Category: NASCAR
August 27, 2025
NASCAR vs. IndyCar: comparing speed, spectacle and sponsorship opportunities
Two worlds, two philosophies, one passion: speed. NASCAR and IndyCar represent the essence of American motorsports, offering unique experiences for both fans and brands eager to connect with [...]
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August 27, 2025
NASCAR’s Crown Jewels: four legends of speed.
Daytona 500: the opening that’s worth a season The Daytona 500 is the gateway to the NASCAR season and, for many, its symbolic peak. The February event at Daytona International Speedway[...]
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January 23, 2025
Sponsoring in NASCAR: Packages, Costs, Opportunities
Harnessing the Power of NASCAR Sponsorship For over seven decades, NASCAR –National Association for Stock Car Auto Racing– has captivated motorsport enthusiasts with its high-spee[...]
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April 10, 2014
Formula One: FIA accept Gene Haas for 2015 and consider Forza Rossa!
The FIA have accepted an application by NASCAR team owner Gene Haas for the 2015 Formula One World Championship. The acceptance was announced after a meeting by the World Motor Sport Council [...]
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