Olymp Trade logo on MotoGP racing suit

Patrocinio de MotoGP: Olymp Trade x LCR Honda MotoGP Team 2021

La plataforma de comercio online Olymp Trade ha renovado su asociación con el equipo LCR Honda de MotoGP para la temporada 2021. Los logotipos de Olymp Trade aparecerán en la RC213V de Taka Nakagami durante dos carreras del Campeonato del Mundo, mientras que la empresa disfrutará de beneficios y derechos de marketing y comunicación durante todo el campeonato. Una vez más, el asesoramiento de RTR Sports Marketing -una de las principales agencias de patrocinio de MotoGP- ha estado detrás de esta importante renovación.

Después de un muy exitoso 2019-2020, Olymp Trade y el equipo LCR Honda MotoGP han decidido volver a la pista juntos para una nueva temporada de carreras. De hecho, es también gracias a este proyecto de patrocinio que la plataforma de negociación internacional -que vio la luz en 2014- ha consolidado un crecimiento extraordinario en los últimos años: más de 25 millones de cuentas están registradas en Olymp Trade, con 30 millones de operaciones concluidas con éxito mensualmente en más de 134 países.

En busca de una herramienta de marketing potente y transnacional, Olymp Trade confió una vez más en la emoción y la transversalidad de MotoGP: un deporte global, apasionante y lleno de valores compartidos como la velocidad, la innovación continua y la investigación tecnológica.

La imagen, el logotipo, el nombre y la fama del equipo LCR Honda de MotoGP se utilizarán durante todo el año en trescientas sesenta operaciones de marketing y comunicación de Olymp Trade: desde las redes sociales hasta la personalización de los stands de las ferias, pasando por los concursos de premios para usuarios y las promociones online. El vídeo, en particular, desempeñará un papel clave en esta estrategia, con secuencias filmadas ad hoc en los circuitos de MotoGP para ofrecer una emocionante mezcla de adrenalina, pasión y escenas entre bastidores.

Olymp Trade branding on LCR Honda MotoGP teamLCR Honda team with Olymp Trade sponsorshipOlymp Trade branding on LCR Honda MotoGP bike

Case histories

Patrocinio deportivo, activación, estudios de casos y planes de patrocinio deportivo por RTR Sports Marketing, agencia líder en marketing deportivo.

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I have known and worked with Riccardo Tafà since 1995 when we collaborated for the first time on a project for the Williams Formula 1 team. Several clients followed. After leaving Williams to work for Gerhard Berger then owner of the Toro Rosso F1 Team, I turned again to Riccardo to seek his help in finding a tool supplier for the team and Riccardo duly obliged with an introduction to USAG, a partnership with Toro Rosso which endured for five years. I recently started a new role as Group Commercial Director for the renowned Andretti Autosport organisation and I find myself working with Riccardo once again on a number of interesting projects. Why has this relationship with Riccardo endured ? He’s smart, knows the commercial side of sport inside out and back to front and he’s honest and trustworthy. Riccardo Tafà is a “doer” not a “talker”: in over 20 years I have never had a dispute either with him or with a company that he has introduced and each partnership introduced by Riccardo has delivered quantifiable ROI to rights holder and sponsor alike. I can think of no better testimonial of Riccardo’s diligence, knowledge, contact base and hard work than that.

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Jim Wright

Group Commercial Director

We have been working with RTR Sports Marketing for over 10 years. The objectives and the programmes of collaboration continue to be renewed and to grow with mutual satisfaction. I believe RTR is a team of great professionals led by Riccardo Tafà, who I consider a manager of exceptional skills and with a great passion for his work.

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Lucio Cecchinello

Team Principal

I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.

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Gianluca Degliesposti

Executive Director Server&Storage EMEA

Eurosport is truly delighted with its business relationship with Riccardo Tafà, who has become extremely popular, thanks to his detailed knowledge of the sports marketing sector and his highly diligent attitude to work.

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Francois Ribeiro

Commercial Director

Passion and Expertise are the features that I have found in RTR since the very beginning. Serious and reliable professionals but also very helpful, nice and open-mind people, willing to listen and compare different ideas. All the values in which RTR believes make this agency a partner, not just a supplier, a partner with whom we have had the opportunity to achieve significant commercial results in term of success and image.

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Luca Pacitto

Head of Communication

we have been working with RTR for over ten years now, with results that have been satisfactory to say the least; we have always been very happy with the high level of professionalism, the original creativity and the support that the agency and its staff have constantly guaranteed us.

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Livio Suppo

Team Principal

We have been working with RTR for some years and we have always valued their skill, professionalism and attention to detail. The extensive knowledge of MotoGP makes Riccardo Tafà and his team an ideal partner for companies wishing to enter into this world.

Our Testimonials: here's what they say about RTR Sports, RTR Sports

Lin Jarvis

Managing Director

I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.

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Gianluca Degliesposti

Executive Director Server&Storage EMEA

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