RTR is the promoter of the sponsorship relationship between Euro, an innovative company in cell phone distribution, and Euroleague, Europe’s top basketball competition.

The signed agreement includes a strong presence of the Euro brand combined with matches played in Italy until the end of the year. Exposure of the Euro brand will take place through court-side signage in Italian arenas the scene of the games of Scavolini Pesaro, Benetton Basket Treviso, Virtus Kinder Bologna and Skipper Bologna. At the same time, advertising pages are planned in the Gazzetta dello Sport every week in which the competitions will take place, and the television networks that will broadcast all five sports competitions in Italy will also be indicated: black Tele+ and RaiSatSport.