眼镜。 除了授权拥有的众多品牌外,品牌还可以信赖自有品牌,例如 TRY,这是一个年轻的科技眼镜和太阳镜品牌,以其动感的外形和轻巧的结构脱颖而出。

该公司求助于 RTR,以寻找符合其品牌价值并能提升品牌知名度的代言人。 事实上,像足球世界杯这样在大众兴趣方面无与伦比的体育赛事即将到来,这一事实促成了与这一全球赛事的领军人物之一:马塞洛·里皮 (Marcello Lippi) 达成交易。

TRY 在马塞洛·里皮 (Marcello Lippi) 身上找到了理想的合作伙伴:一个可靠、坚定和专业的人,他以果断和讽刺的态度迎接挑战,是 TRY 精神的理想代言人。 Marcello Lippi 佩戴 TRY 是因为他完全认同 TRY 的品质、风格和耐磨性的价值观:一个动感、轻便、科技的眼镜品牌,能够进一步突出佩戴者的独特性。

艾莉森构思并生产了一副专为教练的特点而设计的眼镜。 此外,一面小意大利国旗被应用到眼镜臂上,这是一个独特而鲜明的元素,在对国家队的由衷、深情的奉献感油然而生的时刻,使它们显得更加独特和容易辨认。

案例历史

领先的体育营销机构 RTR Sports Marketing 提供的体育赞助、激活、案例研究和体育赞助计划。

查看所有案例历史
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We have been working with RTR Sports Marketing for over 10 years. The objectives and the programmes of collaboration continue to be renewed and to grow with mutual satisfaction. I believe RTR is a team of great professionals led by Riccardo Tafà, who I consider a manager of exceptional skills and with a great passion for his work.

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Lucio Cecchinello

Team Principal

我想强调的是,RTR 的特质之一是,它具有从战略角度处理赞助方案的巨大能力,以及热情洋溢的态度、解决问题的惊人热情和高度的专业精神。

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吉安卢卡-德格利斯波提

欧洲、中东和非洲地区服务器与存储执行总监

Eurosport is truly delighted with its business relationship with Riccardo Tafà, who has become extremely popular, thanks to his detailed knowledge of the sports marketing sector and his highly diligent attitude to work.

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Francois Ribeiro

Commercial Director

Passion and Expertise are the features that I have found in RTR since the very beginning. Serious and reliable professionals but also very helpful, nice and open-mind people, willing to listen and compare different ideas. All the values in which RTR believes make this agency a partner, not just a supplier, a partner with whom we have had the opportunity to achieve significant commercial results in term of success and image.

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Luca Pacitto

Head of Communication

we have been working with RTR for over ten years now, with results that have been satisfactory to say the least; we have always been very happy with the high level of professionalism, the original creativity and the support that the agency and its staff have constantly guaranteed us.

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Livio Suppo

Team Principal

We have been working with RTR for some years and we have always valued their skill, professionalism and attention to detail. The extensive knowledge of MotoGP makes Riccardo Tafà and his team an ideal partner for companies wishing to enter into this world.

Our Testimonials: here's what they say about RTR Sports, RTR Sports

Lin Jarvis

Managing Director

I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.

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Gianluca Degliesposti

Executive Director Server&Storage EMEA

您對賽車運動的贊助,我們的經驗。

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