In Sport News, Sports Marketing

Sport Sponsorships data in the infographic designed by RTR Sports.

The Graph shows the growing of global sponsorship spending from 2014 to 2016.

Global sponsorship spending in the 2016 is growing to $60.2 billion.  Brands from China and India, are taking part in sponsorship spending. North America is the world’s largest sponsorship market, but Asia-Pacific sponsorship spending (China, India, South Korea, Japan) is the fastest growing. Central and South America should see strong growth (4.7%), while the more mature European market will experience the slowest growth (3.9%).

global sponsorhip data 2016


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Riccardo Tafà
Riccardo Tafà
Managing Director for RTR Sports, Riccardo graduated in law at the University of Bologna. He began his career in London in PR, then started working in two and four-wheelers. A brief move to Monaco followed before returning to Italy. There he founded RTR, first a consulting firm and then a sports marketing company which, eventually, he moved back to London.
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