Category: MotoGP
May 14, 2026
MotoGP vs F1 sponsorship: what the gap actually buys
A week ago I wrote that Formula 1 sponsorship spend will exceed $3 billion in 2026 for the first time, driven by tech and AI deals that buy operational integration rather than logo placement.[...]
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May 11, 2026
The Top 10 MotoGP Riders in 2026: Rankings, Stats & Sponsorship Value
The top MotoGP riders in 2026 after 4 rounds are led by championship leader Marco Bezzecchi (Aprilia, 101 pts after Round 4 Jerez), with reigning World Champion Marc Márquez (Ducati Lenovo T[...]
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May 11, 2026
The Top 10 Most Famous Brands in MotoGP Sponsorship (2026 Edition)
The most famous brands in MotoGP sponsorship in 2026 include Red Bull, Monster Energy, Pramac, Repsol, Alpinestars, Michelin, Oakley, Motul, VR46 (Pertamina Enduro VR46), and Castrol — each[...]
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May 11, 2026
MotoGP Sponsorship Cost: How Much Does It Cost to Sponsor MotoGP in 2026?
MotoGP sponsorship cost in 2026 ranges from approximately €75,000 for entry-level partnership packages to €15 million for title sponsorship of a leading factory team. The exact MotoGP spo[...]
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May 10, 2026
MotoGP 2026 Calendar: Full Schedule, Race Dates & Circuits
The MotoGP 2026 calendar features 22 Grands Prix across five continents and 18 countries, opening with the Thai Grand Prix in Buriram on February 27 – March 1 and closing with the Valencia [...]
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January 13, 2026
Pramac First Yamaha MotoGP 2026: the first bike of the season ushers in a new era
With the official unveiling of the Pramac Prima Yamaha MotoGP 2026, the MotoGP World Championship symbolically opens a new season. It is not only the first bike unveiled for 2026, but the man[...]
Read More January 2, 2026
2025: the year when motorsport became an asset class
Looking only at the bulletin board, 2025 is easy to file away: Norris world champion in F1, Márquez king again in MotoGP. End of story. Only, for those who put the budget on the table and th[...]
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December 16, 2025
Motorsport at the highest level: is there still room for eclectic drivers? The “Rovanperä case”
There is one word that dominates every paddock today, from world rally practice to the pits of a national championship: hyperspecialization. Athletes “built” for a single act, eng[...]
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November 6, 2025
MotoGP 2026: which rider to sponsor? The complete guide
Sponsoring a MotoGP rider in 2026 can be a strategic move for brands that want authenticity, excitement and immediate return. With RTR Sports’ MotoGP sponsorship, we analyze all the rid[...]
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June 17, 2025
The new MotoGP 2027 rules: a revolution for safety, sustainability and entertainment
Starting in 2027, MotoGP is preparing for a momentous change that will redefine the face of motorcycling’s premier class. [...]
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June 11, 2025
Marc Marquez leaves Honda. How MotoGP changes for fans, operators, sponsors and manufacturers.
After 11 years, Marc Marquez is leaving Honda HRC to join Team Gresini. This was announced in a laconic press release, without signatures or photos, by the same House with the Wing. The same [...]
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May 6, 2025
F1, MotoGP, and the Green Revolution: How Sustainability Is Transforming Motorsport Sponsorships
In the world of motorsport sponsorship, speed and performance have traditionally reigned supreme. However, a new race is underway, one towards sustainability. Both Formula 1 and MotoGP are st[...]
Read More March 12, 2025
Moto2 sponsorship agency
As part of the sponsorship in motorsport, Moto2 represents a key piece from a technical point of view, from a communication point of view and as a transition platform to MotoGP. In this artic[...]
Read More February 3, 2025
Alpine & Yamaha Pramac: Unlocking the Power of Cross-Industry Sponsorships in MotoGP
The recent cross-industry sponsorship agreement between Alpine and the Yamaha Pramac MotoGP team has caught the attention of motorsport insiders and fans, marking a significant shift in the[...]
Read More January 9, 2025
Inside the KTM Crisis: What It Can Mean for Sponsors and Riders
We are pleased to publish on our pages the interview with our Associate Director Silvia Schweiger by Matteo Senatore on the KTM crisis that appeared in Formula Passion. Read the original ital[...]
Read More January 7, 2025
Motorsport Marketing: A Comparative Analysis of Formula 1 and MotoGP
Motorsport marketing is a dynamic and multifaceted field that combines global outreach, sponsorship strategies, fan engagement, and technology to promote racing series and their associated br[...]
Read More November 12, 2024
The Importance of Data and Impartial Analysis in Choosing a Sports Sponsorship: Abandoning Gut Feeling for an Effective Business Strategy
When it comes to sports sponsorship, it is essential that any decision be based on objective analysis and hard data. In this article we will delve into the importance of using unbiased data a[...]
Read More November 6, 2024
Moto3 Sponsorship: Benefits, Costs and Opportunities
The world of motorsport offers a wide range of sponsorship opportunities, each with unique features, specific benefits and varying costs. The Moto3 category, in particular, represents an attr[...]
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November 1, 2024
Beyond speed: why MotoGP can turbocharge your business
Those looking for a sports sponsorship opportunity in 2025 will find MotoGP a unique and effective combination. [...]
Read More October 24, 2024
The MotoGP 2025 calendar: all the races and Grand Prix
The 2025 MotoGP season has finally been revealed, and with it an exciting schedule of 22 Grand Prix spread around the world. [...]
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