Detailed Infographic used to explain reasons behind Sponsoring the MotoGP in numbers. The real story and business behind Racing. Much more than a sticker on a bike.
Here why you should do it
Sponsoring MotoGP: reasons why. The real story behind racing.
By rtr_admin| Posted May 26, 2014 | In MotoGP, Sport Sponsorship, Sports Marketing
Continue Your Evaluation
Three ways to take this further
Most brands go through a 3-6 month evaluation before committing to motorsport sponsorship. Here’s where to go next, depending on where you are in the process.
Researching
How to actually measure motorsport sponsorship ROI
76% of CMOs struggle to calculate sponsorship ROI. The CFO-ready framework RTR uses across NASCAR, F1 and MotoGP - with independent data partners.
Read the ROI guide
Comparing Options
Going direct vs working with an agency: what it actually costs you
The 20-35% premium brands pay when they negotiate NASCAR deals without independent advice - and the three places that money disappears.
Read the comparison
Ready To Talk
Is your brand interested in motorsport sponsorship?
RTR Sports Marketing is a global motorsport sponsorship agency and consultancy, specialized in Formula 1 and MotoGP, and active across all major international racing series including Formula E, NASCAR, WEC, WRC and Dakar, helping brands build data-driven, high-performance sponsorship programs. Experience the power and put your brand in front of millions with motorsport sponsorship.
Sponsor a motorsport team todayRecent posts
The online platform where you can discover the latest trends, strategies and insights from the exciting world of sports marketing.
View our blog
September 25, 2026
MotoGP sponsorship by category: three briefs for energy drinks, fintech and the aftermarket
Over five months, eight pillar articles have built and restated a precise thesis: in 2026 MotoGP is going through a structural revaluation, in which the price of commercial opportunities is s[...]
Read More
September 25, 2026
MotoGP Calendar 2027: Dates, Circuits and What’s New This Season
The 2027 MotoGP calendar features 22 Grands Prix across five continents: the season opens on March 7 in Buriram, Thailand, and closes on November 28 in Valencia. There are two headline change[...]
Read More
September 16, 2026
Max vs 100: Formula 1’s First Spin-Off (and It Won’t Be the Last)
Today on Disney+, Max Verstappen faces 100 challengers on karts in a television format produced from scratch, with its own rules, a presenter, and no connection to the Formula 1 championship[...]
Read More