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The cost of Formula 1 sponsorships

In many articles of this blog we have attempted to answer the question "how much does sponsorship cost…"? This is a key question when we face a sponsorship project in a company, and it is one of [...]

Who are the Top 10 Riders in MotoGP

We really shouldn’t be talking about this. But you know how it goes: you’re in the middle of a conversation with a prospect, or potential sponsor and he goes “Who are the 10 top [...]

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