Bartolini logistics branding in event marketing

Info Proyek

Klien Bartolini Corriere Espresso Tugas: Olahraga mengemudi hari eksklusif Waktu: 2006 – 2007


Tentang Proyek

BARTOLINI adalah kurir yang cepat dan dapat diandalkan yang berspesialisasi dalam pengiriman berbagai jenis kiriman dan dalam menyediakan layanan dukungan logistik untuk membantu pengangkutan dan distribusi barang. Memiliki lebih dari 130 cabang distribusi, yang dihubungkan oleh sistem informasi terkomputerisasi yang canggih.

Perusahaan perlu mengkonsolidasikan kesetiaan klien-klien utamanya dan memperkuat hubungan dengan klien-klien prospektif. Untuk mencapai tujuan ini, RTR merancang operasi insentif yang terkait dengan dunia olahraga. Para pelanggan BARTOLINI dapat merasakan atmosfer kompetisi dan kesempatan untuk berpartisipasi pada tingkat emosional yang hanya dapat ditawarkan oleh olahraga.

Pada tanggal 19 Juni di Santa Monica Racetrack di Misano Adriatico, sekelompok tamu Bartolini yang terdiri dari 16 orang ikut serta dalam acara eksklusif yang menarik: Sport Driving Exclusive Day, sebuah kursus mengemudi olahraga yang menguji para siswa dalam situasi darurat dan di jalan dengan cengkeraman rendah, sehingga mereka dapat memperoleh keterampilan baru dan ketenangan yang lebih baik di belakang kemudi serta meningkatkan kemampuan mereka dalam hal persepsi dan kontrol.

Sejarah kasus

Sponsorship olahraga, aktivasi, studi kasus, dan rencana sponsorship olahraga oleh RTR Sports Marketing, agen pemasaran olahraga terkemuka.

Lihat semua riwayat kasus
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Sponsor: MIVV – Repsol Honda Corporation

Project Info Klien: MIVV Tugas: Honda Racing Corporation Waktu: 2006 About Project Mivv, sebuah perusahaan yang mengkhususkan diri dalam pengembangan dan pembuatan sistem knalpot khusus untu[...]

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Sponsor: AMD – WTCC Eurosport

Project Info Klien: AMD Tugas: WTCC Eurosport Waktu: 2006 About Project AMD multinasional Amerika, pemimpin global dalam desain dan manufaktur mikroprosesor serta solusi inovatif untuk indus[...]

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I have known and worked with Riccardo Tafà since 1995 when we collaborated for the first time on a project for the Williams Formula 1 team. Several clients followed. After leaving Williams to work for Gerhard Berger then owner of the Toro Rosso F1 Team, I turned again to Riccardo to seek his help in finding a tool supplier for the team and Riccardo duly obliged with an introduction to USAG, a partnership with Toro Rosso which endured for five years. I recently started a new role as Group Commercial Director for the renowned Andretti Autosport organisation and I find myself working with Riccardo once again on a number of interesting projects. Why has this relationship with Riccardo endured ? He’s smart, knows the commercial side of sport inside out and back to front and he’s honest and trustworthy. Riccardo Tafà is a “doer” not a “talker”: in over 20 years I have never had a dispute either with him or with a company that he has introduced and each partnership introduced by Riccardo has delivered quantifiable ROI to rights holder and sponsor alike. I can think of no better testimonial of Riccardo’s diligence, knowledge, contact base and hard work than that.

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Jim Wright

Group Commercial Director

We have been working with RTR Sports Marketing for over 10 years. The objectives and the programmes of collaboration continue to be renewed and to grow with mutual satisfaction. I believe RTR is a team of great professionals led by Riccardo Tafà, who I consider a manager of exceptional skills and with a great passion for his work.

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Lucio Cecchinello

Team Principal

I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.

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Gianluca Degliesposti

Executive Director Server&Storage EMEA

Eurosport is truly delighted with its business relationship with Riccardo Tafà, who has become extremely popular, thanks to his detailed knowledge of the sports marketing sector and his highly diligent attitude to work.

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Francois Ribeiro

Commercial Director

Passion and Expertise are the features that I have found in RTR since the very beginning. Serious and reliable professionals but also very helpful, nice and open-mind people, willing to listen and compare different ideas. All the values in which RTR believes make this agency a partner, not just a supplier, a partner with whom we have had the opportunity to achieve significant commercial results in term of success and image.

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Luca Pacitto

Head of Communication

we have been working with RTR for over ten years now, with results that have been satisfactory to say the least; we have always been very happy with the high level of professionalism, the original creativity and the support that the agency and its staff have constantly guaranteed us.

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Livio Suppo

Team Principal

We have been working with RTR for some years and we have always valued their skill, professionalism and attention to detail. The extensive knowledge of MotoGP makes Riccardo Tafà and his team an ideal partner for companies wishing to enter into this world.

Our Testimonials: here's what they say about RTR Sports, RTR Sports

Lin Jarvis

Managing Director

I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.

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Gianluca Degliesposti

Executive Director Server&Storage EMEA

Sponsorship Anda dalam olahraga bermotor, pengalaman kami.

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