Del Conca sponsorship branding lockup

Sponsor: Del Conca x BMW i Andretti Autosport Formula E

Ceramica Del Conca menjadi mitra teknis BMW i Andretti Autosport Formula E. Perusahaan asal Italia ini akan menyediakan permukaan dan solusi terbaik untuk markas tim di Banbury

Lahir di Italia pada tahun 1970-an, Ceramica del Conca saat ini dikenal secara internasional karena kualitas produk keramiknya dan keunggulan desainnya. Grup ini, termasuk Faetano Ceramiche, Del Conca USA dan merek bersejarah Pastorelli, merupakan pemimpin global dalam produksi ubin porselen dan keramik untuk lantai komersial, eksternal dan residensial.

Tidak mengherankan jika, ketika tim balap mobil terbaik, Andretti Autosport, harus merenovasi bengkel Banbury mereka yang canggih, Del Conca-lah yang mereka pilih. Keramik dan permukaan buatan Italia akan menjadi pusat perhatian di tempat berteknologi tinggi di Inggris.

Tidak perlu diperkenalkan lagi dengan salah satu merek paling ikonik di dunia motorsport. Dengan beberapa entri di Seri INDYCAR, Kejuaraan Indy Lights, Kejuaraan Rallycross Amerika, Seri GT4 Amerika, Kejuaraan Formula E FIA dalam kemitraan dengan BMW dan Kejuaraan Supercars Australia, perusahaan balap yang berbasis di Indianapolis yang dipimpin oleh Michael Andretti ini merupakan pembangkit tenaga listrik yang sesungguhnya di dunia olahraga.

Sebagai Mitra Teknis Tim, Del Conca sekarang dapat menggunakan nama dan logo Andretti Autosport untuk pemasaran dan komunikasi mereka, bersama dengan video dan gambar yang diambil di lokasi baru di Banbury. Del Conca juga akan menikmati pengalaman VIP eksklusif di berbagai balapan di Formula E, pengakuan sebagai mitra di situs web Andretti Autosport dan bantuan dalam pengembangan peluang B2B dengan sponsor tim lainnya.

Ini adalah langkah penting bagi kedua merek ini, pemimpin sejati di industri masing-masing. Merupakan kemitraan yang didasarkan pada nilai-nilai umum keunggulan, internasionalitas, dan tradisi, dan didukung oleh dorongan bersama menuju kebesaran.

RTR Sports Marketing LTD bangga telah menjadi bagian dari kesepakatan yang menarik ini, dan juga ingin mengucapkan terima kasih kepada dua pemain yang sangat penting dalam negosiasi ini: Bapak Jim Wright, direktur komersial untuk Andretti Autosport Group, dan Bapak Davide Mularoni, CEO Del Conca Group.

BMW Formula E 2019–2020 race car previewBMW Formula E race car in studio settingBMW motorsport campaign featured in Il Sole 24 Ore

Sejarah kasus

Sponsorship olahraga, aktivasi, studi kasus, dan rencana sponsorship olahraga oleh RTR Sports Marketing, agen pemasaran olahraga terkemuka.

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I have known and worked with Riccardo Tafà since 1995 when we collaborated for the first time on a project for the Williams Formula 1 team. Several clients followed. After leaving Williams to work for Gerhard Berger then owner of the Toro Rosso F1 Team, I turned again to Riccardo to seek his help in finding a tool supplier for the team and Riccardo duly obliged with an introduction to USAG, a partnership with Toro Rosso which endured for five years. I recently started a new role as Group Commercial Director for the renowned Andretti Autosport organisation and I find myself working with Riccardo once again on a number of interesting projects. Why has this relationship with Riccardo endured ? He’s smart, knows the commercial side of sport inside out and back to front and he’s honest and trustworthy. Riccardo Tafà is a “doer” not a “talker”: in over 20 years I have never had a dispute either with him or with a company that he has introduced and each partnership introduced by Riccardo has delivered quantifiable ROI to rights holder and sponsor alike. I can think of no better testimonial of Riccardo’s diligence, knowledge, contact base and hard work than that.

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Jim Wright

Group Commercial Director

We have been working with RTR Sports Marketing for over 10 years. The objectives and the programmes of collaboration continue to be renewed and to grow with mutual satisfaction. I believe RTR is a team of great professionals led by Riccardo Tafà, who I consider a manager of exceptional skills and with a great passion for his work.

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Lucio Cecchinello

Team Principal

I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.

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Gianluca Degliesposti

Executive Director Server&Storage EMEA

Eurosport is truly delighted with its business relationship with Riccardo Tafà, who has become extremely popular, thanks to his detailed knowledge of the sports marketing sector and his highly diligent attitude to work.

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Francois Ribeiro

Commercial Director

Passion and Expertise are the features that I have found in RTR since the very beginning. Serious and reliable professionals but also very helpful, nice and open-mind people, willing to listen and compare different ideas. All the values in which RTR believes make this agency a partner, not just a supplier, a partner with whom we have had the opportunity to achieve significant commercial results in term of success and image.

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Luca Pacitto

Head of Communication

we have been working with RTR for over ten years now, with results that have been satisfactory to say the least; we have always been very happy with the high level of professionalism, the original creativity and the support that the agency and its staff have constantly guaranteed us.

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Livio Suppo

Team Principal

We have been working with RTR for some years and we have always valued their skill, professionalism and attention to detail. The extensive knowledge of MotoGP makes Riccardo Tafà and his team an ideal partner for companies wishing to enter into this world.

Our Testimonials: here's what they say about RTR Sports, RTR Sports

Lin Jarvis

Managing Director

I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.

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Gianluca Degliesposti

Executive Director Server&Storage EMEA

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