DEL CONCA X BMW i ANDRETTI AUTOSPORT FORMULA E
Sponsorship: Del Conca x BMW i Andretti Autosport Formula E
Ceramica Del Conca becomes technical partner of BMW i Andretti Autosport Formula E. The Italian company will provide the best surfaces and solutions for the Team’s Banbury headquarters
Born in Italy in the 1970’s, Ceramica del Conca is today known internationally for the quality of its ceramic products and the excellence of the design. The Group, including Faetano Ceramiche, Del Conca USA and historic brand Pastorelli, is a global leader in the production of Porcelain and Ceramic tiles for commercial, external and residential floors.
It should come as no surprise then that, when auto racing’s finest Andretti Autosport had to refurbish their state-of-the-art Banbury workshop, it was Del Conca they turned to. The made-in-Italy ceramics and surfaces will take center stage in the highly technological British premises.
There really is no need for an introduction to one of motorsport’s most iconic brands. With multiple entries in the INDYCAR Series, Indy Lights Championship, Americas Rallycross Championship, GT4 America Series, the FIA Formula E Championship in a partnership with BMW and the Australia Supercars Championship, the Indianapolis-based racing enterprise led by Michael Andretti is a true powerhouse in the sporting world.
As a Technical Partner of the Team, Del Conca can now use Andretti Autosport’s name and logo for their marketing and communication , along with videos and images shot at the new Banbury premises. Del Conca will also enjoy exclusive VIP experiences at various races in Formula E, recognition as a partner in the Andretti Autosport website and assistance in the development of B2B opportunities with other team sponsors.
It is an important step for these two brands, true leaders of the respective industries. Is a partnership based on the common values of excellence, internationality and tradition, and powered by a mutual drive towards greatness.
RTR Sports Marketing LTD is proud to have been a part of this exciting deal, and also would like to thank two very important players in this negotiation: Mr. Jim Wright, commercial director for the Andretti Autosport Group, and Mr. Davide Mularoni, CEO of the Del Conca Group.