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Gran Premio De la Comunitat Valenciana: Marquez and Pedrosa are ready for the Season
By Riccardo Tafà| Posted November 7, 2016 | In MotoGP, Sport News
By Riccardo Tafà| Posted November 7, 2016 | In MotoGP, Sport News
Gran Premio De la Comunitat Valenciana: Marquez and Pedrosa are ready for the Season
Gran Premio De la Comunitat Valenciana: Marquez and Pedrosa reunited for ValenciaGP 2016 season finale
Following a three-race absence, Repsol Honda’s Dani Pedrosa will return to the MotoGP paddock this weekend for the 18th round of the 2016 season.
After suffering three fractures (to his right collarbone, right fibula and the fourth metatarsal in his left foot) in a crash during FP2 at the Japanese GP, Dani underwent surgery in Barcelona and afterward began his rehab. As all of his injuries have been healing well, Dani, in agreement with his doctors and his team, have decided to return for the final round of the Championship, in Valencia.
Reigning MotoGP World Champion Marc Marquez has enjoyed four podiums at the Ricardo Tormo Circuit, including two victories, in 2014 (MotoGP) and 2012 (Moto2).
Dani has a fantastic record at the circuit, having celebrated 11 podiums, including six first positions: 2012, 2009, 2007 (MotoGP), 2005, 2004 (250cc) and 2002 (125cc).
Today, before heading to Valencia, Marquez and Pedrosa took part in the official 2017 presentation of Honda’s sporting activities, in Milan, Italy, together with fellow HRC riders from the MXGP, Trial, and Dakar teams. Want to know more about 2016 Valencia GP Preview?
Marc Marquez
2016 MOTOGP WORLD CHAMPION – 278 POINTS
“It has been good coming back home after the three flyaway races with the title already won, and to celebrate it with all my family and friends. I had the chance to chill out a bit and get back to my usual training, both indoors in the gym and outdoors with some motocross and cycling. ‘Thanks’ to the jetlag, I had the opportunity to enjoy some really spectacular dawns on my bicycle! Anyway, the season isn’t over yet, as we’ll race in Valencia on Sunday, and after that we’ll have two important days of testing. Our target for the race is of course to try and finish on a high in front of our fans, possibly with a win or at least a podium. It was good to see that Dani is getting better and to know he’ll be back in Valencia.”
Valencia GP Circuit
The Circuito de la Comunitat Valenciana was completed in 1999 and held rounds of the MotoGP and Spanish Motorcycle Championships in the same year. The Cheste track has several layouts, running anti-clockwise with varying lengths. MotoGP events are held on a 4km track comprising of five right handed corners, eight… read more.
Length 4.005 kilometres / 2.489 miles
Width 12 metres
Left corners 9
Right corners 5
Longest straight 0.876 kilometres / 0.544 miles
Constructed 1999
Circuito de la Comunidad Valenciana Ricardo Tormo, Cheste, Spain –
Marc Marquez Statistics
Date of Birth 17/02/1993
Birthplace Lleida, (Catalonia) – Spain
Height 168 cm
Weight 59 kg
Hobbies Mountain Biking, Video games
Racing Number 93
First Race 1998 “Enduro per nens”
Grand Prix Debut 2008 125cc Portugal GP (KTM 125 FRR)
GPs raced 149
GP pole positions 65 (14 in 125cc, 14 in Moto2, 37 in MotoGP)
Total GP podiums 89 (14 x 125cc, 25 x Moto2, 50 x MotoGP)
Total GP wins 55 (10 x 125cc, 16 x Moto2, 29 x MotoGP)
First GP Win 2010 125cc Italian GP (Derbi RSA 125)
World titles 5 (1 x 125cc – 2010, 1 x Moto2 – 2012, 2 x MotoGP – 2013, 2014, 2016)
More Statistics
Dani Pedrosa
DANI PEDROSA – CHAMPIONSHIP STANDING: 6TH – 155 POINTS
“These past three weeks haven’t been easy because of the pain, especially immediately after the operation, and also because I missed racing at some of my favourite tracks. Anyway, after I started with my rehab, things began getting better day-by-day, and the thought of trying to recover in time for Valencia was a boost that helped during the tougher moments. We’re still not sure about how I’ll feel on the bike, but anyway I’m happy to be able to get back to racing! I love the Valencia track, I have fantastic memories here and I like the idea of getting back to action in front of my fans.”
Valencia MotoGP Hospitality: The best for you MotoGP Vip Village Experience
Valencia MotoGP Circuit’s Map
Riccardo Tafà
Managing Director for RTR Sports, Riccardo graduated in law at the University of Bologna. He began his career in London in PR, then started working in two and four-wheelers. A brief move to Monaco followed before returning to Italy. There he founded RTR, first a consulting firm and then a sports marketing company which, eventually, he moved back to London.
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Read MoreWhy choose RTR Sports Marketing
In an era where it is possible to get anywhere with a click, there is a strong temptation to approach teams and properties directly for sponsorship projects.
By doing so, we are convinced that we are shortening the value chain, saving time and money. However, these DYI methods are anything but risk-free and what initially appears to be a competitive advantage soon turns into a problem that is difficult to resolve. That’s why there are agencies. And this is why you should rely on us for your sponsorships.
Save time and money
When first approaching a sponsorship or sports marketing project, it is difficult to know immediately which stakeholders are correct, what the decision flow is, and what the right timelines are for each process. Sports is a very specialized field of action, and fitting effectively into its paths can take a lot of time and therefore money. We, on the other hand, know referents and spheres of action and know who to talk to, when and how. So you are also more effective.
The right information, the right choice
Sports is an immense passion, and for our heart colors we would be willing to do anything. But business is a different business, and it is important to make the best possible strategic decisions based on independent research, statistics and reliable data. A sports marketing and sports sponsorship agency like RTR has an objective, 360-degree picture of the scenario and can tell you what is really best for you: which sport, which athlete, which team. This is because we possess a great deal of data and information on ratings, segmentation and attitudes. Because the numbers don’t lie. Never.
Activations are the beating heart
Activations are the real heart of sports sponsorship. Without them, there remains only a blank sticker on a motorcycle, car or uniform and no contact with the public, no emotional connection, no impact on the bottom line. Then how do you do it? It certainly won’t be the teams or the athletes who will help you leverage sponsorship and enjoy the many marketing rights you have paid for. To bring out the best in a sports marketing project you need an agency that knows how to use sponsorship to engage the fanbase on the Web, to reach out to Shopping Centers, to organize hospitality, to develop B2B and B2C opportunities, and to get “your” athletes in front of millions of potential consumers.
Objective measurements for a certain return
Would you ever go to the dealer who sold you the car and ask if the competitor’s car is better? No, of course. So, how do you expect to get firm measurements of the effectiveness of your sponsorship if you do not rely on someone super partes? At RTR, we have always worked with independent third-party agencies that allow us to know the return on any exposure of your brand on TV and in the media. In addition, we believe in calculating ROI as the ultimate measure of your success-so we can tell you for every penny you spend how much you are making.
Sit back, relax, we’ll take care of it
We have been involved in sports sponsorship and sports marketing for more than 15 years. We are consultants in the sense that our goal is to maximize your investment, but we are also an agency that manages the project from start to finish. We have been doing this since 1995 with passion and professionalism, following three principles that have become cornerstones of our business: independence, verticality and transparency.
I would like to highlight the fact that one of the qualities of RTR is its great ability to approach the sponsorship scenario strategically, together with its passionate attitude, its amazing enthusiasm for solving problems, and its high level of professionalism.
Gianluca Degliesposti
Executive Director Server&Storage EMEA
Eurosport is truly delighted with its business relationship with Riccardo Tafà, who has become extremely popular, thanks to his detailed knowledge of the sports marketing sector and his highly diligent attitude to work.
Francois Ribeiro
Commercial Director
Passion and Expertise are the features that I have found in RTR since the very beginning. Serious and reliable professionals but also very helpful, nice and open-mind people, willing to listen and compare different ideas. All the values in which RTR believes make this agency a partner, not just a supplier, a partner with whom we have had the opportunity to achieve significant commercial results in term of success and image.
Luca Pacitto
Head of Communication
We have been working with RTR Sports Marketing for over 10 years. The objectives and the programmes of collaboration continue to be renewed and to grow with mutual satisfaction. I believe RTR is a team of great professionals led by Riccardo Tafà, who I consider a manager of exceptional skills and with a great passion for his work.
Lucio Cecchinello
Team Principal
I have known and worked with Riccardo Tafà since 1995 when we collaborated for the first time on a project for the Williams Formula 1 team. Several clients followed. After leaving Williams to work for Gerhard Berger then owner of the Toro Rosso F1 Team, I turned again to Riccardo to seek his help in finding a tool supplier for the team and Riccardo duly obliged with an introduction to USAG, a partnership with Toro Rosso which endured for five years. I recently started a new role as Group Commercial Director for the renowned Andretti Autosport organisation and I find myself working with Riccardo once again on a number of interesting projects. Why has this relationship with Riccardo endured ? He’s smart, knows the commercial side of sport inside out and back to front and he’s honest and trustworthy. Riccardo Tafà is a “doer” not a “talker”: in over 20 years I have never had a dispute either with him or with a company that he has introduced and each partnership introduced by Riccardo has delivered quantifiable ROI to rights holder and sponsor alike. I can think of no better testimonial of Riccardo’s diligence, knowledge, contact base and hard work than that.
Jim Wright
Group Commercial Director
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