Written by

Emanuele Venturoli

Emanuele Venturoli

Emanuele Venturoli holds a degree in Public, Political and Institutional Communication from the University of Bologna. He has built his professional career at the intersection of marketing and sport, with hands-on experience in both basketball and motorsport. He is passionate about motorsport, design and literature, and focuses on helping brands create effective and meaningful partnerships in high-performance sporting environments.
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By Emanuele Venturoli| Posted August 28, 2019 | In Motorsports, Sport Sponsorship

MotoGP Sponsorship calculator – How much does a MotoGP sponsor cost in 2025?

Are you considering partnering with the premier class of motorcycle racing? Understanding the investment required and the key factors influencing sponsorship costs in MotoGP, Moto2, or Moto3 is crucial for a successful partnership.

To assist in this evaluation, RTR Sports Marketing offers the MotoGP Sponsorship Calculator, a pioneering free digital tool designed to provide an estimated cost for your sponsorship in top-tier motorcycle racing. Simply fill in the following form to get an idea of how much your tailor-made sponsorship programme could cost. Finally, a word of warning: remember that the MotoGP Sponsorship Calculator only generates approximate figures. These numbers should not be taken as gospel, but rather should be used to get an order of magnitude of your investment. Every sponsorship programme must be verified and built with professional sponsorship agencies such as RTR Sports Marketing.

Why did we come up with the MotoGP sponsorship calculator?

First of all, we wanted to build a small tool to see if we could somehow standardise the whole process of sponsorship pricing. We couldn’t. Sponsorship is too customised an instrument to be put under one roof and we have always supported the principle of ‘tailor-made’. This has always been our conviction and it still is today.
However, from a theoretical point of view, it is a good exercise to try to understand the main areas that contribute to defining the cost of a sponsorship. On this front, the sponsorship calculator is very helpful and, as with any machine, does not ask unnecessary questions or chatter.
Basically, what determines the price will be a few key areas: category you want to sponsor, podium expectations, brand size, number of passes, fringe benefits, titling and so on.
The result is admittedly approximate. Although it may give an idea of how much you should invest if you want to become an official sponsor of the Ducati Lenovo MotoGP Team, it fails to provide the necessary nuance and finesse to determine the cost with certainty. But an indication, rest assured, not too far from the real figure does give you one. Our Calculator is an ideal little tool for beginners, curious marketers and for a bit of fun in the office.

Get an instant result using our calculator

Find out now

The Cost Of MotoGP Sponsorship

Joking aside, the cost of MotoGP Sponsorship cannot be reduced to a simple – but clever – little calculator. Every programme and every project is different. Not only that. Different brands, different times, different years, different people. In our eyes, this is beautiful, comforting and encouraging. In an age inundated with standard products and services, where iPhones, Big Macs and Tesla cars offer everyone the same features, sport remains malleable and accommodating.
In this industry, people still need to sit around a table, discuss their needs and share their opinions. Some tug and pull is necessary, some negotiation is expected. ‘How much does MotoGP sponsorship cost?’ I don’t know, I can’t know: it depends and it’s a game of details. So if you want an approximate figure, use our sponsorship calculator: it won’t be too far off. But if you want a clear and detailed idea, let’s spend 10 minutes on the phone and start a journey together. You will not be disappointed.

Try the Formula 1 sponsorship calculator too!

Are you also a big fan of F1 racing?
Try our sponsorship calculator and find out the costs of F1 sponsorship.

Click here

If after playing with our calculator you feel like going deeper and continuing to reason about sponsorship in Formula 1, we are at your disposal. Since 1995, we have been in the business of providing sports marketing consulting to brands and companies that want to use the best of two and four wheels to better communicate with their customers and consumers.

For any information or inquiries, please find us at the email address info@rtrsports.com.

If, on the other hand, you would like to be contacted by one of our sales managers, simply fill out the form at this address.

Continue Your Evaluation

Three ways to take this further

Most brands go through a 3-6 month evaluation before committing to motorsport sponsorship. Here’s where to go next, depending on where you are in the process.