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赛车运动赞助如何变化:赞助的 4 个时代

体育赞助,尤其是赛车运动赞助,是一种灵活而立体的营销手段,多年来,随着市场、消费者和法规的变化,其作用也发生了深刻的变化。
从早年的纯粹知名度,到如今不断扩大的分散融资,赞助和合作伙伴关系发生了巨大的变化。
讲述这个故事就是讲述整个体育营销的演变过程,更重要的是预测其发展轨迹和未来。

Eurosport is truly delighted with its business relationship with Riccardo Tafà, who has become extremely popular, thanks to his detailed knowledge of the sports marketing sector and his highly diligent attitude to work.

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Francois Ribeiro

Commercial Director

We have been working with RTR Sports Marketing for over 10 years. The objectives and the programmes of collaboration continue to be renewed and to grow with mutual satisfaction. I believe RTR is a team of great professionals led by Riccardo Tafà, who I consider a manager of exceptional skills and with a great passion for his work.
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Lucio Cecchinello

Team Principal

I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.
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Gianluca Degliesposti

Executive Director Server&Storage EMEA

您在赛车运动中的赞助,我们的经验。

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