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Category: Basket

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October 18, 2017

NBA, KIA sign sponsorship extension

Saad Chehab, vice president of marketing communications for Kia Motors America, added: “The partnership between the NBA and Kia has been pivotal in increasing brand and consumer awareness a[...]

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October 10, 2017

Fiba, ESPN sign 5-year partnership

Us cable broadcaster ESPN has signed an agreement to show Fiba-sanctioned international basketball tournaments for the next five years. The deal, which runs until September 2021, includes the[...]

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October 9, 2017

76ers take a gamble on Embiid’s contract

The Philadelphia 76ers have agreed to a five-year, $148 million max rookie contract extension for fourth-year center Joel Embiid, according to ESPN’s Adrian Wojnarowski. According to Wo[...]

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January 8, 2014

Sports Marketing: Under Armour unveils St. John’s "Beast of the East" Uniforms

During their first division game earlier this month, St. John’ s sported a special Under Armour throwback jersey. The classy, hot red with blue and white profiles, uniforms pay homage t[...]

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