Sports Sponsorship Program:
Wondering how to sponsor sports and athletes for your brand?

Reach new audiences and promote your brand
through sports marketing.

Cut through the marketing noise by differentiating your brand, and reach new audiences through sports sponsorship of athlete sponsorship. No other method of online marketing or in-person marketing activations offers the breadth of engagement like those offered through RTR Sports Marketing and our sports sponsorship program.


Conquering new markets and retaining your existing loyal costumers.


Create engaging social media stories and images that incorporate sports heroes and evoke emotion in your audience driving them to take action.


Be connected to international sports and athletes whose popularity has no limits via our sport sponsorship opportunities.


Associate your brand through sports marketing with the exciting and positive image of well known sports teams and sports clubs.

RTR Sports Marketing can help promote your business with sports sponsorship and athlete sponsorship campaigns. You can reach us for some sports sponsorship ideas.

Development, management and sports marketing programmes

After getting to grips with our client’s key objectives and establishing the campaign’s clear indicators of success, we build on our initial ideas and create a bespoke operational strategy that has our clients’ ideal outcomes at its heart. We then ensure that the opportunities align with our activation timeline.

Supporting you throughout the programme

At RTR Sports Marketing, we are as invested in delivering a successful programme as you are. Transparency is vital, and our professional experience is at your disposal in a very real way – allowing you the confidence of knowing exactly what performance is being achieved throughout the campaign’s deployment.

A clear operating procedure for your sports sponsorship campaign

In our experience, keeping everyone on the same page is an integral part of delivering a successful campaign. We establish alignment across all stakeholders by developing a definitive operating manual that ensures full compliance with all terms agreed upon. This is just one way we provide surety that every step of our walk together will be diligently heading in the right direction.

Development of commercial opportunities

The nature of sports sponsorship programmes is that they are dynamic and ever-changing. Our approach is just as adaptable – we are continually identifying added commercial value in sport sponsorship opportunities, leveraging relationships, and positioning to capitalise on promotional spaces that span a spectrum.

Full service sports marketing and athlete sponsorships with meet and greets, promotional materials, and campaign analytics.

sponsorship sports marketing rtr sports

Liaison and opportunities with teams, drivers and athletes

At RTR Sports Marketing, we will connect your brand with some of the most valuable parts of your sports sponsorship partnership. We organize appearances with athletes, land interviews with sports figures, and can even arrange photoshoots for your sports hospitality event. Gain exclusive access to racing cars, show bikes, and simulators. We make the process of arranging sports sponsorship activities easy and pain-free, allowing you to receive the maximum return on your marketing investment for your company’s sports sponsorship.

sponsorsjip repsol motoGP

Creation and production of promotional materials

By managing the resourcing, design and production of a range of marketing materials, including stickers, t-shirts and exhibition materials, we are engrossed in a 360 process that demonstrates an in-depth knowledge of both operational logistics and strategic planning. We have a consistency in purpose and presentation that spans the entire programme


Analytics and Evaluation

The proof that your sports sponsorship campaign is reaping rewards can only come from stats, and at RTR Sports Marketing we offer our clients a verified selection of independent agencies specialising in not only the evaluation of results obtained, but in identifying the most useful metrics to determine success and next steps.

Some examples?

sponsorizzazioni sportive ducati motoGP

Acer X Ducati

For more than 30 years Acer has been a giant within IT, growing to become one of the world’s biggest producers of computing hardware. It is on this technological excellence, teamwork and competitiveness that the partnership with the Ducati Corse Team finds its strong foundations.

motoGP sponsorizzazioni sportive toro rosso

Del Conca X Scuderia Toro Rosso

Thanks to the help of RTR Sports Marketing, Del Conca, a leading company in the production of ceramic surfaces, has become an “official supplier” of F1 team Scuderia Toro Rosso. This collaboration relies on passion for quality, enterprising spirit, and the aspiration for international excellence – something both partners have huge drive for.

motoGP pizzoli sponsorizzazioni sportive

Pizzoli X Yamaha

Pizzoli, a leading company in the Italian food industry, is an official sponsor of Yamaha Factory Racing, an apex contender within MotoGP and arguably the most recognisable of the top tier teams. RTR Sports Marketing worked tirelessly to negotiate a partnership that enabled these two leaders in their field to lead from the front – together!

Sport Marketing Objectives The Process

  • Client's Marketing/Commercial Goals

  • Choice of the athlete or sport

  • Sponsorship programme ideation

  • Sponsorship activation and implementation

  • Results measurement


Sponsorship overcomes all linguistic, cultural and geographical barriers: sport truly is a universal language, reaching a worldwide, transversal audience. At RTR Sports we pride ourselves in providing sports marketing consultancy to firms and companies from all over the world. Since 1995 we can serve clients from:

Argentina, Australia, Austria, Bahrain, Belgium, Brazil, Brunei, Bulgaria, Canada, Chile, China, Croatia, Cuba, Cyprus, Czech Republic, Denmark, Egypt, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, India, Indonesia, Ireland, Italy, Japan, Latvia, Lithuania, Luxembourg, Mexico, Monaco, Netherlands, New Zealand, Norway, Peru, Philippines, Poland, Portugal, Qatar, Romania, Russia, Saudi Arabia, Singapore, Slovakia, Slovenia, South Africa, South Korea, Spain,  Sweden, Switzerland, Thailand, Turkey, Ukraine, United Arab Emirates (UAE), United Kingdom (UK), United States of America (USA), Vietnam.